Commercial

The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct method of procedure have been proved and established. We know what is most effective, and we act on basic law. Advertising, once a gamble, has thus become, under able direction, one of the safest business ventures. Certainly no other enterprise with comparable possibilities need involve so little risk. Therefore, this book deals, not with theories and opinions, but with well-proved principles and facts. It is written as a text book for students and a safe guide for advertisers. Every statement has been weighed. The book is confined to establish fundamentals.

Read more

‘What a fabulous book – a must for any royal watcher! It’s elegant, stylish and gloriously illustrated. I didn’t want it to end. I loved the original and innovative approach to the subject, and the new insights I gained. I cannot recommend it highly enough.’ Alison Weir

‘Vogue, like the royal family, has been through many evolutions of its own, and to view Her Majesty’s life though the record of our pages is truly a document of history.’ – Edward Enninful, Editor-in-Chief of British Vogue

Five monarchs (crowned and uncrowned); one abdication; one royal investiture; a jewel box of jubilees and many, many royal marriages… British Vogue has borne witness to a century of royal history. As another reign begins, The Crown in Vogue is the magazine’s ‘special royal salute’ to the House of Windsor.

Vogue’s first star photographer, Cecil Beaton, was entranced by the House of Windsor and the admiration was mutual. A younger star photographer, Antony Armstrong Jones, left Vogue to marry the Queen’s sister and returned as Lord Snowdon. The Queen’s cousin, Vogue’s Lord Lichfield proved an insightful photographer of royal style along with many of Vogue’s fashion photographers including Horst, Norman Parkinson and David Bailey.

With visual treasures from Vogue’s unrivalled archive and contributions through the decades from the most perceptive of royal commentators – from Evelyn Waugh to Zadie Smith – The Crown in Vogue is the definitive, authoritative portrait of Queen Elizabeth II’s magnificent reign – and of royalty in the modern age.

Read more

Every single day we’re bombarded with a regular onslaught of advertising. The paper you read, the magazine you buy, the radio show you listen to: they all feature ads. There’s product placement on TV and on the silver screen. And the moment you go online you’re exposed to anything from pop-up ads to spam. And let’s not forget about the public transport that is covered in slogans, and the enormous billboards and flashy neon signs that are all there in the public domain, vying for your attention. No opportunity is wasted by the ad men to grab the attention of potential customers and entice, seduce or convince them to buy a certain product, service or idea. Not surprising then that advertising has been called the greatest art form of the 20th century, as well as the biggest evil man has ever produced. Whether or not you believe in a thing called ARTvertising or of the opinion that advertising, along with branding and marketing, is downright diabolical, you’re bound to find this book a source of inspiration. We’ve collected and researched a total of 51 rules, including “The Medium is the Message,” “Make the Logo Bigger” and that old favorite “Sex Sells.” All the great ad men and women make an appearance, sharing their thoughts and insights. The aim in making this book was not to list all the rules that a budding copywriter or marketer needs to adhere to. Nor did we want to decide which rules are indeed ridiculous and which are valuable words of wisdom. Instead consider this book a source of comfort, joy or good old fun. After all, it’s like American advertising executive Jerry Della Femina (1936) once said: “Advertising is the most fun you can have with your clothes on.”

Read more

This book is aimed at anyone who is considering becoming an advertising creative, is studying to become one or would like to become a better one.

Packed with invaluable advice and insights from the author and other industry insiders, the book explains everything you need to know about working as an advertising creative but don’t get taught at college. Its engaging, straight-talking text explains the diverse set of skills that you need to make it as an advertising creative above-and-beyond the ability to write good adverts, and demonstrates: how to get the best out of the people you work with; how to present your work to clients; how to manage your career; even how to start your own agency.

Getting a job as an advertising creative is not easy. This book teaches you the intangible skills that are essential to get a job, survive, thrive and ultimately make it big in one of the most exciting industries on the planet.

Read more

This is a book by a company that dislikes advertising as much as anyone. Nevertheless, it makes adverts. It has worked with global brands to produce fashion collections and promoted a town with a mass wedding. It creates advertising with more human, truthful communications. The company’s name is KesselsKramer.

This book describes how to make something you like out of something you don’t. As well as drawing on its own experiences, KesselsKramer listens and learns from those who doubt the advertising industry. Stefan Sagmeister explains how quitting work makes you better at working; Hans Aarsman discusses authenticity in image-making; and Alex Bogusky looks at ways to help capitalism grow up.

Advertising for People Who Don’t Like Advertising is partly a creative handbook and partly an attempt to make the world a very slightly better place. It’s intended for anyone who has ever hated a web banner or zapped an ad break.

Read more

Hep and hopped up. Ford’s original Model T was the first car to undergo “speed modification,” a hobby that quickly grew into a $60-million aftermarket industry. Steadily picking up speed ever since, the practice of engine and body customization has become one of America’s favorite rites of passage. Hitting its stride in the 1950s, the underground hot rod culture spawned the likes of Rat Fink, Von Dutch, and George Barris– the King of Kustoms– while also inspiring a generation of rebels without a cause. Culled from the garages and toolboxes of hot rod enthusiasts, this essential collection of rare photos and ephemera is an essential for anyone who dreams of putting the pedal to the metal.

Read more

This work explores the history of costume in British film, from the 1920s to the 1990s. It shows how period costume romances, such as “Caravan”, “Madonna of the Seven Moons” and “So Long at the Fair” featured sensual designs which caused a scandal in a postwar society overly concerned with restraint and it explains the cultural implications of this scandal. Cook charts the way these films engage with Europe, with costume providing a way for the characters to cross borders and achieve personal freedom and, in turn, inviting audiences to imagine themselves as European.

Read more

The sleek, exciting geometric motifs seen everywhere in today’s decorative arts reflect the continuing Art Deco revival. Textiles, wallpaper, upholstery, and graphics abound with the dynamic, distinctive patterns associated with this influential and popular style.
Now artists, designers, and craftspeople can have a treasury of original Art deco compositions at their fingertips — ready for use in any graphic project. This volume includes over 500 crisp black-and-white spot illustrations and motifs combining stylized birds, insects, and floral elements with circles, squares, ovals, triangles, and other abstract forms. Best of all, they’re copyright-free . . . no prior permission or fee is required for use.
Remarkably inventive and versatile, William Rowe’s masterful Art Deco renderings are perfect for highlighting advertisements, greeting cards, menus, catalogs and invitations, or for adding graphic vitality to fabric designs, stationery, bookplates, and a host of other arts and crafts undertakings. You’ll find Art Deco Spot Illustrations and Motifs ideal for your needs whether your project calls for an entire illustration or just a single motif.
Designers, illustrators, and craft enthusiasts will want to keep this time-saving, money-saving collection on hand as an inexhaustible source of inspiration with fresh Art Deco flavor.

Read more

Two great traditions – fine art and American advertising – intersect, interact, and explode off the page as prominent ad man Barry Hoffman examines the twentieth century’s appropriation of art in order to sell, sell, sell. Filled with vibrant ads that playfully use art-history icons – such as da Vinci’s Mona Lisa, Michelangelo’s David, Botticelli’s Venus, and Warhol’s soup cans – as well as rarely seen commissioned art from masters such as Willem de Kooning, Jacob Lawrence, and Rene Magritte, Hoffman shows how the boundaries between fine art and advertising have disappeared. In fact, today’s cutting-edge artists, such as Damien Hirst, Barbara Kruger, and Nan Goldin, are all part of the ad game. In each provocative chapter (“The Ironic Get Going,” “Pop Goes the Easel”, “The Greatest Degeneration”) seasoned with wry observations from art world personalities and commentary by advertising and business-world luminaries, Hoffman shows us the ad world and the art world in a new way, and closes the gap between them–if any remains. So if you like art (even though you don’t follow it closely), and advertising (even while you hate the fact that you can’t escape it), the irreverent, irrepressible, irresistibly ironic Barry Hoffman gives you Both for the Price of One.

Read more

Under the professional name “Ashley”, Ashley Havinden (1903-1973) was one of the most successful advertising artists and designers working in Britain in the 20th century. He made his reputation as a graphic designer and the Creative Director of WS Crawford, the most progressive advertising agency in the UK since the 1920s. Amongst his highly influential designs were campaigns for clients as diverse as the Milk Marketing Board, Chrysler Cars, Eno’s Fruit Salts, Gillette and Simpsons of Piccadilly. This book marks the centenary of Havinden’s birth, and it draws extensively upon material which has been donated or lent from Ashley Havinden’s estate to the Scottish National Gallery of Modern Art in Edinburgh. Contributors to the book include Michael Havinden, Ashley’s son, who has written a personal account of his father’s life; Alice Strang who explores Ashley’s collection of artworks by eminent artist friends; Ann Simpson who examines his interior design work; and Richard Hollis who discusses his influence on 20th-century design.

Read more

About The Skibidi Toilet Coloring Book:

The coloring book is filled with many stunning iconic scenes and characters for kids and adults. For those who love coloring activity, the book is another way to enjoy this great cartoon movies. This coloring book is so helpful to relax and relieve stress yourself or spend time with your friends and beloved ones.

Get this copy now and enjoy the amazing adventure with bunch of different Illustrations.

Book Features:

• BOOK CONTENT: Unique designs to color. No repeated Illustrations for a worth-it coloring experience.

• ONE-SIDED PRINTING: Each coloring page is on one sheet and don’t worry about bleed through. Perfect with your choice of coloring tools as Crayon, Gel Pens, Markers or Colored Pencils.

• PREMIUM MATERIAL & BOOK SIZE: High quality pages with reasonable size of 8.5×11 inches. Neat and sturdy 90 GSM white pages with black ink designs that is perfect for your coloring needs.

• MATTE COVER FINISH: Printed on 220 GSM white paper stock with original designs that created by talented graphic designers who have strong passion for exploring cultural diversities and art area to make outstanding products, they are giving all their love to every single detail.

• 30-DAY HASSLE-FREE RETURN: If you have any issue as damaged or lost, please send the email that comes with the product for a REFUND with 30-Day Warranty. It is our intention to offer the best items and service on Amazon.

Buy Now & Relax.

Scroll to the top of the page and click the Add to Cart button.

Read more

This unique compendium is packed with examples of eye-catching advertisements that use optical magic in order to hook the viewer, and to make sure that they give the ad that crucial second glance. Brimming with ideas and inspiration, this handbook of visual seduction will be a must-read for anyone working in advertising or involved in the business of communication.

Table of Contents

1. Figure and Ground • 2. Two and Three Dimensions • 3. Foreground and Background • 4. Big and Small • 5. Compositions • 6. Setting Up a Scene • 7. Seeing in Context • 8. Outlines • 9. Words and Pictures 10. On the Spot • 11. From Eyes to Brain • 12. Index

Read more

Inspired by the elegant dresses showcased in Godey’s Lady’s Book, Harper’s Bazar, Ladies’ Home Journal, and other Victorian-era magazines, these 31 ready-to-color illustrations depict the well-dressed woman of the late 1800s. Lace-edged necklines, ruffled bodices, full skirts, extravagant bustles, and more period styles will inspire fashionistas and adult colorists alike. Pages are perforated and printed on one side only for easy removal and display. Specially designed for experienced colorists, Victorian Gowns and other Creative Haven® adult coloring books offer an escape to a world of inspiration and artistic fulfillment. Each title is also an effective and fun-filled way to relax and reduce stress.

Read more

The Autumn Charm Coloring Book

Immerse yourself in the beauty of autumn with this coloring book featuring stunning illustrations of autumn landscapes and pumpkins. The 36 coloring pages are printed on high-quality white paper, so your colors will look their best.The back of the image is unprinted so that the color does not show through.

As you color, take some time to relax and enjoy the moment. Let the colors wash away your worries and stress. Let the images of pumpkins and autumn leaves fill you with a sense of peace and joy.

This coloring book is a great way to de-stress, relieve anxiety, and improve your mental health. It’s also a fun and creative way to spend time with friends and family.

So what are you waiting for? Order your copy of The Autumn Coloring Book today!

Read more

Eccentric, adventurous and kind-hearted, the beloved Moomins, created by Finnish writer and illustrator Tove Jansson, have endeared themselves to audiences since 1945. This mini wall calendar features 12 black-and-white illustrations of the much-loved characters from the comic strip that began in 1947 in the children’s section of the Finnish newspaper Ny Tid. In 1954, London’s biggest evening newspaper, the Evening News, began to publish the Moomin comics too. In this format alone, the Moomins would reach up to 20 million readers in 40 countries around the world. Informative text accompanies each work and the datepad features previous and next month’s views. Printed on FSC-certified paper, with plastic-free packaging.

Read more

This Cat Colouring Bookis a fun way for teens, adults or seniors to relax and relieve stress.

It includes 30 Unique Designs to keep you entertained for hours. The designs are a mixture of Cats on white backgrounds and Seamless Cat Patterns that extend to the borders of the page.

Each design is printed on a single-sided sheet of paper, allowing it to be removed as well as preventing Ink from bleeding through.

The patterns cover a range of complexities to cover all skill levels.

Colouring Book Features:

• Suitable for all Levels – Beginner to Expert
• Perfectly Sized – 8.5″ x 8.5″
• No Ink Bleed – Single Sided Colouring Pages
• Suitable for markers, gel pens, coloured pencils
• Premium Glossy Colour Cover

Read more

This book was created with children in mind. Thanks to it, your child can start learning letters of the alphabet and animals whose names start with a given letter. It provides many hours of fun and creative work. It helps to train the child’s motor skills. You don’t need too many tools for colouring, all you need is fingers and paint.

Inside you will find:

• Brief instructions
• Extra page at the beginning for colors testing
• Alphabet from A to Z and animal drawings for each letter
• Black pages on the back, so the paint does not show through to the next page
• Easy pictures

The book is a great gift for a toddler.

Take a closer look at the book and buy it now!

Read more

SAY HELLO TO OUR NEW SUPER FUN KIDS SKETCHBOOK! Grab your pens, crayons and watercolors and get creating! 150 pages to get busy on. The first page has room for your child to write their name and be inspired by some awesome monster doodles. The awesome glossy and bright cover will always keep them coming back for more fun!

• Big 8.5”x11” page size
• Super High-quality paper
• 150 blank white pages
• Super bright and colorful glossy cover
• First page has place for your child to label their book their own
• Cool family focused cover and first page to inspire your children
• Perfect for crayons, light markers, colored pencils and watercolor paints
• Beautifully designed by Happy Home Publications™

Grab this super popular sketchbook designed just for kids now! Place your childs artwork around the house. Our pages are big enough to cut out and pin on the wall or fridge! Grab your crayons, marker, pencils, and art supplies, open up your new sketchbook and get drawing your own creations!

Read more

Are you ready to begin your journey in makeup but don’t know where to start?

This book is designed to help you develop your makeup abilities. It allows you to experiment with different makeup looks and can be used by beginners, intermediates, and professionals. Whether you use real makeup products or colored pencils, this book is perfect for teens and kids to explore their creativity and hone their skills. It is also useful for any adult who wants to try new makeup looks and practice tutorials.

Features:

• 110 Big-size Face Charts.
• Glossy Paperback Cover
• A Great Gift for Makeup Artist Lover

Don’t hesitate! Start your journey toward becoming a makeup professional today.

Scroll up and purchase now!

Read more