• Financial Intelligence, Revised Edition: A Manager’s Guide to Knowing What the Numbers Really Mean

    08

    The book Inc. magazine calls one of “the best, clearest guides to the numbers” on the market.

    Inc. magazine calls it one of “the best, clearest guides to the numbers” on the market. Readers agree, saying it’s exactly “what I need to know” and calling it a “must-read” for decision makers without expertise in finance.

    Since its release in 2006, Financial Intelligence has become a favorite among managers who need a guided tour through the numbers–helping them to understand not only what the numbers really mean, but also why they matter.

    This new, completely updated edition brings the numbers up to date and continues to teach the basics of finance to managers who need to use financial data to drive their business. It also addresses issues that have become even more important in recent years–including questions around the financial crisis and those around broader financial and accounting literacy.

    Accessible, jargon-free, and filled with entertaining stories of real companies, Financial Intelligence gives nonfinancial managers the confidence to understand the nuance beyond the numbers–to help bring everyday work to a new level.

    Read more

    £20.20£20.90
  • Financial Jokes for Financial Folks: Accounting and Finance Jokes

    01

    This financial jokes book (full of all original accounting and finance jokes) is the perfect gift for anyone who works in an accounting/finance department who loves telling cheesy jokes, corny jokes, or jokes that make people roll their eyes! Here’s some examples:

    Why was the accountant’s self esteem always so low? Because he never gave himself enough “credit”.

    Why couldn’t they sell the Tower of Pisa? There was a “lien” on it.

    Each page has a joke and a funny picture to go along with it!

    If you want to make your business friends and family laugh then you need to get them this book! If you want to make you accounts payable department smile then get them this book! If you know anybody that has a problem with telling too many bad jokes then give them this book and make it worse!

    Everybody will be laughing for the rest of the day after you give them this joke book!

    • A fantastic novelty gift for an Office Party, Fathers day, & Christmas / Stocking Stuffer / White Elephant Gift.
    • All the jokes in this book are clean family friendly jokes. No swear words or anything like that.

    Read more

    £5.60
  • Financial Modeling Using Quantum Computing: Design and manage quantum machine learning solutions for financial analysis and decision making

    Elevate your problem-solving prowess by using cutting-edge quantum machine learning algorithms in the financial domain

    Purchase of the print or Kindle book includes a free PDF eBook

    Key Features

    • Learn to solve financial analysis problems by harnessing quantum power
    • Unlock the benefits of quantum machine learning and its potential to solve problems
    • Train QML to solve portfolio optimization and risk analytics problems

    Book Description

    Quantum computing has the potential to revolutionize the computing paradigm. By integrating quantum algorithms with artificial intelligence and machine learning, we can harness the power of qubits to deliver comprehensive and optimized solutions for intricate financial problems.

    This book offers step-by-step guidance on using various quantum algorithm frameworks within a Python environment, enabling you to tackle business challenges in finance. With the use of contrasting solutions from well-known Python libraries with quantum algorithms, you’ll discover the advantages of the quantum approach. Focusing on clarity, the authors expertly present complex quantum algorithms in a straightforward, yet comprehensive way. Throughout the book, you’ll become adept at working with simple programs illustrating quantum computing principles. Gradually, you’ll progress to more sophisticated programs and algorithms that harness the full power of quantum computing.

    By the end of this book, you’ll be able to design, implement and run your own quantum computing programs to turbocharge your financial modelling.

    What you will learn

    • Examine quantum computing frameworks, models, and techniques
    • Get to grips with QC’s impact on financial modelling and simulations
    • Utilize Qiskit and Pennylane for financial analyses
    • Employ renowned NISQ algorithms in model building
    • Discover best practices for QML algorithm
    • Solve data mining issues with QML algorithms

    Who this book is for

    This book is for financial practitioners, quantitative analysts, or developers; looking to bring the power of quantum computing to their organizations. This is an essential resource written for finance professionals, who want to harness the power of quantum computers for solving real-world financial problems. A basic understanding of Python, calculus, linear algebra, and quantum computing is a prerequisite.

    Table of Contents

    1. Quantum Computing Paradigm
    2. Quantum Machine Learning Algorithms
    3. Quantum Finance Landscape
    4. Derivatives Valuation
    5. Portfolio Valuations
    6. Credit Risk Analytics
    7. Implementation in Quantum Clouds
    8. HPCs and Simulators Relevance
    9. NISQ Quantum Hardware Evolution
    10. Quantum Roadmap for Banks and Fintechs

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    £32.30
  • Financial Shenanigans, Fourth Edition: How to Detect Accounting Gimmicks and Fraud in Financial Reports (PROFESSIONAL FINANCE & INVESTM)

    06
    The bestselling classic from the “Sherlock Holmes of Accounting”―updated to reflect the key case studies and most important lessons from the past quarter century.
    This fourth edition of the classic guide shines a light on the most shocking frauds and financial reporting offenders of the last twenty-five years, and gives investors the tools they need to detect:
    •Corporate cultures that incentivize dishonest practices•The latest tricks companies use to exaggerate revenue and earnings•Techniques devised by management to manipulate cash flow as easily as earnings•Companies that use misleading metrics to fool investors about their financial performance•How companies use acquisitions to hide deterioration in their underlying business
    This new edition focuses on the key case studies and most important lessons from the past quarter century, and brings you up to date on accounting chicanery in the global markets. Howard Schilit and his team of renowned forensic accounting experts expose financial reporting miscreants and unveil the latest methods companies use to mislead investors. You’ll learn everything you need to know to unearth deceptive reporting and avoid costly mistakes.

    Read more

    £23.00£27.50
  • Financial statements for sole traders and partnerships: Workbook (Accountancy Revision Workbooks)

    This workbook has been designed for students studying AAT Level 3 or similar qualifications and will guide you through the preparation of financial statements for sole traders and partnerships. It includes examples, explanations and tasks for you to complete with fully worked and explained answers.

    Read more

    £5.00
  • Financial Times Guides: Technical Analysis: How to Trade like a Professional: Ten Steps To Becoming A Professional Trader (The FT Guides)

    08

    Beginning with the very basics of technical analysis and market price behaviour, this book teaches you how to apply these concepts and principles to your own trading.

    With this comprehensive and straight talking guide you will soon be using the same successful techniques and formulas as the professionals.

    Learn how to:

    • Understand those trading systems that will generate high returns

    • Identify price patterns and trends

    • Use the right technical indicators to get the best out of the markets

    • Write and execute a trading plan that increases your chances of beating the market

    Read more

    £25.90£28.50
  • First 90 Days, Updated and Expanded: Critical Success Strategies for New Leaders at All Levels: Proven Straegies for Getting up to Speed faster and smarter

    08
    Since its original release, “The First 90 Days” has become the bestselling globally acknowledged bible of leadership and career transitions. In this updated and expanded 10th anniversary edition, internationally known leadership transition expert Michael D. Watkins gives you the keys to successfully negotiating your next move – whether you’re onboarding into a new company, being promoted internally, or embarking on an international assignment. In “The First 90 Days”, Watkins outlines proven strategies that will dramatically shorten the time it takes to reach what he calls the “breakeven point” – when your organization needs you as much as you need the job. This new edition includes a substantial new preface by the author on the new definition of a career as a series of transitions; and notes the growing need for effective and repeatable skills for moving through these changes. As well, updated statistics and new tools make this book more reader-friendly and useful than ever. As hundreds of thousands of readers already know, “The First 90 Days” is a road map for taking charge quickly and effectively during critical career transition periods – whether you are a first-time manager, a mid-career professional on your way up, or a newly minted CEO.

    Read more

    £13.00£22.00
  • First-Time Manager: Sales: Sales Softcover (First-Time Manager Series)

    01

    The First Time Manager Series has sold over 500,000 copies and is a go-to guide for new and aspiring sales managers on what to expect and how to succeed.

    The jump from sales superstar to sales manager has made or broken many a sales career.

    As a top-performing sales professional, you know how to own your calendar, focus your energy, create opportunities, navigate the sales process, negotiate, and close deals. Yet, if you are like most new sales managers, there is still so much you don’t know and that can trip you up if you aren’t careful.

    Luckily, Mike Weinberg knows the pitfalls to avoid and mindset changes needed to successfully make the leap. This powerful new resource contains candid guidance on how to master your expanded responsibilities like a pro:

    • Know Your Role: You have been entrusted with the most critical job in your business.
    • Cultivate the Manager Mindset: Your new role is very different from your old role, and it requires an all-new mindset.
    • Lead Your Team: Bad things happen when you attempt to do your people’s jobs. It’s a habit many new sales managers fall into but it’s a lose-lose proposition. Learn how to lead, coach, and hold your salespeople accountable, instead of the unsustainable and unscalable approach of trying to do their jobs for them!
    • Create a Winning Culture: Learn how to build a healthy culture that maximizes performance while connecting on a heart-level with your people.

    Don’t let your promotion become a trial by fire. Turn to this book to hit the ground running.

    Read more

    £11.40£14.20
  • Fish!: A remarkable way to boost morale and improve results

    08

    An updated edition of the international bestseller with inspirational stories and new resources to transform your life.

    Imagine a workplace where everyone chooses to bring energy, passion and a positive attitude to the job every day. In this engrossing parable, a fictional manager has the responsibility of turning a chronically unenthusiastic and unhelpful department into an effective team.

    Seattle’s Pike Place Fish is a world famous market that is wildly successful thanks to its fun, bustling, joyful atmosphere and great customer service. By applying ingeniously simple lessons learned from the Pike Place, our manager discovers how to energise and transform her workplace.

    Addressing today’s most pressing work issues with an engaging metaphor and an appealing message, FISH! offers wisdom that is easy to grasp, instantly applicable, and profound.

    Read more

    £7.10£9.50
  • Five Star Service: How to deliver exceptional customer service (3rd Edition)

    08

    Create magic moments that get you noticed, remembered and referred. Providing excellent customer service is the surest way to greater success for your organisation and a more successful career for you. And it’s not half as difficult or time consuming to achieve as you might think!

    Read more

    £10.30£12.30
  • Flourish First Digital Marketing and Business Planner

    Hey Flourishing Entrepreneurs & Mumbosses! ???? Ready to take your business to new heights? Meet your secret weapon for success – The Flourish First®️ planner, meticulously crafted for business owners and solopreneurs like you!

    Why Flourish First? ???? In a world potential overwhelm, this planner is your compass to navigate the realms of digital marketing and business strategy in a clear, simple, tried and tested way. Designed and created by The Flourish Mentor®️ herself, Holly Wood, it’s not just a planner; it’s your partner in success.

    What Makes It Special?
    ???? ???? Tailored for You: Whether you’re a seasoned business owner or just starting your entrepreneurial journey, this planner suits your pace. And guess what? It’s undated! Start your flourishing adventure any time of the year.

    ???? Holistic Approach: Beyond just numbers and marketing strategies, we’ve got your mindset covered. Set and track your goals, manage your finances, and check in with your mindset – because flourish first and success unfolds.

    ???? Versatility at Its Best: Use it solo or alongside your favourite planners. The Flourish First planner is your flexible companion, adapting to your unique workflow.

    What’s Inside?
    ???? ???? 6-Month Journey: Dive into a 6-month adventure of planning and flourishing. Your next-level business evolution starts here.

    ???? Marketing Magic: Map out with marketing channels you’re using, associated actions & achievements. Plus benchmarking so you can effectively track your marketing growth and ROI.

    ???? Financial Fitness: Track your income, expenses, and financial goals with money mantras to keep you going!

    ???? Mindset Mastery: A space for regular positive reflections, gratitudes and evaluations to keep your success mindset in top form.

    Why Trust The Flourish Mentor? ???? Holly Wood, The Flourish Mentor®, brings her 13+ years of experience as a Marketing Strategist and Positive Psychology Coach to every page. Backed by an MSc in Psychology and a Coaching Certification in Positive Psychology, she knows the science of success and wants to share it with you.

    Join the Flourish Revolution! ???? Flourish isn’t just a word; it’s a lifestyle. With The Flourish First®️ planner, you’re not just planning; you’re flourishing. It’s time to supercharge your success. So, grab your copy now and let’s turn your business dreams into reality!

    [Your Flourishing Future Starts Here – Add to Cart Now!]

    Read more

    £15.20
  • Follow the Money: ‘Gripping and horrifying… witty and brilliant. Buy it’ The Times

    08

    THE SUNDAY TIMES BESTSELLER

    ‘This is a brilliant book. Buy it, read it and weep’ The Times

    ‘The antidote to naivety that our political class needs’ Sunday Times, Book of the Week

    ‘A treasure trove of killer facts’ Guardian

    ‘Read it, absorb it, and understand how the country works’ Laura Kuenssberg

    ‘If you want to understand why crazy politics routinely trumps economic rationality in government choices, read this’ Robert Peston

    Paul Johnson and the enormously respected Institute for Fiscal Studies aim to hold Government to account – without which politicians will get away with their half-truths, elisions and dubious claims. This is a forensic examination – by the man best placed to do so – of the way the state raises and spends £1 trillion of our money every year. To follow the money. To provide an explanation, of where that money comes from and where it goes to, how that has changed and how it needs to change.

    Government decisions determine the welfare of the poor and the elderly, the state of the health service, the effectiveness of our children’s education, and how prepared we are for the future: whether that is a pandemic or global warming. As a society, we are a reflection of what the government spends.

    Johnson looks at what happened following the financial crisis of 2008-09 and the austerity years that followed. He examines the way that the government tackled the economy during Covid – when the UK budget shot up to over a trillion for the first time – and he analyses prospects for our future as we grapple with looming recession and the cost of living crisis.

    Read more

    £20.00£25.00
  • Food Advertising and Childhood Obesity: Examining Food Type, Brand Mascot Physique, Health Message, and Media (Routledge Studies in Marketing)

    This book explores the ways in which the environmental factor of advertising can influence children’s food choice and health status, and how it contributes to the significant public health issue of childhood obesity.

    Food Advertising and Childhood Obesity seeks to gain a better understanding of children’s food choice based on children’s exposure to different advertising by analyzing food type, brand mascot physique, health messages, and media. The book begins by reviewing the ways in which children become consumers and the role of advertising in this process. It then explores a range of advertising variables in children’s food choice and consumption. This includes theoretical and practical discussion of foods and brand mascots, health messages embodied in food advertising, and comparisons of the effects of different advertising based on entertainment level, such as using new media to present ‘advergames’ supported by television advertising. Each chapter is supported with relevant theories and a research summary is presented on each topic for clarification. The book also introduces some ways of constructive working with children and concludes with a chapter dedicated to market research and children.

    Written for students and practitioners of marketing, market research, and advertising, especially within the global food industry, this book offers readers a new approach to understanding child food choice and consumption that will inform effective corporate social responsibility strategies to address this issue.

    Read more

    £16.50
  • Food Hygiene Temperature Record Log Book for Health & Safety: ALL in One Book Includes Daily Temperature Log Sheet for Refrigerator, Food waste Logbook, Cleaning Schedule Journal

    Food Hygiene Record Book

    This log book is an excellent guide and aids in the creation of statistical reports to monitor hygiene and cleaning activity. It also allows in maintaining the record and kept at one place in an organised manner. It helps to reduce the potential spread of harmful bacteria, maintain health and safety standards, and produce food inspection reports.

    Book Content:

    • Page 1-40: Temperature Log Book with Inventory Count
    • Page 41-80: Kitchen Cleaning Checklist & Schedule
    • Page 81-120: Food Waste Log Book

    Book Details:

    • Large Size A4 (8.5 x 11)
    • 122 Pages
    • Matte Cover

    Read more

    £6.60
  • Food Hygiene Temperature Record Log Book: Daily Temperature Log Sheet for Health & Safety, Kitchen Cleaning Checklist, Food Waste Logbook for All Food Businesses

    01

    Food Hygiene Record Book

    This log book is an excellent guide and aids in the creation of statistical reports to monitor hygiene and cleaning activity. It also allows in maintaining the record and kept at one place in an organised manner. It helps to reduce the potential spread of harmful bacteria, maintain health and safety standards, and produce food inspection reports.

    Book Content:

    • Page 1-40: Temperature Log Book with Inventory Count
    • Page 41-80: Kitchen Cleaning Checklist & Schedule
    • Page 81-120: Food Waste Log Book

    Book Details:

    • Large Size A4 (8.5 x 11)
    • 122 Pages
    • Matte Cover

    Read more

    £6.60
  • Food Hygiene Temperature Record Log Book: Safety and Health Log Sheet for Daily Temperatures

    Safety and Health Log Sheet for Daily Temperatures (3 In 1)

    The details of the book inside are as follows:
    Basic Part:
    1. Information
    2. Book Information
    3. Notes
    4. Tabel of content

    Log Page details:
    1. Temperature Log Page: Location, Equipment, Temp Range and Content
    2. Kitchen Cleaning Checklist: Establishment, Start / End Date & Time, Location, Building, Name, Name, Kitchen Number and Signature
    3. Food Waste Log: Month / Year, Facility, Date, Time, Item, Qty, Cost Per Unit, Total Cost, Reason for Waste, Recorded By
    And more!

    The Book Includes the Following Features:
    a. Print on 8.5×11 Inch Standard White Paper
    b. There are 120 Interior Pages
    c. High-quality Printing at an Affordable Price
    d. Printed on Matte Cover

    Now is the time to get your copy at this special launch price!

    Read more

    £5.70
  • For Bright Legal Minds Who Have It All: An Amusing Legal Book (For People Who Have Everything Series)

    Do you work with, know, or appreciate lawyers and judges and the hard work they do? Do you want to give them a laugh?

    Anyone in the legal field will love this book that gives a humorous and praiseworthy look at the legal sector! Filled with unusual lawyer stories, hilarious judicial decisions, little-known legal facts, funny courtroom and law office events, World Records, and much more.

    Revealing the lighter side of the legal profession and written by a lawyer, it’s the perfect and unique gift for the Holidays, White Elephant, Secret Santa, stocking stuffer, a birthday, or an enjoyable surprise gift anytime!

    Excerpts,
    Trial lawyer: “Doctor, how many of your autopsies have you performed on dead people?” Doctor: “All of them. The live ones put up too much of a fight.”

    A judge in Kentucky was happy to dismiss a case before trial, “Quite frankly, I would have rather jumped naked off of a 12-foot stepladder into a five-gallon bucket of porcupines than have presided over a two-week trial of the dispute herein. A trial, which no doubt, would have made the jury more confused than a hungry baby in a topless bar and made the parties and their attorneys madder than mosquitoes in a mannequin factory.”

    Also features fun facts like records for the longest jury trial, the lawyer who won 245 consecutive jury murder cases in a row, the longest existing legal practice, hilarious judicial opinions, super-strange court motions, and much more. It’s the perfect gift for anyone in the legal field!

    The most remembered gifts are the ones that make you laugh! He or she will love you for the laughs this amusing book brings! Check it out!

    Tags: gifts for lawyers, gifts for legal secretaries, gag gifts for lawyers, #funny legal books,

    Read more

    £7.60
  • Forbes Greatest Business Stories of All Time

    08
    What do Bill Gates, Henry Ford, J. P. Morgan, Mary Kay Ash, and Walt Disney all have in common? Uncompromising vision, a willingness to take risks, and exceptional business acumen. Not only did these individuals amass great fortunes, they revolutionized the business world and helped shape society as we know it. Theirs are just a few of the stories collected in this anthology of commercial ingenuity.

    Drawing on a wealth of sources, this priceless collection brings to life extraordinary achievements, many of them forgotten or little known: how Robert Morris, the preeminent merchant of the eighteenth century, financed the American Revolution with his personal credit; how Ray Kroc used a shrewd real estate strategy to turn a faltering hamburger franchise operation into the McDonald’s fast food empire; and how Mary Kay Ash built a billion-dollar direct sales cosmetics company by preaching a message of economic empowerment to women.

    Enlightening and fascinating, Forbes(r) Greatest Business Stories of All Time celebrates larger-than-life ambition, inspired leadership, wheeling and dealing, and hard work.

    Forbes is a registered trademark of Forbes Inc. Its use is pursuant to a license agreement with Forbes Inc.

    Read more

    £18.80£20.00
  • Fortune’s Formula: The Untold Story of the Scientific Betting System That Beat the Casinos and Wall Street

    08

    In 1956 two Bell Labs scientists discovered the scientific formula for getting rich. One was mathematician Claude Shannon, neurotic father of our digital age, whose genius is ranked with Einstein’s. The other was John L. Kelly Jr., a Texas-born, gun-toting physicist. Together they applied the science of information theory–the basis of computers and the Internet–to the problem of making as much money as possible, as fast as possible.

    Shannon and MIT mathematician Edward O. Thorp took the Kelly formula to Las Vegas. It worked. They realized that there was even more money to be made in the stock market. Thorp used the Kelly system with his phenomenally successful hedge fund, Princeton-Newport Partners. Shannon became a successful investor, too, topping even Warren Buffett’s rate of return. Fortune’s Formula traces how the Kelly formula sparked controversy even as it made fortunes at racetracks, casinos, and trading desks. It reveals the dark side of this alluring scheme, which is founded on exploiting an insider’s edge.

    Shannon believed it was possible for a smart investor to beat the market–and William Poundstone’s Fortune’s Formula will convince you that he was right.

    Read more

    £8.60
  • Foundations for the LPC (Legal Practice Course Manuals)

    Foundations for the LPC covers the compulsory foundation areas of the Legal Practice Course as set out in the LPC outcomes: professional conduct, tax and revenue law, and wills and administration of estates. The book also discusses human rights law, a topic taught pervasively across the LPC course.

    Using worked examples and scenarios throughout to illustrate key points, this guide is essential reading for all students and a useful reference source for practitioners. To aid understanding and test comprehension of the core material, checkpoints and summaries feature in every chapter.

    Digital formats and resources
    This edition is available for students and institutions to purchase in a variety of formats, and is supported by online resources.
    – Access to a digital version of this book comes with every purchase to enable a more flexible learning experience―12 months’ access to this title on Oxford Learning Link will be available from 15 July 2022. Access must be redeemed by 1 August 2024.
    – The online resources include useful web links, forms, and diagrams.

    Read more

    £12.70£36.10
  • Foundations of Marketing

    08

    Foundations of Marketing, Fourth Edition, is a fully revised and updated edition of the highly successful text by John Fahy and David Jobber.

    Devised to offer comprehensive coverage for a short course in marketing, Foundations of Marketing retains its concise twelve chapter structure. The book offers a rigorous but accessible introduction, covering the core marketing curriculum in an engaging style that routinely demonstrates how marketing affects our everyday lives, considering both the decisions we make as consumers, and decisions marketing professionals would make in response to their customers.

    Fully revised and updated, this edition offers a closer focus on the value of marketing and its impact. The new edition also takes a more critical approach that questions and engages with current debates. Topic highlights of the fourth edition include widespread coverage of the huge impact of social media on the sphere of marketing, a fresh look at new techniques of marketing research used in real organizations, and a contemporary perspective on the growing service segment of the world economy.

    Bang up to date with new cases and examples, the book covers European examples from all corners of the region, including Germany, Sweden, Denmark, France, Switzerland, the UK and Ireland, without ignoring the prevalence of US and global brands in contemporary culture.

    The book retains the popular Marketing Spotlight and Marketing in Action features, showcasing brands as diverse as Lady Gaga, Guinness and Gap. New Social Media boxes cover LinkedIn, Facebook, Groupon and more. The fourth edition’s case studies are all new, featuring brands from varying segments and countries, including H and M, Subway, Carlsberg, Rolex and Jamie Oliver.

    The new edition is supported by a superlative resource package to support lecturers and students, with exciting new videos linked to the case material, case and tutorial support and the integration of McGraw-Hill’s Connect learning solution. Connect offers gradeable interactive activities, cases, self study quizzes, and a variety of tools to help students to master their marketing module.

    Read more

    £3.40
  • Foundations of Marketing, 6e

    06

    Valued by instructors and students alike, Foundations of Marketing presents an accessible introduction to Marketing. Packed with examples and end of chapter case studies highlighting the real world application of marketing concepts, this fully updated Sixth Edition features digital marketing integrated throughout the chapters as well as a dedicate chapter on marketing planning and strategy.

    Discover:

    • How marketing adds value to customers and organizations
    • How innovative brand positioning drives commercial success
    • How new digital marketing communication techniques are being used by companies to drive their brand awareness and engagement, as well as customer retention and conversion levels
    • How marketing planning and strategy gives direction to an organization’s marketing effort and co-ordinates its activities.

    Key features:

    • Marketing Spotlights showcase the marketing innovations of brands including Adidas, Crayola, Samsung and KFC.
    • Marketing in Action boxes offer varied examples of real companies’ campaigns in the UK, Scandinavia, The Netherlands and internationally.
    • Critical Marketing Perspective boxes encourage critical thinking of ethical debates to stimulate student discussion about socially responsible practice and encourage critical analysis of these issues.
    • 12 brand new end of chapter Case Studies including Fjallraven, Primark, Uber and BrewDog give in-depth analysis of companies’ marketing strategies, with dedicated questions to provoke student enquiry.
    • Marketing Showcase videos feature interviews with business leaders and marketing professionals, offering insights into how different organisations have successfully harnessed the elements of the marketing mix.

    Read more

    £34.20£54.10
  • Founding Sales: The Early Stage Go-to-Market Handbook

    01

    This book is specifically targeted for founders who find themselves at the point where they need to transition into a selling role. Specifically founders who are leading organizations that have a B2B, direct sales model that involves sales professionals engaging in verbal, commercial conversations with buyers. Moreover, many examples in this book will be targeted specifically to the realm of B2B SAAS software, and specifically as regards new, potentially innovative or disruptive offerings that are being brought to market for the first time.

    In short, direct sales of the sort a B2B SAAS software startup would engage in.

    With that said, if you are looking to be a first time salesperson, transitioning in from another type of role, or fresh out of school, in an organization that meets those characteristics above, you will get value out of this book.

    Similarly, if you are a first time sales manager, either of the founder type, or a sales individual contributor who is transitioning into that role, again, in an organization who meets the criteria above, you will also get value from this book.

    Read more

    £36.30
  • Fox Tossing, Octopus Wrestling and Other Forgotten Sports

    08
    For those who enjoyed the quirkiness of Schott’s Miscellany, the erudition of The Etymologicon or the extremes of The Dangerous Book for Boys, this is the perfect read.

    From Flagpole Sitting to Mumble a Sparrow, Edward Brooke-Hitching has researched through piles of dusty tomes to bring vividly back to life some of the most curious, dangerous and downright bizarre sports and pastimes that mankind has ever devised, before thinking better of it and erasing it from the memory.

    After all, who would ever want to bring back Fox Tossing, a popular sport for men and women in 18th-century Germany? As the name suggests, it would involve dozens of couples pairing up and standing 20-25 feet apart in an enclosed field, each holding one end of a net, and then they would pull hard at both ends as the fox ran past, sending it flying high into the air.

    There are many other sports revealed within these pages that are unlikely ever to make an appearance on Sky Sports, such as Firework Boxing, which is just as dangerous as it sounds. Meanwhile, Ski Ballet may not have been so risky, but Suzy ‘Chapstick’ Chaffee’s signature move – the Suzy Split (a complete forward split while balanced on the tips of her skis) – was probably not one to try at home. An intriguing, entertaining and occasionally shocking insight into the vivid imaginations of mankind across the years, Fox Tossing, Octopus Wrestling and Other Forgotten Sports is an unforgettable read.

    Read more

    £7.10£8.50
  • Frank Wood’s Book-keeping and Accounts, 9th Edition

    04

    Now going into its 9th edition, the successful textbook Book-keeping and Accounts is a vital guide for students undertaking studies of book-keeping and accounting for the first time. Through its gradual introduction of topics, explanation of technical terminology in a clear, easy to understand way, this text provides an accessible and reliable guide for any student in their undergraduate career.

    New to this edition:

    · Fully compliant with International Financial Reporting Standards (IFRS), with current IFRS terminology.

    · Questions and exercises to test your understanding and help with revision.

    · Selected chapters amended and re-structured.

    · Full explanation of HMRC changes in VAT relating to cash discounts.

    · Illustrations and diagrams to help explain key concepts.

    · Updated ‘learning objectives’ and ‘chapter summaries’, to reflect developments in the financial environment

    · Easy to understand to double entry book-keeping using the ‘IN’ and ‘OUT’ approach.

    With its highly regarded authorship this text is used by lecturers for teaching students undertaking the following qualifications and examinations; Association of Accounting Technicians (AAT), International Association of Book-keepers (IAB), A Level Accounting, Oxford Cambridge and Royal Society of Arts (OCR), and as a general foundation text for personnel employed in the accountancy profession.

    Accompanying the text is a collection of resources to support both lecturers and students which can be found at www.pearsoned.co.uk/wood

    – For instructors : Solution’s manual, and

    – For students : Opportunities to practise and additional support with our companion website

    Read more

    £40.80
  • Frank Wood’s Business Accounting

    01

    Prepare for your exams and learn essential accounting techniques with this bestselling introduction to financial accounting.

    Frank Wood’s Business Accounting, 15th edition is the world’s best-selling textbook on bookkeeping and accounting, ideal for those who are new to the field as well as students and professionals who are more experienced.

    With its clear structure and reader-friendly language, it is a comprehensive, easy-to-follow introduction to the principle ideas and methods in business accounting, from the all-important terminology and techniques to the key financial statements.

    With updated, enhanced features and review questions, this edition will broaden your understanding of the methods around the subject and create a solid foundation for your knowledge in accounting.

    Such features are the Learning Objectives and Outcomes included at the beginning and end of each chapter, giving you a clear learning direction and allowing you to check your knowledge of the material. A range of activities and questions throughout the book will help you further test what you have learned, followed by the answers at the end of each chapter so you can learn from your mistakes and solidify your knowledge.

    Used by generations of students and professionals across the globe, this industry-leading text provides everything you need to know, to gain a solid understanding of the essential accounting principles and concepts.

    Instructors, pair this text with MyLab® Accounting

    By combining trusted author content with digital tools and a flexible platform, MyLab personalises the learning experience and improves results for each student. Over 700 questions and problems are available in MyLab which test the ideas in this book, many of which can be used multiple times with a different calculation each time to complete.

    If you would like to purchase both the physical text and MyLab Accounting search for:

    9781292365510 Frank Wood’s Business Accounting 15th Edition with MyLab® Accounting.

    Package consists of:

    • 9781292365435 Frank Wood’s Business Accounting 15th Edition
    • 9781292365480 Frank Wood’s Business Accounting 15th Edition MyLab® Accounting
    • 9781292365473 Frank Wood’s Business Accounting 15th Edition Pearson eText

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    £45.50£56.00
  • Frank Wood’s Business Accounting Volume 1

    08

    Were you looking for the book with access to MyAccountingLab? This product is the book alone and does NOT come with access to MyAccountingLab. Buy Frank Wood’s Business Accounting Volume 1, 13th edition with MyAccountingLab access card (ISBN 9781292088549) if you need access to MyAccountingLab as well, and save money on this resource. You will also need a course ID from your instructor to access MyAccountingLab.

    ‘An excellent book, well written with each chapter building logically on the last, allowing students to build their knowledge in manageable steps.’

    Stephen McNamee, University of Ulster

    The world’s best-selling textbook on book-keeping and accounting, Business Accounting Volume 1 continues to provide an indispensable introduction for students and professionals across the globe. It is renowned for its clarity, with easy-to-understand language and a plethora of examples to aid your understanding.

    In the 13th edition, which is fully compliant with International Financial Reporting Standards (IFRS), all topics have been fully updated, including areas such as computerised accounting, banking, and accounting concepts and assumptions. With a brand new Chapter 2 on double entry, and more than 100 new review questions and activities, this edition contains all you need to understand and consolidate the key concepts in accounting.

    MyAccountingLab

    Join over 11 million students benefiting from Pearson MyLabs.

    This title can be supported by MyAccountingLab, an online homework and tutorial system designed to test and build your understanding. Would you like to use the power of MyAccountingLab to accelerate your learning? You need both an access card and a course ID to access MyAccountingLab.

    These are the steps you need to take:

    1. Make sure that your lecturer is already using the system

    Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system.

    2. Check whether an access card has been included with the book at a reduced cost

    If it has, it will be on the inside back cover of the book.

    3. If you have a course ID but no access code, you can benefit from MyAccountingLab at a reduced price by purchasing a pack containing a copy of the book and an access code for MyAccountingLab (ISBN:9781292088549)

    4. If your lecturer is using the MyLab and you would like to purchase the product…

    Go to www.myaccountinglab.com to buy access to this interactive study programme.

    For educator access, contact your Pearson representative. To find out who your Pearson representative is, visit www.pearsoned.co.uk/replocator

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    £34.20£46.50
  • Frank Wood’s Business Accounting Volume 1

    08

    Business Accounting Volume 1 is the world’s best-selling textbook on bookkeeping and accounting. Now in its eleventh edition, it has become the standard introductory text for accounting students and professionals alike.

    Business Accounting Volume 1 is used on a wide variety of courses in accounting and business, both at secondary and tertiary level and for those studying for professional qualifications.

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    £1.00
  • Frank Wood’s Business Accounting Volume 1 with MyAccountingLab access card

    08

    Every year, thousands of students rely on Frank Wood’s best-selling books to help them pass their accountancy exams.

    Used on a wide variety of courses in accounting and business, both at secondary and tertiary level and for those studying for professional qualifications, Business Accounting Volume 1has become the worldÂ’s best-selling textbook on bookkeeping and accounting.

    With the addition of a MyAccountingLab, students using this twelfth edition will have even more support when preparing for their exams.

    What is MyAccountingLab?
    It is an online tutorial and assessment system that has been gaining popularity with students and instructors across the globe for over ten years. With more than 300,000 registered students in 2010 doing 4 million assignments, MyAccountingLab is the most effective and reliable learning solution for accounting available today. Features include:

    • A personalised study plan for each student

    • Guided solutions that take students step-by-step through solving a problem

    • Exam board-style questions

    • An eBook for quick reference

    To learn more, visit www.myaccountinglab.com

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    £5.00
  • Frank Wood’s Business Accounting Volume 2

    08

    Business Accounting is the world’s best-selling textbook on bookkeeping and accounting. Now in its eleventh edition, it has become the standard introductory text for accounting students and professionals alike.

    The book is used on a wide variety of courses in accounting and business, both at secondary and tertiary level and for those studying for professional qualifications. It builds on Business Accounting 1 to cover advanced aspects of financial accounting. It also covers introductory aspects of management accounting suitable for use at all levels up to and including professional foundation level courses and first-year degree courses.

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    £28.00£38.90
  • French Law: A Comparative Approach

    01
    The second edition of French Law: A Comparative Approach provides an authoritative, comprehensive, and up to date account of the French legal system and its internal workings. It sets out the institutional frameworks, substantive law, and methodologies that underpin the system, and provides expert insight into the civil law way of thinking and an explanation of how law is made and enforced in France.

    It offers detailed case studies of how French law is shaped in practice in key areas, including commentary on landmark cases that have shaped modern French law. Illuminating and insightful comparisons to other legal jurisdictions are made throughout, helping readers appreciate the distinguishing features and unique nature of the French legal landscape.

    Read more

    £38.00
  • From Nothing: Everything You Need to Profit from Affiliate Marketing, Internet Marketing, Blogging, Online Business, e-Commerce and More… Starting With

    08

    We’re all fed up with bogus “make money online” bulls**t.

    Isn’t this industry long overdue for a legitimate, step-by-step guide to building an internet business?

    Not a crappy $97 PDF delivered via email. Just the age-old gold standard: a reasonably priced book.

    These pages contain EVERYTHING you need to start an online business in the affiliate marketing, internet marketing, blogging, and e-commerce industries… using less than $100.

    It doesn’t matter if you’re brand new to this or if you’ve tried for years without seeing success.

    If you can bring yourself to trust a ginger millennial as your guide (difficult, I know), you’ll be on your way to first-time success in online business the moment you begin reading.

    What Our Community Members Are Saying About Our Training…

    “Three lessons in and I put this on my shortlist as one of the most valuable courses I’ve taken, and that includes college, grad school, and studying law.” ~ Andre D.

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    “Up until now it was just one scam after another! I am very excited to get the ball rolling and I can’t begin to explain to you how relieved I am that I found you…” ~ Jesse-Deana D.

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    £14.20
  • Fundamental Dishonesty and QOCS in Personal Injury Proceedings: Law and Practice

    Dishonest claims and dishonest claimants (or at least allegedly dishonest claims and claimants) are by no means a novel phenomenon in personal injury claims; nor is the insurance industry’s desire to identify and expose such claims and such individuals. However, the legal framework surrounding allegations of dishonesty, the frequency with which they are made, and (at least in part) the reasoning and impetus behind making them, has taken on a different complexion following the introduction of the concept of ‘fundamental dishonesty’ into personal injury litigation.

    It is no exaggeration to say that for every practitioner involved in personal injury claims, a comprehensive understanding of the notion of ‘fundamental dishonesty’, both as it relates to Qualified One Way Costs Shifting (“QOCS”) and as it relates to s. 57 of the Criminal Justice and Courts Act 2015, is absolutely essential. It is simply not possible to carry on practice in this area of the law without an intimate working knowledge of these principles and how they apply in real terms.

    Since ‘fundamental dishonesty’ first arrived on the scene on the 1st April 2013 as an exception to the QOCS regime, the concept has continued to develop and expand in its reach and application. Most importantly the term has been adopted within s. 57 of the Criminal Justice and Courts Act 2015; a significant piece of legislation representing a fundamental change to the law as it stood following the Supreme Court’s decision in Summers v Fairclough Homes.

    Written with both claimant and defendant practitioners in mind, this book seeks to consider what it actually means to be ‘fundamentally dishonest’; to identify the relevant Civil Procedure Rules in play; to look at the costs consequences of a finding of ‘fundamental dishonesty’; to trace the origins of s. 57 and consider the wording and effect of the statutory provision; to discuss the principles expounded in the most relevant cases; to analyse the procedures and processes to be adopted when making or defending allegations of ‘fundamental dishonesty’, including how and when an application for a finding can and should be made; and to provide helpful insight and commentary from a practical perspective.

    ABOUT THE AUTHOR

    Jake Rowley is a barrister at Farrar’s Building specialising in high value personal injury litigation. His experience spans the full spectrum of such claims including those arising from road traffic accidents; employer’s liability; public liability; and occupier’s liability claims. His clients include private individuals, local authorities, major UK insurance companies, well-known national and international commercial entities, and National Governments.

    Jake has a particular interest in, and significant experience of, cases involving allegations of fraud and/or fundamental dishonesty. A substantial proportion of Jake’s caseload involves accusations of dishonesty including, allegedly fabricated accidents; staged or induced collisions; phantom passenger/occupancy cases; low-velocity impacts; ‘late presentation’ claims; malingering; and fabricated or exaggerated injuries. Jake brings a meticulous and forensic approach to his consideration of the evidence and prides himself on conducting thorough and robust cross-examinations at trial. Jake is regularly invited to speak or provide training on the law and practice relating to fundamental dishonesty to both solicitors and insurers.

    CONTENTS

    Section (I) Legal Definitions
    Section (II) CPR r. 44.16(1) – The Costs Issue
    Section (III) Seeking a Finding Pursuant to CPR r. 44.16
    Section (IV) Applicable Costs Assessment Provisions
    Section (V) Section 57 of the Criminal Justice and Courts Act 2015
    Section (VI) Conclusion

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    £46.60
  • Fundamentals of Advertising for New Biz/Newbies: Confused about growth and Advertising? Start by learning the basic principles, processes and more. Then things will click. Get…

    Why Advertise? To grow your business.

    But when it comes down to growth, everyone seems to have the answers. Except you.

    There are courses on Digital Marketing, Social Media Advertising, how to buy Ads, how to get leads, how to convert leads. Great, you need to know them, eventually.

    For now, you have questions no one talks about. How to sell your product/service? Who do I sell to? What do I say? For how long? Do I repeat myself? Is planning involved? Do I do it all? Can I do it all? Where to start? How does it all connect?

    You’re confused. It’s only natural when jumping into something new without knowing the basics.

    Things will click once you pick up this book and learn Advertising’s basic principles, processes, terms and costs.

    It’s a quick, easy read, full of perspectives and answers. For your growing needs.

    Ideal for start-ups and those starting out.

    Author
    EURO, JWT, Saatchi & Saatchi, O&M, Draft FCB, Y&R, just to name a few. Including stints as a lecturer, trainer, consultant and Ad Agency owner.

    From back in the day till today, last week to be precise.

    M. R. Rosl is an unrepentant Ad Man. As a Copywriter, he saw it all and done it all for over 70 global clients. He has worked and lived in the US, MY, SG, HK and UK. He has packed 23 years of Advertising know-how into this book. His pain is your gain.

    He resides in London. With his beloved wife, Liverpool and pint.

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    £7.50
  • Fundamentals of Marketing

    08
    How did the start-up dating app, CLikD, quickly rise to become an award-winning competitor to Tinder and Bumble? How should organizations incorporate social media into their communication campaigns? What can you learn from these practices and how could it help you in your future career?

    Combining the most essential theories and offering a global range of cases and practitioner insights, Fundamentals of Marketing is the most relevant, concise guide to marketing. Based on the bestselling Marketing by Baines, Fill, Rosengren and Antonetti, this text will take you on a journey from the traditional marketing mix to the cutting-edge trends of the discipline such as sustainability, ethics, and digitalization. Along the way, cases and market insights featuring international companies and organisations such as Tesla, Brompton Bicycles, and Cambridge Analytica will take you beyond the theory to understand marketing at work in the business world, making sure you are equipped with the knowledge you need to promote a company’s success in the future.

    In addition to the case studies within the book, a fully integrated companion website allows you to learn from real-life marketers whose video interviews offer a more in-depth view of their world. From Ammon Zeus to Aircall, The Guardian to Spotify, Fundamentals of Marketing highlights up and coming start-up businesses as well as household names, discussing the real-life marketing dilemmas they have faced and discovering how they navigated their way to a positive outcome.

    Review and discussion questions conclude each chapter, acting as a checkpoint to examine the themes discussed in more detail and critically engage with the theory. Links to seminal papers throughout each chapter also present the opportunity for you to take your learning further and read selected topics in more depth.

    Fundamentals of Marketing has all you need to begin your journey into the fascinating world of marketing.

    Digital formats and resources
    The second edition is available for students and institutions to purchase in a variety of formats, and is supported by online resources.
    – The e-book offers a mobile experience and convenient access along with self-assessment activities, hyperlinked further reading, and links that offer extra learning support: www.oxfordtextbooks.co.uk/ebooks
    – The book is accompanied by the following online resources:

    For everyone:
    Case insight videos
    Library of video links
    Worksheets

    For students:
    Employability guidance and marketing careers insights
    Author audio podcasts
    Multiple choice questions
    Flashcard glossaries
    Internet activities
    Research insights
    Web links

    For lecturers:
    VLE content
    PowerPoint slides
    Test bank
    Essay questions
    Tutorial activities
    Marketing resource bank
    Pointers on answering the discussion question at the end of each chapter of the book
    Figures and tables from the book in electronic format
    Transcripts of the case insight videos

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    £22.00£42.70
  • Fundamentals of Sales Management for the Newly Appointed Sales Manager

    08
    Making the leap into sales management means meeting a whole new set of challenges. Fundamentals of Sales Management for the Newly Appointed Sales Manager helps you understand what it takes to be a great sales manager, allowing you to avoid many of the common first-time sales management mistakes, and be successful right out of the gate.

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    £11.90
  • Funny Notebook For Accountants & Professionals: Welcome To The Accounting Department, Where Everyone Counts

    Funny Notebook for Accountants and Professionals – a great gift idea for colleagues, friends or family, or just for personal use.

    Grab your copy now!

    Details of this magnificent notebook include:

    • Lined paper
    • 100 pages
    • 6″ x 9″ Dimensions: Not too big, not too small
    • Multi-purpose use
    • Matte finish

    Want another?! Check out our author profile for more books – Panda Royce Publications.

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    £5.00
  • Funny Notebook, Sarcastic Notebook, Funny Work Notebook Gift For Office Co-worker, Colleague: Live. Laugh. Fuck Off.

    Introducing our funny work notebook to capture all your notes, doodles, and, of course, your brilliant ideas. The cover of this funny notebook proudly boasts a humorous and relatable work quote: “Live. Laugh. Fuck Off.” This sarcastic notebook makes a perfect gift for your office colleague or co-worker.

    Key Features:

    • A5 lined notebook with a generous 108 pages.
    • Compact dimensions of 6” x 9” make it easy to carry anywhere.
    • Bright modern purple and green cover design featuring a matte finish for a touch of sophistication.
    • A witty and relatable work quote is proudly displayed on the funny work notebook cover.
    • An excellent choice for a standout Christmas gift for your valued colleague, employee, or co-worker.
    • Also doubles as a fantastic colleague appreciation gift for your hardworking team members.

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    £5.70
  • Funny Quote Notebook Lined A5 – I’m Not Responsible: Perfect to the Office and Home | Gag Gift Idea for Coworkers | Birthday and Christmas Gift for Friend| Blank 6″x 9″ Black Cover

    Are you looking for an original gift?

    This Notebook is perfect for personal use, or for your whole office. Get yours today!

    Why should you choose this fabulous notebook?

    • 100 blank wide lined white pages
    • Duo sided wide ruled sheets
    • Exclusive black cover with quotes
    • Perfect sturdy glossy softbound cover
    • Dimensions 6”x 9” (15.24 x 22.86cm)
    • Can be used as a notebook, journal, diary, or composition book for school and work.
    • Perfectly suited for taking notes, writing, organizing, lists, journaling, and brainstorming

    Composition Notebooks are the perfect gift for any gift-giving occasion. Get yours today!

    Check my other notebooks on the Author Page – Positive Daily Notebooks – and find the perfect one that will suit you, or would be ideal for that special gift for a loved one. My books carry a range of different notebooks and you will undoubtedly find the right one for you by checking through our different and exciting graphic options.
    Thank you and keep amazing!

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    £5.40

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