• SAP S/4HANA Financial Accounting Certification Guide: Application Associate Exam

    Preparing for your financial accounting exam? Make the grade with this SAP S/4HANA 1909 and 2020 certification study guide! From general ledger accounting to financial closing, this guide reviews the key technical and functional knowledge you need to get a high score on your SAP S/4HANA for Financial Accounting Associates exam. Explore test methodology, key concepts for each topic area, and practice questions and answers. Your path to financial accounting certification begins here! Highlights Include: 1) Exam C_TS4FI_1909 2) Exam C_TS4FI_2020 3) Deployment 4) General ledger accounting 5) Accounts payable (AP) 6) Accounts receivable (AR) 7) Asset accounting 8) Financial closing 9) Document parking 10) Validations and substitutions 11) Bank account management

    Read more

    £81.70
  • Sage Accounts in easy steps: illustrated using Sage 50cloud

    07

    Sage Accounts is the UK’s market-leading accounts software. It lets you manage your day-to-day finances, customers, suppliers and VAT and keeps your finger on the pulse of your business.

    Sage Accounts in easy steps uses detailed images and easy-to-follow instructions, showing you how to quickly get to grips with the new features of this leading accounts software. This definitive guide clarifies everything from basic recording keeping to utilising Sage as an information-bank for making crucial business decisions.

    Areas covered include:

    • Setting up Sage, entering debtors and creditors
    • Producing purchase/sales orders and invoices
    • Bank account reconciliation
    • Stock management, including Bill of Materials
    • Important month and year end procedures
    • Processing the VAT return and e-Submission
    • Generating invaluable management reports

    Sage Accounts in easy steps is ideal for non-accountants using Sage for the first time, or just needing to grasp the new key features all in easy steps!

    Illustrated using Sage 50cloud

    Table of Contents

    1. Getting Started
    2. The Customer Ledger
    3. The Supplier Ledger
    4. The Nominal Ledger
    5. The Bank
    6. Products
    7. Invoices
    8. Processing Sales Orders
    9. Purchase Orders
    10. Financial Reporting
    11. Fixed Assets
    12. The Report Designer
    13. Opening Balances
    14. Data Management
    15. Task Management

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    £10.30£11.40
  • Amazon Ads for Authors: Unlock Your Full Advertising Potential (Reedsy Marketing Guides Book 2)

    08
    Have you been struggling to sell your books on Amazon?

    In theory, Amazon ads should be the most effective way to boost sales — a well-targeted ad can reach potential readers at the precise moment they’re looking for their next book. But in practice, authors often struggle to run profitable campaigns.

    After helping hundreds of authors run their Amazon Ads and managing over a million dollars in advertising spend in the process, Reedsy’s Co-founder Ricardo Fayet is sharing his best-kept secrets in this Amazon Ads book.

    In this second book of the popular Reedsy Marketing Guides series, you will learn:

    • The fundamental guiding principles of advertising books on Amazon,
    • How to build a comprehensive list of product and keyword targets,
    • What type of ad campaign will best suit your book,
    • How to optimize your click-through-rate to boost delivery,
    • How to optimize your campaigns for profit, and
    • How to scale and progressively grow your spend while keeping your profit levels.

    Each step is illustrated with examples and screenshots so that you can immediately apply the advice to your own campaigns.

    Whether you’re just starting with Amazon Advertising or have been running ads for years, this is the book to take your advertising game to the next level.

    Get your copy now and benefit from all the experience of a seasoned advertising professional.

    Read more

    £4.70
  • 10 Advanced Techniques That Will Make You a Pro of Amazon Advertising

    10 Advanced Techniques That Will Make You a Pro of Amazon Advertising

    Curious about the secrets to achieving Amazon Advertising success? It’s no surprise that 8 out of 10 accomplished sellers begin by learning from the mistakes of others. These invaluable lessons serve as stepping stones towards becoming a Pro Seller on Amazon. Let’s delve into an enlightening journey where we discover 10 advanced techniques.

    These proven strategies and tactics will empower you with practical knowledge for excelling in Amazon Advertising PPC. With a focus on revenue growth, targeted advertising, and leveraging data for effective campaigns, you’ll be equipped to thrive in the competitive marketplace.

    Discover:

    • What is Amazon Advertising?
    • Technique 1 – Set your clear advertising goals
    • Technique 2 – Begin with Sponsored Product Ads
    • Technique 3 – Product listing recommendations
    • Technique 4 – Creative and Free Advertising
    • Technique 5 – Sponsored Brands
    • Technique 6 – Product Display Ads
    • Technique 7 – Product Targeting
    • Technique 8 – Keywords Strategy for Amazon Ads
    • Technique 9 – Analytics and Reporting
    • Technique 10 – Get, Set, Ready for Shopping day events

    If you’re ready to take your Amazon Advertising game to the next level and join the ranks of Pro Sellers, this book is your roadmap to success.

    Get your copy now and start dominating the Amazon marketplace!

    Read more

    £4.70
  • The 7 Pillars of SEO: Your Guide to SEO Basics

    “The 7 Pillars of SEO”

    Welcome to “The 7 Pillars of SEO,” your definitive roadmap to conquering the digital landscape through the power of Search Engine Optimization. This book is your gateway to understanding, implementing, and excelling in the world of SEO.

    Discover the seven foundational pillars that support your online visibility and guide your business to unprecedented heights:

    1. **Content Quality and Relevance**: Uncover the secrets of crafting compelling content that not only ranks well but also engages and converts your audience effectively.

    2. **User Intent Alignment**: Learn to decipher user intent and tailor your content to meet the specific needs of your target audience.

    3. **Keyword Research and Usage**: Master the art of keyword research, selecting the right keywords, and strategically incorporating them into your content.

    4. **Exceptional Content Creation**: Explore techniques for creating content that stands out, from in-depth research to engaging writing and visual elements.

    5. **Content Optimization Beyond Text**: Dive into the world of multimedia and interactive content, optimizing images, videos, and more for SEO success.

    6. **Analytics and User Feedback**: Leverage data and user feedback to continually improve your content, website, and SEO strategy.

    7. **Content Promotion and Distribution**: Discover effective methods for promoting your content, engaging with your audience, and expanding your online reach.

    “The 7 Pillars of SEO” isn’t just a book; it’s your guide to dominating the digital landscape. Whether you’re a business owner seeking to boost your online presence or an SEO novice looking to master the essentials, this comprehensive guide equips you with actionable insights, step-by-step instructions, and real-world examples to ensure your success.

    Prepare to elevate your website’s visibility, attract organic traffic, and drive conversions like never before. Dive into “The 7 Pillars of SEO” now and embark on a journey that will transform your online presence and redefine your digital success. Don’t miss the opportunity to ascend the search engine rankings and witness the remarkable impact of SEO on your business.

    Read more

    £5.90
  • The Basics of SEO: Master the art of search engine optimization

    In today’s digital world, SEO is more important than ever for online success. Whether you’re a small business owner or a marketing professional, The Basics of SEO provides you with everything you need to know to improve your website’s search engine rankings and drive traffic.

    With 25 years of experience building blogs and ecommerce sites, the author explains the history, importance, and best practices of SEO. From keyword research and on-page optimization to backlinks and analytics, this comprehensive guide covers all aspects of SEO. You’ll also learn about local SEO, e-commerce SEO, mobile optimization, black hat techniques to avoid, and the future of SEO.

    With practical advice and actionable tips included in every chapter, you’ll be able to create an effective SEO plan that will help your business grow.

    Read more

    £3.60
  • The Art of SEO

    06
    A well-designed, easy-to-navigate website is useless if no one can find it. If your company is going to succeed in the web economy, optimizing your site for search engine visibility is essential. In this book, four of the most noted experts in the field of search engine optimization (SEO) provide you with proven guidelines and cutting-edge techniques for planning and executing a comprehensive SEO strategy. The authors clearly explain SEO fundamentals, while correcting many common misconceptions. If you are new to SEO, you’ll get a complete and thorough SEO education, as well as an array of effective tactics, from basic to advanced. Seasoned practitioners will find this book useful as a complete reference to SEO best practices. * Explore the underlying theory behind SEO and how search engines work * Learn the steps you need to prepare for, execute, and evaluate SEO initiatives * Examine a number of advanced strategies and tactics * Understand the intricacies involved in managing complex SEO projects * Learn what’s necessary to build a competent SEO team with defined roles * Glimpse the future of search and what lies ahead for the SEO industry

    Read more

    £23.70£32.80

    The Art of SEO

    £23.70£32.80
  • SEO 2019: Actionable, Hands-on SEO, Including a Full Site Audit (Webmaster Series)

    06
    Do you want to learn a safe & effective SEO strategy that works in 2019? Real search engine optimization where you build 100% white-hat backlinks to catapult your site to the top of the SERPs? An SEO plan without risk of a Google slap or penalty?

    In 2019, how many SEO books & courses can offer that type of search engine optimization? This book can!

    Google is on the SEO warpath. Anyone caught breaking the rules or trying to manipulate rankings through aggressive SEO techniques, will find their website dropping out of the top 10, top 100, or out of the search results altogether. Commonly taught SEO techniques can now kill your rankings!

    Google released a whole menagerie of animals (Panda, Penguin, Pigeon, etc), but also employs humans to rate your content. You cannot fly under the radar any more. Gone are the days of fast rankings with SEO loopholes. Today, SEO can be dangerous if you follow the wrong advice. Most free online SEO advice is very wrong because it’s either out of date, or written by someone that doesn’t do it for a living. I’ve been studying, testing, and teaching SEO for over a decade.

    SEO 2019 is a book that will teach you the safe, white-hat search engine optimization strategies I personally use to get my web pages (and those of my clients) to rank high in Google. This is battle-tested, white hat SEO that I’ve learned, developed and tested over the last decade. On-site optimization techniques that I was teaching my newsletter readers back in 2008, are only now becoming mainstream in SEO. I play by Google’s rules, meaning I never have to wake up after a major update and wonder if my sites have been hit.

    With so many algorithm changes taking place at Google, you might be wondering how it is possible to stay up to date with all the changes. The good news is that it is easy once you acquire the right mindset. Understand what Google is trying to do, and give it to them. You won’t find me discussing loopholes or strategies to beat the system. What you will find is solid strategies & advice to create great content, build authority links, and increase your domain authority.

    This book covers everything you need to know, including:

    • What is SEO and what are the main rnaking factors?
    • Major Google changes and how they have affected the way we do SEO.
    • Creating the quality content your visitors want, and search engines love.
    • Finding essential theme words and phrases for any piece of content you write.
    • All on-page factors discussed.
    • Scema & Structured data.
    • Site organization & structure.
    • What is authority, and how you can you incrase yours?
    • How to get authority, white-hat, high quality backlinks.
    • Giving your visitors what they want, while keeping search engines happy.
    • A complete SEO audit to check for common problems.

    SEO 2019 was written by search engine veteran Andy Williams of ezSEONews.com. He has been teaching this stuff since 2003, in his free weekly newsletter. If you want to understand what the search engines want, and learn modern search engine optimization that gets higher rankings through great content and smart backlinking, explode your traffic, AND have Google’s blessing, then you should read this book.

    Read more

    £9.10
  • SEO And Search Marketing In A Week: Search Engine Optimization And Search Engine Marketing Made Easy In Seven Simple Steps (Teach Yourself: In a Week)

    03

    SEO and Search Marketing In A Week is a simple and straightforward guide to mastering the basics, giving you everything you really need to know in just seven short chapters. From stripping away the mystique from SEO and SEM, to uncovering the meaning of jargon and acronyms such as pay-per-click advertising (PPC), backlinking, social signals and algorithms, you’ll discover how to structure your website to deliver what the search engines are looking for and to promote it to the world.

    This book distils the most practical search engine optimization (SEO) and search engine marketing (SEM) insights into easy-to-digest bite-sized chunks, giving you a basic knowledge and understanding of the key concepts, together with practical and thought-provoking exercises. Whether you choose to read it in a week or in a single sitting, SEO And Search Marketing In A Week is your fastest route to success:

    – Sunday: An introduction to search engines and SEO
    – Monday: Keyword research
    – Tuesday: On-page optimization
    – Wednesday: Off-page optimization
    – Thursday: Getting other traffic sources to your website
    – Friday: Pay-per-click traffic: making it work for you
    – Saturday: Monitoring and managing your progress

    ABOUT THE SERIES
    In A Week books are for managers, leaders, and business executives who want to succeed at work. From negotiating and content marketing to finance and social media, the In A Week series covers the business topics that really matter and that will help you make a difference today. Written in straightforward English, each book is structured as a seven-day course so that with just a little work each day, you will quickly master the subject. In a fast-changing world, this series enables readers not just to get up to speed, but to get ahead.

    Read more

    £8.70£9.50
  • WordPress: The Missing Manual: The Book That Should Have Been in the Box

    03
    Whether you’re a budding blogger or seasoned web designer, WordPress is a brilliant tool for creating websites–once you know how to tap into its impressive features. The latest edition of this jargon-free Missing Manual shows you how to use WordPress 5.0’s themes, widgets, and plug-ins to build just about any kind of site. The important stuff you need to know: Setting up WordPress. Configure WordPress on your web host or get it running on your home computer. Create your site. Get hands-on instructions for building all types of websites, from blogs to business sites with ecommerce features. Mix in multimedia. Add picture galleries, slideshows, video clips, music players, and podcasts. Add features. Select from thousands of plug-ins to enhance your site’s capabilities, from contact forms to a basic shopping cart. Build a truly unique site. Customize a WordPress theme to create a site that looks exactly the way you want. Attract an audience. Use SEO, site statistics, and social sharing to reach more people. Stay safe. Use backup and staging tools to protect your content and avoid catastrophe.

    Read more

    £31.50£38.00
  • SEO Step-by-Step – The Complete Beginner’s Guide to Getting Traffic from Google

    08

    SEO Made Easy, Even for a Beginner

    EXPANDED & UPDATED for 2018 | Buy the paperback and get the Kindle version FREE

    It’s never been more important to get your blog, website or online business to the top of Google. Trouble is, with more competition every day, it’s never been more difficult.

    SEO Step-by-Step is a true beginner’s guide based on years of experience but bang up to date for 2018. The online marketing blueprint you’ll discover in SEO Step-by-Step is a crucial part of how I’ve been making money online, full-time, for over 16 years.

    This is one fantastic book… worth every penny! – Amazon Reviewer

    Jargon-free!

    In easy-to-follow, plain English you’ll learn:

    • Every key SEO concept you need to be successful
    • How to find the real money-making keywords for your niche
    • How to create content that search engines will love
    • How to use social networks to boost your search engine rankings (without spending all day on Twitter or Facebook)
    • Simple, yet proven tactics that will send your site to the top of Google

    Clear explanations on every important aspect of SEO mean you can get page one Google rankings without any more head-scratching or frustration!

    Bonus SEO Tools In the free bonus chapters you’ll also find out:

    • Which secret tool pro SEO experts use to see exactly how Google ranks their site
    • How to quickly recover from a Google penalty
    • Time and money saving SEO Tools, Links, and Plugins

    Scroll up and Look Inside!

    Read more

    £2.80
  • Mastering the E-Book Market: A Guide to Writing and Selling on Amazon

    “Mastering the E-Book Market” is an essential guide for aspiring authors and seasoned writers looking to navigate the lucrative world of Amazon e-book publishing. This comprehensive book offers a step-by-step approach to creating, publishing, and marketing e-books effectively on Amazon.

    Beginning with an in-depth exploration of the Amazon e-book landscape, the book delves into crucial aspects such as understanding market trends, selecting profitable niches, and comprehending Amazon’s complex algorithms. Readers will learn how to craft compelling e-books, from structuring content for maximum engagement to editing and proofreading for quality assurance.

    The book also covers critical marketing strategies, including designing eye-catching covers, writing enticing descriptions, and optimizing books for discoverability using keywords. Authors will be guided on pricing strategies, understanding Amazon’s royalty system, and the importance of customer reviews.

    Furthermore, “Mastering the E-Book Market” provides valuable insights into effective promotional tactics, leveraging social media, building an author brand, and utilizing Amazon ads for increased visibility. The final chapters focus on scaling the e-book business, exploring series and cross-promotion opportunities, and long-term strategies for sustained income.

    This guide is packed with actionable advice, real-world examples, case studies, and checklists, making it an indispensable resource for anyone looking to succeed in the dynamic and competitive Amazon e-book market.

    Read more

    £3.80
  • Funny You Should Ask: How to Make a Website: The 100% Not Boring Guide to Setting Up Your Website with WordPress (Funny You Should Ask: Breaking Down Internet Marketing,…

    03

    Learn How to Make a Website!

    Who needs a website these days?

    The answer is: everyone. If you’re reading this, you probably need a website!

    Imagine having a great idea for a website and then being able to have that idea up and running in just a few hours. With the tools and skills you’ll learn in this book, you’ll be able to do just that!

    In this guide, Amazon best-selling writer Lori Culwell (author of the “Funny You Should Ask” guides, as well as a ton of other books) breaks down the website setup process step by step, stopping along the way to make you laugh.

    In Funny You Should Ask: How to Make a Website, you’ll discover:

    • Why you need to do some keyword research before you even start your project
    • How to get the best price on a domain–and which type to buy
    • What level of hosting will save you the most money
    • 7 basic Wordpress plugins every website needs
    • “Gotcha” moments in the website setup process–one of which you must avoid at all costs
    • Free themes vs. paid themes vs. theme-building software
    • Maintenance, crashes, and how not to panic
    • And much, much more!

    Plus, you’ll receive a BONUS companion guide that boils down the entire process and gives you space to take notes.

    Whether you’re a student, an author, an aspiring SEO consultant, affiliate marketer, or own a small business, this book lays out the basic website setup process that everyone needs.

    Get your copy of How to Make a Website today! Just scroll up to the top of the page and click the “BUY NOW” button!

    Part of the “Funny You Should Ask” series, in which Lori Culwell makes everything easy to understand in her trademark “snarky yet informative” style!

    Read more

    £3.90
  • SEO for Beginners: An Easy-to-Follow Introduction to SEO Essentials

    “Discover the fundamentals of SEO in this beginner-friendly guide. Learn how to boost your website’s visibility, attract organic traffic, and navigate the world of search engines with ease. Get started on your SEO journey today!”

    This brief description highlights the target audience (beginners), the key topics (fundamentals of SEO), and the benefits (improved website visibility and organic traffic) of the book. If you have any specific details or preferences you’d like to include in the description, please let me know.

    Read more

    £0.80
  • Elevate Your SEO Game with AI: TRENDS AND STRATEGIES FOR SEO SUCCESS

    Elevate Your SEO Game with AI: Trends and Strategies for SEO Success by Pathik Shah

    Within the pages of this book, you will discover a wealth of knowledge encompassing the latest trends and strategies that can pave the path to successful SEO implementation for any business. It serves as a comprehensive guide, offering insights and practical advice to help you navigate the ever-evolving landscape of search engine optimization. By delving into this valuable resource, you will gain the necessary knowledge to stay ahead of the curve and propel your business towards online visibility, increased traffic, and sustainable growth.

    The book explores the transformative impact of AI-powered tools on search engines and SEO practices, including their use in keyword research, content optimization, and user experience enhancement. It emphasizes the importance of optimizing for mobile users and implementing mobile-specific SEO strategies to cater to the dominance of mobile search. The significance of UX signals, such as Core Web Vitals, in search engine rankings is highlighted, emphasizing the need to optimize page loading speed, interactivity, and visual stability. The book also underscores the growing importance of E-A-T (Expertise, Authoritativeness, Trustworthiness) as a ranking factor and provides insights into establishing credibility through high-quality content and authoritative backlinks.

    Furthermore, it delves into the impact of voice search and the rise of voice assistants on SEO strategies, stressing the need to optimize content for voice search and featured snippets. The utilization of schema markup is discussed as a means to improve search engine understanding and enhance search results. The book emphasizes the importance of developing comprehensive content strategies aligned with user and search intent to improve search rankings and drive organic traffic. Additionally, it provides guidance on local search optimization for location-based businesses, including optimizing Google My Business profiles, local citations, online reviews, and local keyword targeting.

    Lastly, the book emphasizes the significance of building high-quality backlinks from reputable sources and outlines ethical link building strategies, influencer collaborations, and the role of social signals. It stresses the importance of tracking SEO metrics, KPIs, and goal conversions to measure success, and highlights the value of utilizing tools and platforms for comprehensive SEO analysis, data-driven decision making, and effective communication with stakeholders.

    By staying updated on these key trends and implementing the corresponding strategies, businesses can adapt to the evolving digital landscape, improve their search engine visibility, and drive organic traffic and conversions in 2023 and beyond.

    Read more

    £3.70
  • Seo: SEO 101 – SEO Tools for Beginners – Search Engine Optimization Basic Techniques – How to Rank your website: Volume 1 (SEO Secrets – Search Engine … for Dummies – SEO 2015…

    What do you know about SEO? If you are serious about internet marketing, this is THE skill you should master in order to be successful. This simple book will help you just do that! This book contains proven steps and strategies on how to properly use SEO to make your website visible online. Search Engine Optimization (SEO) is a marketing discipline geared towards improving visibility in non-paid search engine results. It embraces the creative and the technical aspects needed to achieve better rankings, attract traffic, and improve awareness in search engines. There are different factors that affect the search rankings, from the content you post in the page to the way other websites add link to you. To put it simply, SEO is a set of strategies to make certain that your website is developed in a way that search engines can easily understand. However, SEO is not all about creating websites that are friendly for the search engines. It is also about making sure that the website is friendly for real people too. This book is founded on the principle that websites should be friendly to robots and humans alike. It is designed to give you the basics of all important aspects of SEO – from identifying the right keywords that drive traffic back to your website, to ensuring that your website is user friendly, to building links, and using the power of digital platforms to market the unique value of your website. If you are a beginner, you might be confused at this point. Don’t worry. This book is written for you. The SEO world can be very complicated, and it is fast-changing. That is why you need to learn the basics, and continue educating yourself so you can use this tool effectively to position your website. Learning the basics of SEO can make a big difference! After downloading this book you will learn… Chapter 1 – How Search Engines Work Chapter 2 – How People Use Search Engines Chapter 3 – The Importance of Search Engine Marketing Chapter 4 – The Basic of Search Engine Friendly Design and Development Chapter 5 – All About Keywords Chapter 6 – SEO and User Experience Chapter 7 – Growing Popularity and Links Chapter 8 – How to Measure and Monitor SEO Success And Much, much more!

    Read more

    £3.80
  • Master Guide: SEO for Business: Learn how to improve your ranking with WordPress

    An ultra-accessible approach to SEO and its techniques.

    For the first time, SEOPress offers most of its knowledge in natural referencing. This ultimate SEO guide shows you how to appear in the first results of Google when you own a WordPress site, whether you are a business owner, developer, blogger or simply curious.

    Whatever your field of activity, this book will help you understand and apply all the essential elements for your visibility for search engines. You can read a mix of observation, memorable examples and synthetic lists of simple actions to teach you:

    * The fundamentals and trends of natural referencing
    * How to find the best keywords
    * Analyze the traffic and performance of your website
    * Exposing important information about your e-commerce or local business more easily
    * Optimize your presence and influence on social networks
    * Use backlinks to establish your visibility.

    The Ultimate Guide to SEO is:
    Educational for beginners:

      • A lively and accessible style
      • Many illustrations
      • Chapters that punctuate the pages you can read or skip
      • Concrete and illustrated by case studies
      • A glossary of 100 specific vocabulary words.

    Operational for professionals:

      • Essential for defining a concrete and operational action plan for your online visibility
      • The Ultimate Guide to SEO is the best way to update your knowledge of SEO, a constantly evolving discipline.

    You can continue to devote yourself to your job and still perform on the Web. This classic is the essential book for all SEO professionals and beginners.

    To read this book, only one quality is required: curiosity. Shall we start?

    Table of contents

    • Introduction to WordPress SEO
      • How search engines work and what to do about it (do SEO)
      • Is WordPress Good for SEO?
      • Finding SEO keywords for your WordPress site
      • Optimize WordPress posts for a keyword
      • Getting your WordPress site indexed by Google
      • Optimizing WordPress sites for Google EAT
      • The importance of backlinks
    • Doing better SEO with WooCommerce
      • Getting started with ecommerce SEO using WooCommerce
      • 14 WooCommerce SEO tips to Boost your ecommerce
      • Selling Sunglasses with WooCommerce and SEOPress
      • How to Write the Best Product Descriptions for SEO With WooCommerce
      • How to Optimize Product Schema in WooCommerce
    • Improving your Local SEO using WordPress
      • Understanding local SEO
      • 20 Tips for Ranking in Local Search with WordPress
      • Ranking a mobile hairdresser’s website in Google
      • How-to use SEOPress’ Local Business Widget for WordPress
    • Master Google Structured Data Types (schemas)
      • Which Schemas for Which Rich Snippets
      • How to add schema markup to WordPress using the SEOPress plugin
      • Optimizing a Blog’s Recipe Pages with Schem
    • Optimizing WordPress for Speed
      • Page Speed, Google, Ranking and WordPress
      • Core Web Vitals and WordPress SEO
      • 10 tips to boost your site speed
      • Running Faster With WordPress
      • Using PageSpeed Insights to Audit the Speed of Your WordPress Site

    Read more

    £8.40
  • SEO 2020: Actionable, Hands-on SEO, Including a Full Site Audit: 1 (Webmaster Series)

    Do you want to learn a safe & effective SEO strategy that works in 2020? Real search engine optimization where you build 100% white-hat backlinks to catapult your site to the top of the SERPs? An SEO plan without risk of a Google slap or penalty?

    In 2020, how many SEO books & courses can offer that type of search engine optimization? This book can!

    Google is on the SEO warpath. Anyone caught breaking the rules or trying to manipulate rankings through aggressive SEO techniques, will find their website dropping out of the top 10, top 100, or out of the search results altogether. Commonly taught SEO techniques can now kill your rankings!

    Google released a whole menagerie of animals (Panda, Penguin, Pigeon, etc), but also employs humans to rate your content. You cannot fly under the radar any more. Gone are the days of fast rankings with SEO loopholes. Today, SEO can be dangerous if you follow the wrong advice. Most free online SEO advice is very wrong because it’s either out of date, or written by someone that doesn’t do it for a living. I’ve been studying, testing, and teaching SEO for over a decade.

    SEO 2020 is a book that will teach you the safe, white-hat search engine optimization strategies I personally use to get my web pages (and those of my clients) to rank high in Google. This is battle-tested, white hat SEO that I’ve learned, developed and tested over the last decade. On-site optimization techniques that I was teaching my newsletter readers back in 2008, are only now becoming mainstream in SEO. I play by Google’s rules, meaning I never have to wake up after a major update and wonder if my sites have been hit.

    With so many algorithm changes taking place at Google, you might be wondering how it is possible to stay up to date with all the changes. The good news is that it is easy once you acquire the right mindset. Understand what Google is trying to do, and give it to them. You won’t find me discussing loopholes or strategies to beat the system. What you will find is solid strategies & advice to create great content, build authority links, and increase your domain authority.

    This book covers everything you need to know, including:

    • What is SEO and what are the main rnaking factors?
    • Major Google changes and how they have affected the way we do SEO.
    • Creating the quality content your visitors want, and search engines love.
    • Finding essential theme words and phrases for any piece of content you write.
    • All on-page factors discussed.
    • Scema & Structured data.
    • Site organization & structure.
    • What is authority, and how you can you incrase yours?
    • How to get authority, white-hat, high quality backlinks.
    • Giving your visitors what they want, while keeping search engines happy.
    • A complete SEO audit to check for common problems.

    SEO 2020 was written by search engine veteran Andy Williams of ezSEONews.com. He has been teaching this stuff since 2003, in his free weekly newsletter. If you want to understand what the search engines want, and learn modern search engine optimization that gets higher rankings through great content and smart backlinking, explode your traffic, AND have Google’s blessing, then you should read this book.

    Read more

    £9.90
  • Tech SEO Guide: The SEO Checklist for Developers: 2023 Edition

    As a developer, your world revolves around crafting elegant lines of code and building digital wonders that leave a mark. But let’s face it – when it comes to navigating the intricate landscape of SEO, it can feel like deciphering an alien language. That’s where my Tech SEO Guide: SEO Checklist for Developers steps in to transform your SEO journey into something truly magical.

    This isn’t just another checklist – it’s your guiding compass through the labyrinth of algorithms and keywords, turning SEO complexities into bite-sized, developer-centric chunks.

    Imagine this checklist as your beacon in the labyrinth of algorithms and keywords – a guiding compass that simplifies the complex world of SEO. No more drowning in the sea of technical jargon or sifting through convoluted guides. This checklist breaks down SEO complexities into bite-sized, developer-centric chunks that resonate with your logical mindset.

    Whether you’re a seasoned coding wizard, deftly maneuvering through the digital cosmos, or a newcomer taking your first steps into the realm of development, this checklist is your secret weapon. It’s designed to seamlessly integrate into your workflow, ensuring you don’t just master SEO but conquer it on your terms.

    Say goodbye to confusion, wave farewell to overwhelming information dumps – the SEO Checklist for Developers is your passport to a world where SEO aligns perfectly with your coding brilliance. With this checklist, you’ll not only enhance your website’s visibility and search rankings but also experience the satisfaction of seamlessly merging your coding expertise with the mysteries of SEO.

    (We update this list as requirements and techniques change. This was updated in October 2023.)

    ***BONUS***
    We added as a bonus for our readers our “Developer’s Guide to SEO-Friendly Pagination: Tips, Tricks, and Traps” to help you quickly and easily stop one of the most common SEO mistakes for all sites; especially eCommerce sites.

    Read more

    £6.30
  • SEO & Marketing Dictionary: Master Over 400 Digital Terms

    Dive deep into the expansive world of digital marketing with the “SEO & Marketing Dictionary: Master Over 400 Digital Terms”. This authoritative resource deciphers the often complex jargon of the digital landscape, simplifying it for beginners and enriching it for experts.

    Highlights:

    • Expansive Collection: With over 400 meticulously curated terms, journey through the core of digital marketing, exploring the nuances of SEO, SMM, PPC, SEM, SMS Marketing, and Email Marketing.
    • User-friendly Layout: Designed for seamless navigation, find terms alphabetically or jump to specific sections dedicated to each marketing domain.
    • Engaging Explanations: Beyond mere definitions, dive into in-depth descriptions, historical context, and practical applications of each term.
    • Note-taking Facilitation: Unique to this dictionary, each chapter concludes with designated spaces for jotting down insights, questions, or personal observations. An additional notes section at the end of the book aids in collating larger reflections or mapping out learning paths.

    Inside the Book, You’ll Explore:

    • Digital Marketing Overview: Understand the overarching principles that form the foundation of online marketing.
    • SEO (Search Engine Optimization): Delve into keywords, algorithms, on-page and off-page techniques, and the secrets to ranking higher on search engines.
    • SMM (Social Media Marketing): Explore the dynamics of platforms like Facebook, Instagram, Twitter, and LinkedIn, and how they transform brand narratives.
    • PPC (Pay-Per-Click) & SEM (Search Engine Marketing): Uncover the intricacies of paid advertising, bidding strategies, and the art of maximizing ad visibility.
    • SMS Marketing: Dive into the world of text-based promotions, understanding customer segmentation, compliance, and crafting compelling messages.
    • Email Marketing: Grasp the essentials of crafting captivating emails, list management, segmentation, and measuring campaign effectiveness.

    Whether you’re a student, a budding marketer, or a seasoned professional, the “SEO & Marketing Dictionary: Master Over 400 Digital Terms” is designed to be your constant companion. Equip yourself with the knowledge to navigate the digital realm, leverage strategies effectively, and stay ahead in the ever-evolving world of digital marketing.

    Perfect For:

    • Digital Marketers & SEO Specialists
    • Students in Marketing & Business Programs
    • Entrepreneurs & Business Owners
    • Content Creators & Bloggers
    • Anyone keen to navigate the digital realm with authority

    Read more

    £7.80
  • SEO 2021: Actionable, Hands-on SEO, Including a Full Site Audit (Webmaster Series)

    08
    Do you want to learn a safe & effective SEO strategy that works in 2021? Real search engine optimization where you build 100% white-hat backlinks to catapult your site to the top of the SERPs? An SEO plan without risk of a Google slap or penalty?

    In 2021, how many SEO books & courses can offer that type of search engine optimization? This book can!

    Google is on the SEO warpath. Anyone caught breaking the rules or trying to manipulate rankings through aggressive SEO techniques, will find their website dropping out of the top 10, top 100, or out of the search results altogether. Commonly taught SEO techniques can now kill your rankings!

    Google released a whole menagerie of animals (Panda, Penguin, Pigeon, etc), but also employs humans to rate your content. You cannot fly under the radar any more. Gone are the days of fast rankings with SEO loopholes. Today, SEO can be dangerous if you follow the wrong advice. Most free online SEO advice is very wrong because it’s either out of date, or written by someone that doesn’t do it for a living. I’ve been studying, testing, and teaching SEO for over a decade.

    SEO 2021 is a book that will teach you the safe, white-hat search engine optimization strategies I personally use to get my web pages (and those of my clients) to rank high in Google. This is battle-tested, white hat SEO that I’ve learned, developed and tested over the last decade. On-site optimization techniques that I was teaching my newsletter readers back in 2008, are only now becoming mainstream in SEO. I play by Google’s rules, meaning I never have to wake up after a major update and wonder if my sites have been hit.

    With so many algorithm changes taking place at Google, you might be wondering how it is possible to stay up to date with all the changes. The good news is that it is easy once you acquire the right mindset. Understand what Google is trying to do, and give it to them. You won’t find me discussing loopholes or strategies to beat the system. What you will find is solid strategies & advice to create great content, build authority links, and increase your domain authority.

    This book covers everything you need to know, including:

    • What is SEO and what are the main rnaking factors?

    • Major Google changes and how they have affected the way we do SEO.

    • Creating the quality content your visitors want, and search engines love.

    • Finding essential theme words and phrases for any piece of content you write.

    • All on-page factors discussed.

    • Scema & Structured data.

    • Site organization & structure.

    • What is authority, and how you can you incrase yours?

    • How to get authority, white-hat, high quality backlinks.

    • Giving your visitors what they want, while keeping search engines happy.

    • A complete SEO audit to check for common problems.

    SEO 2021 was written by search engine veteran Andy Williams of ezSEONews.com. He has been teaching this stuff since 2003, in his free weekly newsletter. If you want to understand what the search engines want, and learn modern search engine optimization that gets higher rankings through great content and smart backlinking, explode your traffic, AND have Google’s blessing, then you should read this book.

    Read more

    £4.80
  • Email Marketing Rules: 184 Best Practices to Optimize the Subscriber Experience and Drive Business Success

    The most comprehensive email marketing book from the most prolific email marketing author helps you master the most misunderstood marketing channel. Updated and greatly expanded, the 4th Edition of Email Marketing Rules demystifies this vital channel, guiding you through its complexities to find the best execution for your brand—the one that serves the needs of your business and the needs of your subscribers.

    Volume 1 of Email Marketing Rules discusses 184 best practices that help you…

    • Build productive, safe email lists by identifying valuable subscriber acquisition sources, using appropriate permission practices, and managing inactives wisely
    • Set the right program goals by understanding “deep metrics” and properly interpreting campaign, channel, and subscriber metrics
    • Create relevant messages with subject lines that draw in subscribers while avoiding “opener’s remorse” and designs that focus subscribers on taking action
    • Craft high-performance triggered emails, including welcome programs that set you up for long-term success
    • Effectively plan and produce emails with workflows that allow you to seize opportunities and avoid errors
    • And much more, including understanding the law, optimizing email frequency, using the best landing pages, and doing A/B testing

    Read more

    £14.30
  • Internet Marketing: Strategy, Implementation and Practice

    08

    The Internet has revolutionised marketing practice, connecting potential customers to businesses in a way never before possible. Today, with online audiences spending more time using price comparison sites, search engines and social networks, this text explains how marketers can find new and engaging ways of getting their message across.

    Now in its fourth edition, Internet Marketing provides comprehensive, practical guidance on how companies can get the most out of the web to meet their marketing goals. Edited by Dave Chaffey, one of Europe’s top thinkers in this area, Internet Marketing links marketing theory with case studies on cutting edge companies such as Dell, eBay and Facebook, to help students to understand digital marketing in the real world.

    In this major update, you will learn best practice in applying digital media channels such as affiliate marketing, online PR and search engine marketing, with each chapter containing a new ‘Digital Marketing in Practice’ interview.

    This text comes with a wealth of online resources to be found at www.pearsoned.co.uk/chaffey with links to video material on YouTube and FT.com. The site also comes with multiple choice questions for every chapter and annotated weblinks, providing a rich learning experience.

    “Chaffey builds upon what is already the ‘first stop’ for anyone wanting to get to grips with Internet and Digital marketing. Using a systematic approach, introducing strategy, implementation and then practical examples, this edition provides an essential roadmap of the issues and opportunities of this rapidly evolving discipline.”

    Ian Harris, Digital Marketer
    (BSc, PhD)

    “Dave Chaffey succeeds, where most marketing texts fail, in producing a book which is as relevant to marketing managers as it is to marketing students. The content is up-to-date, interesting, and easy to read, making it very accessible. Dave Chaffey is in a unique position to write this book, having established himself as a leading UK internet consultant, blogger and author.”

    Dr Ruth Rettie
    Senior Lecturer,
    Kingston University

    “He has done it again! His book is excellent, not only for me, but first of all for my students on nearly every level for learning the basics about Internet Marketing. His book is relevant all over the world. Dave Chaffey is a master at making a difficult topic easy and very interesting. So thank you!”

    Dr Ellen Hertzberg

    Hedmark University College, Norway and Bangkok University, Graduate School, Thailand

    “Dave Chaffey writes absolutely the best textbooks I have ever read on this topic. His publications and website represent for me a very valuable professional support tool and a true benchmark on cutting edge e-marketing innovation. Dave is really paving the way to the future of the e-marketing body of knowledge.”

    Prof. Ivo Pezzuto,

    Principal Management Consultant and Senior Professor of Marketing and Strategy
    Swiss Management Center

    Read more

    £71.20
  • Graphic Design For Everyone: Understand the Building Blocks so You can Do It Yourself

    08

    Use design to transform your ideas into powerful visuals that connect with the right audience, define your brand, or take your project to the next level.

    Students, entrepreneurs, community groups, social media influencers, bloggers or campaigners: this practical guide is for you, and everyone else who wants to learn how to communicate visually, combining the building blocks of type, photography, illustration, and colour to create designs that inform, influence, and enthral.

    All the key principles of graphic design are explained via a series of specially created, beautifully streamlined graphics that show, rather than tell, you what you need to know. In addition, detailed how-to demonstrations, hands-on workshops, and inspirational galleries of the best design will help you to achieve your aims, from creating a brand identity or setting the right mood by choosing the best typeface, to organizing the elements of a layout to boost your message and meaning.

    Ten step-by-step projects help you create your own bespoke designs – for websites, digital newsletters, e-commerce, invitations, posters, sales materials, and more. There’s also plenty of practical advice, including tips on publishing online, dealing with printers, commissioning professionals, and finding free design tools.

    If you’re ready to use the power of design to take your personal project or burgeoning business to the next level, Graphic Design for Everyone is a one-stop resource to becoming an effective, inspirational visual communicator.

    Read more

    £13.50£16.10
  • Guerrilla Marketing: Cutting-edge strategies for the 21st century

    08

    The book every small-business owner should own

    First published in 1983, Jay Levinson’s Guerrilla Marketing has become a classic in the field of business, revolutionising marketing for small businesses all over the world and creating a new way to understand market share and how to gain it.

    In this completely updated and expanded fourth edition of Levinson’s first Guerrilla Marketing book, his take-no-prisoners approach to finding clients is on full display, as he offers hundreds of marketing ideas that really work and a new roadmap for small-business success in the global marketplace.

    Filled with leading-edge strategies for marketing on the Internet, putting new technologies to work, targeting prospects, cultivating repeat and referral business, and managing in the age of telecommuting and freelance employees, among others, Guerrilla Marketing will be the entrepreneur’s marketing bible for the twenty-first century.

    Read more

    £12.20£13.30
  • Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know

    05
    NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETING ASSOCIATION

    How organizations can deliver significant performance gains through strategic investment in marketing

    In the new era of tight marketing budgets, no organization can continue to spend on marketing without knowing what’s working and what’s wasted. Data-driven marketing improves efficiency and effectiveness of marketing expenditures across the spectrum of marketing activities from branding and awareness, trail and loyalty, to new product launch and Internet marketing. Based on new research from the Kellogg School of Management, this book is a clear and convincing guide to using a more rigorous, data-driven strategic approach to deliver significant performance gains from your marketing.

    • Explains how to use data-driven marketing to deliver return on marketing investment (ROMI) in any organization
    • In-depth discussion of the fifteen key metrics every marketer should know
    • Based on original research from America’s leading marketing business school, complemented by experience teaching ROMI to executives at Microsoft, DuPont, Nisan, Philips, Sony and many other firms
    • Uses data from a rigorous survey on strategic marketing performance management of 252 Fortune 1000 firms, capturing $53 billion of annual marketing spending
    • In-depth examples of how to apply the principles in small and large organizations
    • Free downloadable ROMI templates for all examples given in the book

    With every department under the microscope looking for results, those who properly use data to optimize their marketing are going to come out on top every time.

    Read more

    £20.30£22.80
  • Using Microsoft Publisher – 2023 Edition: The Step-by-step Guide to Using Microsoft Publisher (Using Microsoft Office)

    Unlock the full potential of Microsoft Publisher with this comprehensive guide written by best-selling technology author and trainer Kevin Wilson. Whether you’re beginning with the basics or an experienced user aspiring to enhance your skills, Using Microsoft Publisher is your indispensable guide to navigating and mastering Microsoft Publisher.

    Using Microsoft Publisher is packed with easy-to-follow instructions, full color illustrative photos, screenshots, and helpful tips, including video demos for a hands-on learning experience. In this guide you’ll learn:

    • Getting Started with Publisher: Learn how to navigate around the main user interface, customize your workspace, and create shortcuts for quick access.
    • The Ribbon Menu: Learn how to use the ribbon menu’s functionalities and explore the Home, Insert, Page Design, and other crucial tabs.
    • Building a New Design: Discover the fundamentals of good design, using contrast, repetition, alignment, and proportion. Understand how these principles can improve your publications.
    • Creating Publications: Learn how to create new publications, page sizes, orientations, and understanding margins.
    • Enhancing with Graphics: Master the art of adding and editing images, clip art, and shapes. Learn text wrapping techniques and image adjustments for a professional look.
    • Managing Publications: Learn how to save documents in various formats such as PDF, as well as opening saved projects, and setting up page layouts effectively.
    • Advanced Publisher Features: Explore advanced topics such as creating multipage spreads, using mail merges, and designing with tables and guides.
    • Exercises and Real-World Applications: Practice with hands-on exercises and practical examples to apply your skills effectively.

    This guide is an indispensable resource for learning the intricacies of Microsoft Publisher, designed to enhance your abilities and provide you with the expertise necessary to craft professional-quality publications with ease. So scroll up and get your copy of Using Microsoft Publisher today!

    Read more

    £15.70
  • Excel Power Pivot & Power Query For Dummies

    Learn to crunch huge amounts of data with PowerPivot and Power Query

    Do you have a ton of data you need to make sense of? Microsoft’s Excel program can handle amazingly large data sets, but you’ll need to get familiar with PowerPivot and Power Query to get started.

    And that’s where Dummies comes in. With step-by-step instructions―accompanied by ample screenshots―Excel PowerPivot & Power Query For Dummies will teach you how to save time, simplify your processes, and enhance your data analysis and reporting. Use Power Query to discover, connect to, and import your organization’s data. Then use PowerPivot to model it in Excel. You’ll also learn to:

    • Make use of databases to store large amounts of data
    • Use custom functions to extend and enhance Power Query
    • Add the functionality of formulas to PowerPivot and publish data to SharePoint

    If you’re expected to wrangle, interpret, and report on large amounts of data, Excel PowerPivot & Power Query For Dummies gives you the tools you need to get up to speed quickly.

    Read more

    £23.70£29.40
  • Macs All-in-One For Dummies

    01

    The huge reference guide you need to use the full power of your Mac

    Macs All-in-One For Dummies truly covers it all. This complete reference guide contains five books in one, so you can learn all your Mac is capable of. You’ll get a complete understanding of your computer, so you can use it for pleasure or business, become a multimedia master, surf the web like a pro, troubleshoot problems as they arise, and so much besides. This latest edition is updated for the newest version of macOS, the hottest apps, and the just-released Macs. Running an older Mac? Don’t worry, this book won’t leave you behind. Everything you need to do on your Mac can be learned with the help of Macs All-in-One For Dummies.

    • Learn your way around your Mac and customize all the macOS features
    • Discover the newest features (and the returning classics) so you can make the most of your machine
    • Beef up your security, stay safe while surfing the web, and figure it out when things go wrong
    • Use your computer to work, play, create videos, keep in touch, and everything else

    Computer users who are switching to a Mac for the first time, as well as previous Mac users who are upgrading to the newest model, need a guide for getting the most out of their powerful computer. This is that guide.

    Read more

    £26.30£33.20
  • MASTERING SHAREPOINT: A-Z Microsoft SharePoint Mastery Guide for Beginners, Intermediates, and Experts + Secret Tips & Tricks for Administrators and Project managers

    If you need reliable software that is versatile in many aspects, then Microsoft SharePoint is the best deal. SharePoint’s main features include a faster information flow and cloud storage that can be accessed from mobile devices. Well-informed employees make smart choices, fulfill deadlines, and comprehend and participate in the company’s overall plan.

    SharePoint is always there, assisting with file management and security, as well as content collaboration throughout Microsoft 365. It also provides portals, news, pages, lists, and a platform for corporate apps in addition to files. Your data is uploaded to the cloud with Microsoft 365’s OneDrive and SharePoint.

    Moreover, SharePoint has the best data management features, including the ability to check out documents and make permissions while editing. It lets you create, update, move, rename, backup, and restore documents with such flawless security that no content is ever leaked.

    However, with all these mouthwatering benefits that SharePoint has to offer you, this guide will help you navigate your way even as a novice or expert. Therefore, this guide will help you perform the following objectives:

    • Upload Files To Your SharePoint Document Library And Browse Them From Any Location
    • Open A Document In A Document Library
    • Work On The Same Document With Others Simultaneously
    • Document Collaboration And Co-authoring
    • Share Documents
    • Share Sites
    • Create A Team Site
    • Create a team site in SharePoint
    • To Your Team’s Site, Add A List Or Library
    • Create A List
    • In SharePoint, Create A Document Library
    • While Making Changes To A Document, Have Prior Versions On Hand
    • Search For Anything
    • Distribute information within your company
    • Restrict Sharing By Domain
    • Administration Settings Sharing Settings And Link Permission By Default
    • In The Admin Center, Specify The Network Location/IP Address
    • Configure Adequate Site Security
    • If Needed, Create A Custom Permission Level
    • Change Site Sharing Settings
    • Stop Page Editing
    • Stop Doc Library Sync
    • Activate Audience Targeting

    And many more…

    To get the most out of this instruction, fully understand the procedures and practice with your invisible teacher as you go. Using this guide regularly will undoubtedly help you become the superb and competent editor you deserve.

    Read more

    £11.10
  • iOS App Development For Dummies

    03

    If you’ve got incredible iOS ideas, get this book and bring them to life!

    iOS 7 represents the most significant update to Apple’s mobile operating system since the first iPhone was released, and even the most seasoned app developers are looking for information on how to take advantage of the latest iOS 7 features in their app designs. That’s where iOS App Development For Dummies comes in! Whether you’re a programming hobbyist wanting to build an app for fun or a professional developer looking to expand into the iOS market, this book will walk you through the fundamentals of building a universal app that stands out in the iOS crowd.

    • Walks you through joining Apple’s developer program, downloading the latest SDK, and working with Apple’s developer tools
    • Explains the key differences between iPad and iPhone apps and how to use each device’s features to your advantage
    • Shows you how to design your app with the end user in mind and create a fantastic user experience
    • Covers using nib files, views, view controllers, interface objects, gesture recognizers, and much more

    There’s no time like now to tap into the power of iOS – start building the next big app today with help from iOS App Development For Dummies!

    Read more

    £21.80£28.50
  • Blender For Dummies

    08

    Make your 3D world a reality

    Some of the dramatic visual effects you’ve seen in top-grossing movies and heralded television series got their start in Blender. This book helps you get your own start in creating three-dimensional characters, scenes, and animations in the popular free and open-source tool.

    Author Jason van Gumster shares his insight as an independent animator and digital artist to help Blender newcomers turn their ideas into three-dimensional drawings. From exporting and sharing scenes to becoming a part of the Blender community, this accessible book covers it all!

    • Create 3D characters―no experience required
    • Build scenes with texture and real lighting features
    • Animate your creations and share them with the world
    • Avoid common rookie mistakes

    This book is the ideal starting place for newcomers to the world of 3D modeling and animation.

     

    Read more

    £26.30£33.20

    Blender For Dummies

    £26.30£33.20
  • Design Thinking For Dummies

    Innovate your business by incorporating design thinking 

    Organizations that can innovate have an advantage over competitors who stick to old processes, models, and products. Design Thinking For Dummies walks would-be intrapreneurs through the steps of incorporating design thinking principles into their organizations. Written by a recognized expert in the field of design thinking, the book guides readers through the steps of adapting to a design thinking culture, identifying customer problems, creating and testing solutions, and making innovation an ongoing process.  

    The book covers the crucial and central topics in design thinking, including: 

    • Adopting a design thinking mindset 
    • Building creative environments 
    • Facilitating design thinking workshops 
    • Working through the design thinking cycle 
    • Implementing your solutions 
    • And many more 

    Design Thinking For Dummies is a great starting place for people joining design-oriented teams and organizations, as well as small businesses and start-ups seeking to take advantage of the same methods and techniques that large firms have used to grow and succeed. 

    Read more

    £21.30£28.50
  • EXCEL 2024: From Novice to Mastery in 6 Days: Harnessing Advanced Techniques, Practical Insights, and Expert Secrets to Rapidly Elevate Your Skills. 4 Exclusive Bonuses Included!

    ???? “Unlock Exclusive Bonuses! ????

    ???? BONUS #1: “500 Essential Excel Formulas”. Dive into a vast library of ready-to-use templates, streamlining your tasks and boosting your efficiency!

    ???? BONUS #2: “150+ Excel Templates Collection”. Unlock the power of Excel with this comprehensive guide, making complex calculations a breeze!

    ???? BONUS #3: “21-Hour Video Course: From Beginner to Pro”. Embark on a transformative journey, mastering Excel’s intricacies with expert-led tutorials!

    ???? BONUS #4: “Exclusive Access to Our Private Facebook Group”. Engage directly with me, share insights, and collaborate with fellow Excel enthusiasts in a dedicated community!

    ✔️ Find out how to download it inside your book

    Ever felt dwarfed by the potential of Excel 2023, but stuck only grasping the basics?

    Concerned that your peers are sailing ahead, leaving you behind?

    Feel a pang of anxiety when faced with a complex spreadsheet?

    If any of these resonate, you’re in the perfect spot!

    Excel 2023, the pinnacle of spreadsheet programs, sets a universal expectation: proficiency. But, faced with a critical task, do you second-guess, unsure about formulas or functionalities? The late nights, stress, and inefficiency are all too real.

    This guide, tailor-made for Excel 2023, is your solution—a detailed roadmap navigating you from beginner woes to Excel maestro. ????

    Inside discover:

    • ???? ABCs of Excel 2023: Eliminate fundamental mistakes. Learn the basics and essential functionalities to confidently and accurately use Excel 2023.
    • ???? Excel Formulas, Tables, Charts Decoded: Showcase data with precision. Discover how to utilize formulas, tables, and charts to present your data clearly and effectively.
    • ???? Core Features & Functions: Handle challenges with newfound confidence. Master the key functionalities of Excel to tackle any challenge confidently.
    • ???? Engaging Exercises & Visual Guides: No more feeling lost or overwhelmed. Learn interactively and engagingly through practical exercises and visual guides.
    • ???? Advanced Techniques: Dive into Data Management, VBA basics, and more. Explore advanced techniques such as data management and the basics of VBA to take your Excel skills to the next level.

    But wait, there’s more! Inside, you’ll find 4 EXCLUSIVE BONUSES

    Unlike generic guides, this book stands apart. Its blueprint has already reshaped the Excel experiences of countless champions.

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    ➡️ Take Action Now! Embrace a future of Excel prowess and wave goodbye ???? to spreadsheet struggles. Click on “Buy Now” and dive today! ????

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    £13.20
  • DNS For Dummies

    06
    Install, configure, and troubleshoot DNS with this straightforward guide!

    This is a unique, entry-level guide to Domain Name System (DNS), which translates Internet host names into IP addresses and is used with all Internet servers.
    DNS For Dummies will:

    • Show you how to install, configure, and troubleshoot DNS on both Windows and UNIX servers
    • Help you seek technology certifications
    • Become comfortable with DNS theory, terminology, and architecture – a requirement in several popular exams!

    DNS For Dummies includes real-world examples based on the author’s daily experience with both large and small networks.

    Read more

    £20.30£25.60

    DNS For Dummies

    £20.30£25.60
  • Excel 2023: The Must-Have Guide to Master Microsoft Excel | From Beginner to Pro in less than 7 Days | Step-by-step Formulas and Functions with Tutorials and Illustration

    04

    NEW RELEASE !!! 2023 EDITION

    ⭐️⭐️⭐️ The CERTIFIED GUIDE to becoming the king of Excel. The most updated 160 PAGES to master Microsoft Excel from scratch in 7 DAY. ⭐️⭐️⭐️

    ✅ FREE Bonus 1: Over 100 FREE Excel Templates
    ✅ FREE Bonus 2: FREE Excel Video Course

    Are you looking for a simple and comprehensive guide to learning how to use Excel effectively?
    Do you want to increase your knowledge of this powerful software by learning the most advanced formulas and calculation operations to take full advantage of Excel’s potential?

    THEN THIS BOOK IS THE ONE FOR YOU!
    From BEGINNER TO PRO Thanks to Step-by-Step Tutorials and Illustrations.

    Using Excel is a skill you need to have in today’s digital society. It’s a great tool, knowing how to use it will give you enormous professional and private advantages.
    It has become more than just a program for “creating tables.” It can solve problems, organize and merge data, and automate working formulas at the touch of a button for any field or use.

    With its simple steps and many practical examples, you will discover:

    • How to make the most of Excel’s features
    • How to better manage your data
    • How to improve your productivity
    • How to increase your data processing skills

    From spreadsheet basics to advanced features, this book will guide you through all aspects of Excel, enabling you to become a true expert in no time, thanks to a 7-DAY METHOD TO BECOME A PRO.

    And to make it all easier and help you get started with Excel, 2 BIG FREE BONUSES ARE INCLUDED!

    ✅ Step-by-Step Excel VIDEO LESSONS COURSE
    ✅ 100+ Ready-to-Use Templates to download

    Don’t miss your chance to improve your productivity and increase your data processing expertise with this comprehensive and easy-to-follow guide.

    Scroll up, click on “Buy Now,” and Get your Copy!

    Read more

    £14.10
  • Java All-in-One For Dummies

    A beginning coder’s resource for learning the most popular coding language

    With Java All-in-One For Dummies, you get 8 books in one, for the most well-rounded Java knowledge on the market. Updated for Java 19, this book includes all the major changes to the programming language, so you won’t fall behind. Start by learning the basics of Java―you can do it, even if you’ve never written a line of code in your life. Then go in-depth, with all the info you need on object-oriented programming, Java FX, Java web development, and beyond. Grab a hot cup of java and settle in to learn some Java, with friendly For Dummies guidance!

    • Learn the basics of computer programming and get started with the Java language
    • Master strings, arrays, and collections
    • Discover the most recent Java updates and the latest in programming techniques
    • Launch or further your career as a coder with easy-to-follow instruction

    This is the go-to Dummies guide for future and current coders who need an all-inclusive guide Java to take their knowledge to the next level.

    Read more

    £26.30£33.20
  • Arduino Projects For Dummies

    08

    Discover all the amazing things you can do with Arduino

    Arduino is a programmable circuit board that is being used by everyone from scientists, programmers, and hardware hackers to artists, designers, hobbyists, and engineers in order to add interactivity to objects and projects and experiment with programming and electronics. This easy-to-understand book is an ideal place to start if you are interested in learning more about Arduino’s vast capabilities. Featuring an array of cool projects, this Arduino beginner guide walks you through every step of each of the featured projects so that you can acquire a clear understanding of the different aspects of the Arduino board.

    • Introduces Arduino basics to provide you with a solid foundation of understanding before you tackle your first project
    • Features a variety of fun projects that show you how to do everything from automating your garden’s watering system to constructing a keypad entry system, installing a tweeting cat flap, building a robot car, and much more
    • Provides an easy, hands-on approach to learning more about electronics, programming, and interaction design for Makers of all ages

    Arduino Projects For Dummies is your guide to turning everyday electronics and plain old projects into incredible innovations.

    Get Connected! To find out more about Brock Craft and his recent Arduino creations, visit www.facebook.com/ArduinoProjectsForDummies

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    £17.20£20.00
  • Photoshop Elements 2024 User Guide: A Complete Practical Guide to Learn and Master Adobe Photoshop Elements 2024 with all the New Features, Updated Tips, Tricks & Shortcuts for…

    Are you zealous about creating high-quality, visually appealing images with Photoshop Elements but uncertain where to begin?
    Do you aspire to become an expert photo editor, photographer, graphic designer, or image illustrator?
    Are you interested in learning how to blend images using layers, apply filters and effects, and transform ordinary images into creative masterpieces?
    Have you attempted numerous times to enhance image contrast, sharpness, brightness, and exposure, only to achieve minimal or no improvement?
    Look no further than this reliable user guide.
    Photoshop Elements is equipped with a comprehensive set of editing tools that can refine various types of images into stunning works of art. These tools are user-friendly and can easily enhance and correct photos, provided you have access to the appropriate user guide. By mastering Photoshop Elements’ functions and features, you can significantly increase your productivity and efficiency.
    In this book, you will gain knowledge in various areas, including:

    • Exploring the exciting features of Photoshop Elements 2024
    • Navigating around the Photoshop Elements interface
    • Starting with the basic knowledge of image editing
    • Managing pixels in images
    • understanding image resolution and dimensions
    • Organizing and grouping images
    • Creating and modifying selections
    • Blending and merging images with layers
    • Auto-fixing images
    • contrasting raw and non-raw images
    • Utilizing the Camera Raw Editor
    • Enhancing complex image-retouching skills
    • Adding text and graphics to photos
    • Utilizing more than 60 Guided edits that are available in Photoshop Elements 2024
    • Correcting lightness, sharpness, exposure, contrast, and color balance of images
    • Updated shortcuts and useful tips and tricks.

    Whether you are a beginner starting at the elementary level, an intermediate, or a professional looking to enhance your graphic and image editing skills, this user guide is a reliable resource. It provides comprehensive training in image editing and demonstrates how to make the most of the exciting features in the new release of Photoshop Elements 2024.
    With this user guide, you will gain valuable experience in Photoshop Elements, equipping you with the necessary skills and knowledge to master image editing and fully explore all the features and functions of Photoshop Elements 2024.
    I wish you a smooth experience with Photoshop Elements.

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    £6.40
  • iMac For Dummies

    08
    Do it all with your iMac and this bestselling For Dummies guide!

    You′re still a little giddy from finally scoring your new iMac, and you can′t wait to get started. Even if you′re already in love with your iMac, it helps to have a little guidance to really get the most out of this ultimate all–in–one computer. This updated edition of iMac For Dummies is the ideal way to learn the iMac fundamentals from setting up and personalizing your machine to importing files, making FaceTime video calls, surfing the web, using your favorite programs and apps, and everything in between.

    Trusted Mac guru Mark L. Chambers guides you through the latest iMac features and explains how to navigate OS X, work with files and folders, back up your important stuff with iCloud, add apps from the Mac App Store, get creative with iLife and iWork applications, and tons more.

    • Shows you how to find your way around the Mac desktop, customize OS X, and use cool tools like Finder, Finder Tabs, Mission Control, and Spaces
    • Explains how to set up your e–mail, use Messages, video chat with FaceTime, create iTunes playlists, and integrate your iMac with other iOS devices
    • Covers crunching data with Numbers, dressing up your documents with Pages, adding punch to your presentations with Keynote, organize your images with iPhoto, make music with GarageBand, unleash your creative spirit with iMovie, and more
    • Includes tips for connecting to a network, creating user profiles, adding accessories, troubleshooting common issues, and expanding your iMac for your needs

    Whatever you can dream up, it′s all possible with iMac and a little help from iMac For Dummies, 8th Edition!

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    £3.10

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