E-Commerce

  • The Ultimate Social Media Planner 2024: For small businesses wanting to grow online

    The Ultimate Social Media Planner for Small Businesses, Content Creators & Social Media Managers.

    No more inconsistency with your social media channels in 2024! No more stressing over what to post, what hashatags to use, and what captions to write. This planner was designed by a social media manager and therefore created to contain everything you could possibly need to improve your online presence.

    The Planner includes:

    – 365 content ideas for every day of the year.

    – 180 video ideas for various Social Media Channels

    – An event calendar for every month, stating both national and international holidays for every single day of the year

    – Tips on how to write a “Killer Caption” with examples!

    – Tips on using hashtags, where to find them, which ones to use and how to know they are working!

    – 20 pages per month for you to write your own content ideas, the caption for that post, the goal for that post and to track your social media engagement for that day.

    – Pages to input your Social Media goals for the following month and a page at the end of the month to write your analytics and any notes on what worked/didn’t work that month. This will help you write your goals for the following month on the page provided.

    – Pages for your content strategy at the beginning of the planner – all including questions & prompts to help you understand clearly what to input.

    – There are also pages explaining how to use the planner and how to batch-create content using the planner.

    – Hashtags for every single month, important holidays and important monthly events – all micro and macro hashtags to ensure better visibility!

    This planner will help you bulk create your content to allow you to focus on all the other aspects of your business.

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    £18.60
  • Instagram Marketing: Grow Your Business Fast with the Help of Instagram and Social Media

    INSTAGRAM MARKETING

    The Instagram platform was created as a photo-sharing social network; so, where does business fit in? While the platform may have started as a social network for sharing photos, it has morphed into an excellent way to kick-start a business, reach sales goals, and connect with consumers. There are currently over 1-billion active monthly users on Instagram. Why not get your piece of the 1-billion customer pie?

    Inside this book, you will discover how to market effectively on Instagram. This includes everything from creating a profile, to choosing hashtags, to running paid advertising. No matter your goals for marketing on Instagram, the information in this book will be able to help you achieve them.

    Here Is A Preview Of What You’ll Learn About Inside…

    • The Basic Of Instagram
    • Using Instagram To Market Your Business
    • How To Run Ads On Instagram
    • Instagram Marketing Strategies
    • What Types Of Content To Post
    • How To Become An Instagram Influencer
    • Much, Much More!

    Read more

    £3.30£11.40
  • 2024 Social Media Content Planner & Guide for Coaches, Consultants & Online Experts

    Introducing the 2024 Social Media Content Planner and Guide for Coaches, Consultants and Online Experts developed by the award-winning internationally renowned social media marketing strategist and trainer, Louise McDonnell. Designed to revolutionise your social media marketing game, it is a must-have for coaches, consultants, course creators, and online experts ready to unlock social media’s true potential and massively elevate their online presence. With over four best-selling books under her belt, McDonnell’s track record speaks for itself.

    The 2024 Social Media Planner and Guide is not your average marketing book; it is a game-changer that demystifies the complexities of social media marketing. With its eye-catching layout and compact A5 format, it is so easy to navigate through every page. Packed with helpful suggestions and strategies, this book will empower you to skyrocket your social media engagement like never before.

    It is like having an encyclopedia of tips and knowledge at your fingertips. From national days to add fun to your posts to a full year’s worth of diary space, this planner and guide has it all, transforming your social media posts and campaigns into powerful and engaging experiences for you and your growing followers.

    One of the key features is the section dedicated to events and days to remember. You will never miss out on capitalising on those trending hashtags and popular trends. McDonnell knows that timing and relevance are key to successful social media campaigns, ensuring you have all the tools needed to stay ahead of the game. Another impressive aspect is the space it provides to jot down your ideas, insights, and personal reflections.

    Why try to navigate the vast and ever-changing landscape of social media marketing trying to figure it out for yourself and getting more frustrated by the lack of results when you can easily start implementing strategies that work from the outset.

    Here is a snapshot of what it contains:

    Free Resources

    1) 2024 Social Media Content Planning Calendar (Value €159/£138/$159)

    2) Unlocking Social Media Success: 6 Strategies to Boost Leads for Coaches and Consultants: Free Training (Value€159/£138/$159)

    3) Building Your Bio Blueprint (Valued at €59/£50/$59),

    4) An invitation to join my private Facebook Group.

    The Potential of Social Media as a Lead Generation Tool

    Selling Services on Social Media: A Unique Approach Establishing A Brand Narrative

    Consistently Better Content

    Brand Awareness Content

    Consideration Content

    Conversion or Sales Content

    Advocate Content

    How to Get Social Media Posts Seen by More People

    Fostering Engagement: The Power of Two-Way Communication on Social Media

    AI Powered Social Media

    Augment Organic Reach with Paid Ads

    Review Performance to Inform Future Campaigns

    How to Maximize the Benefits of Your Content Calendar

    Social Media Prompts for 2024

    Week to View Diary

    The 2024 Social Media Content Planner and Guide for Coaches, Consultants and Online Experts is your secret weapon to success in the digital space and get the attention and interest you deserve to grow your business. Order your copy today!

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    £20.90
  • Beginner’s Guide To Starting a YouTube Channel: 2023 Edition: How To Become an Social Media Influencer & Content Creator (Home Based Business Guide Books)

    Are you dreaming of internet fame, of becoming an influencer and social media content creator?

    Do you watch the big YouTube channels and wish that you could start your own? A channel that not only draws in a large audience but also earns you money?

    Do you have a business that you think would benefit from video promotion?

    The BEGINNER’S GUIDE TO STARTING A YOUTUBE CHANNEL: 2023 EDITION is the book for you!

    Ann Eckhart, herself a YouTube creator since 2009, is back with the new yearly edition of her popular YouTube book. Every year, Eckhart updates this book with all of the newest information to help people start and grow their YouTube channels; and the 2023 version is her biggest edition yet!

    In this easy-to-read guide book, Eckhart walks you step-by-step through everything you need to start and grow a popular and profitable YouTube channel, including:

    How to create your YouTube channel and Google AdSense accounts along with how to brand your channel and content

    Equipment needed to film, edit and upload videos – and how to do each step

    Tips and tricks for creating quality content that will draw in viewers

    The importance of selecting the right categories and themes for your videos

    How to earn money on YouTube, from Google AdSense and sponsorships to merchandise and affiliate links

    How to manage your YouTube accounting and bookkeeping

    How to successfully promote and market your videos to guarantee maximum views and subscriber growth

    Best practices for running a successful and profitable channel

    Day in the life of a YouTuber

    Whether you have yet to start your YouTube journey or have been struggling with your current content, BEGINNER’S GUIDE TO STARTING A YOUTUBE CHANNEL will tell you everything you need to know in order to start and grow a successful YouTube brand!

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    £11.20
  • Mastering SEO for Newcomers with Passion: Unlock the Power of SEO with Expert Techniques and Propel Your Online Success

    Are you ready to unlock the secrets of SEO and take your online presence to new heights? Look no further than “Mastering SEO for Newcomers with Passion.” This comprehensive guide is tailor-made for beginners who are eager to learn the art of Search Engine Optimization. Packed with valuable information and practical strategies, this book is your ticket to mastering the ever-evolving world of SEO.

    Results you can expect from reading “Mastering SEO for Newcomers with Passion”:
    – Improve the visibility of your website on search engines
    – Drive targeted traffic to your online platform
    – Boost your online brand and establish credibility
    – Increase your website’s conversion rate and revenue
    – Stay ahead of your competition by understanding the latest SEO trends

    Featured in this book:
    – Step-by-step instructions and easy-to-follow techniques
    – Proven strategies to optimize your website for higher rankings
    – Tips for keyword research and content optimization
    – How to harness the power of backlinks and social media
    – The importance of user experience and mobile optimization

    Don’t miss out on this opportunity to take your online game to the next level. Purchase “Mastering SEO for Newcomers with Passion” today and start dominating the search engine rankings!

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    £9.90
  • SEO For Passionate Beginners: A Guide to Boost Your Website’s Visibility & Rank #1 on the Internet | Unlock the Power of Search Engine Optimization to Drive Traffic & Achieve…

    Are you new to the world of SEO (Search Engine Optimization) and looking to harness its incredible potential to drive traffic to your website and achieve that coveted top-ranking spot on search engines like Google? Look no further because “SEO For Passionate Beginners” is your all-in-one guide to demystifying the art and science of SEO.

    In today’s digital age, having a strong online presence is essential for businesses, bloggers, and website owners. But how do you stand out in the vast digital landscape? The answer lies in understanding and implementing effective SEO strategies. This beginner-friendly guide will take you by the hand and lead you through the fascinating realm of SEO, ensuring that you not only grasp its fundamentals but also learn how to apply them for real results.

    Inside “SEO For Passionate Beginners,” you’ll discover:

    • A Clear and Concise Introduction: Start with the basics. Learn what SEO is, why it matters, and how it can benefit your website or online business.

    • Keyword Research Demystified: Unlock the secrets of keyword research and find out how to identify the keywords your target audience is searching for.

    • On-Page and Off-Page Optimization: Dive deep into the key elements of on-page and off-page SEO, including optimizing your website’s content, structure, and links.

    • Content that Converts: Explore content strategies that not only attract visitors but also convert them into loyal customers or readers.

    • SEO Tools and Resources: Discover a range of valuable SEO tools and resources that will make your journey to the top of the search results easier and more effective.

    • Practical Tips and Best Practices: Learn from real-world examples and case studies, and gain practical insights that you can implement immediately.

    • Future-Proofing Your SEO: Stay ahead of the curve by understanding the latest SEO trends and how to adapt to algorithm changes.

    • Achieving No. 1 Ranking: Follow a step-by-step plan to work your way up the search engine rankings and claim that coveted No. 1 spot.

    • Measuring Success: Learn how to track and measure your SEO efforts to ensure you’re achieving your goals.

    Whether you’re a business owner, a blogger, an aspiring digital marketer, or simply someone looking to enhance their online presence, “SEO For Passionate Beginners” provides you with the knowledge, strategies, and tools you need to succeed in the digital world. By the end of this comprehensive guide, you’ll have the skills and confidence to tackle SEO head-on and propel your website to the top of the search results.

    Don’t let your website languish in obscurity. Take control of your online destiny and grab the attention of countless visitors. Begin your journey to SEO mastery today. Buy your copy of “SEO For Passionate Beginners” now and unlock the secrets to online success.

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    £10.10
  • OBSTACLES in SEO: How to Navigate through Internet Problems, Overcome Difficulties and Achieve all your Financial Goals (3) (The Seo Secrets)

    ✅✅✅ Get a 55% discount NOW for BookStores, DON’T miss this opportunity! ✅✅✅

    Even though social networks are growing faster you need to be found!

    Users flock to a site/profile site because of its visibility….

    If you’re ready to make yourself known on all fronts???

    For example, the Google Browser (for everyone just Google) today is the most searched “site”, and unlikely to be replaced in the short term.

    If you are a smart trader you can not afford not to be found and, believe me, most out there is not “visible” in the eyes of users (possible buyers)!

    Knowing where to put your hands or wanting to delegate your “web presence” will no longer be so difficult/impossible…

    Nowadays knowledge is the new business: learn how to exploit information, even and especially your own!

    Whatever your current skill level, there’s always a new place to take your story (of your business or personal brand)…

    ✅✅✅ Get a 55% discount NOW for BookStores, DON’T miss this opportunity! ✅✅✅

    Read more

    £23.20£29.00
  • The Psychology of a Website: Mastering Cognitive Biases, Conversion Triggers and Modern SEO to Achieve Massive Results

    “The Psychology of a Website” delivers a step-by-step blueprint for a complete makeover of your online presence. This book offers timeless techniques for turning underperforming websites into massive success stories for businesses, marketers, and entrepreneurs who need to get results now and don’t have the time to wait months to start selling on Google.Combining dozens of practical examples from some of the world’s most successful brands with the application of the fundamental principles of modern psychology and data science, the six-step WebsitePSY Formula covered in this book will take you on a guided journey to: – Build instant trust and minimize friction- Reduce your bounce rates by learning how to overcome common objections- Encourage small commitments pulling the user towards your offer- Frame your offer using effective design and copywriting for the Web- Reassure with social proof to close more sales- Build conversion funnels to create a repeatable source of new customers“Matthew Capala provides something different and necessary” ― Dorie Clark, HBR Writer, Author of “Reinventing You”“Go get my brother’s book” ― Ja Rule, Celebrity Rapper and Founder of Iconn“Matt is THE expert when it comes to SEO” ― Deborah Malone, Content Manager at WSECU

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    £18.80
  • Empowering Marketing and Sales with HubSpot: Take your business to a new level with HubSpot’s inbound marketing, SEO, analytics, and sales tools

    Leverage HubSpot to reach your target audience with the right content and convert them into loyal customers

    Key Features

    • Explore a full software stack for marketing, sales, and customer services to grow your business
    • Understand how to organize, track, and build better relationships with leads and customers
    • Learn to prioritize and execute your marketing tasks in an efficient way

    Book Description

    Empowering Marketing and Sales with HubSpot is your comprehensive solution to using HubSpot to achieve your business goals with a flexible and lean approach. With this book, you’ll implement out-of-the-box solutions provided by HubSpot for sales and marketing professionals using all the tools needed to effectively manage your business campaigns, sales, and marketing automation processes.

    This book will take you through steps to ensure your investment in HubSpot pays off from Day 1. You’ll learn how to set up HubSpot correctly and understand how to generate quick wins for your organization. Next, you will work with important HubSpot tools for SEO, social media, and ads. The book will also show you how to use HubSpot for conversational marketing and create a marketing funnel using HubSpot’s lead capture and engagement tools. In addition to this, you will get to grips with building custom reports, dashboards, and notifications to stay on top of company marketing goals. Later, you will learn how to use HubSpot for inbound marketing and for every type of business, such as manufacturing, agriculture, and eCommerce.

    By the end of this HubSpot book, you will have the skills you need to be able to set up effective marketing campaigns and leverage the insights gleaned from sales efforts using just one platform.

    What you will learn

    • Explore essential steps involved in implementing HubSpot correctly
    • Build ideal marketing and sales campaigns for your organization
    • Manage your sales process and empower your sales teams using HubSpot
    • Get buy-in from your management and colleagues by setting up useful reports
    • Use Flywheel strategies to increase sales for your business
    • Apply the inbound methodology to scale your marketing
    • Re-engage your existing database using the HubSpot retargeting ads tool
    • Understand how to use HubSpot for any B2B industry in which you operate

    Who this book is for

    This HubSpot marketing book is for sales and marketing professionals, business owners, and entrepreneurs who want to use HubSpot for scaling their sales and marketing activities. A basic understanding of key marketing terms is required to get started with this book.

    Table of Contents

    1. Overview of HubSpot – What you MUST know
    2. Generating Quick Wins with HubSpot in the First 30 Days
    3. Using HubSpot for Managing Sales Processes Effectively
    4. Empowering your sales team through HubSpot
    5. Increasing Online Visibility Using HubSpot’s SEO Tool
    6. Getting Known through Social Media on HubSpot
    7. Expanding your reach with Paid Ads managed on HubSpot
    8. Conducting a Portal Audit
    9. Converting your visitors to customers
    10. Revise your database with the HubSpot email marketing tools
    11. Proving That Your Efforts Worked Using the Reports
    12. Inbound or Outbound – Which Is Better for Your Business?
    13. Leveraging the Benefits of the Marketing Flywheel
    14. Using Hubspot For all Types of Businesses

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    £25.60
  • Small Business SEO Made Simple: A Practical Handbook

    In “Small Business SEO Made Simple – A Practical Handbook” seasoned web designer and digital entrepreneur, C M Pyne, opens the door to a dynamic world where small businesses can flourish online. With over two decades of experience, C M Pyne has witnessed the digital landscape transform from its infancy, and is now here to be your trusted guide.

    Are you tired of pouring your heart and soul into your business only to find it languishing in the shadows of the internet? Do you dream of seeing your website rise to the top of search results, attracting a flood of eager customers? If so, this book is your ticket to unlocking the potential of your small business.

    “I understands the challenges that small businesses face in the vast online ocean, and knows the secrets to help you thrive. I won’t say it will be an over night success, but with this guide, you will be on the right path.”

    “Small Business SEO Made Simple – A Practical Handbook” demystifies the complex world of Search Engine Optimisation (SEO) and breaks it down into clear, actionable steps that even beginners can grasp.

    With a wealth of practical insights, it will show you how to:

    • Identify the right keywords to attract your target audience.
    • Craft compelling, high-quality content that keeps visitors coming back.
    • Optimise your website’s structure and design for maximum impact.
    • Master the art of local SEO to put your business on the map.
    • Build a strong online presence with effective link-building strategies.
    • And even give you some useful prompts to get ChatGPT helping you out.
    • And much more!

    This isn’t just another SEO book; it’s your personal roadmap to success in the digital age. [Your Name] doesn’t bog you down with jargon or overcomplicate things. Instead, you’ll find straightforward, easy-to-follow advice that can be implemented immediately.

    As you journey through the pages of this book, you’ll gain the tools and knowledge to unleash the power of SEO for your small business. You’ll discover that with dedication, passion, and the right guidance, your business can stand shoulder to shoulder with the giants in your industry.

    Are you ready to revolutionise your online presence, reach a wider audience, and watch your small business soar to new heights? If the answer is yes, “SEO for Small Business, Made Simple” is your compass in the digital wilderness. Get ready to turn your dreams into reality and take your place at the forefront of the digital revolution.

    Don’t be left in the shadows. Let this guide you toward the spotlight your small business deserves. Your journey to SEO success begins now!

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    £5.70
  • Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content That Actually Works

    Marketers don’t need more data. Between keyword lists, search volumes, and backlinking opportunities, they need to unwind that data and make sense of it all. As customer behavior evolves, simple hacks and tricks aren’t going to cut it if you want to get your content to Page One.

    In Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content That Actually Works, Ryan Brock and Toph Day teach you how to revolutionize your approach to organic content marketing. Pillar-Based Marketing aligns your strategies with how customers actually behave online. You’ll eliminate the guesswork in building your content strategies and dramatically improve your search engine rankings. Once you understand the psychology of digital customers, you’ll acquire qualified traffic, leads, and customers more efficiently than with traditional SEO methods.

    Reclaim your time with the practical strategies in Pillar-Based Marketing. Expand your approach from linear, keyword-focused methods and generate content that reliably gets you on Page One of search engine results.

    Read more

    £13.20
  • INTRODUCING to SEO: Understand How To Leverage Search Engine Optimization For Internet Marketing Strategies (1) (The Seo Secrets)

    ✅✅✅ Get a 55% discount NOW for BookStores, DON’T miss this opportunity! ✅✅✅

    Even though social networks are growing faster you need to be found!

    Users flock to a site/profile site because of its visibility….

    If you’re ready to make yourself known on all fronts???

    For example, the Google Browser (for everyone just Google) today is the most searched “site”, and unlikely to be replaced in the short term.

    If you are a smart trader you can not afford not to be found and, believe me, most out there is not “visible” in the eyes of users (possible buyers)!

    Knowing where to put your hands or wanting to delegate your “web presence” will no longer be so difficult/impossible…

    Nowadays knowledge is the new business: learn how to exploit information, even and especially your own!

    Whatever your current skill level, there’s always a new place to take your story (of your business or personal brand)…

    ✅✅✅ Get a 55% discount NOW for BookStores, DON’T miss this opportunity! ✅✅✅

    Read more

    £18.00£29.00
  • Comprehensive Guide to Building Your Website with Wix: Learn Step-by-Step [Includes SEO Strategies]

    Looking to create your own website effortlessly? Look no further! Our comprehensive book, “Build Your Website with Wix,” is the ultimate guide that will empower you to design and launch a stunning website using the user-friendly Wix platform. Whether you’re a beginner or an experienced user, this book is tailored to provide you with the knowledge and skills to build a professional website that stands out from the competition.

    With over 300 pages of in-depth content, this book takes you on a journey from the fundamentals of website building to advanced techniques that enhance your online presence. Inside, you’ll discover:

    1. Step-by-step instructions: Follow our clear and concise instructions to navigate the Wix platform seamlessly. Build your website from scratch or use pre-designed templates – the choice is yours!
    2. Design and customization: Unleash your creativity with Wix’s intuitive drag-and-drop editor. Learn how to personalize your website with stunning layouts, fonts, colors, and images that resonate with your brand.
    3. Mobile optimization: Create a mobile-friendly website that looks amazing on all devices. Enhance user experience and boost your search engine rankings by ensuring your site is fully responsive.
    4. E-commerce integration: Turn your website into an online store with Wix’s powerful e-commerce features. Learn how to showcase products, manage inventory, process payments, and optimize conversions.
    5. SEO strategies: Master the art of search engine optimization and drive organic traffic to your website. Learn proven techniques to optimize your content, meta tags, and URLs to rank higher on search engine results pages.
    6. Blogging and content creation: Establish yourself as an authority in your niche by creating compelling blog posts and engaging content. Learn how to attract and retain visitors with valuable information that keeps them coming back for more.
    7. Analytics and performance tracking: Dive into the world of data-driven insights. Understand website analytics and tracking tools to measure your success, identify areas for improvement, and make data-backed decisions.

    With “Build Your Website with Wix,” you’ll have everything you need to create a professional website that captivates your audience and helps you achieve your online goals. Join thousands of satisfied users who have unlocked their website-building potential with Wix!

    Bullet Points:

    1. SIMPLIFIED WEBSITE CREATION: Effortlessly build your website using Wix’s user-friendly platform
    2. CUSTOMIZATION MADE EASY: Personalize your site with stunning layouts, fonts, colors, and images
    3. OPTIMIZED FOR MOBILE: Create a responsive website that looks amazing on any device
    4. POWERFUL E-COMMERCE TOOLS: Turn your website into a fully functional online store
    5. SEO STRATEGIES THAT WORK: Drive organic traffic and boost your search engine rankings
    6. ENGAGE WITH CONTENT: Establish your authority through blogging and valuable content creation
    7. TRACK YOUR SUCCESS: Measure performance, analyze data, and make data-backed decisions

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    £9.10
  • The Science of SEO: Decoding Search Engine Algorithms

    Go beyond the standard checklists and “ultimate guides” to learn what really makes Google tick

    The Science of SEO is an intuitive and practical discussion of the computer science of search engine optimization. In the book, you’ll explore the relevant aspects of information retrieval, natural language processing, and generative AI you can use to accelerate and level-up your understanding of how search engines retrieve, parse, and―most importantly―rank information.

    As you build your technical SEO skillset and improve your working knowledge of how modern search engines―like Google, Bing ,and Yandex―operate, you’ll learn to go beyond simply copying the tactics and strategies found in widely read blogs and build mental models of how search actually works―and evolves―on the modern web.

    The book also offers:

    • An easy-to-understand entry point for anyone trying to learn information retrieval on the web
    • Techniques for building your own software (in Python and Node) that helps you analyze and navigate hidden opportunities presented by Google
    • How to directly interface with engineering teams through SEO product management techniques and workflows

    An essential and insightful presentation of technical SEO concepts paired with step-by-step Python and Node implementations to build your own search engine, The Science of SEO is tailor-made for SEO and web professionals seeking easy-to-follow information to help them advance their “under-the-hood” knowledge of search engine optimization.

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    £41.50£45.10
  • SEO Backlinks Made Easy For 2023

    Are you among those looking for how to increase traffic to your website? Or do you want to know why your website kept lagging behind and never reached the top pages of search results? You must know the secret about Search engine optimization, PageRank, and Website Backlinks.
    SEO Backlinks Made Easy For 2023 is a cursory exposition of proven link-building SEO strategies to help you understand the importance of search engine algorithms and website authority.
    You will learn how to increase your site ranking through Google SEO, understand the most valuable types of backlinks, and how to get them for your site domain.
    In this simplified guide, you will learn how to use professional backlinks generation strategies like creating:

    • Target Keyword in Anchor Text
    • Linkable Assets such as Infographics
    • Backlinks from Link Roundups,
    • The Moving Man Method,
    • The Broken Link Building Strategy
    • Guest Posting
    • Submitting Testimonials
    • Blogger Reviews
    • Link Reclamation
    • Using HARO
    • Reverse Engineering Competitor’s Backlinks,
    • Content Styles to grow your website’s organic traffic and attract more Backlink Authority for yourself, all in a do-it-yourself style.

    Read more

    £5.70
  • Law Firm SEO: Convert Clicks to Caseload with Search Engine Optimization

    Turn website traffic into real clients for your law practice. This comprehensive guide, Law Firm SEO: Convert Clicks to Caseload with Search Engine Optimization, teaches you how to boost visibility and attract more prospects online.

    Master core SEO concepts to climb the rankings for valuable keywords. Optimize your site’s content, technical elements, reviews and citations to outperform the competition. Implement proven link-building and content marketing strategies to build authority. Measure progress with analytics and refine your approach over time.

    Packed with sector-specific tips, this complete playbook on SEO for law firms will help you:

    • Research the right keywords
    • Structure your website for higher rankings
    • Optimize for local SEO
    • Get more 5-star online reviews
    • Create compelling content to earn high-quality backlinks
    • Identify and fix technical issues
    • Continuously improve visibility and conversions.

    Includes access to downloadable templates to get you started:

    • Keyword Research Template
    • On-Page SEO Content Audit Template
    • Technical SEO Audit Template
    • Citations Tracker.

    Stop losing potential clients to firms outranking you. Follow the battle-tested tactics in Law Firm SEO to take the #1 spots for your practice areas.

    Dan Verghese has over twenty years of digital marketing experience. He has held senior agency and in-house roles managing SEO campaigns, strategies and teams.

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    £11.40
  • Search Engine Optimization All-in-One For Dummies (For Dummies (Business & Personal Finance))

    Get search engines to rank your site as the No. 1 result with help from this comprehensive resource

    What’s the best hiding place in the world? The second page of Google’s search results!

    If you want your website to be found, you need to make sure it appears prominently on search engines. In Search Engine Optimization All-in-One For Dummies, you’ll find practical and easy-to-follow advice to increase your site’s chances of landing that coveted No. 1 spot on Google, Bing, and other popular search engines.

    You’ll discover how search engines decide which websites to rank highly, how to optimize your site for your best chance at the first page of organic results, what keywords to target, and even how to make your site internationally visible. You’ll also find out how to:

    • Optimize your webpage with responsive design that makes it irresistible to Google
    • Create a keyword strategy that keeps interested and engaged visitors flowing to your website
    • Generate the backlinks that will teach Google you’re a trusted resource and help you climb the search engine results page

    Perfect for webmasters, bloggers, e-commerce professionals, and anyone else looking for more online visibility, Search Engine Optimization All-in-One For Dummies is a must-have guide to improving the quantity and quality of your web traffic.

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    £21.30£27.50
  • Applied Marketing Analytics Using R

    Marketing has become increasingly data-driven in recent years as a result of new emerging technologies such as AI, granular data availability and ever-growing analytics tools. With this trend only set to continue, it’s vital for marketers today to be comfortable in their use of data and quantitative approaches and have a thorough grounding in understanding and using marketing analytics in order to gain insights, support strategic decision-making, solve marketing problems, maximise value and achieve success.

    Taking a very hands-on approach with the use of real-world datasets, case studies and R (a free statistical package), this book supports students and practitioners to explore a range of marketing phenomena using various applied analytics tools, with a balanced mix of technical coverage alongside marketing theory and frameworks. Chapters include learning objectives, figures, tables and questions to help facilitate learning.

    Also included online with the datasets are software codes and solutions (R Markdowns, HTML files) to use with the book, as well as PowerPoint slides, a teaching guide and a testbank for instructors teaching a marketing analytics course.

    This book is essential reading for advanced level marketing students and marketing practitioners who want to become cutting-edge marketers.

    Dr. Gokhan Yildirim is an Associate Professor of Marketing at Imperial College Business School, London.

    Dr. Raoul V. Kübler is an Associate Professor of Marketing at ESSEC Business School, Paris.

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    £41.20£42.70
  • Meaningful Marketing: 38 Simple Principles To Make Your Marketing Match Your Mission

    A much-needed approach to marketing, advertising and life.

    Alin Dragu has led marketing for the last decade at a Fortune 500 company, one of the fastest growing churches in America with over 60,000+ engaged people and now the #1 Christian Marketing agency. Alin has taught these marketing principles to seasoned leaders via workshops and his writing has been engaged with over 2M times on X (Formerly Twitter).

    Now, for the first time ever, Alin Dragu offers the core of his marketing wisdom in one compact, accessible, timeless package. Meaningful Marketing shows you how to do work that actually matters in a world absorbed with themselves. Whether you’re a small business owner, church pastor or real estate broker.

    Meaningful marketing isn’t obsessed over what we can get from our people but what we can do for our people. The tactics of a meaningful marketer aren’t to wake up and throw spaghetti at the wall but to understand how their day-to-day moves their entire mission in life forward.

    This book isn’t about email campaigns, ROI or viral social media posts. It’s about empathy, care and generosity. Meaningful Marketing emphasizes 38 simple principles that help you clearly understand not just what decisions to make in marketing, but why you should make those decisions.

    No matter what your product or service, this book will help you reframe how your people experience it, in order to meaningfully connect with the people who need it most. Alin blends his coveted online writing style to this timeless piece through a signature blend of memorable stories, pithy one liners and obscure observation.

    A few things you’ll learn while reading Meaningful Marketing:

    • Why people make decisions emotionally, not rationally
    • How to employ a marketing strategy that lasts decades, not months
    • How your mission, strategy and tactics should all match
    • Principles that explain why you makes decisions, not just how
    • How to identify the exact person you seek to serve
    • Why some companies are marketing geniuses and others are just plain bad

    You can do work that matters for people who need it. This book will show you how.

    Read more

    £13.80
  • Awareness Days Social Media Content Planner 2024: For small business owners and entrepreneurs to help plan, organise and create social media content

    From the serious to the sublime – there’s an awareness day for practically anything these days. This planner will make creating your social media content a breeze! Over 1000 social media content prompt ideas using awareness days, to help you create trending, on-brand, relevant content for your business niche.

    The Awareness Days Content Planner 2024 is a fantastic book to add to your business toolkit, helping to take the stress out of creating your social media content. Use the planner to find out more about what’s celebrated throughout the world, what topics might be trending at different times of the year, and help you to plan the content for your business every month, or simply find out some of the more comical days just for fun!

    Read more

    £9.50
  • B2B Digital Marketing Strategy: How to Use New Frameworks and Models to Achieve Growth

    Hone and perfect your digital marketing skills and learn how to apply them effectively to B2B marketing with the new edition of this bestselling guide.

    B2B Digital Marketing Strategy is a clear and practical digital marketing guide that helps readers get to grips with some of the more advanced and complex elements of B2B marketing. It gives readers an overview of the latest approaches, models, processes and solutions, as well as examples of technologies to help them deal with key current B2B digital marketing challenges such as those associated with account targeting, data utilization and digital campaign management. It expertly explains how to incorporate the latest digital methodologies into critical processes such as lead generation, customer retention and customer experience personalization. This book is an invaluable resource for any professional or student in the B2B space.

    Newly updated, this second edition provides two new chapters on digital retention marketing and social media strategies as well as improved guidance on campaign tracking and gamification. This practical guide is packed with global case studies and examples such as Danfoss, American Express and IBM.

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    £31.30
  • SOCIAL MEDIA MARKETING FOR REALTORS: Maximizing Your Real Estate Business with Effective Social Media Strategies

    Meet Jennifer, a determined real estate agent who faced countless challenges in a competitive market. Frustration and disappointment became my constant companions as I tirelessly tried traditional marketing methods, only to see lackluster results. However, just when I was on the verge of giving up, a serendipitous moment changed everything.
    Through sheer perseverance, I stumbled upon a social media strategy that transformed my life forever. I witnessed a huge transformation as my online presence blossomed, and my sales began to soar higher than ever before. From silent followers to raving fans, my engaging content captured the hearts of potential buyers and sellers alike.
    But this isn’t just a tale of personal triumph; it’s a heartfelt invitation to join me as I reveals my invaluable insights, tips, and techniques. Discover how I crafted compelling content, leveraged the power of storytelling, and built an authentic brand that resonated deeply with her audience.
    “SOCIAL MEDIA MARKETING FOR REALTORS” is more than just a guide—it’s a lifeline for real estate professionals yearning to break free from the chains of mediocrity. Unleash your potential and open doors to a thriving real estate business in today’s digital era.
    Whether you’re a seasoned realtor looking for a fresh approach or a beginner real estate agent seeking guidance, this book will be your beacon of hope, illuminating the path to unparalleled success.
    Dare to dream big, embrace the digital revolution, and turn your passion into a flourishing empire.
    Join me as I take you under my wing and empowers you to become a social media sensation in your own right. The time is now to rewrite your story, unleash your true potential, and conquer the real estate market through the power of SOCIAL MEDIA MARKETING!
    Get a copy of this life changing book now!

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    £8.90
  • Viral Marketing: Guide to Successfully Creating a Buzz Around Your Online Brand, Acquiring Social Media Audience and Bringing in the Profits

    ★★ Buy the Paperback version of this book and get the eBook version included for FREE ★★

    Content is the cornerstone of effective viral marketing, there’s no way around that. If you wish to draw in a bunch of traffic from various places while you are still young, then viral content is the way to go.

    However, the majority of people who have a go at viral marketing don’t really have a clue about how to make things happen and they overlook the fact that niche networks already exist.

    Fortunately for you, you don’t need to waste your time because this book will provide you with the essence of viral marketing so that you can know which kind of content goes viral each and every day.

    In this book, you can expect to learn:

    •The reason why content goes viral

    •What it takes for viral marketing to be successful

    •How to draw in a bunch of sources from all around the web

    •How to make the most out of your viral marketing while doing less work

    •And a lot more…

    Anyone can achieve some kind of viral outcome on the internet as long as the right knowledge is used, and that is what this book is all about. Doing something of a viral nature is a worthwhile life goal for anyone to accomplish at least once.

    If you’re ready to discover a shortcut which can allow you to gain followers much more quickly, then scrolling over to the buy button and clicking it the first step towards that.

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    £7.30
  • DIGITAL MARKETING For Beginners 2022: A Comprehensive Guide to Online marketing, Locating Your Customers, and expanding your Business Profitably

    If you want to learn more about getting started in the world of online advertising, you’ve come to the right place.

    In the modern world, we are surrounded by digital media. We use our smartphones, computers, tablets, TVs, and games consoles to access the internet for all kinds of reasons. And, as we’ll explore in this guide to digital marketing, this constant connectivity is a goldmine for marketers.

    If you’ve always fancied getting started in digital marketing, this is the book for you. We take a look at what exactly it is, why it’s important, what different types there are, and how you can get the most of it.

    With around 4.5 billion internet users worldwide, digital marketing gives businesses the chance to reach people on platforms where they spend a lot of time and money. It also gives smaller companies an opportunity to compete with their huge rivals, allowing them to use data and insights to target customers.

    We’ve also seen how vital online shopping is in the first half of 2020. At the peak of the COVID-19 lockdown in the UK, online orders were up 200% compared to the previous year. For all kinds of companies, digital marketing and the sales it generated were a lifeline when stores were closed.

    We’ve got the latest on everything from social media to search engine optimization (SEO), content marketing and the user experience (UX), as well as updates on everything from marketing automation, messaging and email, to online and off-line integration. We’ve also got the latest on everything from artificial intelligence (AI) to data security strategies.
    Add this book to your library now!

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    £8.50
  • Cosmetics Marketing: Strategy and Innovation in the Beauty Industry

    Discover the tools required to pursue your career in cosmetics marketing. Through an in-depth analysis of this fast-growing and complex industry, Cosmetics Marketing: Strategy and Innovation in the Beauty Industry provides thought-provoking, industry-led exercises and case studies to demonstrate the role
    of aesthetics, authentic communication, emerging technologies, cultural trends, and the measurement of marketing efforts. There are also practical, beautifully illustrated resources for entering the field, exercises for boosting creativity, preparations for interviews, as well as an overview of the beauty products and theory used by makeup artists and product developers.

    With a focus on the evolution of the industry and its social responsibilities in terms of inclusivity and sustainability, this is a core text for cosmetics courses in marketing and business at the undergraduate and graduate levels. Cosmetics Marketing is the ultimate guide to this powerful, multi-billion dollar global industry and will influence and support the next generation of leaders in beauty.

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    £30.90
  • SOCIAL MEDIA MARKETING FOR BEGINNERS 2023: Learn how to grow your social media with beginner’s strategy updated for this specific year; this book provides an easy and organized…

    Discover how you can pass from being a beginner to a professional Social Media Marketer today!

    If you are a beginner who wants to approach the world of social media marketing, you are in the right place.

    This book will allow you, once finished, to have important knowledge to grow and become relevant on the major social medias that you know. The techniques and strategies that you will find described step by step in this guide are very updated to today’s social interactions, this is a fundamental feature for this kind of books, the modern world changes day by day and keeping up is difficult but essential to be successful.

    And to be successful in social media, you need to speak today’s language.

    Would you like to learn more about Social Media Marketing? If so, then you are in the right place.

    I want to show you some of the things that we are going to cover together in the book so that you can better understand what we are going to learn.

    Here are just some of the topics we will touch together:

    ● Startup

    ● Instagram Marketing Strategy

    ● TikTok

    ● Much more…

    If you want to know more about Social Media Marketing, all you have to do is follow the advice found in this book. So what are you waiting for?

    Scroll up, click on “Buy Now with 1-Click”, and Get Your Copy Now!

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    £11.70
  • Marketing Strategy Workbook and 2024 Planner: Dark Smarts the magic and logic of marketing

    Introducing the Dark Smarts Marketing Strategy workbook and 2024 calendar – a marketing workbook like no other!
    Immerse yourself in a captivating blend of creativity and strategy as we explore the world of marketing in the year 2024.

    This workbook takes you on a quarterly adventure, aligning your marketing efforts with the changing seasons. Each quarter unveils a unique theme, providing you with fresh perspectives and innovative ideas to elevate your marketing game.

    Whether you’re an aspiring entrepreneur, starting your marketing journey, or a seasoned professional, you will find inspiration to help you have a successful 2024.

    Read more

    £11.90
  • Cryptocurrency Investing For Dummies (For Dummies (Business & Personal Finance))

    From Bitcoin to Solana, the safe and secure way to invest in cryptocurrencies

    Cryptocurrency Investing For Dummies, the bestselling guide to getting into the exciting world of crypto, is updated for today’s cryptocurrency markets. Currencies like Bitcoin, Ethereum, Solana, and XRP are gaining popularity, and this trusted guide can help you strike while the iron is hot to profit from the explosive growth in cryptocurrency. We’ll help you understand decentralized currency, get started with leading crypto exchanges and brokers, learn techniques to buy and sell, and strategize your crypto portfolio. You’ll even dig into the details on cryptocurrency tax laws and new opportunities for investors.

    • Gain the tools you need to succeed in the cryptocurrency market
    • Learn about the newest cryptocurrencies on the market and how to evaluate them
    • Develop a strategy for reaping outsized gains using crypto exchanges
    • Understand how cryptocurrencies interact with virtual worlds

    This is the perfect Dummies guide for investors who are new to the cryptocurrency market or first-time investors who want to add cryptocurrency to their portfolio. Get started on your crypto adventure.

    Read more

    £18.20£21.80
  • Instagram For Dummies (For Dummies (Computer/Tech))

    Are you on Insta? Start sharing pictures and a lot, lot more

    Instagram For Dummies helps you navigate Instagram and all the updates coming to the platform. For new and experienced users, this book keeps you in the know, so you can post to your feed, create Reels and Stories, broadcast and watch live video, and so much more. This handy guide covers creating Reels to attract more followers, adding updates and stickers for stories, and the addition of multiple feeds so you can customize your experience. There are so many new features coming to this ever-more-popular social platform, you need a friend like Dummies to help you keep up. Create viral content, or just share cat pics with your close friends and family.

    • Learn the basics of the Instagram app and web interfaces
    • Get started with your first posts, Stories, and Reels
    • Discover the many new features that are making Instagram more fun than ever
    • Find out how to make your posts scroll-stopping and more popular

    This is the perfect how-to guide for both newbie and experienced social media users who need a guide on setting up Instagram, expanding their audience, and doing more on the app.

    Read more

    £11.70£15.20
  • The Legal Tech Ecosystem: Innovation, Advancement & the Future of Law Practice

    “A leading voice in the world of legal technology, Colin Levy has written a thoughtful, wide-ranging, and invaluable guide to the increasingly important field of legal tech.” –David Lat, founder, Above the Law

    The legal landscape is evolving at an unprecedented pace, with the seismic shifts of recent years demanding a fresh perspective on the role of technology and innovation within the legal profession. The Legal Tech Ecosystem delves into this essential transformation, shedding light on the crucial interplay between law and technology in today’s complex world.

    At its core, this book addresses the profound changes unfolding in the legal domain, driven by macro-economic forces. These changes have placed an ever-increasing burden on legal departments to accomplish more with fewer resources. A quartet of pillars—the explosive growth of regulations, the challenges posed by globalization, the convergence of risk dimensions, and the pressure on corporate profits—has created an environment where legal professionals must adapt swiftly to succeed.

    Author Colin S. Levy, an esteemed legal practitioner with diverse experiences spanning publishing, education, technology, and cyber security, serves as an invaluable guide through this dynamic landscape. His unique insights, honed across industries and organizational scales, offer readers a deep understanding of the intricate nexus where law, technology, and business converge.

    While emerging legal technology has provided effective solutions to these challenges, The Legal Tech Ecosystem emphasizes that technology alone is not sufficient. Legal departments must undergo a fundamental digital transformation, rethinking their structures, processes, and approaches to truly capitalize on the benefits technology brings. The real value lies in data—capturing it, analyzing it, and deriving transformative insights from it.

    Colin has emerged as a leading thinker in this space, sharing his perspective through podcasts, writings, and insightful commentary. His expertise illuminates the path forward for legal professionals seeking to thrive in this era of change. Agility, flexibility, and innovation will define success, and this book is the perfect companion for those seeking to embrace the future with confidence.

    As the legal profession evolves, those equipped with the knowledge and insights provided by The Legal Tech Ecosystem will be at the forefront of this transformation. The changing legal environment demands proactive engagement, and this book, curated by one of the field’s luminaries, offers the guidance needed to navigate the exciting journey ahead.

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    £11.70
  • The Art of Effective Technical Writing: Developing in-demand skills from Technical Writing to API Documentation for career advancement

    Master the art of crafting compelling technical writing portfolios and explore best practices of API documentation and efficient SOP creation for accuracy, completeness, and consistency.

    Key Features

    • Explore nuances in technical terminology, decode jargon, and simplify intricate concepts for diverse users
    • Acquire skills in managing technical writing projects and collaboration with SME’s
    • Discover optimal approaches to API documentation, integrating code examples, and assimilating developer feedback

    Book Description

    Dive into the world of technical writing with this comprehensive guide that equips you with the expertise to produce crystal-clear, concise, and captivating content across a myriad of technical domains.

    Begin your journey with an introduction to technical writing, mastering project management and seamless collaboration with experts for exceptional documentation creation. The book then delves into an array of sought-after technical writing domains, encompassing API documentation, cybersecurity policy writing, SOP’s, knowledge management, grant proposals, white papers, case studies, and user manuals Uncover the power of tools like Swagger and Postman for user-friendly API documentation, and familiarize yourself with industry-leading tools like Jekyll, LaTeX, and MadCap Flare. Throughout the book, you’ll explore practical examples and engage in hands-on exercises for each documentation type, refining your writing skills. The journey culminates in crafting a robust technical writing portfolio and gaining valuable insights on securing a competitive role in the field.

    By the end of the book, you’ll be well-prepared to thrive in a fulfilling technical writing career, equipped with the skills and knowledge that set you apart from the crowd.

    What you will learn

    • Build a captivating portfolio with organized writing samples for seamless navigation
    • Craft policies in accordance with regulatory frameworks, and proposals that align with funding requisites
    • Establish professional online presence and broaden your industry network
    • Master the architecture and formats of white papers & case studies
    • Gain insights into API documentation types, and user behavior analysis
    • Learn tech writing skills across varied documentation, elevating your earning potential
    • Gain hands-on experience in composing SOP’s for portfolio enrichment

    Who This Book Is For

    This book is intended for technical writers, product managers, software developers, developer advocates, and individuals tasked with the upkeep of technical documentation. Encompassing a thorough exploration of technical writing principles and techniques, it provides invaluable perspectives and actionable advice suitable for professionals at varying levels of proficiency. A foundational grasp of grammar and writing is presumed, given that the book primarily centers on best practices and strategies in technical writing.

    Table of Contents

    1. Introduction to Technical Writing
    2. Managing Technical Writing Projects and Working With Subject Matter Experts
    3. API Documentation
    4. Cybersecurity Policy Writing
    5. Standard Operating Procedures
    6. Knowledge Management
    7. Grant Proposals
    8. White Papers
    9. User Manuals
    10. Creating a Technical Writing Portfolio
    11. Finding a Job As a Technical Writer

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    £19.90
  • Financial Modeling Using Quantum Computing: Design and manage quantum machine learning solutions for financial analysis and decision making

    Elevate your problem-solving prowess by using cutting-edge quantum machine learning algorithms in the financial domain

    Purchase of the print or Kindle book includes a free PDF eBook

    Key Features

    • Learn to solve financial analysis problems by harnessing quantum power
    • Unlock the benefits of quantum machine learning and its potential to solve problems
    • Train QML to solve portfolio optimization and risk analytics problems

    Book Description

    Quantum computing has the potential to revolutionize the computing paradigm. By integrating quantum algorithms with artificial intelligence and machine learning, we can harness the power of qubits to deliver comprehensive and optimized solutions for intricate financial problems.

    This book offers step-by-step guidance on using various quantum algorithm frameworks within a Python environment, enabling you to tackle business challenges in finance. With the use of contrasting solutions from well-known Python libraries with quantum algorithms, you’ll discover the advantages of the quantum approach. Focusing on clarity, the authors expertly present complex quantum algorithms in a straightforward, yet comprehensive way. Throughout the book, you’ll become adept at working with simple programs illustrating quantum computing principles. Gradually, you’ll progress to more sophisticated programs and algorithms that harness the full power of quantum computing.

    By the end of this book, you’ll be able to design, implement and run your own quantum computing programs to turbocharge your financial modelling.

    What you will learn

    • Examine quantum computing frameworks, models, and techniques
    • Get to grips with QC’s impact on financial modelling and simulations
    • Utilize Qiskit and Pennylane for financial analyses
    • Employ renowned NISQ algorithms in model building
    • Discover best practices for QML algorithm
    • Solve data mining issues with QML algorithms

    Who this book is for

    This book is for financial practitioners, quantitative analysts, or developers; looking to bring the power of quantum computing to their organizations. This is an essential resource written for finance professionals, who want to harness the power of quantum computers for solving real-world financial problems. A basic understanding of Python, calculus, linear algebra, and quantum computing is a prerequisite.

    Table of Contents

    1. Quantum Computing Paradigm
    2. Quantum Machine Learning Algorithms
    3. Quantum Finance Landscape
    4. Derivatives Valuation
    5. Portfolio Valuations
    6. Credit Risk Analytics
    7. Implementation in Quantum Clouds
    8. HPCs and Simulators Relevance
    9. NISQ Quantum Hardware Evolution
    10. Quantum Roadmap for Banks and Fintechs

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    £32.30
  • Scientific Research in Information Systems: A Beginner’s Guide: 0 (Progress in IS)

    This book is designed to introduce doctoral and other higher-degree research students to the process of scientific research in the fields of Information Systems as well as fields of Information Technology, Business Process Management and other related disciplines within the social sciences. It guides research students in their process of learning the life of a researcher. In doing so, it provides an understanding of the essential elements, concepts and challenges of the journey into research studies. It also provides a gateway for the student to inquire deeper about each element covered​. Comprehensive and broad but also succinct and compact, the book is focusing on the key principles and challenges for a novice doctoral student.

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    £23.00£52.20
  • Order Book: For Small Business – Inventory Log Book – Income and Expense Log Book: Book Keeping Log for Small Business – Order Book / Journal with … Income Tracker / Inventory…

    With this simple order log book you can easily keep track of your daily business activities.
    The Page Contains:
    ? Order Form: Date, Order Number
    ? Customer Details: Name, Address, Company, Tel, E-mail
    ? Order Details: Item (description), Quantity, Price, Total Price
    ? Shipping Details: Shipping Method, Tracking No, Discount, Total
    ? Section for Notes

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    £3.20
  • Whole Enterprise Architecture

    Exploring the context of an enterprise

    Enterprise Architecture and IT Architecture are often seen as one and the same.

    But do you fully understand the overall enterprise of which your organisation is only a part? Whole Enterprise Architecture brings together Tom Graves’ thirty years of experience working in EA in multiple industries around the world, to help you spot and tackle the common pitfalls which plague organisations facing change.

    Presented in a series of approachable articles with diagrams, this book will help all organisations facing change to explore and resolve it effectively.

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    £12.30

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