Forbes Greatest Business Stories of All Time
£18.80£20.00 (-6%)
Drawing on a wealth of sources, this priceless collection brings to life extraordinary achievements, many of them forgotten or little known: how Robert Morris, the preeminent merchant of the eighteenth century, financed the American Revolution with his personal credit; how Ray Kroc used a shrewd real estate strategy to turn a faltering hamburger franchise operation into the McDonald’s fast food empire; and how Mary Kay Ash built a billion-dollar direct sales cosmetics company by preaching a message of economic empowerment to women.
Enlightening and fascinating, Forbes(r) Greatest Business Stories of All Time celebrates larger-than-life ambition, inspired leadership, wheeling and dealing, and hard work.
Forbes is a registered trademark of Forbes Inc. Its use is pursuant to a license agreement with Forbes Inc.
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Additional information
| Publisher | 1st edition (3 Sept. 1997), Wiley |
|---|---|
| Language | English |
| Paperback | 368 pages |
| ISBN-10 | 0471196533 |
| ISBN-13 | 978-0471196532 |
| Dimensions | 14.99 x 2.54 x 22.35 cm |
by DOPPLEGANGER
For those wanting a succinct but not overlong sketch of some of the great entrepreneurs of the past and present, then the ‘Forbes Greatest Business Stories Of All Time’ is for you. Very well researched and compiled the author Daniel Gross displays his obvious journalistic skills in sorting the wheat out from the chaff and giving the reader the important data about each individual entrepreneurs modus operandi, struggles and successes.
Steve Jobs once said “Innovation distinguishes between a leader and a follower” which held true with Henry Ford when he brilliantly conceived the mass produced affordable car. Mary Kay Ash proved that “if your ship doesn’t come in, swim out to meet it” by overcoming the sex discrimination she encountered and striking out on her own to create her cosmetics empire. Too many of us are not living our dreams because we are living our fears but not so Walt Disney who followed his dreams and provided dream-ways for everybody in building up his entertainment mega-business. These are but three of the talented, single-minded, industrious, and innovative people who are covered in this book.
An excellent book that may well whet the appetite to look for further more detailed reading on one or more of the subjects.
by Suzanne Woods
present, so was a surprise for important guy.
can never seem to get Forbes Rich List UK, so this was a 2nd.
by L. S. C. Ltd
Just to update an earlier (negative) comment. There was a problem with the ordering / delivery of this product. I ordered it, the website told me that it had been ordered successfully, thereafter an automated message said it had been recalled, and the goods never arrived. I posted negative feedback, and sent emails requesting information / explanation.
After a few rounds of automated responses, I got a very helpful person on the email who sorted the problem out for me. So now everyone is friends again.
The problem arose as I tried to order the last copy at the exact same time as someone else, and the computer thought I could have the book, when in fact I’d just missed out. No harm done, and the customer services department at the “Perfect used book store” were very keen to put right the mess.
So all in all, a good service.
I’ve ordered from them before and will do so again, but I might have to temper my own expectations about how much the world relies on computers!
by KayO
interesting read, but exactly that only…a read….not very detailed
by Aboxe
Good book for good mind.
by Mahbub Ali
Some inspiring stories, varied and interesting. I would recommend it. It’s not the kind of book you read in one go, but one which is better picked up occasionally, read one story at a time. It contains the success stories of many great people, some you will have heard of, some perhaps not; all of whom innovated, their sector of business in one way or another. From Henry Ford to J P Morgan, this is a book you are sure to enjoy, it may even inspire you with a few ideas which you can apply in your own pursuits.
by Philip Harrison
Not what I was expecting. Poorly written book.
by Martin
It’s amazing. Its like wood, right,but they’ve thinned it down and put these magic runes inside that grow your intelligence and knowledge when you look at them long enough!