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HR APPROVED WAYS TO TELL CO-WORKERS THEY’RE STUPID: 6×9 Lined 108 pages Funny Notebook, Ruled Unique Diary, Sarcastic Humor Journal, Gag Gift, Secret Santa, Christmas,…
A Most Beautiful Gift!An excellent blank lined journal. This awesome and crazy lined paper book for Kids and Adults. The perfect gift for any person to keep their ideas in one place. Also a great present for a son, daughter, brother or sister.
The Book Contains:
- Blank, Lined Pages.
- White Color Pages.
- 6″ x 9″ – Large size provides plenty of room for writing inside.
- 108 pages.
- High-quality paper – 60gm.
If you are looking for similar books to use at school or at home. Be sure to click on the author name for other journal designs and concepts.
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2024 Planner Warning: Contains Strong Language, Sarcastic Humor, Badass Positivity, Use Without Caution: Funny Organizer With Over 100 Swear Word Affirmations and Motivational…
[Warning! This planner is only for women who love f-bombs and swearing. UNCENSORED pages]You are f*cking amazing! And you deserve a planner that really gets that.
This swearing 2024 Planner was made for you! It’s funny as hell and filled with strong sweary language and badass positivity.
If you love sweary affirmations, motivational quotations and sarcastic humor, you’ll love starting your day with quotes like:
- You are a f*cking delight
- Think big. Start small. Keep f*cking going.
- You could teach a badass masterclass
- Invest in yourself. Think of it as B*tchcoin.
- Remember your “Why” so you can power through your “What the f*cks?!”
- And many more! NEW in 2024 – Over 100 swear word quotes that will spark laughter and happiness
This sweary 2024 Planner is more than funny. It will also keep you organized AF. Inside, you’ll discover everything you need to get more sh*t done with less stress:
Bold Professional Cover Design – You’ll love using this humorous parody design of a warning sign with bold pink and white text on a glossy black finish. It’s the kind of design that will have your friends asking, “Hey! Where’d you get that!?”
Attractive, Spacious Format – Clear 8 x 10” page spreads make it easy to write down all your tasks, schedule notes, diary appointments, and more so you can be productive as hell.
Dated Calendars, Important Dates & Planning Spreads – Includes 2024-2025 reference calendars, Important Dates pages for key events, like birthdays and anniversaries, dated monthly calendar grids, major holidays (US, UK, CA), and weekly and daily planning pages so you never miss important sh*t.
Goal Setting and Gratitude Prompts – What goals will you crush with our awesomeness? What are you f*cking grateful for? Writing that sh*t down is a sure-fire way to boost your success and happiness!
Sh*t List– You don’t have time for a**holes! With this hilarious list of insults and comebacks, you can clap back and keep going.
BONUS Gift – New in 2024, this planner includes a printable set of 48 Sweary Affirmation Cards in beautiful, watercolor designs! These colorful cards feature positive, profanity-spiced messages that will brighten any day. Yes, even the ones that are complete sh*tshows! Note: You will receive a high-quality, color PDF file so you can print the cards at home or use a printing service.You deserve a 2024 that’s as f*cking awesome as you are. This planner was made to help you laugh and crush your goals.
Go to the top of the screen and click the “Buy Now” button!
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Keep Calm And Let The SIGN LANGUAGE INTERPRETER Handle It: Funny SIGN LANGUAGE INTERPRETER Gift, 6*9, 100 pages, Notebook for SIGN LANGUAGE INTERPRETER
Notebook Features:
• The cover is printed with a durable matte finish. Protects against scratches and scuffs.
• Perfect size at 6 x 9 in
• 100 pages
• Can be used to keep track of projects, take notes, write down ideas, make lists, or Journal
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How To Get To The Top of Google: The Plain English Guide to SEO
Revised and updated for 2023 — now with FREE downloadable checklists ✅Become one of the 10,000+ business owners and marketers who have used this bestselling no-nonsense SEO book to increase their rankings and sell more.
Whether you’ve dabbled in Search Engine Optimisation (SEO) and been disappointed with the results, a complete SEO newbie looking for a large slice of the ranking pie or you’re a seasoned professional looking to stay up to date with the best SEO practices, this book is for you.
How would it feel to…
- Understand how Google chooses which websites to rank?
- Know which keywords to target to attract people who are ready to buy?
- Have your most profitable keywords rank top?
- Confidently tweak your website and its structure (no technical know-how needed!) for fast gains?
- Be able to write killer content that Google and your visitors love?
- Build relationships with key publishers in your industry and have them begging for your content?
- Have crafted a complete SEO strategy to get big results?
What kind of results can you achieve?
One of our clients came to us in 2015 asking for help. His business was making $2k per month in sales, and he was contemplating closing shop. Today, that business turns over $3.4million per month, thanks to the strategies in this book. You’ll read about and learn from this business and others in this book.
What’s inside?
Section 1: Foundations
You’ll learn:
- F free ways to appear on the first page of Google
- How to identify keywords that will drive hordes of hungry traffic
- The key to seeing ranking gains in just weeks
- Why snooping on your competitors is crucial, and how to steal the good bits.
Section 2: Your Website
Transform your website’s ranking by:
- Structuring it to make it easy for Google AND visitors to use
- Using content to 10x your traffic
- Transforming your blog into a sales generator
- Avoiding the SEO pitfalls that do more harm than good
Section 3: Promoting Your Website
You’ll find out:
- The exact process that took one business from 35 to 3,450 leads a month
- How to get links from national newspaper websites
- The easy way to pitch content without sounding desperate
- How to get links from social media
Section 4: Designing Your SEO Strategy
SEO can be overwhelming. Replace panic with calm as you:
- Put everything into a comprehensive strategy
- Pick the key tasks to get results if you’re low on time
- Learn which metrics to track and which to ignore
- Implement three key practices that will ensure long-term improvement, whatever Google throws at you
“But how do I know all this is possible?”
Tim Cameron-Kitchen started out as a professional drummer. After building and ranking a website for his next-door neighbour, he got bitten by the SEO bug. Thousands of clients later and a team of 100 at his agency, Exposure Ninja, Tim’s story shows that anyone can learn what it takes to rank their website on Google. We update the book every year to reflect the latest changes to the algorithm, so you’re always in the know. Lifetime updates are included with purchase, so this is the last SEO book you’ll ever need to buy!
Bonuses worth over £400
You’ll also receive a FREE video review of your website’s SEO and marketing, carried out by one of our experts at Exposure Ninja. They’ll build you a prioritised plan to follow to improve your ranking and sales.
PLUS — Download 10 Free SEO Checklists and Templates
Get all the SEO templates mentioned in the book, plus extras to help you with your marketing, including:
- Keyword Research
- Content Planning
- Content Outreach
- Influencer Outreach
- …and more!
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The Smart Marketing Book: The Definitive Guide to Effective Marketing Strategies (Concise Advice)
The Smart Marketing Book is a handbook for modern marketing. It provides practical, evidence-based advice and inspiration on all aspects of marketing from business, brand and innovation strategy through to communications, sales promotion and customer experience. It contains no waffle nor jargon – just clear explanations and unique frameworks and visualisations that make sophisticated ideas easy to grasp, plus famous examples that bring key concepts to life. It offers the clearest summary of marketing principles and latest thinking available.Read more
£6.60£9.50 -
Marketing: A Love Story: How to Matter to Your Customers
“Bernadette’s back, and just in time. This is her finest work, a book that ought to be read by everyone on your team, and somehow hidden from your competitors.”—SETH GODIN
One of the biggest challenges we face as entrepreneurs and innovators is understanding how to make our ideas resonate. We tend to have no shortage of ideas, but we struggle to tell the story of how they are going to be useful in the world and why they will matter to people. Marketing is the way we communicate how our ideas translate to value for people in a marketplace.
Marketing has become a necessary evil for every business, but what if we adopted a different view of it?
What if marketing was less about promotion or coercion and more about reaching out to people and helping them to solve problems?
What if marketing was how we found more ways to do better work and to matter to our customers?
What if marketing was where we began our journey towards understanding what people need and want?
What if it was our vantage point for seeing the world through the eyes of our customers?
How different would marketing be then?
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TikTok Marketing for Viral Sales: A Young Girl’s Guide to Blowing Customers’ Minds (TEENAGE GIRLS AND BUSINESS)
TikTok is the fastest growing social media app in the world and one of the fastest apps to reach a billion subscribers in history.
TikTok has also become one of the world’s leading platforms for creativity, fun and business. It offers an unprecedented opportunity for businesses to advertise their products to people.
In reality it is much more difficult and complicated to become successful. This is because TikTok’s algorithm rewards content in a totally different way from other social media apps.
Going viral on TikTok requires that TikTok’s algorithm favors your content above those of the many millions on the app.
So how exactly can you succeed on TikTok? How can you make your contents go viral? How can you create a striking brand identity? How can you acquire thousands of followers? And how can you convert these followers to loyal customers for your business?
This book provides all the answers and more. It is a thoroughly researched girl’s handbook on TikTok marketing that contains everything you need to know about starting and running a TikTok account and ads campaign. Inside this book, you’ll find the following:
- A never-before-published TikTok cheat-sheet that lets you use the platform like an expert from day 1.
- The 5 strategies that will save you up to 4 hours a day in growing your TikTok account.
- Tip and tricks to create viral posts on TikTok.
- The Best 4 TikTok video ideas for your business.
- How to get the most out of TikTok influencers and micro-influencers.
- The Best strategies for creating effective TikTok ads.
- A Step-by-step Guide for creating the perfect TikTok profile by teaching you how to choose memorable TikTok usernames, and how to write captivating TikTok bios.
And much more.
While dancers and singers are noteworthy on TikTok, examples of other businesses with successful content creators are comedy, cooking, candle making, real estate, travel guide, jewelry, sports, politics, cakes and fashion.
Regardless of the industry you desire, there are numerous stories of people who’ve achieved extraordinary fame and success by using TikTok.
Lil Nas X’s Old Town Road, the photographer, Natalia Seth and dancer Addison Rae are a few of those examples.
Written over many months, this book’s author painstakingly combed through millions of words and data to understand precisely how TikTok’s algorithm works.
The book justifies every point using vivid examples from successful entrepreneurs who’ve adopted it. Furthermore, every point and explanation is backed up with photos showing you precisely how you can take your TikTok business to the next level.
This book simple, easy-to-read and fascinating. It breaks down complex research and facts into an easy to understand step-by-step guide, making it comprehensible to almost anyone, regardless of age.
However, this book is aimed at encouraging and supporting young girls to become entrepreneurs through TikTok. It offers a crash course on social media business and marketing for the modern age.
Finally, this book is also very useful if you only wish to grow your TikTok followers and not start a business. It offers useful ideas for making money as a TikTok influencer.
Scroll up and click “Add to Cart” right now.
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Accounts Book Self Employed: Accounting Ledger Book for Personal Finance Bookkeeping | Income and Expense Log Book for Small Business Owners or Sole Trader
Accounts Book Self Employed
This accounting ledger is perfect for keeping your small business transactions under control. The simplest way to keep your business records in order.
Book Content:
- No.
- Date
- Details
- Income
- Expenses
- Balance
Book Details:
- 8.5 x 11 Inches (A4)
- 120 Pages
- Matte Cover
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Accounting Ledger Book: For Bookkeeping | 6 Column
This Accounting Ledger Book is perfect for recording and tracking finances and transactions.This book features:
– 110 Pages;
– Information to fill in: Date, Account, Description, Debit, Credit, Balance;
– Size: 8.5 x 11 inches.Easy to use and suitable for both Personal and Business use.
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Accounts book self employed: Accounting book | business bookkeeping record book – income and expense log book – financial ledger – Journal For Sole … with accounting…
✓ This accounting ledger is perfect for keeping your small business transactions under control.
This simple & basic bookkeeping layout helps you to write & keep track of all of your income expenses
Suitable for personal or small business accounting
• Perfect for small businesses to keep track of income & expenses throughout the tax year. Spacious 8.5″x11″ pages allow plenty of room to record entries under the headings of Date, Description, Income, Expenses, and Total. Easily record incomings & outgoings as they happen so you always know where you stand financially at any point in the year. This versatile accounting book will suit most types of small business
- 120 ledger pages
- Month and year at the top of each page
-
Plenty of writing space large size 8.5″x11″ 120 pages
◆ Complies with accounting obligations◆
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Log Book: Large Multipurpose with 7 Columns to Track Daily Activity, Time, Inventory and Equipment, Income and Expenses, Mileage, Orders, Donations, Debit and Credit, or…
Multipurpose Log Book with 7 Columns to Track Daily Activity, Time, Inventory and Equipment, Income and Expenses, Mileage, Vehicle Maintenance Log Book, Orders, Donations, Debit and Credit, or Visitors.
Write your own prompts in the empty column headers of the log book and build your Table of Contents using the numbered pages.Check out how this Log Book looks by scrolling to the section: From the Publisher.
Examples of Log Books you can create and the prompts to use for column headers:
- Daily Activity Log Book: Date, Time, Name, Phone Number, Subject, Follow-up Required, Initials
- Time Sheet Log Book: Day, Date, Description, Time In, Time Out, Total Hours, Notes
- Inventory and Equipment Log Book: No, Date, Item Description, Quantity, Price, Location, Notes
- Income and Expenses Log Book: No, Date, Description, Account, Income, Expense, Total
- Mileage Log Book: Date, Time, Destination, Odometer Start, Odometer End, Total Mileage, Notes
- Online Order Log Book: No, Date, Item Description, Order #, Company, Amount, Received Date
- Donations Log Book: No, Date Given, Donation, Organization/Individual, Value, Payment Method, Tax-Deductible
- Accounting Ledger Book: No, Date, Description, Account, Debit, Credit, Balance
- Petty Cash Log Book: No, Date, Detail, Cash In, Cash Out, Balance
- Vehicle Maintenance Log Book: Day, Date, Description of Work Done, Mileage, Location/Company, Replacement parts, Cost
- Visitor Log Book: No, Date, Visitor’s Name, Reason For Visit, Time In, Time Out, Sign/Initial
Features:
- 4 pages for Table of Contents
- 2 pages with Examples of Log Books you can create
- 100 numbered pages with 7 Columns to write your own headers
- Matte finish softcover design
- Format: Large Size 8.5 x 11 Inches
- Printed on high-quality white paper
- Double-sided
- Non-perforated
Create your own Log book with this easy-to-use Multipurpose Log Book!
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Log Book: Large Multipurpose with 7 Columns to Track Daily Activity, Time, Inventory and Equipment, Income and Expenses, Mileage, Orders, Donations, Debit and Credit, or…
Multipurpose Log Book with 7 Columns to Track Daily Activity, Time, Inventory and Equipment, Income and Expenses, Mileage, Vehicle Maintenance Log Book, Orders, Donations, Debit and Credit, or Visitors.
Write your own prompts in the empty column headers of the log book and build your Table of Contents using the numbered pages.Check out how this Log Book looks by scrolling to the section: From the Publisher.
Examples of Log Books you can create and the prompts to use for column headers:
- Daily Activity Log Book: Date, Time, Name, Phone Number, Subject, Follow-up Required, Initials
- Time Sheet Log Book: Day, Date, Description, Time In, Time Out, Total Hours, Notes
- Inventory and Equipment Log Book: No, Date, Item Description, Quantity, Price, Location, Notes
- Income and Expenses Log Book: No, Date, Description, Account, Income, Expense, Total
- Mileage Log Book: Date, Time, Destination, Odometer Start, Odometer End, Total Mileage, Notes
- Online Order Log Book: No, Date, Item Description, Order #, Company, Amount, Received Date
- Donations Log Book: No, Date Given, Donation, Organization/Individual, Value, Payment Method, Tax-Deductible
- Accounting Ledger Book: No, Date, Description, Account, Debit, Credit, Balance
- Petty Cash Log Book: No, Date, Detail, Cash In, Cash Out, Balance
- Vehicle Maintenance Log Book: Day, Date, Description of Work Done, Mileage, Location/Company, Replacement parts, Cost
- Visitor Log Book: No, Date, Visitor’s Name, Reason For Visit, Time In, Time Out, Sign/Initial
Features:
- 4 pages for Table of Contents
- 2 pages with Examples of Log Books you can create
- 100 numbered pages with 7 Columns to write your own headers
- Matte finish softcover design
- Format: Large Size 8.5 x 11 Inches
- Printed on high-quality white paper
- Double-sided
- Non-perforated
Create your own Log book with this easy-to-use Multipurpose Log Book!
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£6.60 -
Accounting Ledger Book: Large Simple Accounting Ledger Book for Bookkeeping and Small Business Income and Expense Recorder Journal – 100 Pages – Income Expense Account Notebook
Simple Accounting Ledger – perfect for tracking income and expenses. Suitable for personal, small business or home-based businesses.You can annotate the Ledger number on the Cover of the book for easy future reference.
Each page has an area to note down the Starting Balance.
Transitions capture columns include:
- Entry #No
- Date
- Account
- Description
- Payment (Debit – )
- Deposit (Credit +)
- Balance
Plus there is additional space at the bottom of each page to capture further important notes.
Large size and clear layout make it easy to write down.
Maintain accurate business records, keep track of your finances and transactions.
Large 8.5” x 11” size format workbook. 100 pages , 30 Rows per page (50 double sided sheets)
Perfect size – Not too large or too small, this design will easily fit in a standard backpack or briefcase.
Printed on white paper
Matte finished coverRead more
£6.60 -
Customizable Log Book: Customize Your Log Book for Income and Expenses, Accounts, Inventory, Orders, Mileage, Vehicle Maintenance, Donations, … or Time Tracking (Matte…
Are you tired of juggling multiple log books and spreadsheets to keep track of your income and expenses, debit and credit, cash in and cash out, inventory and equipment, orders, vehicle maintenance, mileage, donations, visitors, daily activity, time, or other relevant information? Look no further than our Customizable Log Book!Our log book offers 7 empty column headers, allowing you to tailor it to fit your specific needs and organizational preferences. No more sifting through irrelevant information or struggling to fit your unique tracking requirements into pre-set categories. Whether you’re a small business owner, a freelancer, or just someone who wants to keep track of their finances, this log book is perfect for you.
Here are a few examples of Log Books you can create and the prompts to use for column headers:
- Income and Expenses Log Book: No, Date, Description, Account, Income, Expense, Total
- Accounting Ledger Book: No, Date, Description, Account, Debit, Credit, Balance
- Petty Cash Log Book: No, Date, Detail, Cash In, Cash Out, Balance
- Inventory and Equipment Log Book: No, Date, Item Description, Quantity, Price, Location, Notes
- Online Order Log Book: No, Date, Company, Order #, Item Description, Amount, Received Date
- Vehicle Maintenance Log Book: Day, Date, Description of Work Done, Mileage, Location/Company, Replacement parts, Cost
- Mileage Log Book: Date, Time, Destination, Odometer Start, Odometer End, Total Mileage, Notes
- Donation Log Book: No, Date Given, Donation, Organization/Individual, Value, Payment Method, Tax-Deductible
- Visitor Log Book: No, Date, Visitor’s Name, Reason For Visit, Time In, Time Out, Sign/Initial
- Daily Activity Log Book: Date, Time, Name, Phone Number, Subject, Follow-up Required, Initials
- Time Sheet Log Book: Day, Date, Description, Time In, Time Out, Total Hours, Notes
Features:
- Matte finish cover design
- 104 Pages
- Format: Large Size 8.5 x 11 Inches
- Printed on high-quality white paper
- Double-sided
- Non-perforated
Don’t waste any more time juggling multiple log books. Invest in our Customizable Log Book today and start streamlining your tracking process. You’ll wonder how you ever managed without it!
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Mental Health Is Health Self Care Coloring Book: Anxiety Stress Relief Self Help Coloring Book for Adults and Kids with Motivational And Inspirational Quotes (Mental Health…
Coloring has been shown to be a simple and effective way to reduce stress and promote relaxation.
This mental health coloring book is perfect for those struggling with anxiety, depression, or any other mental health issue. It features 25 beautifully illustrated motivational quotes and designs to help you wind down and de-stress.
As you color in the pages of this book, you’ll notice your anxiety melting away and your mind becoming more calm and clear, experiencing renewed hope and joy.
Whether you’re a seasoned colorist or a beginner, you’ll find yourself lost in the flow of coloring these beautiful patterns.
This coloring book feature:
- 25 unique coloring pages, no repeat
- Single sided print to prevent bleed through
- Pure white paper
- Large sized 8.5 x 11 inch pages
- High-resolution printing for crisp and clear image
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£6.70 -
Financial Accounting Theory: European Edition
The second edition of Craig Deegan and Jeffrey Unerman’s market leading text presents the various theoriesof financial accounting through a balanced and dynamic approach. Students are given all the tools toengage with these theories and are encouraged to critically evaluate and challenge them. Clearly writtenand user friendly, this new edition provides comprehensive coverage of internationally developed accountingtheories from a European perspective.Read more
£6.70 -
Doctor Who, Classic Edition 2024 Calendar, Month To View Square Wall Calendar, Official Product
2024 Doctor Who Classic Edition Square Calendar. This calendar commemories 60 years of Doctor Who with each month featuring interesting images of popular character. This wall calendar also has large monthly date panels where you can keep track of appointments, birthdays and make plenty of notes.
Product Dimensions: 305 X 305 MM
Danilo is the leading publisher of officially licensed calendars, diaries, greeting cards, gift wrap and gift bags in the UK. We are a family run company that’s been operating for more than 40 years. Our licenses range from baby to adult. All the paper we use is responsibly sourced and we only work with suppliers and manufacturers that meet our stringent ethical requirements.
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£6.79 -
POWERFUL SALES SCRIPTS SELL THE MEETING: Reach Buyers, Hear Yes, When B2B Cold Calling to Set Discovery Calls: A Business Development Process to Craft Lead Generation Phone…
Dump not-working phone scripts and reach your full sales potential.
Sales messaging. Why do some words attract buyers and lead to the conclusion that you are worth a meeting while other words chase perfect prospects away with a baseball bat.
If you are doing outbound cold calling, you need to know the difference.
Can’t sell the meeting to a soon to be buyer? There is no check coming.
Sell a meeting, you have a chance for a check.
The right words make the difference.Ineffective sales messaging is a key reason active buyers do not perceive you to be worth more time.
A sad truth is that many hard-working reps with too few excellent prospects are sitting on impactful piles of words they could use but are not.
Syllable by syllable, Scott Channell outlines a real world tested, sensible approach to communicate value as perceived by buyers. He has walked his walk, booking over 2,000 C-level sales appointments before coaching others and writing Setting Sales Appointments, 7 Steps to Sales Scripts for B2B Appointment Setting and his magnum opus Sell the Meeting.
Neglecting winning words you are practically sitting on is lead generation self-sabotage.
You will not earn a buyer’s undivided attention or be perceived as credible by never mentioning your hard earned strengths or what separates you from the pack with specifics and proof.
Fortunately, lead generation and business development results can change when you know the answer to one question…
What are the cold calling sales script structures and phrasing strategies of highly effective appointment setters?
You can learn phone script messaging tactics broken down sentence by sentence, word for word, with the why and strategy of each phrase explained.
Buyers soon to write a check to somebody will “get” your value and credibility, understand your difference, and be willing to explore it on a call. Your words will provide “cause for pause” to those who need you, but previously sputtered “all set” in knee-jerk fashion. Previous “all sets” turn into “let’s meet.”
The right words remove roadblocks to new sales.
Top earners and sales professionals most admired by their peers use sales messaging that does a better job of earning them a seat at the table.
Will you rise to your full wordsmith potential?
Review script messaging techniques and phrasing strategies of those most effective at booking discovery calls.
Table of contents
Free resources for readers
Introduction and Two Confessions
Return This Book If…
1. Five goals of good scripting
2. Own your messaging: your strengths, your specifics, your voice
3. Core drivers of scripting success
4. Step one: creating your “pile of words”
5. Opening your call: the critical first three seconds
6. Benefits, benefits, benefits
7. Your value exchange, proofs and ear candy
8. Craft great scripts with these key strategies
9. Your identify the decision-maker and determine worth script path
10. Sample scripts, a quick word…
11. Sample scripts: identifying the decision-maker and potential worth
12. Yikes! A prospect says hello. Your Sell The Meeting Script
13. Sample “Sell the Meeting” scripts
14. Your voicemail script
15: Sample voicemail scripts
16. Objection response keys
17. Objection response scripts
18. Sample scripts: responses to resistance
19. Phrases of shame and self-sabotage
20. Final words, meanderings, rants, and remindersTags: Business development, cold call, cold calling, lead generation, appointment setting, discovery calls, fanatical prospecting, sales prospecting, sales scripts, phone scripts, sales discovery, discovery call, discovery call script, sales discovery call, discovery call structure.
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£6.80 -
Crazy, as Usual: Master Your Mental Monkeys & Set Your Brilliance FREE
If you think you’re crazy, you may be right. You’re not alone.“I’m not insane,” Donna Carlson writes, “I’m fully aware I’m crazy. It’s time we talk about the realities of depression and burnout in the workplace. Then we can admit that we’re crazy, as usual, and set our brilliance free.”
Donna has a recurring record of success and self-sabotage in the workplace and in close relationships. Every crash has been linked to the crazymaking voices in her head she calls “the monkeys.” Those cheeky, sarcastic, wily monkeys in your mind can make you crazy with their constant chatter: You’ll never be good enough. You’re alone. What’s wrong with you? Why can’t you think/be like other people?
The monkeys can be your greatest source of wisdom and they can be a thief, trying to kill your opportunities, steal your confidence and destroy your dreams. “I used to think if I could cage the monkeys, they’d lose control over me. Then a friend showed me an even better way,” Donna says. “I’ve learned to pay attention to what the monkeys are telling, then let them know I’ve got it from here.”
Through candid conversations between two close friends in different stages of life—one a mom in her early forties locked in a high-pressured career, the other a retired CEO—Donna:
- Explains how monkeys can undermine workplace success and damage relationships.
- Demonstrates how monkey messages are often rooted in childhood trauma.
- Provides language to discuss the monkeys and their impact on mental health.
- Presents a tested prescription for neurological well-being called the NeuroRx.
- Underscores the ineffaceable value of community and friendship, Fridays at Five.
Join this journey. Make a new friend. Together let’s create more humanity in the workplace.
About the Author
Donna Carlson helps companies create happy customers, from the inside out. She started out as a journalist, then a long career in high-tech PR, where she realized that customer loyalty was less about marketing and more about experience. Instrumental to customer experience is a thriving, happy workforce, which led her to study for a Master of Arts in Global Leadership to cultivate a whole-life leadership program. Her training included three years as a Strategic Business Partner for the Center for Creative Leadership in Colorado Springs, before launching 360 Life Strategies in 2018. Her pandemic shift in 2020, when all her programs had to shut down, was a chief executive role starting a new Chamber of Commerce in Estes Park, leveraging that customer relationship strategy to triple membership in two years. For an encore she led member development in Colorado Springs in 2022 before creating a consulting program that provides customer relationship strategy from the inside out, connecting wellness service providers to catalyze thriving organizations.She lives in Colorado Springs with her husband Jeff and their only son—Riley, the eternal puppy—just looking forward to the next time their three brilliant adult daughters can visit. Find Donna @crazyasusual67 on Instagram or DonnaCarlson360 on LinkedIn. Visit www.crazyasusual.com to learn more about speaking opportunities and working women connecting on Fridays at Five in your city.
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£6.80 -
The Creative Brief Blueprint: Crafting Strategy That Generates More Effective Advertising
As the world of marketing communications has become more tactically complex, the strategy behind the work has suffered. Most ads aren’t good. They don’t achieve the results that the company desires. They end up costing precious time and money. Neither you nor the target like to look at them either. Humanity has been creating marketing communications for over 8000 years. You would think people would be good at this by now.
The problem is people aren’t good at it. Rather, as technology has improved, people have become better at learning just how bad they are. As brands are able to test more efficiently, they are witnessing less effective and even ineffective advertising. As brands have become able to produce spots more effectively, they’re seeing more rounds of development that increase costs. And, as brands continue to recognize the value of clear marketing communications, the client-agency relationship has continued to deteriorate. A vicious cycle is upon us where brands are spending large sums of money to learn that the advertising was ineffective; rather than fix the problems, they simply repeat–we are in our very own version of “Groundhog’s Day.”
This book is designed to give readers the tools they need to achieve meaningful improvement in their communications now and in the future. This book seeks to break the cycle of ineffective strategy and creative and help brands steer their marketing communications towards meaningful results and success. In the Creative Brief Blueprint, Kevin McTigue and Derek Rucker merge decades of academic insights and practical experience to offer an approachable and actionable guide to crafting successful communications strategy. This strategy is brought to life via a concise and precise “creative brief” that acts as the blueprint for creative work.
In each chapter, the authors explain a particular part of the brief, review the value of the brief element to both clients and agencies, identify why brands fail and how to succeed, and answer common queries with regard to myths, misconceptions, and other questions.
Tactics will continue to evolve at a rapid pace, but the need for sound strategy is present now more than ever. This book gives readers the tools they need to achieve meaningful improvement in their communications now and in the future.Read more
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Simple Self Employed Accounts Book: Cash Book for Small Businesses, Startups, Print on Demand, Freelancers, Gigs, Clubs and Home
Are you tired of struggling to keep your finances in order as a small business owner, club treasurer, or even managing your home budget? Does the thought of managing your expenses, income, and cash balance seem daunting and overwhelming? Look no further – the ultimate solution has arrived!The Simple Accounts Book is designed specifically to meet the needs of someone who wants to minimise the time spent record keeping while maintaining all the key information in the simplest way.
- Easy to maintain all necessary financial records
- Business or home use
- Columns for Date, Details, Reference, Expense, Income and Balance
- Striped lines for clarity
- 31 lines per page, enough for one line a day
- Balance brought forward allows running total
- Yearly summaries at the back for comparison
- Monitor costs against a budget
Order one now to simplify your life!
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Technical Analysis for day trading: Introduction to trading world. How short term traders make profits from the market
★★★Technical Analysis for day trading: introduction to trading world. How short term traders make profits from the markets★★★
Are You Looking to Learn how to Make Money From Trading? If your answer is yes, This book will Definitely Help you out!
This book introduces you to technical analysis, what it is and how to use it to make money in any market you want: stock, gold, cryptocurrency…
Technical analysis is the study of the market primarily through the use of charts. And we come up with strategies in which we can make money in the market.
But… Technical analysis is not absolute, it’s a common misconception that technical analysts are able to forecast what the price is going to do. This couldn’t be further from the truth. What technical analysts can actually do is determine probabilities of the price doing certain things based on our previous two assumptions that human psychology leads to probable repetitions of the past and that all information is reflected in the price. So it’s not an exact science but more a combination of an artist science and a bit of common sense as well.
This is what you will get after reading this book:
◆How to actually make money Trading – Introduction to Technical Analysis.
◆How to Mastering Candlestick Charts.
◆Use basic yet effective indicators for technical analysis like Support and Resistance, Moving Average…
◆And finally, how to put it all together to structuring your own analysis framework that can help you consistency making money in the market.
Trading is hard and there is no guarantee of you being profitable. However this book will gives you an overview of the trading industry and the best chance to get started. Are you ready to actually make money trading? Now is the perfect time. Grab your copy now by clicking “Buy Now With 1-Click” Button.
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The Art of Sales: Sun Tzu’s The Art of War for the Sales Warrior (Art of War Plus Book 2)
Two books in one! The complete text of The Art of War PLUS a special adaptation for strategically developing your sales territory. This was Gary Gagliardi’s first adaptation of Sun Tzu, written for the salespeople of his own software company that became one of the Inc. 500 fastest growing companies in America. The sales methods presented in this book follow Sun Tzu’s principles line by line, with the complete text of The Art of War The Art of War is on the left-hand pages, and the sales adaptation, Sales Warrior, on the facing right-hand pages. In the .EPUB and .MOBI formats, each stanza of The Art of War is followed by the stanza adapted for salespeople. Readers get both the proven philosophy that has survived 2,500 years and a practical sales adaptation of those ideas.
A Complete Sales Guide
The Art of War for the Sales Warrior and The Art of War plus the Art of Sales (the title of an earlier editions) cover every aspect of sales. Each chapter is a highly condensed tutorial in basic sales strategy. Below we offer a brief description of each of the sales chapters.
- Sales Analysis covers Sun Tzu’s basic sales concepts and the five factors that determine success in sales.
- Choosing to Sell analyzes the investment you must make selling and the way you generate income quickly and easily.
- Planning Your Territory discusses the importance of focus, using your time well, and the five ingredients you need to win customers.
- Sales Position talks about how to use the six steps in the sales process to avoid losing customers while you patiently discover how to win them.
- Persuasion explores the way you combine standard and creative techniques to sway customers, and the timing necessary to close them.
- Disadvantages and Advantages shows you how to build a dominant position with the customer and how you manage different types of customers.
- Sales Contact explains how to control the sales situation and how your efforts alone determine its outcome.
- Adjusting to the Sales Situation emphasizes flexibi
Reviews
“Two books in one, this re-translating of Sun Tzu’s classic warfare text, The Art of War, runs side by side with Gagliardi’s application of it to the business of selling. Both are excellent guides to their subject…the material it delivers provides the weapons any sales professional needs to achieve his or her mission and win.”
F. JOHN REH, About.com Guide to Management
“In these hectic and competitive times, you always need to know better ways to sell. The Art of War for the Sales Warrior is full of techniques that you can read about on your way to a sales call and use during your meeting. I’ve already recommended it to my clients.”
JAN WALLEN, Consultant and Author of “CRM-Powered Selling” Column
“When you are in the trenches, The Art of War for the Sales Warrior gives you the strategy and tactics to pick your battles and win the war. A unique approach.”
MARJORIE BRODY, CSP, CMC, President, Brody Communications Ltd.
“One of the most unique and well-written sales books I have seen in many years. It is full of wisdom, power, and dignity. It stands in sharp contrast to the many hype-filled books on ‘sales motivation’ and the wimpy ‘new age’ books that rail on and on against the use of power and influence in selling. Sales Warrior is a breath of fresh air in the stale, stodgy world of sales training books.”
DONALD J. MOINE, Ph.D., Sales Psychologist, Coauthor, Unlimited Selling Power
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Investing for Teens: How To Invest and Grow Your Money!
So, why do you need to learn how to invest?
Investing is thinking about the future, thinking ahead, and making your adult life more comfortable even before it begins. As adulthood draws nearer, the focus often shifts from what’s right in front of you to what’s farther in the future.
College applications start to take up more of your time; you may be working a part-time job, and you are faced with the reality that your life will change after you graduate high school.
The problem is that you aren’t necessarily given the tools you may need to answer some bigger-picture questions you have surrounding your finances, like how and where to invest your money…
Especially with talks about investing happening on social media right now…
But you have free resources like YouTube videos and blog posts? You do have them, but none of them will be as complete as this guide.
With this guide, you will get everything you need to know about finances and investing presented through short but comprehensive step-by-step guides!
Here is what this finance and investing guide for teens can offer you:
- Start building a solid foundation for your future with expert financial advice
- Manage your finances like a pro with step-by-step directions on where to make and where to save money
- Bucket your income smartly and bulletproof your future with instructions on how to invest in plans such as 401k and IRA
- Make the buckets overflow with exclusive strategies and expert advice
- And much more finance and investing knowledge!
If you want to secure yourself financially and breeze through adulthood without money worries, all you need to do is follow the step-by-step guides and expert advice found inside.
Scroll up, click on “Buy Now with 1-Click,” and Get Your Copy Now!
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How to Start a Successful Gym Business: A Complete Guide to Opening, Running and Scaling Your Own Fitness Business
“How to Start a Successful Gym Business” by Ford Reyes is an essential guide for anyone interested in starting a gym business. Whether you’re a fitness enthusiast or a business entrepreneur, this book will provide you with the necessary knowledge and insights to create a successful gym business.
With his years of experience in the fitness industry, Reyes shares valuable tips on how to create a business plan, secure funding, select the right location, and market your gym effectively. He also provides expert advice on designing your gym space, selecting equipment, hiring staff, and creating a welcoming atmosphere for your clients.
In this book, Reyes emphasizes the importance of building a strong brand and developing relationships with your clients. He also highlights the latest trends in the fitness industry and offers advice on how to stay competitive in an ever-evolving market.
From the initial planning stages to the day-to-day operations of your gym, “How to Start a Successful Gym Business” covers everything you need to know to launch and maintain a thriving fitness business. With this book as your guide, you can turn your passion for fitness into a successful and profitable enterprise.Take the first step towards your dream gym business, scroll up and click on the “ADD TO CART”. Let’s get started.
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Cliff Richard 2024 Calendar, Month To View Slim Wall Calendar, Official Product
2024 Cliff Richard Slim Calendar. Each month features retro imagery from the iconic Cliff Richard. The calendar is ideally sized for smaller wall spaces but still includes monthly date panels with plenty of room for all of your 2024 plans
Product Dimensions: 420 X 149 MM
Danilo is the leading publisher of officially licensed calendars, diaries, greeting cards, gift wrap and gift bags in the UK. We are a family run company that’s been operating for more than 40 years. Our licenses range from baby to adult. All the paper we use is responsibly sourced and we only work with suppliers and manufacturers that meet our stringent ethical requirements.
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£6.99 -
Humankind: A Hopeful History
THE INTERNATIONAL BESTSELLER
A Guardian, Daily Telegraph, New Statesman and Daily Express Book of the Year‘Hugely, highly and happily recommended’ Stephen Fry
‘You should read Humankind. You’ll learn a lot (I did) and you’ll have good reason to feel better about the human race’ Tim Harford
‘Made me see humanity from a fresh perspective’ Yuval Noah HarariIt’s a belief that unites the left and right, psychologists and philosophers, writers and historians. It drives the headlines that surround us and the laws that touch our lives. From Machiavelli to Hobbes, Freud to Dawkins, the roots of this belief have sunk deep into Western thought. Human beings, we’re taught, are by nature selfish and governed by self-interest.
Humankind makes a new argument: that it is realistic, as well as revolutionary, to assume that people are good. By thinking the worst of others, we bring out the worst in our politics and economics too.
In this major book, internationally bestselling author Rutger Bregman takes some of the world’s most famous studies and events and reframes them, providing a new perspective on the last 200,000 years of human history. From the real-life Lord of the Flies to the Blitz, a Siberian fox farm to an infamous New York murder, Stanley Milgram’s Yale shock machine to the Stanford prison experiment, Bregman shows how believing in human kindness and altruism can be a new way to think – and act as the foundation for achieving true change in our society.
It is time for a new view of human nature.
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£6.99£9.99Humankind: A Hopeful History
£6.99£9.99 -
Sales Director Coloring Book: A Versatile, Humorous, Anti Stress Adult Coloring Book Gift For Sales Director
Perfect Coloring Book For Any Day, Any Occasion.
A Versatile, Humorous & Motivating Adult Coloring Book for relaxing which has 29 decorative designs to relieve your stress or whenever you need a boost of confidence.
Features:
- 13 best quotes themed coloring pages decorated with mixed-up detailed designs.
- 3 gorgeous mandala pages.
- 1 social media special hashtag page.
- 1 birthday special page.
- 2 decorated pages for doodling.
- 1 “show your creativity” page.
- 4 different special coloring pages.
- 2 “Things I heard as a” pages.
- Single-sided coloring pages with black borders so that they can be cut and removed to use as a personalized gift.
Decorated Pages With Quotes/Content Like :
- “I’m Not Lazy I’m on Energy Saving Mood”
- “Things I Heard …That I Won’t Forget”
- “Brainstorming”
- “Mandalas”
If you are planning to turn your boring moments into awesomeness then this coloring book is for you. Your coloring ability with markers felt tips, gel pens, coloring pencils will complete these pages.
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The Best Responses to Overcome Sales Objections Pocket Guide: Sales Objection Pocket Guide
The Best Responses to Overcome Sales Objections Pocket Guide is a quick reference tool that salespeople from any industry can use whenever they need the Best Responses to Overcome Sales Objections.This pocket guide is the result of talking with 1000’s of salespeople, listening to 100’s of hours of successful and not-so-successful recorded sales calls, a little help from our A.I. vendor partners, and the real-world experiences of Dr. Billy R. Williams, considered by many as one of the world’s leading authorities on building and growing a successful sales organization.
The pocket guide will give you effective responses to handle objections during the 5 main areas of the sales cycle where you will most likely face objections:
- When initially contacting your lead or prospect,
- When you must leave a voicemail or send an email,
- When trying to gather information or schedule an appointment to gather information from your lead or prospect,
- When trying to follow up with your lead or prospect after the initial conversation, and
- When closing the sale.
Register for the free 15-minute training webinar that accompanies the pocket guide at https://register.gotowebinar.com/register/1305446191427066967.
The best salespeople in the world always have a response regardless of the situation.
I have trained and mentored 1000’s of salespeople and I can quickly tell the good ones from the bad ones. How do you ask?
The good ones understand how to control the emotions of the situation by asking the right questions, having the right responses, and not letting the prospect’s or customer’s emotions control how the salesperson goes about their job.
The responses we provide in this Best Responses Pocket-Guide will help you not only manage a lead, prospect, or customer’s emotions but also help you manage your emotions, which is the most essential step in overcoming sales objections.
Using the Best Responses Pocket Guide is very simple:
- Identify the situation,
- Select the type of communication method(s) you want to use such as phone, email, text message, social DM, Video response, etc.,
- Select the script or template from the pocket guide that you believe will be the most effective, and
- Use our recommended response(s) in their exact form or use them as a foundation and modify them to your personality when communicating with your lead, prospect, or customer.
The responses we provide in this Best Responses Pocket-Guide will help any salesperson, from any industry, in any situation to quickly locate and provide a response to almost any sales objection.
Would you like to download all of the scripts and templates provided in the pocket guide? Visit www.salesobjectionpocketguide.com or www.inspireanation.org for more details.
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Ten Arguments For Deleting Your Social Media Accounts Right Now
Social media is supposed to bring us together – but it is tearing us apart.
‘A blisteringly good, urgent, essential read’ Zadie Smith
The evidence suggests that social media is making us sadder, angrier, less empathetic, more fearful, more isolated and more tribal.
Jaron Lanier is the world-famous Silicon Valley scientist-pioneer who first alerted us to the dangers of social media. In this witty and urgent manifesto he explains why its toxic effects are at the heart of its design, and, in ten simple arguments, why liberating yourself from its hold will transform your life and the world for the better.
WITH A NEW AFTERWORD BY THE AUTHOR
‘Informed, heartfelt and often entertaining … a timely reminder that even if we can’t bring ourselves to leave social media altogether, we should always think critically about how it works’ Sunday Times
‘Indispensable. Everyone who wants to understand the digital world, its pitfalls and possibilities should read this book – now’ Matthew d’Ancona, author of Post-Truth
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£7.00£9.50 -
A Technique for Producing Ideas (Advertising Age Classics Library) (MARKETING/SALES/ADV & PROMO)
A step-by-step technique for sparking breakthrough creativity in advertising–or any field
Since its publication in 1965, A Technique for Producing Ideas has helped thousands of advertising copywriters smash through internal barriers to unleash their creativity. Professionals from poets and painters to scientists and engineers have also used the techniques in this concise, powerful book to generate exciting ideas on demand, at any time, on any subject. Now let James Webb Young’s unique insights help you look inside yourself to find that big, elusive idea–and once and for all lift the veil of mystery from the creative process.
“James Webb Young is in the tradition of some of our greatest thinkers when he describes the workings of the creative process. The results of many years in advertising have proved to him that the key element in communications success is the production of relevant and dramatic ideas. He not only makes this point vividly for us but shows us the road to that goal.”
–William Bernbach, Former Chairman and CEO, Doyle Dane Bernbach Inc.Read more
£7.00£7.60 -
Health And Safety Law: The Essential Handbook For Businesses Large Or Small
Health and Safety – The Essential Handbook For Businesses Large and Small, Revised Edition, by Samantha Walker will prove invaluable as a complete handbook for the existing and developing business and will guide managers in those businesses and assist them in ensuring that a comprehensive health and safety management system is in place. The following areas are covered in detail. Starting a business; what needs to be in place; being Covid-secure in the workplace; the enforcing authorities; employment status and health and safety; health and safety law; risk assessment; good management of health and safety; when things go wrong.Read more
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Mathematical Finance: A Very Short Introduction (Very Short Introductions)
In recent years the finance industry has mushroomed to become an important part of modern economies, and many science and engineering graduates have joined the industry as quantitative analysts, with mathematical and computational skills that are needed to solve complex problems of asset valuation and risk management. An important parallel story exists of scientific endeavour. Between 1965-1995, insightful ideas in economics about asset valuation were turned into a mathematical ‘theory of arbitrage’, an enterprise whose first achievement was the famous 1973 Black-Scholes formula, followed by extensive investigations using all the resources of modern analysis and probability. The growth of the finance industry proceeded hand-in-hand with these developments. Now new challenges arise to deal with the fallout from the 2008 financial crisis and to take advantage of new technology, which has revolutionized the practice of trading.This Very Short Introduction introduces readers with no previous background in this area to arbitrage theory and why it works the way it does. Illuminating pricing theory, Mark Davis explains its applications to interest rates, credit trading, fund management and risk management. He concludes with a survey of the most pressing issues in mathematical finance today.
ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
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Fox Tossing, Octopus Wrestling and Other Forgotten Sports
For those who enjoyed the quirkiness of Schott’s Miscellany, the erudition of The Etymologicon or the extremes of The Dangerous Book for Boys, this is the perfect read.From Flagpole Sitting to Mumble a Sparrow, Edward Brooke-Hitching has researched through piles of dusty tomes to bring vividly back to life some of the most curious, dangerous and downright bizarre sports and pastimes that mankind has ever devised, before thinking better of it and erasing it from the memory.
After all, who would ever want to bring back Fox Tossing, a popular sport for men and women in 18th-century Germany? As the name suggests, it would involve dozens of couples pairing up and standing 20-25 feet apart in an enclosed field, each holding one end of a net, and then they would pull hard at both ends as the fox ran past, sending it flying high into the air.
There are many other sports revealed within these pages that are unlikely ever to make an appearance on Sky Sports, such as Firework Boxing, which is just as dangerous as it sounds. Meanwhile, Ski Ballet may not have been so risky, but Suzy ‘Chapstick’ Chaffee’s signature move – the Suzy Split (a complete forward split while balanced on the tips of her skis) – was probably not one to try at home. An intriguing, entertaining and occasionally shocking insight into the vivid imaginations of mankind across the years, Fox Tossing, Octopus Wrestling and Other Forgotten Sports is an unforgettable read.
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Law: A Very Short Introduction (Very Short Introductions)
bVery Short Introductionsb: Brilliant, Sharp, Inspiring /bLaw is at the heart of every society, protecting rights, imposing duties, and establishing a framework for the conduct of almost all social, political, and economic activity. Despite this, the law often seems a highly technical, perplexing mystery, with its antiquated and often impenetrable jargon, obsolete procedures, and endless stream of judgements and complex legislation.
In this Very Short Introduction Raymond Wacks introduces the major branches of the law, describing what lawyers do, and how courts operate, and considers the philosophy of law and its pursuit of justice, freedom, and equality. Wacks locates the discipline in our contemporary world, considering the pressures of globalization and digitalisation, and the nature of the law in our culture of threatened security and surveillance. In this new edition, the author considers a number of social and political events that have had an impact on the law, including the COVID-19 pandemic, the growth of social media and surveillance, and the increasing threats to the rule of law.
ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
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Competition and Antitrust Law: A Very Short Introduction (Very Short Introductions)
Very Short Introductions: Brilliant, Sharp, InspiringCompetition is responsible for much of the prosperity around us. Competitive markets deliver lower prices, better quality, abundance of choice, and increased innovation. But while competition benefits the consumers, it can prove challenging to producers and sellers, who need to constantly improve to stay in business. As a result, sellers may sometimes look for ways to dampen the competitive process.
Our antitrust and competition laws are designed to address these risks and safeguard consumer welfare. The competition enforcers have the task of unravelling price-fixing cartels, challenging powerful companies that abuse their power, and monitoring proposed merger transactions that could undermine effective competition. In doing so, competition enforcers have to carefully consider the level of intervention and ensure they do not distort the natural dynamics of competition.
Drawing on case studies from the US and the European Union, this Very Short Introduction explores the promise and limitations of competitive market dynamics. In examining the laws and the way they are enforced, Ariel Ezrachi considers the delicate relationship between a free market economy and government intervention, and the fascinating forces of competition that shape modern society.
ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
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£7.10£8.50 -
Sales Log Book: Daily Order Log Book I Sales Order Tracker for Small Business
Easy-to-use Sales Log Book is a great way to track all your retail, or online orders.Key Features
- Large Print 8.5” x 11”
- Matte paperback cover
- 120 pages,
- Premium-made paperback Log Book that doesn’t tear easily
- Great gift idea for all that business owners out there
- Essential detailed information to keep track of:
- Date
- Order No.
- Product
- QTY
- Price
- Total
Everyone needs a Log Book like this, to keep themselves detailly informed and on track!
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How Calm Whipped Up a Storm: How one small app won a ton of PR and buzz that helped it grow big – and how you can too
This short book is for anyone who runs or markets an app – or other startup, scaleup or challenger brand – and wants to generate a ton of buzz, coverage and attention but without having a ton of money to do so.With over 1.5 million new apps launched every year – over 4,000 a day – it’s never been harder to win attention by standing out in a noisy world; and never been more crucial to do so.
This book is at least two things: part case study and part how-to guide.
It’s a case study of how one small app, Calm used by won way more than its fair share of buzz and attention by using creative PR, guerrilla and viral marketing, that helped it grow big.
It’s also a guide to how you can do too by following Calm’s example and applying the author’s “10 Golden Rules of PR and Guerrilla Marketing.”
You will learn why:
• There are two kinds of PR – and you need to do both.
• Silly PR is better than serious PR.
• “These days only two things win attention: Celebrities and ‘Weird’.”
• The best form of PR is content marketing – and the best form of content marketing is guerrilla content marketing.
• One lightning bolt of attention is not enough; you need rolling thunder.“Every app and startup should study
Peter’s 10 Golden Rules of PR and Guerrilla Marketing
and his advice on the secrets of creating a buzzy, talked-about brand.”
Michael Acton Smith, co-founder of CalmRead more
£7.10 -
Fish!: A remarkable way to boost morale and improve results
An updated edition of the international bestseller with inspirational stories and new resources to transform your life.
Imagine a workplace where everyone chooses to bring energy, passion and a positive attitude to the job every day. In this engrossing parable, a fictional manager has the responsibility of turning a chronically unenthusiastic and unhelpful department into an effective team.
Seattle’s Pike Place Fish is a world famous market that is wildly successful thanks to its fun, bustling, joyful atmosphere and great customer service. By applying ingeniously simple lessons learned from the Pike Place, our manager discovers how to energise and transform her workplace.
Addressing today’s most pressing work issues with an engaging metaphor and an appealing message, FISH! offers wisdom that is easy to grasp, instantly applicable, and profound.
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£7.10£9.50 -
Marketing: A Very Short Introduction (Very Short Introductions)
Very Short Introductions: Brilliant, Sharp, InspiringMarketing is pivotal in today’s world. Used for determining and satisfying the needs of the customer, it stands at the interface between an organisation and its environment. Marketing provides customer and competitor information to the organisation, as well as creating awareness of the company’s offering. As globalization creates increasing challenges to established marketing practices, marketing efforts need to reposition and adapt continuously to maintain an organisation’s ability to reach potential customers.
This Very Short Introduction provides a general overview of the function and importance of marketing to modern organisations. Kenneth Le Meunier-FitzHugh discusses how marketing remains central to creating competitive advantage, and why it needs to be forward looking and constantly reinventing itself in line with new developments in the marketplace, such as the growth of social media, and the importance of ethics and responsible marketing. He shows how this has led to the role of marketing expanding beyond advertising and promotion, encompassing a broader sense of customer relationship management. He also considers how marketers need to remain able to manage the marketing mix in response to their understanding of customer’s purchasing habits.
ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Read more
£7.10£8.50