-
Personal Finance For Dummies
Take stock of your financial situation
From budgeting, saving, and reducing debt, to making timely investment choices and planning for the future, Personal Finance For Dummies provides fiscally conscious readers with the tools they need to take charge of their financial life.
This new edition includes coverage of an extensive new tax bill that took effect in 2018 and the impact on individuals, families, small businesses, and on real estate and investing decisions. Plus, it covers emerging investing interests like technology and global investing, cryptocurrencies, pot stocks, the lifestyle changes occurring with millennials, and more.
- Evaluate and manage your financial fitness
- Assess your credit report and improve your score
- Make smart investments in any economic environment
- Find out about international investing
The expert advice offered in Personal Finance For Dummies is for anyone looking to ensure that their finances are on the right track―and to identify the areas in which they can improve their financial strategies.
Read more
£17.10Personal Finance For Dummies
£17.10 -
Personal Finance for Women: Achieve Financial Freedom and Gain Financial Independence with a Money Mindset Makeover (Money Mindset Series)
Do you feel overwhelmed managing your money? Take charge of your financial future with Personal Finance for Women. This practical personal finance guide provides women with the knowledge, tools, and confidence to master critical money matters and live life to the fullest.
In this essential guide, you’ll discover life-changing lessons to:
– Makeover your money mindset as a critical first step
– Destroy debt, boost savings, and grow wealth
– Budget successfully and reach financial goals
– Secure the best salary, raises, and benefits at work
– Invest wisely for short and long-term needs
– Buy smartly and avoid common money traps
– Recover from job losses and bounce back smarter
– Plan for retirement and long-term security
– Teach financial literacy to daughters
– Leave an inspiring financial legacy
Personal Finance for Women delivers easy-to-follow advice to take control of your money once and for all. Simple checklists, summaries, and exercises make executing money management strategies effortless. This book removes the stress from saving, budgeting, investing, and achieving the financial freedom and independence you deserve.
Whether you’re starting your first job or planning for retirement, Personal Finance for Women: Achieve Financial Freedom and Gain Financial Independence with a Money Mindset Makeover is your indispensable guide to mastering money and discovering financial independence. If you’re ready to live a richer life on your own terms, this new release is for you!About the Series
The Money Mindset series equips readers with specialized knowledge to excel in all aspects of personal finance. Each book aims to empower specific demographics with tailored guidance to conquer money matters. Personal Finance for Women focuses on the uniquely women-centered strategies required to thrive financially in today’s world.Read more
£4.70 -
Personal Finance MOT: A guide to take control of your finances and achieve your goals.
Personal Finance MOT : A guide to take control of your finances and achieve your goals.Your tool kit to:
– Set out your financial dreams
– Balance your budget
– Make debt work for you
– Build a plan for retirement
– Invest and saveThis book will provide a toolkit to help you become financially literate, enabling you to understand and manage of your finances.
Read more
£3.80 -
Personal Injury Law: Liability, Compensation, Procedure
Now in its second edition, Personal Injury Law: Liability, Compensation and Procedure (previously known as Compensation for Personal Injuries in the 1st edition) is a uniquely convenient and reliable reference work, providing clear summaries of the law, and easy access to the key relevant claims, practice rules, statutes and materials across the whole range of modern personal injury practice. This edition has been fully updated and covers a number of new cases along with more practical advice.Each of the 64 chapters begins with a concise account of the main points of law followed by the relevant source material, annotated with case references and finer details
The book also includes:
DT All relevant statutory texts
DT Relevant parts of the key Health and Safety Regulations
DT Full text of the 2004 JSB Guidelines
DT Extracts from the Ogden Tables
DT The CICA scheme and MIB agreements
DT Legal and medical glossaries
DT Anatomical illustrationsWhether concerned mainly with claimants or defendants, users of this book can rely on it as a sure guide in the complex area of personal injury law and practice.
A companion website dedicated to developments in this area of the law, will keep the book up-to-date. This can be found at the following location: http://www.oup.com/uk/law/practitioner/cws
Read more
£152.00 -
Personal Injury Pleadings
Personal Injury Pleadings is the authoritative stand-alone source to assist the professional draftsman settling claimants and defendants statements of case. The sixth edition deals with contemporary challenges in litigation as diverse and demanding as the requirements for pleadings in fundamentally dishonest QOCS cases; relief from sanctions applications; cases involving foreign travel; the consequences of BREXIT in Personal Injury litigation; post-ERRA pleadings requirements as to breach of statutory duty; and much more. It provides informed, accurate, in-depth model pleadings, covering the whole gamut of personal injury work, drawn from many years practical experience of real cases. Comprehensive subject coverage is combined with up-to-date informed analysis of recent case law, legislation and subordinate legislation, changes in the Civil Procedure Rules, costs issues, and the minutiae of troublesome practical problems such as the special difficulties involved in fatal accident and late-onset terminal disease claims.Read more
£248.00Personal Injury Pleadings
£248.00 -
Personal trainer appointment book 2024: Gym appointments clients & classes. 2024 Yearly overview / month to view calendar diary/ Hourly planner with 15 minute slots (6am – 9pm)
Personal trainer appointment book 2024. This 11 x 8.5 gym appointments book is perfect for scheduling your clients & classes in 2024.The appointment book features the following –
- 2024 double page yearly overview
- Double page month to view calendar for monthly planing
- Daily / hourly appointments planner with 15 minute slots running from 6am – 9pm
- Lined notes section in the rear for memos
- Contacts section in the front to have all your clients details close at hand.
The perfect tool for staying organised with your personal training / fitness business in 2024.
Read more
£8.50 -
Personal trainer appointment book 2024: Gym appointments clients & classes. 2024 Yearly overview / month to view calendar diary/ Hourly planner with 15 minute slots (6am – 9pm)
Personal trainer appointment book 2024. This 11 x 8.5 gym appointments book is perfect for scheduling your clients & classes in 2024.The appointment book features the following –
- 2024 double page yearly overview
- Double page month to view calendar for monthly planing
- Daily / hourly appointments planner with 15 minute slots running from 6am – 9pm
- Lined notes section in the rear for memos
- Contacts section in the front to have all your clients details close at hand.
The perfect tool for staying organised with your personal training / fitness business in 2024.
Read more
£13.30 -
Persuasive Advertising: Evidence-based Principles
Written by a leading authority, this book is a comprehensive and definitive guide to advertising that incorporates a vast amount of research and expert opinion. It draws upon the evidence to establish principles that can be applied to achieve successful and effective advertising and evaluates all of the relevant attributes and aspects of this.Read more
£43.50 -
Persuasive Marketing: The use of NLP in Advertising & Marketing
Persuasive Marketing an introduction to the use of NLP in
Marketing & Advertising.Why do some advertising campaigns work and others fall flat?
Behavioural Psychology demonstrates that we process marketing and advertising messages in the same way that we process interpersonal communication. This is because humans have built-in ‘fixed action patterns’ that produce
consistent, predictable responses. These ‘fixed action patterns’ are unconscious hard-wired shortcuts that help us make decisions, behave or act more efficiently.Many of these ‘fixed action patterns’ are well known in Neuro Linguistic Programming (NLP) and are used for creating rapid behavioural change. Perhaps it’s not suprising that these exact same patterns are used in marketing and advertising to increase acquisition, improve loyalty and reduce attrition.
In effect these patterns make your audience more likely to behave in predictable ways.
These patterns can be easily identified, measured and charted. This enables the effect of any form of advertising or marketing communication to be predicted.
Persuasive Marketing will introduce you to these patterns and how to use them effectively.
Read more
£3.10 -
Petty Cash Book: Daily Cash Flow Log Book For Small Business Accounting Purposes |120 Pages – large size 8.5″ x 11″ in (A4).
This petty cash log book is suitable for keeping detailed business records and tracking small cash flows. Ideal for small to medium-sized companies to document and secure all essential information in a transparent yet organized manner. Giving the constant monitoring and recording of money a sense of accountability and transparency.
Page details:
•DATE
•DETAILS
•PAYEE
•CASH IN
•CASH OUT
•BALANCE
•INITIALS
•TOTAL BALANCE
•NOTES
Features:
•120 Pages
•White paper
•Perfect size at 8.5 x 11 in / 21.59 x 27.94 cm /A4Read more
£4.10 -
Petty Cash Log Book A5: Small Petty Cash Ledger Book For Small Business & Accounting Purposes | Daily Cash Book & Financial Record Journal | 120 Pages,6 x 9 Inches (A5 Size).
About this item
This cash logbook will help you to monitor all the cash flow easily in one secure and convenient place and will help you to record and monitor all the cash flow, income, and expenses, Ideal for small to medium-sized companies to document and secure all essential information in an organized form.
This book includes:
• Year
• Month
• Previous Balance
• Number
• Date
• Payee’s Name
• Details
• Cash In
• Cash Out
• Balance
• Initials of a Handler
• Total Balance
• Notes
Book Details:
• 6 x 9 Inches (A5 Size)
• 120 Pages
• Matte CoverRead more
£5.70 -
Phototherapy: Create A Therapeutic Method Based On A Passion For The Visual
This book presents a unique glimpse into this growing discipline, unraveling the similarities withinside the bond between photographer and item and that of therapist and patient. In a notable analysis, Anat Botzer, a psychotherapist and artist, highlights the hidden layers withinside the courting among a therapist and a patient, evaluating them with the layers withinside the process of the innovative image – the usage of examples of high-quality historic innovative personalities together with artists, directors, theoreticians, or even characters from Greek mythology.
Read more
£10.20 -
Pick Me: Breaking Into Advertising and Staying There
Advertising is a fantastic industry, but actually getting a job (or even your foot in the door) can seem next to impossible. Whether you’re a student or a young professional loaded with questions, this one-of-a-kind guide shows you how to land a job and how to thrive once you’re in and the pressure is on. Authors Nancy Vonk and Janet Kestin are seasoned creative directors and longtime creative partners. In Pick Me, these industry leaders answer your toughest ad career questions, like: Is advertising right for me? How do I build a killer portfolio? How do I get an interview with the elusive creative director? Should I accept an unpaid internship? How do I find the right partner? How do I beat creative block? How do I avoid burnout? Plus, fourteen industry superstars share their insights and explain how they broke into the business. You’ll hear from Bob Barrie, Rick Boyko, David Droga, Mark Fenske, Neil French, Sally Hogshead, Mike Hughes, Shane Hutton, Brian Millar, Tom Monahan, Chuck Porter, Bob Scarpelli, Chris Staples, and Lorraine Tao. Forget the clichs this is advertising as it really is. If you’re hell-bent on making it, this informative guide will put you on track for a career in one of the most exciting businesses on the planet.Read more
£11.40 -
Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content That Actually Works
Marketers don’t need more data. Between keyword lists, search volumes, and backlinking opportunities, they need to unwind that data and make sense of it all. As customer behavior evolves, simple hacks and tricks aren’t going to cut it if you want to get your content to Page One.
In Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content That Actually Works, Ryan Brock and Toph Day teach you how to revolutionize your approach to organic content marketing. Pillar-Based Marketing aligns your strategies with how customers actually behave online. You’ll eliminate the guesswork in building your content strategies and dramatically improve your search engine rankings. Once you understand the psychology of digital customers, you’ll acquire qualified traffic, leads, and customers more efficiently than with traditional SEO methods.
Reclaim your time with the practical strategies in Pillar-Based Marketing. Expand your approach from linear, keyword-focused methods and generate content that reliably gets you on Page One of search engine results.
Read more
£13.20 -
Pinterest Mastery: A Step-by-Step Guide to Marketing Your Business and Selling Products on Pinterest, Including Marketing Tips and SEO Strategies
Are you ready to take your Pinterest marketing to the next level? Look no further than this comprehensive guide to mastering Pinterest for business.
With expert tips and strategies for crafting visually stunning pins, creating shareable content, and optimizing your boards and pins for search engine visibility, this book will help you unlock the full potential of Pinterest for your business.
Learn the secrets of Pinterest SEO and how to use keywords effectively to increase your reach and drive more traffic to your website. Discover the power of group boards and influencer marketing, and find out how to monitor your competition to stay ahead of the game.
Inside, you’ll discover:
- The basics of Pinterest marketing and how to get started
- Tips for creating visually appealing pins and boards that attract attention
- Strategies for increasing engagement and building a loyal following
- Advanced techniques for optimizing your content and increasing visibility
- Best practices for measuring your success and adjusting your strategy for optimal results
- And much more!
Whether you’re a small business owner just starting out on Pinterest or a seasoned marketer looking to fine-tune your strategy, this book has everything you need to succeed in the world of Pinterest marketing.
Don’t miss out on the opportunity to grow your business with Pinterest – get your copy today and start harnessing the power of the world’s most popular visual search engine.
Read more
£2.40 -
Planning for Success: A practical guide to setting and achieving your social media marketing goals
Discover how to adapt to the ever-changing social media landscape and unleash its full marketing potential. From setting meaningful goals to understanding your target audience and analysing your competition, this book equips you with the essential tools for success.
Learn to captivate your audience through compelling storytelling, create content calendars, and optimise your activity for maximum impact. By the end of this book, you will know how to measure what matters and be ready to handle any potential crisis with confidence.
“This book is for everyone who would like to gain an understanding in the ever-changing field of social media. Planning for Success takes you on the complete social media marketing journey, stripping back the complex topic to allow you not just to understand all the various aspects, but also how to utilise them to achieve your goals, and measure the results. It’s the perfect no-nonsense guide.” Anna Miller, Early career marketer
“Once I started reading, I couldn’t put it down. This book is an essential guide if you’re using social media to market your organisation. Whether, like me, you’ve worked in social media for a decade, or you’re just starting out, there is a lesson for everyone. Why? Because this book uses data from industry professionals, case studies and expert opinions to provide you with best practices. This book will blow your mind, enable you to build smart strategies and send you on the path to social media success. I love this book, an absolute 10/10.” Jake Potter, Head of Social Media.
……………………………………………………………………………………………………………………………………………………………………………
Planning for Success is for early career marketers, digital natives entering the workforce, and digital immigrants who are navigating their way through the ever-changing world of social media.
At the end of each chapter, you will find a list of recommended actions. The intention is that you will be able to build a one-page social media marketing plan as you follow each chapter. Templates and further resources are available online at www.luanwise.co.uk/books
Read more
£18.00 -
Plans for World Domination: 6×9 Lined Funny Work Notebook, 108 Page Office Gag Gift For Adults | Secret Santa Card Alternative & Coworker White Elephant Gift Idea
This lined notebook is sure to get a few smiles and chuckles in meetings or around the office!
Have a little more fun at work and let you coworkers know what you’re really thinking.
- 108 lined pages, 6″ x 9″
- Makes a great gag gift, white elephant gift or Secret Santa gift for a lucky colleague
Read more
£4.70 -
Poole’s Textbook on Contract Law
A student classic: clear, comprehensive, contextual. The immensely popular Poole’s Textbook on Contract Law has been guiding students through contract law for over 20 years. The law of contract is placed within its commercial context, and students are provided with a detailed yet accessible treatment of all the key areas of contract law.Case-driven content and succinct explanations are combined with summaries, questions, and examples to allow students to gain a sound understanding of the theory and application of contract law principles.
Digital formats and resources:
The sixteenth edition is available for students and institutions to purchase in a variety of formats, and is supported by online resources.
– The e-book offers a mobile experience and convenient access along with embedded self-assessment activities, and multi-media content including a series of supportive videos and links that offer extra learning support: a href=”http://www.oxfordtextbooks.co.uk/ebooks/” www.oxfordtextbooks.co.uk/ebooks/a
– The study tools that enhance the e-book are all also available as stand-alone online resources for use alongside the print book.Online resources include:
– Over 300 multiple choice questions with answers and feedback
– A selection of videos from the authors
– Guidance on answering problem questions in contract law
– Exercises and guidance on reading cases.Read more
£36.10 -
Poor Charlie’s Almanack: The Essential Wit and Wisdom of Charles T. Munger
From the legendary vice-chairman of Berkshire Hathaway, lessons in investment strategy, philanthropy, and living a rational and ethical life.“A timeless classic that will change how you approach life. There is a billion-dollar education inside this book.”
—Shane Parrish, founder of Syrus Partners and Farnam Street“Spend each day trying to be a little wiser than you were when you woke up,” Charles T. Munger advises in Poor Charlie’s Almanack. Originally published in 2005, this compendium of eleven talks delivered by the legendary Berkshire Hathaway vice-chairman between 1986 and 2007 has become a touchstone for a generation of investors and entrepreneurs seeking to absorb the enduring wit and wisdom of one of the great minds of the 20th and 21st centuries.
Edited by Peter D. Kaufman, chairman and CEO of Glenair and longtime friend of Charlie Munger—whom he calls “this generation’s answer to Benjamin Franklin”—this abridged Stripe Press edition of Poor Charlie’s Almanack features a brand-new foreword by Stripe cofounder John Collison.
Poor Charlie’s Almanack draws on Munger’s encyclopedic knowledge of business, finance, history, philosophy, physics, and ethics—and more besides—to introduce the latticework of mental models that underpin his rational and rigorous approach to life, learning, and decision-making. Delivered with Munger’s characteristic sharp wit and rhetorical flair, it is an essential volume for any reader seeking to go to bed a little wiser than when they woke up.
Read more
£17.50£20.90 -
Poor Charlie’s Almanack: The Essential Wit and Wisdom of Charles T. Munger
From the legendary vice-chairman of Berkshire Hathaway, lessons in investment strategy, philanthropy, and living a rational and ethical life.“A timeless classic that will change how you approach life. There is a billion-dollar education inside this book.”
—Shane Parrish, founder of Syrus Partners and Farnam Street“Spend each day trying to be a little wiser than you were when you woke up,” Charles T. Munger advises in Poor Charlie’s Almanack. Originally published in 2005, this compendium of eleven talks delivered by the legendary Berkshire Hathaway vice-chairman between 1986 and 2007 has become a touchstone for a generation of investors and entrepreneurs seeking to absorb the enduring wit and wisdom of one of the great minds of the 20th and 21st centuries.
Edited by Peter D. Kaufman, chairman and CEO of Glenair and longtime friend of Charlie Munger—whom he calls “this generation’s answer to Benjamin Franklin”—this abridged Stripe Press edition of Poor Charlie’s Almanack features a brand-new foreword by Stripe cofounder John Collison.
Poor Charlie’s Almanack draws on Munger’s encyclopedic knowledge of business, finance, history, philosophy, physics, and ethics—and more besides—to introduce the latticework of mental models that underpin his rational and rigorous approach to life, learning, and decision-making. Delivered with Munger’s characteristic sharp wit and rhetorical flair, it is an essential volume for any reader seeking to go to bed a little wiser than when they woke up.
Read more
£19.00£20.90 -
Positive Mental Gratitude: Quotes and Affirmations to Help You Appreciate the Good Things in Life
This gentle book – spilling over with beautiful quotes and statements on the practice of gratitude – will empower you to celebrate the present, even in times of challenge and change
Gratitude is a gift that never stops giving. Helping you to see wonderful moments in the everyday, strengthen your relationships and improve your health, practising gratitude can boost your spirits and drive positive change.
The uplifting quotations and inspiring affirmations within these pages will help you tap into this quiet power.
This book will remind you to find the good in each moment, and how an attitude of gratitude can:
– Improve your mental and physical well-being
– Help you to motivate yourself to embrace the day
– Help strengthen your relationships by spreading kindness
Positive Mental Gratitude is your go-to guide to harnessing the power of positive thought, and will help you to relish the small pleasures, be kind to your mind and brighten your world.Read more
£5.90£6.60 -
Posts to Profits: The social media marketing blueprint for building a profitable six-figure online business
*** No. 1 Amazon Best Seller ***
How to make ONE post a day and get leads every single week…
…without spending a penny on ads, sending cold DMs, following soul-sucking trends, or spending hours on social media… and even if you have less than 1,000 followers.
Post$ to Profit$ is the step-by-step marketing blueprint for online coaches, course creators, and solopreneurs who want to create content that puts cash in the bank.
Digital marketer Simon Mitchell shows you his counterintuitive method that flies in the face of modern marketing. Discover how to use decades-old direct marketing principles to get consistent leads and sales from social media…
…even if you feel the algorithms hate you.
If you feel like you’re getting zero rewards for your time and effort, Posts to Profits is the counterintuitive system you need.
Post$ to Profit$ is helping entrepreneurs build six-and-seven-figure businesses. It’s time you learned their secrets…
Read more
£0.90 -
POWERFUL SALES SCRIPTS SELL THE MEETING: Reach Buyers, Hear Yes, When B2B Cold Calling to Set Discovery Calls: A Business Development Process to Craft Lead Generation Phone…
Dump not-working phone scripts and reach your full sales potential.
Sales messaging. Why do some words attract buyers and lead to the conclusion that you are worth a meeting while other words chase perfect prospects away with a baseball bat.
If you are doing outbound cold calling, you need to know the difference.
Can’t sell the meeting to a soon to be buyer? There is no check coming.
Sell a meeting, you have a chance for a check.
The right words make the difference.Ineffective sales messaging is a key reason active buyers do not perceive you to be worth more time.
A sad truth is that many hard-working reps with too few excellent prospects are sitting on impactful piles of words they could use but are not.
Syllable by syllable, Scott Channell outlines a real world tested, sensible approach to communicate value as perceived by buyers. He has walked his walk, booking over 2,000 C-level sales appointments before coaching others and writing Setting Sales Appointments, 7 Steps to Sales Scripts for B2B Appointment Setting and his magnum opus Sell the Meeting.
Neglecting winning words you are practically sitting on is lead generation self-sabotage.
You will not earn a buyer’s undivided attention or be perceived as credible by never mentioning your hard earned strengths or what separates you from the pack with specifics and proof.
Fortunately, lead generation and business development results can change when you know the answer to one question…
What are the cold calling sales script structures and phrasing strategies of highly effective appointment setters?
You can learn phone script messaging tactics broken down sentence by sentence, word for word, with the why and strategy of each phrase explained.
Buyers soon to write a check to somebody will “get” your value and credibility, understand your difference, and be willing to explore it on a call. Your words will provide “cause for pause” to those who need you, but previously sputtered “all set” in knee-jerk fashion. Previous “all sets” turn into “let’s meet.”
The right words remove roadblocks to new sales.
Top earners and sales professionals most admired by their peers use sales messaging that does a better job of earning them a seat at the table.
Will you rise to your full wordsmith potential?
Review script messaging techniques and phrasing strategies of those most effective at booking discovery calls.
Table of contents
Free resources for readers
Introduction and Two Confessions
Return This Book If…
1. Five goals of good scripting
2. Own your messaging: your strengths, your specifics, your voice
3. Core drivers of scripting success
4. Step one: creating your “pile of words”
5. Opening your call: the critical first three seconds
6. Benefits, benefits, benefits
7. Your value exchange, proofs and ear candy
8. Craft great scripts with these key strategies
9. Your identify the decision-maker and determine worth script path
10. Sample scripts, a quick word…
11. Sample scripts: identifying the decision-maker and potential worth
12. Yikes! A prospect says hello. Your Sell The Meeting Script
13. Sample “Sell the Meeting” scripts
14. Your voicemail script
15: Sample voicemail scripts
16. Objection response keys
17. Objection response scripts
18. Sample scripts: responses to resistance
19. Phrases of shame and self-sabotage
20. Final words, meanderings, rants, and remindersTags: Business development, cold call, cold calling, lead generation, appointment setting, discovery calls, fanatical prospecting, sales prospecting, sales scripts, phone scripts, sales discovery, discovery call, discovery call script, sales discovery call, discovery call structure.
Read more
£6.80 -
Practical Accounts & Bookkeeping in easy steps, 2nd Edition
This second edition of Practical Accounts & Bookkeeping in easy steps has been updated to cover the latest UK legislation. It starts with the basics you need to know to record your day-to-day transactions and how they appear in Nominals, Trial Balance, Profit & Loss and the Balance Sheet. It then covers:
- Understanding accounts and why they are important
- The legal documents required when preparing accounts
- What happens if accounts are not submitted in time and when accounts need to be sent to authorities
- Creating a balance sheet using sales ledgers, purchase ledgers and nominal ledgers
- VAT registering, charging and reclaiming
- Annual adjustments Prepayments, Accruals, etc.
- Calculating Profit for tax and Capital Accounts
- Key Accounting Principles: Double Entry, Direct and Indirect costs, Fixed and Current Assets, Depreciation, Capital Allowance, and more!
This book will help you make sense of the ‘daunting’ accounts world. It will help you to spot problems in the accounts and explain them to others using the correct terminology. It will also show you how computer software has been designed to simplify the processes.
Master basic bookkeeping, then work through the book at your own pace to get a deeper understanding of Accounts. Practical Accounts & Bookkeeping in easy steps, 2nd Edition is ideal for business owners as well as students.
Includes examples to practice, and a Questions and Answers section to test yourself!
Read more
£8.60£12.30 -
Preparing Financial Statements: Quiz Book (Accountancy Revision Workbooks)
100 quiz questions with answers to help with revision for Level 3 Preparing Financial Statements.Read more
£5.00 -
Price Objection Handling Made Easy: 118 Proven Sales Tactics, that Never Leave You Speechless in a Price Negotiation (Zu teuer – Mit Preiseinwänden selbstbewusst und profitabel…
You often hear “too expensive” from customers? – Then this book will save you a lot of money!- Are your customers increasingly asking for discounts and lower prices? Wouldn’t it be very practical to always have the right answer confidently at hand?
- Constantly increasing discounts are costing you painful amounts of money? How interesting would it be to have proven strategies to keep your piece of the pie bigger?
“Short, concise, to the point … and infinitely valuable for my business!”
This compact guide contains probably the most comprehensive collection (118++) of field-tested strategies for dealing with price objections. You will never again be speechless in price discussions and will always have the right answer at hand in negotiations.
With psychologically effective approaches, you can dramatically influence the outcome of price discussions in your favor. As a result, you will give fewer discounts and rebates in the future … and often won’t discount at all.
With the strategies in this book, you’ll enforce your target prices with more vigor and increase sales, margins, and profits. At the same time, many of the methods presented are quite simple, easy and quick to implement. You will be surprised.
A “best of” sales psychology and negotiation technique from the pricing expert
Bestselling author, price expert and keynote speaker Roman Kmenta inspires participants with his lectures at international forums. His content helps more than 100,000 people every month to be even more successful in business.
He skillfully packs strategies from psychology, NLP and decades of his own practical sales experience into an over-complete collection of highly effective techniques for dealing with objections in price discussions. From calculated and serious to cheeky and humorous, you’re sure to find variations that perfectly suit you and your sales situations.
A sales book in which even experienced sales professionals will discover one or two ideas that are new to them.
+ + + Get the book now and open a whole new chapter as far as price talks are concerned.
This unique guide is perfect for…
- Key account management and field salespeople who frequently face price objections and want to come off even more successfully in price negotiations
- Telephone sales and internal sales staff who want to be more confident in representing their prices
- Self-employed persons and founders who do not want to start their business with too low prices and too high discounts
- Sales managers and entrepreneurs who want to increase the performance of their sales team and thus achieve even more revenue and profit
In this sales bestseller you will learn,
- why you don’t have to refute price objections at all
- what the most common mistakes are when dealing with price objections
- how to respond to your customer’s price demands with more confidence
- how you can shift the burden of argumentation to the customer and relax yourself
- how to turn the customer’s objections around so that they are in favor of your offer
… and much more. A book that will quickly pay off for you, already at your next price discussion.
+ + + Get the book now and finally put an end to annoying discounts and high rebates.
Read more
£6.60 -
PRINCE2® 7 Managing Successful Projects
PRINCE2 7 is a practical and structured approach designed to facilitate effective project management. It offers a clear method for organizations to successfully manage projects, introduce novel products or services, and drive transformative change. The PRINCE2 method is versatile and universally applicable. Flexible and adaptable to suit the needs of any organization, it can be tailored to any project, regardless of size, purpose, or industry. PRINCE2 7 addresses changes in the project management sector and adapts to evolving working practices and technologies. With a central focus on people management, it also embraces Digital and Data Management and incorporates sustainable practices. PRINCE2 7: A major upgrade to the world’s leading project management method Key updates empowering success with PRINCE2 7 include: 1. Universal Applicability: PRINCE2 7 is relevant to all professionals, not only project managers. A project-oriented approach can be embraced by those in every role involved in project activities, applying it to any endeavor. 2. The Latest AI Guidance: PRINCE2 7 integrates the latest artificial intelligence (AI) guidance, enabling projects to leverage AI’s predictive and analytical capabilities for more effective and innovative project management. 3. Further Focus on People Management: Acknowledging the significance of human capital in project success, PRINCE2 7 prioritizes effective people management, enabling teams to excel and deliver exceptional results. 4. Enhanced Flexibility and Customization: Understanding that each project is unique, PRINCE2 7 provides enhanced flexibility and customization options, tailoring the method to suit your project’s specific requirements. 5. Embracing Digital and Data Management: In an increasingly digitized world, PRINCE2 7 equips you with tools to leverage digital technologies and data management efficiently, ensuring your projects stay ahead in the digital era. 6. Integration of Sustainability iRead more
£90.00 -
Principles and Practice of Marketing
The fully updated eighth edition of Principles and Practice of Marketingcontinues to provide a contemporary and modern introduction to marketing. With a renewed focus that covers the importance of customer value alongside the 4Ps, this authoritative text provides students with a core understanding of the wider context and latest developments taking place within marketing. A stimulating range of new resources and real world examples help to bring marketing to life.
Find out:
· How the bandwagon effect has contributed to the success of online group buying
· How IKEA delivers sustainable cotton and timber products to millions of customers
· How social marketing is combatting an obesity crisis
· How the relaunch of Netto became a case of fighter branding
· How crowdsourcing is evolving advertising
· How Abercrombie & Fitch’s store environment could be heading it into the dark
Key Features:
· A brand new chapter on Relationship Marketing
· Newly updated structure to focus on the importance of Customer Value
· Fully updated to cover the latest technologies and digital developments
· New Marketing in Action boxes and Mini Cases focusing on European and Global companies including Spotify, Rovio, Decathlon, Zara and Amazon
· 44 new and updated end-of-chapter cases provide insights from across a range of businesses; from high street fashion stores and supermarkets (H&M, The Co-operative) and Airlines and services (EasyJet, Pret A Manger), to digital companies (ASOS, Google) and the music and film industries (Apple, Disney).
· Fully updated and streamlined pedagogy including refocused recommended readings at the end of each chapter, allowing you to expand your knowledge
· New AdInsight boxes including active QR codes to keep you up-to-date with the latest marketing campaigns and examples
Read more
£9.50£54.10Principles and Practice of Marketing
£9.50£54.10 -
Principles of Accounting
The accounting student faces the formidable task of learning every aspect of accounting, which covers an immense range of topics. The Principles of Accounting textbook covers the essentials, including how to record transactions, close the books, and produce financial statements. It also addresses the accounting for cash, investments, receivables, inventory, fixed assets, liabilities, and equity. In addition, the textbook describes how to account for payroll, the many ways to track costs, and the various approaches to setting up a budget and deciding whether to purchase assets. The intent is to provide the student with a firm grounding in fundamental accounting concepts, which we reinforce with hundreds of examples. Principles of Accounting is so comprehensive that it may be used as a desk reference after students have become professional accountants.Read more
£36.30Principles of Accounting
£36.30 -
Principles of Bookkeeping Controls: AAT Level 2 Q2022 Study Guide (AAT Level 2 Q2022 Study Guides)
A complete study guide for the Principles of Bookkeeping Controls unit part of the AAT Level 2 Certificate in Accounting, according to the Q2022 standard, in operation from 1st September 2022.Written by an accountancy lecturer and AAT-qualified bookkeeper, this study guide covers the key unit topics of:
- Payment methods and bank reconciliation
- The journal
- Payroll transactions
- Control account reconciliations
- The trial balance
- The suspense account
- Correction of errors
- Assessment support
Each chapter contains the key learning from the topic as well as a digital focus to make the links between manual and computerised bookkeeping, as well as a range of questions in order to practice the necessary skills to become a successful AAT-qualified bookkeeper.
The book ends with a section on assessment support, in order to prepare students for exams, as well as the answers to the earlier questions in the book.
Updated September 2023 to remove some spelling and grammatical errors.
Read more
£10.00 -
Principles of Costing: Study Guide (AAT Level 2 Q2022 Study Guides)
The Principles of Costing Study Guide is designed for the AAT Level 2 Certificate in Accounting, Q2022 standard.Written by a lecturer in accountancy and experienced bookkeeper, the book brings years of experience of costing knowledge in AAT qualifications as well as real world experience, and a deep understanding of the issues that students face when studying this unit.
Contains:
1. Costing systems
2. Cost classification and behaviour
3. Overhead absorption
4. Labour costs
5. Inventory valuation
6. Budgeting and calculations
7. Assessment supportEach chapter contains practice questions that focus on the key learning of the unit, designed to prepare students for a live AAT assessment, with answers.
The book includes a chapter on assessment support – preparing for and getting the most out of live AAT assessments.
Read more
£10.00 -
Principles of Health and Safety at Work
This is a reprint of ISBN 978-0-901-35743-4
Widely acknowledged as the one stop summary of health and safety fundamentals, Principles covers law, safety technology, occupational health and hygiene and safety management techniques. Originally written by the late international health and safety expert Allan St John Holt, this new edition has been comprehensively updated by Allan’s colleague Jim Allen.
The book is designed as a concise, accessible introduction to health and safety basics and includes revision notes and a wide range of references. It is a first class resource for NEBOSH Certificate students.
Read more
£42.40£44.60Principles of Health and Safety at Work
£42.40£44.60 -
Principles of Marketing
Create market value through innovative customer connections and engagement
Principles of Marketing, 8th European Edition, by Kotler et al. admirably covers a wide range of theoretical concepts and practical issues and accurately reflects the fast-moving pace of marketing in the modern world – examining traditional aspects of marketing and blending them with modern and future concepts. The authors of this European Edition present fundamental marketing information within an innovative customer-value framework, to help you understand how to create value and build customer relationships.
In a fast-changing, increasingly digital and social marketplace, it is more vital than ever for marketers to develop meaningful connections with their customers. Principles of Marketing, 8th European Edition, helps you master today’s key marketing challenge: to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily lives.
New to this edition
Thoroughly revised to reflect the major trends impacting contemporary marketing, the 8th Edition is packed with examples illustrating how companies use new digital technologies to maximize customer engagement and shape brand conversations, experiences, and communities.
-
New coverage and fresh examples throughout the text addressing the latest developments in customer engagement tools, practices and developments including real time research and customer co-creation product development
-
Updated coverage of emergent online, mobile and social media technologies including real-time listening and social selling
-
Improved learning design with chapter-opening stories, clear learning outcomes and explanatory author comments on major chapter sections
-
New end-of-chapter case studies and video cases to apply learning to actual companies.
-
Increased coverage of sustainable marketing and global marketing
This is a key text for both undergraduate and postgraduate marketing programmes.
Philip Kotler is S. C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg Graduate School of Management, Northwestern University.
Gary Armstrong is Crist W. Blackwell Distinguished Professor Emeritus of Undergraduate Education in the Kenan-Flagler Business School at the University of North Carolina at Chapel Hill.
Lloyd C. Harris is Head of the Marketing Department and Professor of Marketing at Birmingham Business School, University of Birmingham. His research has been widely disseminated via a range of marketing, strategy, retailing and general management journals.
Hongwei He is Professor of Marketing at Alliance Manchester Business School, University of Manchester, and as Associate Editor for Journal of Business Research.
Pearson, the world’s learning company.
Read more
£50.30Principles of Marketing
£50.30 -
-
Principles of Marketing, Global Edition
For principles of marketing courses that require a comprehensive text.
Learn how to create value through customer connections and engagement
In a fast-changing, increasingly digital and social marketplace, it’s more vital than ever for marketers to develop meaningful connections with their customers. Principles of Marketing helps students master today’s key marketing challenge: to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily lives. To help students understand how to create value and build customer relationships, Kotler and Armstrong present fundamental marketing information within an innovative customer-value framework. Thoroughly revised to reflect the major trends impacting contemporary marketing, the 18th Edition is packed with stories illustrating how companies use new digital technologies to maximise customer engagement and shape brand conversations, experiences, and communities.Read more
£21.40£69.30Principles of Marketing, Global Edition
£21.40£69.30 -
Private Equity and Venture Capital in Europe: Markets, Techniques, and Deals
Private Equity and Venture Capital in Europe: Markets, Techniques, and Deals, Third Edition introduces private equity, investments and venture capital markets while also presenting new information surrounding the core of private equity, including secondary markets, private debt, PPP within private equity, crowdfunding, venture philanthropy, impact investing, and more. Every chapter has been updated with new data, cases, examples, sections and chapters that illuminate elements unique to the European model. With the help of new pedagogical materials, this updated edition provides marketable insights about valuation and deal-making not available elsewhere.
As the private equity world continues to undergo many challenges and opportunities, this book presents both fundamentals and advanced topics that will help readers stay informed on market evolution.
- Provides a unique focus on Europe for equity investors and long-term investments
- Contains theoretical knowledge put into practice using with real-world cases and the language and the methodologies of practitioners
- Presents structured topics that help readers understand increasing levels of difficulty
- Includes learning tools such as mini-cases, call-outs and boxes that recall previously presented definitions throughout chapters
Read more
£56.00£57.90 -
Product Management For Dummies
Your one-stop guide to becoming a product management prodigyProduct management plays a pivotal role in organizations. In fact, it’s now considered the fourth most important title in corporate America―yet only a tiny fraction of product managers have been trained for this vital position. If you’re one of the hundreds of thousands of people who hold this essential job―or simply aspire to break into a new role―Product Management For Dummies gives you the tools to increase your skill level and manage products like a pro.
From defining what product management is―and isn’t―to exploring the rising importance of product management in the corporate world, this friendly and accessible guide quickly gets you up to speed on everything it takes to thrive in this growing field. It offers plain-English explanations of the product life cycle, market research, competitive analysis, market and pricing strategy, product roadmaps, the people skills it takes to effectively influence and negotiate, and so much more.
- Create a winning strategy for your product
- Gather and analyze customer and market feedback
- Prioritize and convey requirements to engineering teams effectively
- Maximize revenues and profitability
Product managers are responsible for so much more than meets the eye―and this friendly, authoritative guide lifts the curtain on what it takes to succeed.
Read more
£15.20£19.90Product Management For Dummies
£15.20£19.90 -
Product Marketing, Simplified: A Customer-Centric Approach to Take a Product to Market
“A must-read for anybody that wants to learn about the art and science of this role.”
— Jeevan Patil, Head of Product Marketing, Cisco Meraki“Whether you’re starting out or are a product marketing leader already, this book will really help you [..] make an impact.”
— Anuneet Kumar, VP of Product Marketing, SalesforceLaunch Products the Right Way.
A comprehensive guide to product marketing — from messaging to influencing the product roadmap. Learn how to launch products, deliver value to the right customer, and grow your business.
Whether you’re looking to become a product marketer, a product manager, or an entrepreneur, this is the handbook you need to learn how to deliver value and take a product to market the right way.
Product Marketing, Simplified covers:
- Understanding the customer journey
- Creating personas
- Building positioning statements
- Writing compelling messaging
- Building a go-to-market strategy
- Determining pricing and packaging
- Launching products
- Working with analysts and the press
- Enabling sales and creating demand
- Influencing the product roadmap
Read more
£9.90 -
Product-Led SEO: The Why Behind Building Your Organic Growth Strategy
Nothing can take your business to the next level like great search engine optimization (SEO). Unfortunately, it’s not always easy to know what will successfully drive traffic, leads, and sales. If you want to stand out from your competition, your SEO needs a distinctive blend of creativity and logic.Maybe you’re a marketing manager or executive who is responsible for SEO growth but do not fully understand how it works. Or maybe you are a seasoned SEO pro looking to optimize further. Either way, this book is your behind-the-scenes guide to online visibility.
When it comes to SEO, success often depends not on what you do but on how you do it. That is why Product-Led SEO digs deep into the logic and theory of SEO instead of offering step-by-step guidelines and techniques. You will learn to develop your own best practices and see where most SEO strategies go astray. If your main goal is driving traffic, you are leaving sales on the table.
Read more
£12.90£13.30 -
Professional Chaos Coordinator: 6×9 Lined Funny Work Notebook, 108 Page Office Gag Gift For Adults | Secret Santa Card Alternative & Coworker White Elephant Gift Idea
This lined notebook is sure to get a few smiles and chuckles in meetings or around the office!
Have a little more fun at work and let you coworkers know what you’re really thinking.
- 108 lined pages, 6″ x 9″
- Makes a great gag gift, white elephant gift or Secret Santa gift for a lucky colleague
Read more
£4.70 -
Profit First for Restaurants: Transform Your Money-Eating Restaurant Into a Cash-Making Machine
People don’t open restaurants because they just want to start a business. People open restaurants because they are building a dream.
You can create the restaurant of your dreams, be profitable, pay your vendors, your staff, yourself, and savor the joys of hospitality, without the stress and uncertainty.
You don’t have to struggle to make it in the restaurant business. As a matter of fact, that could be the thing holding you back from real success.
In this book, you will:
· Setup a proven cash management system designed for restaurants.
· Build (or rebuild) your business model to maximize profit.
· Dial in all your expenses and find money (with tools!).
· Understand your numbers better than ever before.
· Learn a marketing strategy guaranteed to put “butts in seats”.“Profit First for Restaurants is a comprehensive view into cashflow management specific to the challenges all restaurant owners face with covering payroll, making profit, and accounting for potential swings in COGS. The book provides real examples of restaurant owners and their journeys.” – Angela Goodman, Founder of Valkyrie Ventures Group LLC & Owner of Famous Toastery (multiple locations)
Kasey Anton has spent her life in restaurants. They are her passion. Over the last 15 years, Kasey has built a business that specializes in helping hundreds of businesses start, grow, and thrive. And it all starts with taking your profit, first.
Read more
£21.10
