Management
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The Mind Gym: Wake Up Your Mind
In much of our lives, our mind operates on autopilot. Rather like the tourist who repeats the same words louder each time the local doesn’t understand, we often tend to think and behave in set ways, even if it doesn’t get us what we want.
However, once we can spot our mental habits, we can change them. And, as result, we are more likely to: make the right things happen; come up with original ideas; achieve more in less time; gain energy and have less negative stress; win people round to our point of view.
Over 100,000 people have taken part in and recommended The Mind Gym’s workouts. Now, for the first time, hundreds of these practical tips and techniques based on applied psychology are packed into this book and, with your free personal membership number, at The Mind Gym Online.
It’s not too late to change your mind …
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The SaaS Sales Method for Sales Development Representatives: How to Prospect for Customers (Sales Blueprints Book 4)
The ultimate guide for Sales Development Representatives, also known as SDRs. In this book you will learn the most advanced prospecting sales skills from recognized leaders in the sales profession. Covering everything from determining the right fit to going deeper and understanding what a customer’s real pain is, The SaaS Sales Method for Sales Development Representatives: How to Prospect for Customers helps sales leaders, sales managers, and individual salespeople understand what it takes to succeed and provides step by step instructions.Read more
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PURPOSEFUL EDUCATION: My Bet Against Poverty
Have you ever wondered how a village boy with limited resources could rise to become a Group COO & CFO of three seaports with over a billion dollars of assets?
Born to farmers in the village of Saruja, Ebrima Sawaneh enrolled himself in school at the age of eight when he felt lonely at home. At some point, his family could not afford to pay for his education, which led to him dropping out of school twice – secondary school and university.
With the support of his father’s cousins, he returned and completed senior school with one of the best results in the Gambia. He met kind men and women who helped him get a job and mentored him. He became a chartered accountant, completed an MBA in Finance, and attended multiple executive courses. His quest for knowledge transformed him, taking him to nations and across continents, from Lagos to Dubai via Libreville.
Purposeful Education is an inspirational story of a village boy’s bet against poverty through education. With commitment, consistency, and a support network, the small village boy flourished from managing a donkey cart operation to becoming a Group COO & CFO of three seaports with over a billion dollars of assets. This beautifully written memoir about Ebrima’s education inspired us to believe in the power of purposeful education.
In this book, you will learn:
- Transformative power of education.
- Resilience and Determination pays off.
- The Impact of Mentors can open doors.
- Overcoming Poverty through education and hard work.
- Commitment and Consistency in pursuing dreams.
Discover the journey of Ebrima Sawaneh in Purposeful Education, a memoir that will leave you inspired and motivated. It’s a story that showcases the incredible potential of education, the rewards of unwavering determination, and the doors that mentors can open. If you believe in the power of purposeful education and are ready to be motivated to pursue your dreams with commitment and consistency, this book is a must-read so get a copy now!
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The Pocket Guide to High Ticket Selling: A 12-Phase Sales Script You Can Use to Sell Millions Over the Phone
“After closing millions and millions of dollars on the phone myself, and training big sales teams, I can honestly say this guide and all of Dan’s knowledge is no BS. This booklet is to the point and gives people an in-depth understanding of the psychology behind selling and how to master persuasion. This handbook will get you up to speed in no time and make you a master, just like Dan himself. I highly recommend this to anyone trying to master sales, build a sales team, or close higher ticket sales. This is a MUST-read.”
– Rudy Mawer, MawerCapital.comDan Henry is a Wall Street Journal bestselling author of Digital Millionaire Secrets, professional speaker, founder of multiple million-dollar companies including GetClients.com, the CRO and Co-Founder of CloseDeals.com, and one of the most influential entrepreneurs in the world. Dan has been featured in Forbes, Entrepreneur Magazine, Business Insider, and more. Dan started his first company to pay his way through college. His first efforts, while only mildly successful, inspired him to drop out of college and pursue entrepreneurship full time. Since then, Dan has generated over $30M in revenue in his business, which he attributes in part to the Big Money Script found in this book. Dan has even closed over $1 million from stage in a single day using many of the strategies he freely shares on YouTube.
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Business Adventures: Twelve Classic Tales from the World of Wall Street: The New York Times bestseller Bill Gates calls ‘the best business book I’ve ever read’
‘The best business book I’ve ever read.’ Bill Gates, Wall Street Journal
‘The Michael Lewis of his day.’ New York Times
What do the $350 million Ford Motor Company disaster known as the Edsel, the fast and incredible rise of Xerox, and the unbelievable scandals at General Electric and Texas Gulf Sulphur have in common? Each is an example of how an iconic company was defined by a particular moment of fame or notoriety.
These notable and fascinating accounts are as relevant today to understanding the intricacies of corporate life as they were when the events happened.
Stories about Wall Street are infused with drama and adventure and reveal the machinations and volatile nature of the world of finance. John Brooks’s insightful reportage is so full of personality and critical detail that whether he is looking at the astounding market crash of 1962, the collapse of a well-known brokerage firm, or the bold attempt by American bankers to save the British pound, one gets the sense that history really does repeat itself.
This business classic written by longtime New Yorker contributor John Brooks is an insightful and engaging look into corporate and financial life in America.
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You’re the Business: How to Build a Successful Career When You Strike Out Alone
Are you your own boss? No idea where to turn for help? This is the guide for you.
The 9-5 isn’t the only way to make a living. More and more of us are becoming freelancers, side-hustlers or creative entrepreneurs, drawn to flexible working, a better work-life balance and a greater sense of self-worth – all on our own terms. But once you’ve decided to strike out on your own, the reality dawns on you: where can you turn for help? How do you deal with a knotty client problem alone? What does “payments on account” even mean?
These uncertainties left Anna Codrea-Rado feeling overwhelmed and alone when she first started out. But now, having documented the hard-won lessons and mistakes made along the way in her popular newsletter LANCE, she knows what makes up a successful freelance career. Based on these personal experiences, her candid advice has already helped thousands of people – florists, accountants and journalists alike – develop the skills, knowledge and confidence needed to thrive. And now you can too.
From finding clients and setting rates, to saving for taxes and dealing with insecurities, You’re the Business will help you build a long-lasting career you love. Packed with everyday examples and transformative insights, this book will remind you that although you’re now going it alone, you don’t have to be alone.
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Making Decisions: The new brilliant smart-thinking book to change how you think about leadership, judgement and decision making from former England cricket selector Ed Smith
Winning takes many forms. For fans of Matthew Syed, this is a great sports book about leadership, judgement and decision-making – rooted in the theory that helped Ed Smith lead England cricket to sustained success. And to help us all win more.
‘An absolutely fascinating book’ THE GAME, The Times football pod
- How do you spot the opportunities that others miss?
- How do you turn a team’s performance around?
- How do you make good decisions amid a tidal wave of information? And how can you improve?
As chief selector for the England cricket team, Ed Smith pioneered new methods for building successful teams and watched his decisions tested in real time on the pitch. During his three-year tenure, England averaged 7 wins in every 10 completed matches, better than they have performed before or since.
Making Decisions reveals Smith’s unique approach to finding success in a fast-changing and increasingly data-reliant world. The best decisions, Smith argues, rely on a combination of differing kinds of intelligence: from algorithms to intuition. This is a truth that the most successful people know: data cannot account for everything, it must be harnessed with human insight. Whatever the power of data, humans aren’t finished yet.
Sharing for the first time the tools he introduced as England selector, Smith’s book captures the immediacy of life at the sharp end, while also exploring frameworks from the top levels of sports, business and the arts. Decision-making is revealed as a creative enterprise, not a reductive system.
Making Decisions offers an invaluable guide for those who want a better framework for developing, explaining and implementing new ideas.
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Linked Outbound: How to Build Sales Pipeline using Sales Navigator, Prospecting & Outreach
This book was written for Sales Teams, Sales Leaders, and Entrepreneurs with responsibility for sales in their business. If you or your company has invested in LinkedIn Sales Navigator, then this book is a ‘must-read’. As a follow-up to ‘Linked Inbound’, this book was written to help you use LinkedIn as a digital selling tool.It will help you prospect effectively, to be able to find, reach and start conversations with decision-makers in your exact target market. If you are in a sales role, then filling sales pipeline is a priority. If you own a business, then filling sales pipeline is a priority. In this book Sam gives practical, insightful advice on how to do effective outreach using Sales Navigator.
What you will learn in this book:
- The most effective and easy content themes for salespeople
- The different features of Sales Navigator and how to apply them in your daily prospecting
- Prospecting campaigns, the different ways to approach your outbound activity on LinkedIn
- How to build your pipeline and generate leads on LinkedIn
- How to use Account Mapping and the Relationship Explorer for Enterprise Selling
- How to identify, search for and target your ideal clients
- How to increase acceptance rates from decision makers
- How to maximise opportunities from LinkedIn and Sales Navigator
- How to cut through the noise of the busy inboxes of the people you want to meet
- All the ways to grow your following
- How to build your personal brand as a salesperson or business owner
- All the ways you can leverage engagement and commenting to drive up your visibility
- Why Sales Navigator is a solid investment for you and your sales team
- All the mistakes that you and your sales team are making when it comes to prospecting
- The daily, weekly and monthly habits that will make you successful on LinkedIn
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The Great Mental Models Volume 3: Systems and Mathematics
The much anticipated third installment in the Wall Street Journal Bestselling series ‘The Great Mental Models’. The secret to better decision-making is learning things that won’t change. Mastering a small number of versatile concepts with broad applicability enables you to rapidly grasp new areas, identify patterns, and understand how the world works. Don’t waste your time on knowledge with an expiry date – focus on the fundamentals. In part one, you’ll learn mental models from systems, helping you see unexpected connections and avoid costly mistakes. You’ll discover how these concepts govern the behaviors and interactions in your life. In part two, you’ll learn mental models from mathematics that reveal logical patterns in the world. This isn’t your high school math class. Mastering The Great Mental Models helps you thrive in an uncertain world. The right cognitive tools prepare you for any type of challenge. From parenting to healthy eating, relationships to personal productivity, and from learning to product design, this book will give you new lenses for understanding life.Read more
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Hyperfocus: How to Work Less to Achieve More
Hyperfocus by Chris Bailey is a practical guide to managing your attention – the most powerful resource you have to become more creative, get stuff done, and live a more meaningful life.
‘The most productive man you’d ever hope to meet’ – TED
In Hyperfocus, you will learn:
– How working fewer hours can increase our productivity
– How we get more done by making our work harder, not easier
– How we do our best creative work when we’re the most tiredOur attention has never been as overwhelmed as it is today and we’ve never been so busy while accomplishing so little.
In Hyperfocus, Chris Bailey provides profound insights into how we can best manage our attention. He reveals how the brain switches between two mental modes – hyperfocus, our deep concentration mode, and scatterfocus, our creative, reflective mode – and how the surest path to being our most creative and efficient selves at work is to combine them both.
‘The best productivity plans call for strategy, not just hacks or tactics – When you read this book, get ready to do your most important work!’ – Chris Guillebeau, author of Side Hustle.
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The SaaS Sales Method: Sales As a Science (Sales Blueprints Book 1)
In a modern recurring revenue business it is impossible to scale without treating sales as a science. In this first book of the Sales Blueprints series, Jacco Van Der Kooij and Fernando Pizarro break down the science of sales into its basic elements. Unlike any book before it, The SaaS Sales Method exposes the math the underpins each stage in revenue production, from marketing, to sales, to customer success, and infers how revenue leaders should structure their processes, organizations, and training in each. By linking all three functions, The SaaS Sales Method provides a framework for the modern revenue leader to understand and improve their entire system, shifting from what the authors call a superstar culture to a science culture in the process. While subsequent books in the series go into depth on the specifics of each revenue function and the skills needed to succeed in each, The SaaS Sales Method is the glue that holds the entire approach together.Read more
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Business Wealth Without Risk: How to Create a Lifetime of Income & Wealth Every 3 to 5 years
“Do You Want To Discover The Secrets To Creating A Lifetime Of Income Every 3 to 5 Years—Even If You’re Just Starting Out? Then Keep Reading…”
Ever felt the thrill of a brilliant business idea only to slam into the brick wall of risk and uncertainty? You’re not alone. Even giants like Elon Musk and Warren Buffett faced the same daunting question at some point: “Is it worth the risk?”
The old business model would have you jump through hoops of fire, risk losing money and time, often only to hit a dead end. But those days are gone. Today, the smartest business owners on the planet know that financial growth doesn’t have to be a roll of the dice. Are you ready to step into this new paradigm?
In this book, you’ll discover:
- The foolproof formula for calculated business decisions that virtually eliminate common risks
- 7 unconventional avenues for sustainable profits you’ve probably overlooked
- The art of creating a ‘Risk-Resistance Shield’ for your business, even if you’re just getting started
- The science behind risk-free scalability, regardless of your industry
- How to turn competitors into collaborators and multiply your profits
- And so much more…
Still curious? Here are some answers…
Are the strategies in this book tested?
Absolutely! We’ve included real-life case studies to show you the results.
Does this really work for anyone?
Even if you’re a small business or a solo entrepreneur, these tactics are designed to launch, grow, and scale any business.
Are the benefits long-term?
100% The principles are rooted in timeless business practices used by the top 1% of business owners and entrepreneurs for sustainable growth.
This book is not just another business guide. It’s a comprehensive blueprint designed by experts who’ve turned businesses around in record times—even in recessions. These are the exact strategies being used today, and now you can use them too.
If you’re ready to unlock the secret to building sustainable wealth without risking everything to do so, don’t wait another minute. Begin your journey to a wealthier, more secure business future.
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£1.50 -
Millennial Black: A motivational, authentic practical guide to success for black women at work
For fans of Slay in Your Lane and Little Black Book, this is the much-needed roadmap for young Black women to succeed in the workplace
From tips on setting boundaries, and avoiding the race pay gap, through advice on building your own ‘lady gang’, establishing your value and being able to negotiate, to tackling the serious issues of workplace sexual harassment and racist abuse, this is a comprehensive guide to building the career you want and being recognised in the workplace.
It also offers implementable guidance for employers and business owners who are tackling the essential task of building and retaining inclusive and diverse offices, as well as looking to be effective allies and leaders in the future of inclusive working.
Packed with interviews and insight from trailblazers at every stage of their careers, including June Sarpong, Aja Barber, Candice Brathwaite, Naomi Ackie and Munroe Bergdorf, this is the ultimate guide to the workplace for black women.Read more
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HARNESSING THE POWER AT YOUR FINGERTIPS: A Leader’s Guide to B2B Marketing Communications (1) (Cutting Through the Bull Publishing)
Your quick-read guide to the power of marketing communications and why it is so important to your strategy and business.
Without the bull, Dominic Walters gives clear insight into how, and why, businesses should leverage this under-utilised discipline to underpin growth as well as to build and protect reputation.
No matter the size of your business, be it start-up, an existing small business, or a large corporation, these insights and observations from decades of marketing experience shine a light on the opportunities, mistakes and myths surrounding this critical discipline, including:
· Growing and protecting your business’s reputation
· The power of a symbiotic relationship between marketing communication and sales
· The significance of building an army of advocates, both in-house and out-of-house
· How to use agencies effectively in a world where old approaches to branding and advertising no longer work
· Getting value for money from your marketing communications
A compact, accessible and practical guide, it is designed to bring clarity to a too-often misunderstood area of business strategy and to do so as straightforwardly as possible.
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£1.80£9.50 -
Surrounded by Bad Bosses and Lazy Employees: or, How to Deal with Idiots at Work
Surrounded by idiots at work? Fed up with a bad boss or lazy colleagues? Thomas Erikson, author of the runaway international bestseller Surrounded by Idiots, will help you handle them and get things done, the right way
Why is good leadership so rare? Everyone has to manage up to some extent but frankly some bosses are worse than others. If you’re being driven crazy by a micro-manager, frequently drown under your boss’s unreasonable expectations or struggle with being handed out responsibilities but no authority international behavioural expert Thomas Erikson is here to help.
Drawing on the simple four-colour system that made Surrounded by Idiots a global bestseller, Erikson shows how understanding your boss’s behavioural tendencies as well as your own will lead to a more harmonious and productive workplace. He also sets out what characterises an exemplary leader type and how you can adapt your behaviour to model it. Because there are two sides to every coin, Erikson also looks at employees themselves and why some colleagues frequently underachieve and what you can do to change this.
Written with Erikson’s signature humour and warmth, Surrounded by Bad Bosses (and Lazy Employees) will help you deal with the most hopeless managers and employees you can imagine – and keep you entertained along the way.
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Handbook on the Psychology of Pricing: 100+ effects on persuasion and influence every entrepreneur, marketer, and pricing manager needs to know
NEW EFFECTS FOR DOWNLOAD IN EXCLUSIVE READERS AREA
★ 2023 update out now. Please find instant access on the website ★
★ Almost 200 psychological pricing effects in total ★
★ Go to: https://psychologyofpricing.com/ => Readers Area ★“Favorite 5 Books on Pricing”
―Journal “Consumer Neuroscience in Business”, issue June 2019, p. 21How to Make Your Prices (Almost) Irresistible?
Discover the Power of Psychological Pricing.Customers pay prices. Customers are the same human beings who process their world with predictable psychological mechanisms and mental shortcuts.
Many companies still focus only on numbers: internal costs (markup pricing), external competitors (competition-based pricing), or assume that people can objectively assess the products’ or services’ benefits they pay for (value-based pricing).
The Handbook on the Psychology of Pricing sheds light on what happens in your customers’ minds. This book presents the most comprehensive collection of psychological pricing strategies and tactics currently available. It introduces you to intriguing, hard-to-believe insights into consumer psychology, subconscious persuasion, and people’s perception of prices.
More specifically, you will
- Discover how to make your pricing more attractive and, thereby, lift sales and margins for your business.
- Learn how to increase customers’ willingness to pay for your products and services.
- Find how to reduce the attention to prices in buying decisions.
- Expand your pricing skill set and learn about more than one hundred effects unearthed from solid academic research.
This book is required reading for entrepreneurs, general and category managers, marketers, product and brand managers, pricing strategists, management consultants, and business students who are interested in adding an invaluable pricing edge to their business practice and personal pricing quiver.
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Leaders Eat Last: Why Some Teams Pull Together and Others Don’t
Leadership is not a rank, it is a responsibility. Leadership is not about being in charge, it is about taking care of those in your charge.
When we take care of our people, our people will take care of us. They will help see that our cause becomes a reality.
In Leaders Eat Last, Simon Sinek, internationally bestselling author of Start With Why, investigates these great leaders from Marine Corps Officers, who don’t just sacrifice their place at the table but often their own comfort and even their lives for those in their care, to the heads of big business and government – each putting aside their own interests to protect their teams.
‘Simple and elegant, it shows us how leaders should lead’ William Ury, co-author of Getting to Yes
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Turn The Ship Around!: A True Story of Turning Followers into Leaders
‘David Marquet is the kind of leader who comes around only once in a generation . . . his ideas and lessons are invaluable’ Simon Sinek, author of Start With Why
Captain David Marquet was used to giving orders. In the high-stress environment of the USS Santa Fe, a nuclear-powered submarine, it was crucial his men did their job well. But the ship was dogged by poor morale, poor performance and the worst retention in the fleet.
One day, Marquet unknowingly gave an impossible order, and his crew tried to follow it anyway. He realized he was leading in a culture of followers, so he upended the traditional leadership model and put control in the hands of his crew. Before long, his team became fully engaged and the Santa Fe skyrocketed from worst to first in the fleet.
No matter your business or position, you can apply Marquet’s approach to create a workplace where everyone takes responsibility for their actions, people are healthier, happier – and everyone is a leader.
___________________________________________________________________________________WHAT READERS ARE SAYING ABOUT TURN THE SHIP AROUND:
‘I have bought this book for my entire senior team’ Amazon Review
‘Putting in place the ideas and practices has transformed my work life balance, engaged my teams and improved performance’ Amazon Review
‘Love this book. The most practical actionable advice I can remember reading’ Amazon Review
‘As an owner of a small business I found Marquet’s book inspirational’ Amazon Review
IN HIS LATEST BOOK, LEADERSHIP IS LANGUAGE, MARQUET BUILDS ON HIS TEACHING, SHOWING US HOW TO LEAD OUR TEAMS TO SUCCESS THROUGH THE LANGUAGE THAT WE USE.
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The Personal MBA: A World-Class Business Education in a Single Volume
This revised and expanded edition of the bestselling book, The Personal MBA by Josh Kaufman, gives you everything you need to transform your business, your career or your working life forever.
An MBA at a top school is an enormous investment in time, effort and cold, hard cash. And if you don’t want to work for a consulting firm or an investment bank, the chances are it simply isn’t worth it.
Josh Kaufman is the rogue professor of modern business education. Feted by everyone from the business media to Seth Godin and David Allen, he’s torn up the rulebook and given thousands of people worldwide the tools to teach themselves everything they need to know.
The Personal MBA teaches simple mental models for every subject that’s key to commercial success. From the basics of products, sales & marketing and finance to the nuances of human psychology, teamwork and creating systems, this book distils everything you need to know to take on the MBA graduates and win.
‘File this book under: NO EXCUSES’ Seth Godin, author of Purple Cow and Linchpin
‘Finally, here’s a 10.99 MBA. Well on its way to becoming a business classic. You’re pretty much guaranteed to get your money’s worth – if not much, much more’ Jason Hesse, Real Business
‘Josh Kaufman has synthesized the most important topics in business into a book that truly lives up to its title. It’s rare to find complicated concepts explained with such clarity. Highly recommended’ Ben Casnocha, author of My Start-Up Life
Josh Kaufman is an acclaimed blogger and consultant who helps people improve their business skills. He previously worked at Proctor & Gamble. Since 2005 Josh has been helping people learn about business without remortgaging their lives through his website.
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£1.99 -
Advertising Works: Cases from the Advertising Effectiveness Awards, IPA 2002
Advertising Works 12:
The award-winning case studies in Advertising Works 12 provide a wealth of practical guidance about how to create effective campaigns and evaluate marketing investment. It has been described as “being the cutting edge of new thinking in the marketing communications industry” by Lord MacLaurin, the Chairman of Vodafone.The book features 23 case studies describing real-life campaigns that illustrate the effective use of advertising or other communications disciplines. Every campaign won a major prize at the 2002 IPA Effectiveness Awards. Each case study describes in extensive detail:
{ The objectives of the campaign
{ Development of the brand and communications strategy
{ Campaign execution
{ Media thinking and planning
{ Results of the campaign, including measurement of effects on sales or behaviourThe case studies demonstrate ¡¥best practice in action¡¦, and provide a practical source of ideas and inspiration for a wide range of marketing problems. Winston Fletcher, Director of Delaney Lund Knox Warren, described it as “the most thorough, comprehensive and convincing collection of advertising case histories in the world.”
Like the other volumes in the series, Advertising Works 12 represents a major contribution to our understanding of how communications work. The book proves that advertising and marketing expenditure can be judged against measurable criteria and that investment in communications can directly increase brand equity, corporate profits and shareholder value. Advertising Works 12 contains practical lessons from which all advertising and marketing professionals can learn and profit.
Advertising Works 12 illustrates the successful use of:
{ Media advertising, including TV, print, radio, outdoor and cinema
{ Internet
{ Ambient media
{ Sponsorship
{ Sales promotion
{ Direct marketing
{ SMS/WAP
{ Public relations
{ Integrated brand communicationsContents:
Gold winners;
Barnardo¡¦s [Charity] Bartle Bogle Hegarty
Halifax [Financial] Delaney Lund Knox Warren
Skoda [Automotive] FallonSilver winners:
Hastings Hotels [Leisure] A V Browne
The Economist [Media] Abbott Mead Vickers.BBDO
Sainsbury¡¦s [Retail] Abbott Mead Vickers.BBDO
Walkers Crisps [Food Snacks] Abbott Mead Vickers.BBDO
Waitrose [Retail] Banks Hoggins O¡¦Shea FCB
Olivio/Bertolli [Food Spreads] Bartle Bogle Hegarty
Ocean Spray [Soft Drinks] Bates UK
Domino¡¦s [Restaurants] BLM Media
Budweiser [Drink] BMP DDB
The Dairy Council [Milk] BMP DDB and OMD UK
Hovis [Bread] BMP DDB
Marmite [Food Spreads] BMP
Volkswagen [Automotive] BMP DDB and Volkswagen UK integrated communications agencies
Volkswagen Passat [Automotive] BMP DDB and Volkswagen UK integrated communications agencies
Kellogg¡¦s Fruit Winders [Confectionery] Leo Burnett
Tesco [Retail] Lowe
Police recruitment [Public Sector] M&C Saatchi
Anti-drink-driving campaign [Public Sector] McCann Erickson
BT Cellnet and Big Brother 2 [Media] PHD Media
Britannia [Financial] Walsh Trott Chick SmithBronze winners:
Advertising Works 12 also includes brief summaries of the following case studies:
Lynx [Personal care]
BT Retail [Telecoms]
Benadryl [Pharmaceuticals]
Bakers Complete [Petfood]
Dr Beckmann Rescue Oven Cleaner [Household goods]
Manchester Evening News [Media]
Rimmel [Cosmetics]
Tommy¡¦s [Charity]
Stella Artois [Drink]
Damage seatbelts campaign [Public Sector]
Sainsbury¡¦s [Retail]
Post Office [Retail/Financial]
Mr Kipling [Food]Read more
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Justin Michael Method 2.0: An Advanced Outbound System To Drive Explosive Pipeline Growth With New Sales Superpowers
Are you ready to take your outbound sales game to the next level? Look no further than the Justin Michael Method 2.0. This advanced outbound system is your ticket to driving unparalleled growth in your sales pipeline.
Inside this advanced guide, you’ll discover a treasure trove of cutting-edge strategies and tactics designed to supercharge your outreach efforts. Mastering the art of prospecting, to crafting irresistible value offers through social media outreach, this book covers it all.
By immersing yourself in the pages of this book, you will unlock sales skills and newfound results to obliterate your sales targets. The powerful strategies shared within these chapters will propel your sales results to unprecedented heights, leaving your competitors trailing behind in envy.
Master the art of prospecting. Craft irresistible value offers through social media outreach. Leverage Open AI and Chat-GPT in ways you never thought possible with exact scripts and prompts. This book is part-two of the Justin Michael Method, however it’s designed as a standalone system to provide you with advanced strategies and mindset to transform your sales results. As you master the art of sales, your ability to close deals and generate revenue will be nothing short of jaw-dropping.
With the Justin Michael Method 2.0, you’ll transform into a sales superhero armed with the skills and knowledge to overcome any challenge that comes your way. Say goodbye to stagnant pipelines and hello to explosive growth. This is your origin story to unlock sales superpowers.
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£2.30 -
Peak Performance: Mindset Tools for Sales (Peak Performance Series)
PEAK PERFORMANCE: Mindset Tools for Sales highlights strategies that will take your sales performance to the next level.This bookexplores the habits of top-level sellers, the actions peak performing sellers take, and the strategies they employ. It is a kit providing various tools you can use to perform at your best.
The number one goal in PEAK PERFORMANCE: Mindset Tools for Sales is to provide examples and strategies from elite sales coaches, consultants, business owners, and top sellers in real estate, commercial products, and services. There are no limits to what levels of performance we can achieve, and this book will provide an array of perspectives to train your mind and body as you strive toward peak performance in sales.
The 24 expert-authors of this book come from all over the USA, Canada, the United Kingdom, Germany, Norway, Portugal, Switzerland, Costa Rica, and China. They are professionals who are leadership, emotional intelligence, and communication experts, senior business executives, sales coaches, TV personalities, TEDx Speakers, LinkedIn Trainers, C-Suite strategists, and more. The one thing these individuals have in common is that they all have an idea about peak performance, and these ideas can be applied to any situation in sales and in life.
The co-authors of this book include Katie Armentrout, Michael Bosworth, David Brownlee, Heidi Dugan, Shawn Fechter, Karl Gorman, Matt Harris, Wendy Holtz, Florian Hoppen, Richard Jacobsen, Loren Kell, Jarvis Leverson, Adrian Logan, Bryan McDonald, Brooke, Oliphant, Michel Privé, Laetitia Ribier-Costa, Tim Robertson, Adam P. Smith, David Snyder, Désirée van der Laan, Sandra Venere, and Amy Wullenweber.
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Un paso adelante: Cuando las ideas toman forma (Spanish Edition)
En febrero de 2019, propuse al candidato a alcalde de una ciudad italiana, donde durante más de setenta años se habían elegido alcaldes del mismo grupo político, que intentara alcanzar el cargo utilizando de manera profesional y ética el poder de las redes sociales. También le prometí que, si lográbamos ganar, escribiría un libro sobre nuestra aventura. Así que aquí estoy, contándola.
Me llamo Umberto y, en esencia, soy un eterno curioso.
Esta es mi historia.
prólogo
capítulo 1
- Nix y Assange
- Arriba y Abajo
- Cara Libro
- Mister Gobbi
- Tecnocasa, ¡Buenos Días!
- Llamas ardientes
- Ciudad Jardín
- Promesas por Cumplir
capítulo 2
- Domenico Mesiano
- Set Up
- Mis Vueltas por Italia
- Es Hora de Cambiar
- El Doctor
- Mercado del Planeta Tierra
- Levanto la Mano
- Delivery
capítulo 3
- A la Velocidad del Pensamiento
- La Sonrisa de Tino
- Infierno
- Community
- Americanismo
- Spam
- Sonrisas Crocantes
capítulo 4
- Master of Puppets
- Winners Wins
- Demasiado Tarde
- Stargate LPGC
- Nadar con Tiburones
- Estamos en Live
- A la Velocidad de la Luz
- No Muestres la Pelota
- DMC-12
- No quiero Salvini
capítulo 5
- Jugar Limpio
- Sabático
- Mister Carnevali
- Jaque Mate
- Sound Check
- Social Media Hacks Italia
- Prejuicios
- And The Winner Is…
- Fxck Your Guru
- Banda Tricolor
epílogo
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£2.50 -
The Mind Gym : Give Me Time (Mind Gym)
The problem of not having enough time is as old as time itself, and so are most of the proposed cures. The trouble is, they don’t seem to work. The Mind Gym: Give me time proposes a radically different approach to time and how we use it. Combining extensive psychological research with five years of testing amongst The Mind Gym’s 100,000 members, this book offers practical solutions that will make you feel great about how your time is spent. The book is packed with techniques including
*how to achieve more by slowing down
* tiny time investments that deliver massive returns
* how to say ‘no’ and be loved for it
* simple ways to get other people to want to do your work for you
* how to get time with people who haven’t got time for you
And there’s no need to read this book from cover to cover. The questionnaire at the start guides you directly to the chapters that will help you most.Read more
£2.60 -
How They Blew It: The CEOs and Entrepreneurs Behind Some of the World’s Most Catastrophic Business Failures
How They Blew It is a series of eye-popping tales of entrepreneurs and business leaders who went from corporate gurus to financial disaster zones in rapid and humiliating fashion. Full of surprising details and mind-blowing sums of money, it looks at the characteristics of these leaders and the fine line between hero and zero.How They Blew It is about the people at the heart of these business catastrophes. It is about what drives them to succeed and then to fail. It is a compelling examination of the rights and wrongs of each case and it seeks to get into the minds of the people behind the business disasters and ask “Why the hell did they do that?”
The characteristics of successful entrepreneurs include resilience and the ability to learn from failure, and so the aim of How they Blew It is ultimately positive. By examining how business ventures can go so badly wrong, you can learn to avoid those mistakes in the first place.
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£2.70 -
Successful Health and Safety Management
This revised version includes up-to-date information on: legal changes in certain industries for demonstrating effective risk management; developments in standards and performance measurement; and experience in applying and implementing the text’s health and safety management framework.Read more
£2.70 -
Accounting and Finance for Building and Surveying (Building and Surveying Series)
Intended for undergraduate and equivalent students of building, building surveying, construction economics and quantity surveying, this book gives an accessible and clear explanation of accounting terminology, concepts, practices and procedures. The book is divided into two parts. The first eight chapters deal with financial reporting and analysis, covering such topics as business finance, the financial position and the balance sheet, profit and loss, cash flow and the interpretation of financial statements. The second part consists of a further nine chapters on management planning and control practices. Here topics such as costs, overhead attribution, cost/volume/profit analysis and budgeting are discussed, among others.Read more
£2.70 -
Door to Door Sales: The ULTIMATE guide to making up to £1,000 per week as a Self Employed Canvasser
Door to Door Sales. The ULTIMATE guide to making up to £1,000 per week as a Self Employed Canvasser is a book packed full of proven direct sales techniques that will help you to earn thousands from canvassing door to door.This book is based on years of experience doing door to door sales, canvassing a variety of different products and cold calling on thousands of doors throughout the UK. It will teach you everything you need to know, from identifying suitable prospects to successfully turning blocks/objections, as well as giving you an insight into the day of a life of a Self Employed Canvasser.
After reading this book, you will be well equipped to go out there, cold calling on a variety of prospects and dealing with a variety of challenges, and make a successful living from canvassing.
All in all, this book is a must read for anyone contemplating on making a living from canvassing door to door.
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£2.80 -
Good Arguments: How Debate Teaches Us to Listen and Be Heard
‘Electrifying … A user manual for our polarized world’ Adam Grant, #1 New York Times-bestselling author of Think Again
‘Important, compelling and wise’ Johann Hari, Sunday Times-bestselling author of Stolen Focus
How do you win an argument? How do you disagree without hard feelings? How do you debate in a way that moves the topic forward to an answer?
Arguments matter, because we have them every day. We do it with loved ones and at work, over which restaurant to go to and which social viewpoint is right or fair. We trust the people we elect to argue on our behalf. We trust the news to dissect the arguments different parties are proposing. We have a system of justice which trusts the better argument will win out.
Once, argument was taught and celebrated as a fundamental part of being a good citizen. But it isn’t anymore, and often we struggle to argue without furthering divisions, without hurt feelings or a useful progression of ideas at stake.
As a two-time world debate champion, Bo Seo has made a career out of arguing well. In this book, he provides the reader with an unforgettable toolkit to improve their own disagreements, so that the outcome of having an argument is better than not having it at all.
A thrilling adventure into the past and present of competitive debate, Good Arguments proves that good-faith disagreements can enrich our friendships, workplaces, and democracies — and in the process, our world.
Previously published as The Art of Disagreeing Well
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£2.80 -
Sales Training: How to Deal with Objections, Secret Techniques for Prospecting, and How to Find Success in Selling (Sell anything to anyone, Sales, Sales Training, Sales Books,…
The World’s First Sales Book to Make You ABSOLUTELY GREAT in SALES in a MATTER of DAYS(not months…)
Selling can be very frustrating…and confusing…when you don’t know how to sell.
- Part 1: How to OPEN sales calls, meetings, and presentations
- Part 2: How to get MASSIVE Rapport & Build TRUST with your prospects
- Part 3: Offer the HIGHEST offer, and get THE MOST out of every prospect
- Part 3: How to handle EVERY OBJECTION and finish the sale with excitment & enthusaism from both sides
When you understand how SIMPLE & EASY is to presuade, influence, and close – selling becomes a part of WHO YOU ARE, not only in business, but in life.
This book was written specifically for you to “take you by the hand” through the confusing world of selling, so you can build a customized & proven sales process and scripts that suits YOU and your SELLING STYLE, to get the HIGHEST CLOSING RATE while maximizing EACH & EVERY PROSPECT to get the biggest sales.
Here is what you get. You’ll learn:
- How to open a sales call, sales meetings, and sales situations no matter your industry
- The secrets to build MASSIVE rapport with your clients, making the sale much more smooth and easy
- How to build strong trust with your clients, even if you’ve just met them
- How to qualify your clients and know EXACTLY what is their SPENDING ABILITY
- How to add SCARCITY & URGENCY to avoid 99% of the objections
- Closing – How to suggest a close in a smooth way
- How to deal with ANY objection and motivate your client to buy now
- Upselling – How to get the BIGGEST SALE from EVERY CLIENT
“The version of you that wakes up tomorrow, is dependant on the actions you take today.”
BONUS: Buy Paperback, Get the Kindle Edition for FREE!
Scroll Up, Click on Buy Now with 1-Click Button and GET YOUR COPY NOW!
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£3.00 -
Empire Builder: The Road to a Billion
YOUR EMPIRE STARTS NOW.
You’ve got big dreams for your business, but the odds are not in your favor. You’re struggling to scale. Sometimes it’s hard to stay profitable. You know you need expert advice to grow.
CEO coach and executive thought leader Adam Coffey has been where you are. He, too, dared to dream of that elusive billion dollar exit. Then he took his companies to triple digit growth. In Empire Builder, he shows you how to do the same. From foundation framing to exit plan, Coffey fills your business toolbox with a wealth of hard-won, real-world strategies you can begin using today.
Discover how private equity can forever change the scope of your company. Draft the blueprint for steady rising growth. Understand how to wield the power of mergers and acquisitions. Step by step, Coffey helps you make the most of each new tool you acquire. Let Empire Builder help you beat the odds and achieve your first million while keeping your eyes on the billion dollar prize.
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£3.10 -
The Other Side of Sales: An insider reveals the secrets to dealing with professional buyers
Whether it is in sports, in games or in business, the ones who are most successful are often the ones who know how to think like their opponent. And especially in the continuously evolving world of buying and selling, will these insights truly make the difference. Want to put an end to lost sales or decreasing margins? Re-think the relationship with your buyer.
In ‘The Other Side of Sales’ author Mark Schenkius crosses over to the other side of the table and shares his secrets from almost two decades of experience in negotiations and procurement.
Packed with new content, fresh insights and a unique set of 47 questions, this book is undeniably a game-changer for any sales professional.
Mark Schenkius is the founder of ROI10, a globally operating training and consultancy firm focused on making you successful in sales and negotiations. He has worked for Mars Inc. for over 17 years in a variety of procurement functions, and has extensive experience providing training to both sales and procurement professionals.
Full details of current services can be found at www.roi-10.com.
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£3.20 -
Be careful not to trip over my amazingness. It’s everywhere. Funny notebook for work, office. Idea With Funny Saying On Cover: Funny office notebook, great gift 6×9 120 pages
Be careful not to trip over my amazingness. It’s everywhere. This minimalist and classic notebook is a wonderful multi-purpose journal for sketching, jotting down thoughts, and writing notes. Perfect for math, science, school, college, drawing, writing, to-do lists, and more! This stylish traditional notebook style workbook contains 120 pages. Notebook are the perfect gift for adults and kids for any gift and giving occasion. Notebook for women, men, kids, mom, dad, children, grandmother, grandfather. Great idea for a gift, a small gift, a gift for a loved one.Read more
£3.20 -
The Manager: Inside the Minds of Football’s Leaders
From the post room to the board room, everyone thinks they can be the manager. But how do you manage outrageous talent? What do you do to inspire loyalty from your players? How do you turn around a team in crisis? What’s the best way to build long-term success? How can you lead calmly under pressure? The issues are the same whether you’re managing a Premier League football team or a FTSE 100 company.
Here, for the first time, some 30 of the biggest names in football management reveal just what it takes. With their every decision, remark, skill, and success or failure under constant scrutiny from the media and the fans, these managers need to be the most adroit of leaders. In The Manager they explain their methods, give examples of lessons they’ve learned along the way, and describe the decisions they make and the leadership they provide.
Each chapter tackles a key leadership issue for managers in any walk of life and, in their own words, shows how the experts deal with the challenges they face in an abnormally high-pressure environment. Offering valuable lessons for business leaders and fascinating behind-the-scenes insights for football fans, The Manager is an honest, accessible and unprecedented look at the day-to-day work of these high-profile characters and the world of top-level football management.
Contents: A Piece of the Action (Roy Hodgson); The Art of One-on-One (Carlo Ancelotti); Behind the Scenes (Arsène Wenger); Building High-performing Teams (Sam Allardyce); The Field of Play (Roberto Mancini); Handling Outrageous Talent (José Mourinho); Pursuing a Career Under Pressure (Brendan Rodgers); Seeing the Bigger Picture (Harry Redknapp); Creating Sustained Success (Sir Alex Ferguson); Crisis Response and Turnaround (Walter Smith); Triumph and Despair (Mick McCarthy).
Also featuring: Gerard Houllier, Tony Pulis, Martin O’Neill, Neil Warnock, Howard Wilkinson, Kevin Keegan, Dario Gradi, Andre Villas-Boas, David Moyes, Alex McLeish, Hope Powell, Martin Jol, Glenn Hoddle, Chris Hughton, David Platt, Paul Ince, and George Graham.
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£3.40 -
100 Million Dollar Selling: The Handbook for Sales Professionals who want to win
Want to achieve levels of sales success you never thought possible? You need to read this book.This is a no-nonsense, straight to the point guide for anyone who wants to understand the fundamentals of selling. It’s a practical guide and reference book to everything you need to know to be successful in sales. Written by an entrepreneur with over 100 Million Dollars in sales income over his career to date, This book shares the key activities you need to undertake to take your sales career to the next level. Perfect if you are:- New to sales- An aspiring entrepreneur- Wanting to take your sales career to the next level- Looking to achieve financial freedom- Eager to grow your business- Wanting to close multi-million dollar contractsEach chapter focuses on a particular element of the sales cycle and provides real-world examples of how the lessons of the book were applied to secure multi-million dollar wins. If you are serious about upping your sales game you’ll find the advice in this book invaluable.You’ll find advice on- Sales process- Strategic selling- Presenting and the art of story-telling- Qualifying your deals- Organizational coverage- Team selling- Demonstrating your product or service- Reference selling- Negotiation techniques- Hiring the right kind of sales people- What it takes to make it in sales- Closing techniquesThe lessons of the book are ideal for anyone with an interest in taking their sales ability to the next level, but especially for those involved in sales in the technology sector. The author has 20+ years of experience in the tech scene as a quota-carrying sales rep right through to his experience as CEO of a Silicon Valley software company.This is not a hype-filled book, it’s a step-by-step guide to enable you to accelerate your sales cycles, control the sales process and maximize your chances of securing the deal. The actions proposed in each chapter have proven results over many years and are not complex to master. The author provides practical proven advice that you can start to implement immediately.If you put into practice the advice proposed in this book you will:- See sales revenue increase dramatically- Improve your deal closure rate- Maximize each sales opportunity- Avoid time-wasting work on deals that will never happen- Learn how to qualify opportunities quickly- Get the most from every negotiation- Realize your potential as a sales professionalRead more
£3.40£9.50 -
Don’t Make Me Go All HR On You: Funny Office Notebook Journal Appreciation Gag Gift For Coworker Human Resources.
This is a lined notebook (lined front and back). Simple and elegant. 110 page, high-quality cover, and 6″ x 9″ inches in size.
This gag gift notebook is the best funny Gifts idea, perfect for writing notes or keeping diary life goals and dreams, task list organizer, goal tracker, habit tracker, and journaling.
This composition notebook has many uses:
- Write down your daily thoughts.
- Take meeting or class notes.
- Make to-do lists.
- Write down goals.
- Write letters.
- Write to poetry.
- And more…!
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£3.40 -
Things I Want To Say At Work But Can’t: Blank Lined Notebook / Journal (Funny Office Gifts)
Things I Want To Say At Work But Can’t: A Notebook with 100 Lined Pages
This Journal is a perfect gift for coworkers, boss and friends.
- College Ruled Paper.
- With Matte
- Sturdy Paperback Cover
- Good Quality Paper.
- Size 6″ x 9″
- 100 pages
Make your job more fun!
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£3.50 -
Things I Want To Say At Work But Can’t: Blank Lined Notebook / Journal (Funny Office Gifts)
Things I Want To Say At Work But Can’t: A Notebook with 100 Lined Pages
This Journal is a perfect gift for coworkers, boss and friends.
- College Ruled Paper.
- With Matte
- Sturdy Paperback Cover
- Good Quality Paper.
- Size 6″ x 9″
- 100 pages
Make your job more fun!
Read more
£3.50 -
The Handbook of Health and Safety Practice 7e
Now in its seventh edition, this guide provides comprehensive coverage of all the new health and safety legislation, ensuring you can successfully implement the necessary legislation in your organisation. Fully revised and updated.Organised into two easy-to-use sections and fully illustrated with case studies, the Handbook of Health and Safety Practice discusses both the legal and the practical aspects of health and safety in the workplace. This authoritative guide helps you to take a more comprehensive view on health and safety and how it can contribute to your wider business objectives.Read more
£3.60 -
Things to Remember That I’ll Probably Forget. Funny notebook for work, office. Idea With Funny Saying On Cover: Funny office notebook, great gift 6×9 120 pages (Funny Home…
This minimalist and classic notebook is a wonderful multi-purpose journal for sketching, jotting down thoughts, and writing notes. Perfect for math, science, school, college, drawing, writing, to-do lists, and more! This stylish traditional notebook style workbook contains 120 pages. Notebook are the perfect gift for adults and kids for any gift and giving occasion. Notebook for women, men, kids, mom, dad, children, grandmother, grandfather. Great idea for a gift, a small gift, a gift for a loved one.Read more
£3.60
