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The Single Sales Principle
£8.50
When selling are the following statements true or false? : ** Always Be Closing ** ** Attitude Sets Altitude ** ** People Buy People ** ** Customers Like to Talk about Themselves ** ** It’s a Numbers Game ** ** Sell the Sizzle not the Sausage** ** Money Talks ** Fail to Plan, Plan to Fail ** All false, claims Mark Blackmore. They are myths of selling that have been passed on through generations without any evidence that they work. Through extensive research Mark substitutes the 8 myths with the Single Sales Principle – the definitive answer for why people buy. In addition, Mark introduces the DECIDE sales process, a methodology designed specifically to achieve the Single Sales Principle.
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Additional information
| Publisher | FastPrint (1 Mar. 2011) |
|---|---|
| Language | English |
| Paperback | 176 pages |
| ISBN-10 | 1844269132 |
| ISBN-13 | 978-1844269136 |
| Dimensions | 13.2 x 1.5 x 19.7 cm |
by Brett Reeves
Sales have changed over the last 15 years and this book gives a clear guide and gives a good understanding of why people buy and how to build that relationship to enable you to sell. If you can already sell this book will help you to improve your figures and if you have never sold before you need to read before you start! Quick, easy and to the point read.
by Craig Harper
I did a management training course with Mark whilst at Hellmann. I have never enjoyed training so much which even 8 years down the road I remember and follow the lessons learnt daily.
When I saw this. Book was released I bought immediately and have since read 3 times. Mark breaks the sales process down to a simple structure and one I believe if followed will. Bring success. It works well for me.
I check amazon every few months in case Mark has released any new books.
by Simon
Put into words the way I successfully sold and managed sales in B2B environments in a 40 year career
by Gemma
Fantastic read. Recommended for anyone that wants to learn more about the real way to sell and help produce figures. I had the privilege of joining Lammore on this Single Sales Principle course… it was brilliant and inspiring. If you are new to sales this book is definitely well worth it, easy to read & understand. And if you’re not, it has step by step ways of thinking outside the box of selling! Great book!
by Ben
Unquestionably this book offers a real insight into how the very best sales people ply their trade. How people make buying decisions, and the steps required to get your customer to buy from you….A real must for anyone who works in this global industry, and the book is both informative, interesting, and amusing too- the author has some great real life stories and experiences that warm the heart and inspire the reader.
by Brent Mc
Wow! What a way to break down the entire sales process and put it in a language that I can not only understand, but communicate to others.
I have been able to increase by close rate by over 50%. My efficiency in getting to the decision maker, and selling on a win win bases has meant I do not waste my time on uneventful appointments.
As a sales manager I have been able to adapt the principles of this book to also benefit my team, using this method to turn their results around. They have now purchased the book, and reaping the rewards. (Even taking the eBook version on their iPads, on the road with them before a call!)
I fully recommend this book to anyone in sales, or who has a component of customer liaising in their role.
I have read many books, but nothing breaks it down into reality like the Single Sales Principle. Can’t wait to see what they come up with next.
by jimd
What a book! well written, inspiring and yet so simple. The single sales principle can easily be put into practise ensuring you are credible, customer focused and successful in front of potential customers. A must for every sales person who wants to achieve!
by Ricardo Costa
Selling was never so easy to master. After reading it I comment with my closest friends: “Every book should be written like this one”
1 – A lot of depth.
2 – Well structured making the read intuitive and natural
3 – A person has a feeling that the author “Mark” really knows what is talking about.
4 – It looks like he has a lot of experience and loves to sell
5 – It is a shame that is not more widely known.