The Squarespace SEO Guide: How to Optimize your Squarespace site and get found by the top search engines

There are over 600 million websites in existence and Google only shows a handful of results per page. So how does one get to appear in the coveted 1st page of search results? Either paid ads or SEO and most people aren’t going to put up the cash.

There’s a debate raging about whether Squarespace is good for SEO. The answer is both yes and no. It does a great job at some things and a very poor job at others. If you’re the average Squarespace user you’re probably someone who wants an easy to build and edit website that looks amazing right out of the gate. And on that, Squarespace delivers.

This books covers the technical SEO that Squarespace does a great job with automatically. The real meat is in the on-page SEO where the ability to edit title tags, meta descriptions and image alt text can be difficult or non-existent depending on your Squarespace template.

Squarespace has an excellent help section where all this information can be found but it’s scattered throughout a wide range of articles. If you’re not familiar with SEO you may not know exactly what you’re looking for so it could be difficult for you to find on your own. This guide has everything you need to know about optimizing your Squarespace sites SEO all in one place.

Subjects included in the book are:

– How to edit your page titles, meta descriptions, image alt text and URLs
– Adding canonical tags to pages
– Hiding pages from search results
– Creating URL redirects
– Creating a custom 404 page
– Formatting and heading options
– Google search console verification
– Adding rich snippet and chema markup
– Mobile friendliness and AMP pages
– Using tags and categories
– Adding business information
– Connecting your Google Analytics account
– Social media integration
– Sitemap and robots.txt files
– SSL Certification options

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