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A Toolkit for Your Emotions: 45 ways to feel better
In A Toolkit for Your Emotions, Emma takes a deep dive into how we feel and explains all the tools you need to intercept and redirect challenging emotion. From joy to anger, shame to stress and anxiety, Emma has practical and effective ways to feel instantly calmer and more content.
Each topic is illustrated with Emma’s well-loved illustration to make them accessible, meaningful and memorable. Dr Emma Hepburn is the most well-known psychologist on Instagram (@thepsychologymum, 135k followers) and has won numerous awards for her contribution to mental health awareness.
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£11.40£14.20A Toolkit for Your Emotions: 45 ways to feel better
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The Disease To Please: Curing the People-Pleasing Syndrome (NTC SELF-HELP)
What’s wrong with being a “people pleaser?” Plenty!
“A fascinating book… If you struggle with where, when, and how to draw the line between your own desires and the demands of others, buy this book!”Kay Redfield Jamison, bestselling author of An Unquiet Mind and Night Falls Fast
People pleasers are not just nice people who go overboard trying to make everyone happy. Those who suffer from the Disease to Please are people who say “Yes” when they really want to say “No.” For them, the uncontrollable need for the elusive approval of others is an addiction. Their debilitating fears of anger and confrontation force them to use “niceness” and “people-pleasing” as self-defense camouflage.
Featured on NBC’s “Today,” The Disease to Please explodes the dangerous myth that “people pleasing” is a benign problem. Best-selling author and frequent “Oprah” guest Dr. Harriet Braiker offers clear, positive, practical, and easily do-able steps toward recovery.
Begin with a simple but revealing quiz to discover what type of people-pleaser you are. Then learn how making even small changes to any single portion of the Disease to Please Triangle – involving your thoughts, feelings, and behavior – will cause a dramatic, positive and long-lasting change to the overall syndrome.
As a recovered peoplepleaser, you will finally see that a balanced way of living that takes others into consideration but puts the emphasis first on pleasing yourself and gaining your own approval is the clearest path to health and happiness.
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Selling Keeps You Broke: A Holistic Approach to Disruptive Sales Performance to Earn Big
Transform your sales ability with disruptive, norm-shattering strategies found in a three-role framework.
“Selling Keeps You Broke” is designed to completely disrupt the laws of the average and shatter the one-dimensional approach to selling, catapulting hungry sales professionals to elite levels. What you’ll learn:
- Disrupt the status quo in the ever-changing sales landscape with the most effective sales strategies, actionable frameworks, and guiding principles
- Dive into The Triple C Path to Victory, a 3-role embodiment for explosive sales results: The Creator, The Closer, and The Care Champ
- Master the complexities of mindset, opportunity creation, closing techniques, and customer service
- Sustain high-performance levels with an eye-opening perspective on caring for your customer.
- A valuable resource for novices and seasoned sales professionals alike
About the Author:
Kash Hasworth is a prominent and experienced leader in sales, marketing, culture development, and scalability, with a fierce passion for relentless execution and disruptive results. After scaling a wireless franchise to a staggering 28 locations, he dove headfirst into the renewable energy arena.
Earning his wings from ground level in a new industry, Kash rapidly climbed to the #1 spot in personal sales for one of the largest solar companies in the nation in his first year, displaying great strengths of adaptability and universal sales application.
His experience propelled him to join the top 1% of earners in the solar industry in his first year before branching out to establish his own company. Now serving as Solar Ignite Group founder and CEO, he strives to empower and elevate others. As he takes his years of experience and pours it into an easily digestible and actionable book, he arms his readers with a foolproof strategy to catapult them to the forefront of their industry.
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Sell More, Do Less: An MSP & IT Specialist’s Guide to Better Sales Calls
In sales, effective communication can mean the difference between closing a deal, receiving the bare minimum or even losing a potential customer. Whether you’re a seasoned IT professional or just starting out, Sell More, Do Less will help you take your sales game to the next level.Focusing on maximising your existing customer base, this guide is filled with proven strategies and tips to build stronger relationships with your customers, communicate more effectively, and differentiate yourself from the competition. With hundreds of practical insights, you’ll discover how to identify types and styles of opportunities, accurately qualify a lead for upselling and tailor your language and pitch to suit individual customers and, crucially, close more deals.
“In this book, Danny has pulled together a system for selling that will be of benefit to any MSP, IT solution provider or technology business.”
Richard Tubb, The IT Business Growth ExpertAbout the Author
Meet Danny Boyle, an IT and MSP sales expert with over 17 years of experience in the industry. Danny has worked for various IT companies and has developed a deep understanding of the market and the challenges faced by IT companies when it comes to selling.
With a proven history of success in driving step change growth for cloud software brands in the IT services sector, Danny is now a well-known, recognised and trusted MSP industry specialist, with an impressive network of contacts across the industry and extensive experience of sales team leadership. Having successfully led multiple sales teams and helped IT companies increase their revenue and conversion rates, Danny has earnt a strong reputation amongst many industry peers and MSP partners throughout EMEA.
Throughout his professional life, Danny comes from an extensive sales background which involves all areas of sales including retail, face-to-face, cold-calling, account management, customer service, coaching and management. A keen golfer, Danny loves nothing more than heading to the course after work to unwind after a busy day.
You can find Danny on:
LinkedIn: /danny-boyle
Email: danny@dannyboyle.ukRead more
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Grow Your People, Grow Your Sales: A leader’s guide to creating a Growth Mindset Culture
Discover how to re-programme the way your sales people think, leading to dramatically improved behaviours…and exceptional results.
To succeed, your sales people don’t need more sales training, they need to change the way they think. This book is the ultimate guide to creating a Growth Mindset Culture throughout your sales team and the foundation for sustainable long-term growth for you, your sales people and your sales success.
Read Grow Your People Grow Your Sales to:
- Understand what a Growth Mindset Culture is, how to create it, and how it transforms your sales
- Learn the necessary Growth Mindset principles to support you in achieving your personal career and life aspirations
- Discover how to evaluate the mindset of each of your team and to develop their thinking for greater success
- Create the team relationships that encourage new actions, celebrate learning and enable continued growth
- Manage the ongoing coaching of your team to enable their personal and professional growth
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First-Time Manager: Sales: Sales Softcover (First-Time Manager Series)
The First Time Manager Series has sold over 500,000 copies and is a go-to guide for new and aspiring sales managers on what to expect and how to succeed.
The jump from sales superstar to sales manager has made or broken many a sales career.
As a top-performing sales professional, you know how to own your calendar, focus your energy, create opportunities, navigate the sales process, negotiate, and close deals. Yet, if you are like most new sales managers, there is still so much you don’t know and that can trip you up if you aren’t careful.
Luckily, Mike Weinberg knows the pitfalls to avoid and mindset changes needed to successfully make the leap. This powerful new resource contains candid guidance on how to master your expanded responsibilities like a pro:
- Know Your Role: You have been entrusted with the most critical job in your business.
- Cultivate the Manager Mindset: Your new role is very different from your old role, and it requires an all-new mindset.
- Lead Your Team: Bad things happen when you attempt to do your people’s jobs. It’s a habit many new sales managers fall into but it’s a lose-lose proposition. Learn how to lead, coach, and hold your salespeople accountable, instead of the unsustainable and unscalable approach of trying to do their jobs for them!
- Create a Winning Culture: Learn how to build a healthy culture that maximizes performance while connecting on a heart-level with your people.
Don’t let your promotion become a trial by fire. Turn to this book to hit the ground running.
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Avoiding Extinction: Reimagining Legal Services for the 21st Century
“Mitch Kowalski has translated his considerable understanding of tomorrow’s legal profession into an original, provocative and entertaining narrative.” —Professor Richard Susskind, author of The End of Lawyers? “This is the most innovative law practice management book I’ve ever seen. Mitch has deftly combined an engaging novel about the lives of working lawyers with an illuminating treatise on how law firms must respond to extraordinary change in the legal marketplace. Avoiding Extinction is as entertaining as it is instructive — and it couldn’t be more timely.” —Jordan Furlong, Partner, Edge International “This is a must read for managing partners, and for all lawyers under the age of 50. Written as a parable, once you pick it up it’s difficult to put down. And it literally screams relevance to the lives of those lawyers today who worry about the sustainability of the current model of legal practice. Big firm or small. City or rural – no matter, this book is for you. Can the law be both a profession and a business? Is it possible to escape the tyranny of the billable hour? Is it realistic to imagine being a truly happy lawyer in private practice in the twenty-first century? You bet – and Mitch Kowalski shows us how! —Ian Holloway QC, Dean of Law, The University of Calgary “Avoiding Extinction is the most original, far-thinking and innovative book on transforming the way that law is practised that I have ever read. Mitch has taken the traditional law firm and turned it upside down. In the process he has reworked the law firm model and given us an insight into how a firm could be structured and run. If you are looking for a creative vision into what a new, truly different law firm could look like, then this book is manna from heaven.” —David J. Bilinsky, Practice Management Advisor, lawyer and writer on law practice management and technology. Creator of the law blog, Thoughtful Legal Management.Read more
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Legal Profession: Is It For You?: A No-Nonsense Guide to a Career in the Law
Solicitor Charles Ward introduces the legal profession as a career option for school-leavers and anyone else considering a career-change. But, as this book explains, there are at least seven distinct career-options within the law. It also deals with the unspoken issues, such as ‘How much do lawyers really earn?’
As well as providing everything you need to know about training to be a lawyer, the book also looks at the human side of becoming a lawyer. What are the personal qualities that make a good lawyer and why are they so important? How do you develop a legal career?
And no introduction to the Legal Profession would be complete without an overview of its rich history, dating back to the Knights Templar.
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Rugby! Be the best ‘You’ you can be!: Using the Rugby mindset for a positive and successful life
‘Rugby! Be the best `You` you can be!’, is about personal and professional development through the mindset of the Rugby player. We are all very different, but we all want to succeed and ultimately be happy. This book is a philosophy of improvement using Rugby Union as the mentor. When we want to improve ourselves on a personal level, we think about getting a `life coach`, and when we want to improve ourselves on a professional level, we think about getting a `mentor`. When we are looking to improve ourselves as a team, we go on `teambuilding exercises`. Rugby is all about personal and professional improvement and above all, teamwork! Life is the ultimate team sport! No matter who we are, we all have people we rely on, or that rely on us. Whether we have friends, family, students, teachers, clients, suppliers, employers and employees, we are all working together for success and happiness. I realised, after listening to many different specialists and studying many different techniques in business leadership, management, emotional intelligence and motivation, that there were many analogies and phrases from the world of sports but that was where it stopped. Understanding that a company is only as good as its team, why was I not learning from the greatest teams? Rugby is all about how to work effectively as a team and how to get the best from yourself and your teammates. There are also lessons in leadership, motivation, work ethic, self-awareness, positive mental attitude, self-control, discipline, patience, emotional intelligence, personal growth, responsibility, fulfilment, respect and, above all, happiness! A Rugby player cannot win on their own, therefore there is no success without a team. Simply put, we all understand sport and the sports team mentality, so we already understand how to succeed, personally and professionally. Studying leadership, motivation and teamwork is as complicated as watching the game at the weekend. This book shows how easy it is to create a winning mindset that will help you be more successful, positive and happy! Become the best `You` you can be with a sport team mentality. Grab life with both hands and win!Read more
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Dog Walking Appointment Book 2024: Dated Daily Client Scheduler Diary For Pet Groomer, Walker, Sitter, Trainer With Hourly Time Slots 7.00am – 10.00pm, 52 Weeks
♦2024♦
DAY TO DAY diary planner ready for 2024 scheduling.A simple designed DAILY diary, which is perfect for organising your appointments, tasks, reminders, ideas, goals and general notes.
This super cute planner features daily dated pages for schedule planning with hourly slots. Plenty of space to add other essential information.
The useful 2024/2025 calendars are situated at the beginning of the book, for a quick overview.
An annual planner is included for filling out key events of the year ahead, along with a checklist of the goals you hope to achieve before the year is out!
The handy pages towards the back of the planner can be used for adding client contact details.
Suitable for groomers, dog walkers, trainers, and pet sitters.This makes a great gift for a seasoned established pet business and budding entrepreneurs.
Interior Features:
- Dated planner runs from- 1st January 2024 – 31st December 2024
- Day to day appointment scheduling, with hourly slots from 7.00 am – 10.00 pm
- Space for extra notes – i.e. pet medical awareness details, reminders, priorities etc
- 2024/2025 Calendar for quick overview
- Annual ‘at a glance’ planner for jotting down key events for the year
- Client contact information pages
- Sized at -8.5″ x 11″
- Unique cover design
- Softcover bookbinding
- Flexible paperback
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The Ultimate Pet Business Plan: How to launch, grow and scale an outrageously profitable, impactful and fun pet business that dominates your local town (Grow Your Pet Business…
When you purchase this book you also get BONUS FREE access to the full audio version of The Ultimate Pet Business Plan There’s never been a better time to quit the rat race and start your own business … but where do you start?Are you passionate about pooches, but clueless, confused and crippled with fear when it comes to marketing?I hear you. The pet service sector is booming – but the market is saturated. Competition is everywhere and it’s increasing every day. The good news is there’s a tried-and-trusted way to stand out and leave that competition behind.In this entertaining and insightful guide, Europe’s leading pet business coach, Dom Hodgson, takes your hand and walks you through the three key phases of your pet business journey.You will discover:1.The proven system that lets you launch and grow a profitable and uncopyable premium pet business. Watch your competition go green with envy as they see you go from zero clients to fully booked at lightning speed. 2.The stress-free way to staff, scale and systemise your pet business. Learn how to make more money from your existing clients and clone yourself so you can grow and expand your business without doing all the work yourself.3.How to innovate, evolve and re-invent an established pet business If you have the systems and experience but are working long hours for little pay, I’ll show you how to transform your tired business into an exciting empire, where you’re recognised and rewarded as a true expert.Pick up The Ultimate Pet Business Plan right now, and take your pet business idea from successful start-up to sustainable small business – all the way to financial independence.When you purchase this book you also get BONUS FREE access to the full audio version of The Ultimate Pet Business PlanWhat dog trainers are saying about The Ultimate Pet Business Plan”This is my new favourite book for dog business owners. Dom has taken the key points for success and not only applied them to our industry but made them easy to understand in his signature style. Anyone looking to break out of the ‘starving dog trainer/walker/groomer’ mould and treat their business with the respect it deserves should start with The Ultimate Pet Business Plan.”Nick Benger – Dog Trainer and Podcast Host”They say if you want to learn something, then go to someone who is where you want to be. Or who has been on the journey you see yourself going on. Who has made the mistakes so you don’t have to …This is what Dominic does in this book. It’s step-by-step, straight-talking advice that is easy to follow.If you’re thinking of setting up a pet business, this will take away all the overwhelm you might be feeling.If you already have a pet business and are fed up of the constant stream of people telling you all the things you should be doing and feel frazzled and exhausted, give yourself half a day off to read this book.Sometimes we all need to take a step back and reset, to try something different, and if you haven’t tried Dominic’s methods, look at his testimonials for reassurance that they do work.This book will give you clarity, focus and actionable steps to follow and is a must for petpreneurs.”Rachel Spencer – Pet Business Blogging and Media CoachRead more
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My Life in Advertising and Scientific Advertising (Advertising Age Classics Library): Two Works (MARKETING/SALES/ADV & PROMO)
Gain a lifetime of experience from the inventor of test marketing and coupon sampling — Claude C. Hopkins. Here, you’ll get two landmark works in one, and discover his fixed principles and basic fundamentals that still prevail today.Read more
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How To Save Money: A Guide to Spending Less While Still Getting the Most Out of Life
With the recent cost of living crisis, we are all looking for ways to cut bills and save money. Ann Russell, who is best known as “TikTok’s Auntie”, has lived much of her life on a tight budget, and since energy bills first started rising, has been answering fan’s questions not just about cleaning but about all kinds of ways to economise.
Following on from her first book, How To Clean Everything, in How To Save Money Ann will share her advice on the best ways to save money and cut back in all sorts of areas, covering everything from budgeting to meal planning and reducing food waste, and from tips on spending less each month to the most energy efficient ways to heat your house, do your laundry etc.
Written with Ann’s trademark warmth, humour and understanding, this is a book that will help everyone who is looking to spend less while still getting the most out of life.
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Girls That Invest: Your Guide to Financial Independence through Shares and Stocks
Your step-by-step guide to financial independence―from the creator of the #1 investing education podcast, Girls That Invest.
Ever wondered how on earth the stock market works, but felt too intimidated to ask “those” questions? This is the book for you! In this guide to investing in stocks (aka shares), Simran Kaur teaches the essential principles you can apply to any market, anywhere in the world.
Because money provides freedom: The freedom to say yes or no, the freedom to handle whatever life throws at you, and the freedom to grow and prosper. This book is your invitation to join the thriving community of women who are building a better financial future.
- Understand the stock market and different types of investments
- Grow your money, beat inflation and secure your future
- Decode the jargon around markets, diversification, earnings and more
- Explore different investor strategies and find the right one for you
- Put it all together, step-by-step, and start your investment portfolio
Investing is for everyone. Pick up Girls That Invest, become an investor-in-training, and claim a space for yourself in the world of finance―so you too can find financial independence and create generational wealth.
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The Nuclear Effect: The 6 Pillars of Building a 7+ Figure Online Business
A nuclear chain reaction is one of the most powerful forces known to mankind. Its energy feeds other reactions, creating endless possibilities for self-sustaining growth. Imagine harnessing this kind of energy in business—what if you could create your own nuclear effect?It’s easy to feel trapped when you start an online business, stuck in a tug-of-war between success and the requirements for continued growth. The more you progress, the more money you need. Your company’s bank account mirrors your own emotions in a rollercoaster of inconsistency and instability—you’ve left the rat race, only to find yourself on a 6- or 7-figure hamster wheel.
In The Nuclear Effect, Scott Oldford shows you how to free yourself from this cycle, scale a profitable, multimillion-dollar business, and keep the money you make. By following Scott’s 6 pillars of sustainable growth, you will create the momentum your business needs to become an unstoppable force.
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The Unbreakable Student: 6 Rules for Staying Sane at University
‘Equal parts practical, funny and illuminating – belongs on the required reading list for life’ – Sarah Knight, internationally bestselling author of Get Your Sh!t Together
Accessible and inspirational, The Unbreakable Student is the self-care guide that every university student needs.
So, you’re starting university – you’ve learnt what to pack, where to socialise, how to cook (sort of)… but what about how to look after your mental health?
University is a whirlwind of exciting, fresh experiences. But it can also be overwhelming. You’re in a strange new environment and faced with the pressure to make friends, complete difficult assignments, stay healthy, manage your finances and so much more, all while being away from your loved ones. In this time of massive change, looking after your mental wellbeing is more important than ever.
Nic Hooper has witnessed the student mental health crisis unfolding every day on campus and is determined to help. A psychologist with fifteen years’ experience teaching and mentoring young adults, The Unbreakable Student is his guide to navigating your university years and staying sane using six simple rules:
· Using exercise to stay healthy in body and mind
· Learning to positively challenge yourself
· Connecting with your peers
· Mindfully embracing the moment
· Managing self-critical thoughts and vulnerability
· Giving to others and taking positive actionRead more
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The Definitive Guide to TikTok Advertising: How to Access 1 Billion People in 10 Minutes!
TAKE THE 80/20 APPROACH TO TIKTOK ADVERTISING AND CUT YOUR WORK IN HALF
Guided by famed marketing consultant and bestselling author Perry Marshall and his co-author, digital marketing magician, Dennis Yu, learn how to save 80% of your time and money by zeroing in on the right 20% of your TikTok Advertising efforts—then 10X, even 100X your success for as little as $10 a day in ad spend.
With exclusive resources and tools inside, you’ll walk away with the power to quickly identify what’s working and what’s not so you can slash waste and target high-profit opportunities with your TikTok ads.
This book is the ultimate guide to TikTok Advertising. Enhancing your 80/20 skills and maximizing your profits.
Grab your copy now. Click or tap “Buy Now” to get started.
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ChatGPT For Dummies (For Dummies (Computer/tech))
Learn how the disruptive AI chatbot is going to change school, work, and beyond
ChatGPT For Dummies demystifies the artificial intelligence tool that can answer questions, write essays, and generate just about any kind of text it’s asked for. This powerful example of generative AI is widely predicted to upend education and business. In this book, you’ll learn how ChatGPT works and how you can operate it in a way that yields satisfactory results. You’ll also explore the ethics of using AI-generated content for various purposes. Written by a journalist who’s been on the front lines of artificial intelligence for over a decade, this book dives deep into ChatGPT’s potential, so you can make informed decisions―without asking ChatGPT for help.
- Learn how ChatGPT works and how it fits into the world of generative AI
- Harness the power of ChatGPT to help you, and avoid letting it hinder you
- Write queries that deliver the kind of response you want
- Take a look into how the ChatGPT API interacts with other tools and platforms
This just-in-time Dummies title is perfect for any life or career may be impacted by ChatGPT and other AI. ChatGPT is just the tip of the iceberg, and this book can help you prepare for the future.
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£11.30£15.20ChatGPT For Dummies (For Dummies (Computer/tech))
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The New Model of Selling: Selling to an Unsellable Generation
With humor, keen insight, and a fresh perspective, The New Model of Selling is an essential guide for sales professionals looking to sell the right way, implementing persuasive techniques aligned with human behavior.
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Charting and Technical Analysis
To invest successfully or trade in Stocks, Options, Forex, or even Mutual Funds, it is imperative to know AND understand price and market movements that can only be learned from Technical Analysis. You should NEVER attempt Trading or Investing without it!My 25 years experience has taught me that ‘every book on the market’ regarding Charting and Technical Analysis is seemingly worthless. All seem to find yet another creative way to tell you to “Buy Low and Sell High.” And they offer NO in-depth understanding or analysis about WHO is buying and WHO is selling, and when.Point is, anyone, experienced or not, can show you a picture of a Chart and tell you to buy at the bottom and sell at the top. That is simple ‘hindsight,’ and is always 20/20.This book is different! It is IN-DEPTH – EXPLAINED and you WILL learn price movements and technical analysis from this information!You will understand and recognize tops and bottoms in the market and in particular stocks, AS they are forming. This is highly valuable information, and you should NEVER attempt to trade or invest without this knowledge.Mutual Funds? Most people think they do not need this information because the have a Mutual Fund. That could not be farther from the truth. Investing your hard-earned money should be done with your own knowledge of market direction, when to buy, and when to move your money to safety. Without this knowledge you are at the mercy of a salesperson hungry to earn a commission. Thus, invariably entering the market at the wrong time and in the wrong investment. No one else has your best interest in mind. So learn to protect your money or keep it in the bank. It’s that simple. The next move is yours.Read more
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A Dictionary of Accounting (Oxford Quick Reference)
This best-selling dictionary includes more than 3,800 entries covering all aspects of accounting, including financial accounting, financial reporting, management accounting, taxation, auditing, corporate finance, and accounting bodies and institutions. Its international coverage includes important terms from UK, US, Australia, India, and Asia-Pacific.Over 150 new entries have been added to this edition to reflect the very latest developments in the accounting profession, e.g. Accounting Coucil, European Financial Stability Mechanism, and General Anti-Abuse Rule. In addition, existing entries have been updated to cover the latest developments, most notably the Financial Reporting Standard Applicable in the UK and the Republic of Ireland, which sets out new rules in areas such as goodwill, hedge accounting, and fair value accounting. There is increased coverage of topics such as corporate governance, accounting ethics, accounting scandals, and major firms and professional bodies.
With its authoritative and accessible definitions and its wide-ranging coverage, this dictionary is essential for students and professionals in accounting and finance. It is also an ideal source of reference for anyone seeking a clear guide to the often-confusing world of accountancy terms.
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£11.20£12.30A Dictionary of Accounting (Oxford Quick Reference)
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Beginner’s Guide To Starting a YouTube Channel: 2023 Edition: How To Become an Social Media Influencer & Content Creator (Home Based Business Guide Books)
Are you dreaming of internet fame, of becoming an influencer and social media content creator?Do you watch the big YouTube channels and wish that you could start your own? A channel that not only draws in a large audience but also earns you money?
Do you have a business that you think would benefit from video promotion?
The BEGINNER’S GUIDE TO STARTING A YOUTUBE CHANNEL: 2023 EDITION is the book for you!
Ann Eckhart, herself a YouTube creator since 2009, is back with the new yearly edition of her popular YouTube book. Every year, Eckhart updates this book with all of the newest information to help people start and grow their YouTube channels; and the 2023 version is her biggest edition yet!
In this easy-to-read guide book, Eckhart walks you step-by-step through everything you need to start and grow a popular and profitable YouTube channel, including:
How to create your YouTube channel and Google AdSense accounts along with how to brand your channel and content
Equipment needed to film, edit and upload videos – and how to do each step
Tips and tricks for creating quality content that will draw in viewers
The importance of selecting the right categories and themes for your videos
How to earn money on YouTube, from Google AdSense and sponsorships to merchandise and affiliate links
How to manage your YouTube accounting and bookkeeping
How to successfully promote and market your videos to guarantee maximum views and subscriber growth
Best practices for running a successful and profitable channel
Day in the life of a YouTuber
Whether you have yet to start your YouTube journey or have been struggling with your current content, BEGINNER’S GUIDE TO STARTING A YOUTUBE CHANNEL will tell you everything you need to know in order to start and grow a successful YouTube brand!
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Greener Marketing
***BUSINESS BOOK AWARDS – FINALIST 2021***
This timely book is a sequel to John Grant’s Green Marketing Manifesto (2007) the award-winning and bestselling definitive guide to green marketing (and not greenwashing).
Fast forward to mid-2020. Climate Change is back at the top of the public and political agenda. Even after covid-19, hundreds of big-name CEOs are committing to a #greenrecovery. And surveys show widespread global public support for this and recent shifts in sustainable behaviours and attitudes in markets ranging from organic food to flying. Sustainable brands are significantly outperforming conventional ones. As are sustainability related stock prices. Companies like Unilever continue to set ambitious targets related not just to climate, but biodiversity and deforestation, plastics, social justice, regenerative farming. Sustainability related trends such as plant-based foods and electric vehicles are showing steep growth and creating tomorrow’s superbrands (Impossible, TESLA…).
This book is packed with up to date learnings, case examples and trends, covering everything from eco labelling, transparency and the circular economy; to rebound effects, sustainable finance, blockchain and regenerative farming. A core message being that to drive sustainability, marketers firstly do really need to properly understand sustainability, its many applications and implications. Secondly to be effective, marketers need to understand what it means to their consumers and other significant audiences. Hence the book takes a long hard look at what was driving all the protests, boycotts and petitions in 2019 and what ideas, causes and platforms caught the public imagination.
The ultimate goal is to go beyond marketing that simply looks good, to marketing that does good.
This book helps in achieving that goal by showing the reader how to:
- Uncover strategies for sustainable marketing that actually deliver on green and social objectives, not just greenwashing
- Reconceptualise marketing and business models, and learn to recognise the commercial strategies and approaches that are no longer fit for purpose
- Learn how hot topics like the climate crisis, biodiversity, social justice, single use plastics and supply chain transparency influence green and social marketing
- Read about numerous examples and case studies from both brand leaders and challengers that have developed innovations and fresh creative approaches to green and social marketing
- Get practical tools, models, facts, strategies, workshop and project processes and business case rationales – so that you can build your own plans and proposals
This book is intended to assist marketers, by means of clear and practical guidance, through a complex transition towards meaningful marketing that makes a positive creative impact on the climate crisis and on improving human life in troubled times.
Aimed both at big companies that are trying to be good, and good companies that are trying to be big.
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£11.20£14.20Greener Marketing
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No B.S. Guide to Direct Response Social Media Marketing
Social Media is Not Marketing
Simply broadcasting a message to millions by social media accomplishes little for most businesses. Millionaire-maker Dan S. Kennedy and marketing strategist Kim Walsh Phillips are here to tell it like it is: If you’re not focusing on converting social media traffic into sales, you might as well set your money on fire.
Kennedy and Walsh Phillips teach you the customer-getting, sales-boosting direct response strategies you must employ with every social media campaign so you can stop accepting non-monetizable “likes” and “shares” as a return on your time. You’ll learn:- 6 direct-response principles that must be applied to social media marketing
- The most powerful marketing tactic (per Google)
- How to get riches with niches and become a magnet to your customers
- The monetizing magic of crafting effective emails
- The #1 way to prevent wasted marketing dollars
- 5 ways to grow your list for FREE (before spending a dime on advertising)
- Turn passive content into an active conversion tool
- Create raving fans who introduce you to their networks
- Turn niches into riches, laser in on your perfect prospects and ignore the “tire kickers”
- Harness the biggest secret in social media—offline
Discover the principles behind successful marketing campaigns and start making dollars and cents out of your social media strategy.
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£11.20£16.10 -
A Dictionary of Finance and Banking (Oxford Quick Reference)
With over 5,500―including 150 new―accessible entries, this sixth edition of the bestselling Dictionary of Finance and Banking has been fully revised and updated to take into account the ever-developing financial landscape of the last five years. This comprehensive A-Z defines terms from all aspects of personal and international finance, including money markets, private investments and borrowing, central banking, foreign exchanges, monetary policy, and public and government finance. Now with expanded international coverage to reflect the on-going globalization of financial markets and the growing importance of development finance, with new entries such as village banking, Islamic Development Bank, and M-Pesa.Quick links for additional online resources relating to the field can also be found on the companion website to expand reading and delve deeper into the world of finance and banking.
With clear and accessible definitions, this jargon-free dictionary is a companion volume to the other financial titles in this bestselling series (A Dictionary of Business and Management, A Dictionary of Accounting, and A Dictionary of Economics), and provides accurate and valuable information for students, practitioners, private investors, and readers of the financial pages alike.
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The Art of Consultancy: A Powerful Toolkit to Becoming a Top Consultant
This is the practical approach I wish I had come across much earlier in my career. Cynthia Pexton-ShawWhether you are just starting out, considering or already working as a consultant this book is essential reading, enabling you to understand the needs of your client and to get the result they want.
There are more factors to consider in order to be a successful management consultant than simply subject matter knowledge. Problem solving and solution delivery have to be accomplished in usually tight project timescales while keeping clients happy. This book, based on the experience of training thousands of consultants, provides insights into the key processes of selling and delivering consulting services, together with the essential underpinning tools and techniques, and the commercial imperatives for running a successful consulting practice.
This book contains the tools, tactics, secrets and attributes to develop and become a successful management consultant. The contents include chapters on the key processes such as:
- The business of consultancy
- Marketing and selling consultancy projects
- Overview of the delivery process
- Entry, Contracting, Diagnosis, Intervention and Closure
And the essential underpinning skills such as:
- Analytical tools and techniques
- Reporting and Influencing clients
- Designing, delivering training sessions and workshops
- The practice environment
‘This is the practical approach I wish I had come across much earlier in my career. Calvert provides a strong guiding framework for delivering consultancy projects from beginning to end. His writing makes consulting easily accessible for anyone who wishes to deliver their particular expertise into a client organisation.’ Cynthia Pexton-Shaw, Elevation Learning
‘A book that gets to multiple editions is clearly a classic of its sector. Calvert’s is in its seventh and will probably go on to many more. It achieves a threefold feat: of being useful to the expert and to the recently qualified and to the student. Even those of us who have spent decades in this profession need a consultancy bible to refer to. Calvert shows how to be rigorous and systematic, but the book is packed with practical advice from one who is both an academic expert and a senior practising consultant. This is both The Art and The Science of Consultancy.’ Ian Watson – Immediate Past Chair ICMCI
‘This book explains in plain English the role and daily challenges of life as a management consultant, and has been an excellent source of reference in building our business. Calvert presents a practitioners view covering the requisite soft skills as well as the mechanics of solving the client’s business problems.’ Martyn Evans, Consulting Director, Altus
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Beyond The Marketing Funnel: Playing Digital Mouse Trap To 10X Your Business
Over the past few years, the best online marketing results have come from adapting the tried-and-true strategies of direct response sales to the online space. While there has been plenty written about online marketing and funnel building from this perspective, Beyond The Marketing Funnel takes it to the next level by helping you discover how you can implement a comprehensive marketing automation system for your entire business. The difference between earning money with individual promotions that typically govern the direct response sales approach and a running a full-fledged business is entirely in the structure and the details. Beyond The Marketing Funnel bridges that gap. You’ll learn the fundamental components of a proper individual product marketing funnel in this book, but more importantly, you’ll discover the best way to string those funnels together to form a cohesive business.Read more
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Money Changes Everything: How Finance Made Civilization Possible
“[A] magnificent history of money and finance.”—New York Times Book Review
“Convincingly makes the case that finance is a change-maker of change-makers.”—Financial Times
In the aftermath of recent financial crises, it’s easy to see finance as a wrecking ball: something that destroys fortunes and jobs, and undermines governments and banks. In Money Changes Everything, leading financial historian William Goetzmann argues the exact opposite—that the development of finance has made the growth of civilizations possible. Goetzmann explains that finance is a time machine, a technology that allows us to move value forward and backward through time; and that this innovation has changed the very way we think about and plan for the future. He shows how finance was present at key moments in history: driving the invention of writing in ancient Mesopotamia, spurring the classical civilizations of Greece and Rome to become great empires, determining the rise and fall of dynasties in imperial China, and underwriting the trade expeditions that led Europeans to the New World. He also demonstrates how the apparatus we associate with a modern economy—stock markets, lines of credit, complex financial products, and international trade—were repeatedly developed, forgotten, and reinvented over the course of human history.
Exploring the critical role of finance over the millennia, and around the world, Goetzmann details how wondrous financial technologies and institutions—money, bonds, banks, corporations, and more—have helped urban centers to expand and cultures to flourish. And it’s not done reshaping our lives, as Goetzmann considers the challenges we face in the future, such as how to use the power of finance to care for an aging and expanding population.
Money Changes Everything presents a fascinating look into the way that finance has steered the course of history.
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Secrets of Successful Sales
If you don’t sell, you don’t have a business. In Secrets of Successful Sales, Alison Edgar, The Entrepreneur’s Godmother, brings together psychology and sales to help you develop a winning strategy for increasing sales and growing your business. Centred around Alison’s Four Key Pillars of Sales methodology, this book enables you to understand customer behaviours, provides you with a foolproof process, explains how to create an effective strategy, and close with confidence.Read more
£11.00£14.20Secrets of Successful Sales
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Money Box: Your toolkit for balancing your budget, growing your bank balance and living a better financial life
‘Everyone will find something they didn’t know in this unexpectedly funny womb-to-tomb guide to looking after your money in Britain today – the laws, the loopholes, the pitfalls, and who to call if it all goes wrong’ – The Telegraph
Manage your money, manage your life.
In a time of such economic uncertainty, it has never been more important to take control of your money. For over 40 years, Money Box has been arming you with the most up-to-date knowledge, giving you the confidence to take on the financial world.
From understanding credit cards and buying your first flat to investing, relationships and finance, and will writing, Paul Lewis’ Money Box gives you the tools to balance your budget, grow your bank balance and live a better financial life.
Paul answers all of your questions, breaking down complicated financial jargon into simple, understandable nuggets of useful information. He also shows you how to beat the banks at their own game, and treat the finance industry not like a friend, but more like a vague acquaintance you don’t really trust, but have to see from time to time (and who always makes you pay for the drinks).
CONTENTS
1 Birth and before
2 Childhood 1-11
3 Teens 12-18
4 Starting out 18-23
5 The working world 23-41
6 Spending 23-41
7 Getting sensible 41-60
8 Preparing to wind down 55-70
9 Wound down 70-99
10 To infinity and beyondRead more
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Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!
April of 2022 marks a 25-year milestone for the personal finance classic Rich Dad Poor Dad that still ranks as the #1 Personal Finance book of all time. And although 25 years have passed since Rich Dad Poor Dad was first published, readers will find that very little in the book itself has changed — and for good reason. While so much in our world is changing a high speed, the lessons about money and the principles of Rich Dad Poor Dad haven’t changed. Today, as money continues to play a key role in our daily lives, the messages in Robert Kiyosaki’s international bestseller are more timely and more important than ever.
Milestones
While there is a milestone to commemorate — and a new section in the book on Why Milestones Are Important — preserving the integrity of the original content is testimony to the fact that this book has truly stood the test of time. The sidebars throughout the book (that were updated for the 20-year anniversary edition) have been updated again, but the core principles that parents and grandparents — those who embraced Robert’s story and messages 25 years ago — are sharing them with new generations who have found that its timeless wisdom and no-nonsense lessons can be applied to anyone’s life and their vision for a future that includes taking control of their finances.
People of all cultures and countries celebrate milestones. We use them to measure time, mark progress, reflect on the lessons we’ve learned, and celebrate accomplishments… and they give meaning to our life’s journey. They are a way that we integrate past, present, and future… looking back at where we started, where we are today… and the promise of all that the future can hold.
In the quarter century that has passed since Rich Dad Poor Dad was first published — 25 years since April 8, 1997 — so many things in our world have changed. But the one thing that has not changed is the pressing need for and the power of financial education. Money is still a mainstay of our lives, like it or not, and technology has brought both speed and innovations to the world of money. In an ever-changing world, we can all still get smarter when it comes to money… and learn as much as we can to secure our future.
Still the One… #1
Today Rich Dad Poor Dad consistently ranks among bestsellers around the world in the categories of Personal Finance, Parenting, and Investing, has been translated into 38 languages, and has sold more than 40 million copies worldwide.
Rich Dad Poor Dad is Robert’s story of growing up with two dads — his real father and the father of his best friend, his rich dad — and the ways in which both men shaped his thoughts about money and investing. The book explodes the myth that you need to earn a high income to be rich and explains the difference between working for money and having your money work for you.
In many ways, the messages of Rich Dad Poor Dad, messages that were challenged and criticized 25 ago, are more meaningful, relevant, and important today than ever.
Rich Dad Poor Dad…
• Explodes the myth that you need to earn a high income to become rich
• Challenges the belief that your house is an asset
• Shows parents why they can’t rely on the school system to teach their kids about money
• Defines once and for all an asset and a liability
• Teaches you what to teach your kids about money for their future financial successRead more
£11.00£13.99 -
What It Takes: The Inspiring Journey of Sarina Wiegman and the Lionesses’ Rise to Success
Winning strategies of one of football’s most successful coaches
As FIFA’s most decorated female football manager and a former player, Sarina Wiegman has led both the Netherlands and England women’s national teams to historic victories. She stands out as a true pioneer in the game, and her coaching philosophy has earned her a reputation as one of the most successful coaches in football history.
This personal account of Sarina’s life journey begins with her early passion for football, and covers her key moments on the pitch as well as her ascension to the top of the coaching world. Join Sarina as she talks us through her rollercoaster ride of victories and challenges, the tough decisions she had to make both on and off the pitch, and the relentless pursuit of excellence that saw her rise to become an indomitable figure in the world of sports.
And, it’s not just about the game. In a world where football has become more competitive than ever, Sarina’s revolutionary approach to leadership, mentorship, and performance management has garnered global attention. In What It Takes we gain invaluable insight into Sarina’s unique philosophy, as she shares how she fostered an environment that values determination, teamwork, and mutual respect. A strong advocate for women in the sport, she outlines a transformative and inclusive future for football where everyone has an equal chance to shine, irrespective of gender.
Sarina Wiegman’s book ‘What It Takes’ was a Sunday Times bestseller w/c 06-11-2023.
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£11.00£22.00 -
Thinking, Fast and Slow: Daniel Kahneman
One of the most influential books of the 21st century: the ground-breaking psychology classic – over 10 million copies sold – that changed the way we think about thinking
‘There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece is Thinking, Fast and Slow’ Financial Times
‘A lifetime’s worth of wisdom’ Steven D. Levitt, co-author of Freakonomics
Why do we make the decisions we do? Nobel Prize winner Daniel Kahneman, ‘the world’s most influential living psychologist’ (Steven Pinker) revolutionised our understanding of human behaviour with Thinking, Fast and Slow. Distilling his life’s work, Kahneman shows how there are two ways we make choices: fast, intuitive thinking, and slow, rational thinking. He reveals how our minds are tripped up by error, bias and prejudice (even when we think we are being logical) and gives practical techniques that enable us all to improve our decision-making. This profound exploration of the marvels and limitations of the human mind has had a lasting impact on how we see ourselves.
‘The godfather of behavioural science … his steely analysis of the human mind and its many flaws remains perhaps the most useful guide to remaining sane and steady’ Sunday Times
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£10.99£12.99Thinking, Fast and Slow: Daniel Kahneman
£10.99£12.99 -
What It Takes: The Inspiring Journey of Sarina Wiegman and the Lionesses’ Rise to Success
Winning strategies of one of football’s most successful coaches
As FIFA’s most decorated female football manager and a former player, Sarina Wiegman has led both the Netherlands and England women’s national teams to historic victories. She stands out as a true pioneer in the game, and her coaching philosophy has earned her a reputation as one of the most successful coaches in football history.
This personal account of Sarina’s life journey begins with her early passion for football, and covers her key moments on the pitch as well as her ascension to the top of the coaching world. Join Sarina as she talks us through her rollercoaster ride of victories and challenges, the tough decisions she had to make both on and off the pitch, and the relentless pursuit of excellence that saw her rise to become an indomitable figure in the world of sports.
And, it’s not just about the game. In a world where football has become more competitive than ever, Sarina’s revolutionary approach to leadership, mentorship, and performance management has garnered global attention. In What It Takes we gain invaluable insight into Sarina’s unique philosophy, as she shares how she fostered an environment that values determination, teamwork, and mutual respect. A strong advocate for women in the sport, she outlines a transformative and inclusive future for football where everyone has an equal chance to shine, irrespective of gender.
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£10.99 -
The Silva Mind Control Method: The Revolutionary Program by the Founder of the World’s Most Famous Mind Control Course
The revolutionary program that teaches you how to use meditation and visualization to change your life.First published in 1978, The Silva Mind Control Method has helped millions of people create better, happier, and more successful lives. Based on the extraordinary course pioneered by José Silva in the 1960s, this accessible guidebook uses meditation and visualization to help you alleviate stress, overcome bad habits and emotional insecurity, increase creativity, develop concentration, harness your dreams, and deepen your relationships. Featuring transformative advice and fascinating case studies, this revolutionary book teaches you to use your mind at a deeper and more effective level and reveal its extraordinary power.
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£10.98£14.45 -
Think And Grow Rich
Napoleon Hill, America’s most beloved motivational author, devoted 25 years to finding out how the wealthy became that way. After interviewing over 500 of the most affluent men and women of his time, he uncovered the secret to great wealth based on the notion that if we can learn to think like the rich, we can start to behave like them. By understanding and applying the thirteen simple steps that constitute Hill’s formula, you can achieve your goals, change your life and join the ranks of the rich and successful.
In this updated edition, Dr. Arthur R. Pell provides examples of men and women who, in recent times, exemplify the principles that Hill promulgated. With the success stories of top achievers such as Bill Gates and Steven Spielberg, he proves that Hill’s philosophies are as valid today as they ever were.
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£10.95£12.99Think And Grow Rich
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Small Business Accounting: The jargon-free guide to accounts, budgets and forecasts (Teach Yourself in a Week)
Is this the right book for me?
A jargon-free guide for the small business owner or manager
Small Business Accounting is a jargon-free joy for the small business owner or manager, providing practical examples of real businesses to show the reader, step by step, how to record each transaction. This book does not assume that you know anything at all about business records and accounts and gives a system for real businesses to be operated by real business people who want a simple, easy and, above all, quick system of book keeping. Forget about debits and credits, journal entries, ledgers and day books. If you can read a bank statement this book will teach you how to prepare accounts, make cashflow forecasts and prepare a budget. And when you do need to use an accountant, it tells you how best to find a reliable one.Small Business Accounting includes:
Chapter 1: Introduction
Chapter 2: Your bank account
Chapter 3: A simple cashbook
Chapter 4: Analysis columns
Chapter 5: Payments – filing
Chapter 6: Payments – cheque-book
Chapter 7: Payments – cashbook
Chapter 8: Non-allowable expenses
Chapter 9: Purchase of equipment
Chapter 10: Credit cards
Chapter 11: Petty cash
Chapter 12: Receipts – filing
Chapter 13: Receipts – paying-in book
Chapter 14: Receipts – cashbook
Chapter 15: Capital introduced
Chapter 16: End of month procedures
Chapter 17: VAT
Chapter 18: Wages
Chapter 19: End of year totals
Chapter 20: Adjustments for payments
Chapter 21: Adjustments to receipts
Chapter 22: Transfer to tax return
Chapter 23: Trial balance
Chapter 24: Final accounts
Chapter 25: Budgeting and cash-flow forecasting
Chapter 26: Costing and pricing
Chapter 27: ComputerizationRead more
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Scientific Advertising: Das Buch das vom Taufpate des modernen Marketing geschrieben wurde
Das Buch das vom Taufpate des modernen Marketing geschrieben wurde!
Endlich auf Deutsch!
Verstehe und profitiere von den Prinzipien des effektiven Advertising.
Ob du in erwägung ziehst eine Karriere im Advertising zu starten oder den besten Weg suchst dein Business zu vermarkten, beginne mit Hopkins und fahren dann mit dem Rest fort.
In diesem zeitlosen Meisterwerk, fasst der Taufpate des modernen Marketing zusammen wie man mit Advertising messbare Ergebnisse erhält.
Eine einmalige Perle für jeden der sich in die unruhigen Gewässer von Business, Umsätze und Marketing bewegt: In diesem kleinen Band antizipiert Hopkins jeden modernen Marketing Trend und erklärt was uns dazu bringt zu kaufen und was zum Verkauf führt.
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£10.70 -
Sales on Rails: A Sales Engineer’s Framework for Better Selling
This book is intended to help Sales Engineers (SEs) dramatically improve their sales results. Based on the author’s own experience as an SE in the field, the book contains a framework for understanding how and why prospects decide to buy and how to navigate that process with the least amount of work and the highest likelihood of closing the sale.Read more
£10.70 -
The Green Budget Guide: 101 Planet and Money Saving Tips, Ideas and Recipes
‘Worth its weight in gold’ Gaby Roslin
‘Great for the pocket and the planet’ Daisy UptonSaving money doesn’t have to cost the earth.
How can you remove even the toughest stains? How can you make the best use of your microwave and keep meals healthy and tasty? How can you remove mould safely? Sunday Times bestselling author Great British Bake Off winner Nancy Birtwhistle is here to answer all of these questions and more, featuring 101 thoughtful, cheap and time-saving tips and tricks on how to run a budget home – all while protecting the environment.
Born in post-war Hull in the 1950s, and formerly a single working mum to two kids, Nancy is no stranger to frugality. Building on her astonishing 12p laundry detergent and wildly popular recipe, ‘Pure Magic’, The Green Budget Guide includes more of the inspired, sustainable and budget friendly hacks that have made Nancy so loved by readers and followers on social media, as well as tips and tricks from a lifetime spent learning how to run a household efficiently by saving time and money.
‘Previous generations were very good at being “budget-friendly” long before “eco-friendly” became an everyday word, so by combining the two we can begin to meet these difficult challenges and actually feel empowered, resilient and resourceful.’ Nancy x
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£10.70£14.20
