The Ultimate Marketing Plan: Target Your Audience! Get Out Your Message! Build Your Brand!
£9.50£11.40 (-17%)
Let’s face it—the business world today is nothing like it was ten years ago. Marketing budgets are tighter, consumers are more skeptical, and social media has changed forever the way we talk to our customers.
In this new edition of his bestselling The Ultimate Marketing Plan, industry expert Dan S. Kennedy integrates such tools as social media marketing, networking, and strategic memberships into a complete plan that will strengthen your customer base without breaking your budget.
Packed with updated examples, marketing techniques, and contributions from experts, Kennedy shows you how to catapult your company to the cutting edge.
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Additional information
Publisher | 4th Revised edition (18 May 2011), Adams Media |
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Language | English |
Paperback | 240 pages |
ISBN-10 | 1440511845 |
ISBN-13 | 978-1440511844 |
Dimensions | 13.97 x 1.52 x 21.59 cm |
by Dave Smith
This book is proving additional stimulus to my thinking and planning as I work to create the “Ultimate marketing Plan” for my business
by Kindle Customer
Like all. Tools and ideas
Did not like: too short
Recommending to friends and colleagues
Frankly good resource and for sure many excellent ideas to practice
by E_G_88
I could not put this book down until I read it cover to cover. It’s a reality check into every day business. Every business owner should read this book and make notes. Marketing your business the right way is more important than ever and this book can be your check list that you can audit your business and whole marketing strategy with. I love reading Dan Kennedy and this book certainly did not disappoint.
by Jack
After reading this I feel my outlook on how to build my business more effectively,
and inevitably more cost effectively is vastly improve,
believe me you are leaving dollars on the table if you don’t use these strategies
by Alan Searing
As Usual an excllent easy to follow book from Dan Kennedy with lots of great tips and resources – A great investment for anyone in business whether a sole trader or multi-national
by Cazza
This helped me to reevaluate my current marketing plan. It has also given me ideas on how to move forward and energise my online businrss. It’s a great read and easy to follow wirh great tips
by Stay In London
Haven’t started reading the book yet..
by zak
Master Copywriter Dan Kennedy is an awesome marketer. Really loved this book. A lot of examples made it easy to understand.