Web Development

In today’s digital world, SEO is more important than ever for online success. Whether you’re a small business owner or a marketing professional, The Basics of SEO provides you with everything you need to know to improve your website’s search engine rankings and drive traffic.

With 25 years of experience building blogs and ecommerce sites, the author explains the history, importance, and best practices of SEO. From keyword research and on-page optimization to backlinks and analytics, this comprehensive guide covers all aspects of SEO. You’ll also learn about local SEO, e-commerce SEO, mobile optimization, black hat techniques to avoid, and the future of SEO.

With practical advice and actionable tips included in every chapter, you’ll be able to create an effective SEO plan that will help your business grow.

Read more

Do you want to learn a safe & effective SEO strategy that works in 2019? Real search engine optimization where you build 100% white-hat backlinks to catapult your site to the top of the SERPs? An SEO plan without risk of a Google slap or penalty?

In 2019, how many SEO books & courses can offer that type of search engine optimization? This book can!

Google is on the SEO warpath. Anyone caught breaking the rules or trying to manipulate rankings through aggressive SEO techniques, will find their website dropping out of the top 10, top 100, or out of the search results altogether. Commonly taught SEO techniques can now kill your rankings!

Google released a whole menagerie of animals (Panda, Penguin, Pigeon, etc), but also employs humans to rate your content. You cannot fly under the radar any more. Gone are the days of fast rankings with SEO loopholes. Today, SEO can be dangerous if you follow the wrong advice. Most free online SEO advice is very wrong because it’s either out of date, or written by someone that doesn’t do it for a living. I’ve been studying, testing, and teaching SEO for over a decade.

SEO 2019 is a book that will teach you the safe, white-hat search engine optimization strategies I personally use to get my web pages (and those of my clients) to rank high in Google. This is battle-tested, white hat SEO that I’ve learned, developed and tested over the last decade. On-site optimization techniques that I was teaching my newsletter readers back in 2008, are only now becoming mainstream in SEO. I play by Google’s rules, meaning I never have to wake up after a major update and wonder if my sites have been hit.

With so many algorithm changes taking place at Google, you might be wondering how it is possible to stay up to date with all the changes. The good news is that it is easy once you acquire the right mindset. Understand what Google is trying to do, and give it to them. You won’t find me discussing loopholes or strategies to beat the system. What you will find is solid strategies & advice to create great content, build authority links, and increase your domain authority.

This book covers everything you need to know, including:

• What is SEO and what are the main rnaking factors?
• Major Google changes and how they have affected the way we do SEO.
• Creating the quality content your visitors want, and search engines love.
• Finding essential theme words and phrases for any piece of content you write.
• All on-page factors discussed.
• Scema & Structured data.
• Site organization & structure.
• What is authority, and how you can you incrase yours?
• How to get authority, white-hat, high quality backlinks.
• Giving your visitors what they want, while keeping search engines happy.
• A complete SEO audit to check for common problems.

SEO 2019 was written by search engine veteran Andy Williams of ezSEONews.com. He has been teaching this stuff since 2003, in his free weekly newsletter. If you want to understand what the search engines want, and learn modern search engine optimization that gets higher rankings through great content and smart backlinking, explode your traffic, AND have Google’s blessing, then you should read this book.

Read more

“Discover the fundamentals of SEO in this beginner-friendly guide. Learn how to boost your website’s visibility, attract organic traffic, and navigate the world of search engines with ease. Get started on your SEO journey today!”

This brief description highlights the target audience (beginners), the key topics (fundamentals of SEO), and the benefits (improved website visibility and organic traffic) of the book. If you have any specific details or preferences you’d like to include in the description, please let me know.

Read more

Elevate Your SEO Game with AI: Trends and Strategies for SEO Success by Pathik Shah

Within the pages of this book, you will discover a wealth of knowledge encompassing the latest trends and strategies that can pave the path to successful SEO implementation for any business. It serves as a comprehensive guide, offering insights and practical advice to help you navigate the ever-evolving landscape of search engine optimization. By delving into this valuable resource, you will gain the necessary knowledge to stay ahead of the curve and propel your business towards online visibility, increased traffic, and sustainable growth.

The book explores the transformative impact of AI-powered tools on search engines and SEO practices, including their use in keyword research, content optimization, and user experience enhancement. It emphasizes the importance of optimizing for mobile users and implementing mobile-specific SEO strategies to cater to the dominance of mobile search. The significance of UX signals, such as Core Web Vitals, in search engine rankings is highlighted, emphasizing the need to optimize page loading speed, interactivity, and visual stability. The book also underscores the growing importance of E-A-T (Expertise, Authoritativeness, Trustworthiness) as a ranking factor and provides insights into establishing credibility through high-quality content and authoritative backlinks.

Furthermore, it delves into the impact of voice search and the rise of voice assistants on SEO strategies, stressing the need to optimize content for voice search and featured snippets. The utilization of schema markup is discussed as a means to improve search engine understanding and enhance search results. The book emphasizes the importance of developing comprehensive content strategies aligned with user and search intent to improve search rankings and drive organic traffic. Additionally, it provides guidance on local search optimization for location-based businesses, including optimizing Google My Business profiles, local citations, online reviews, and local keyword targeting.

Lastly, the book emphasizes the significance of building high-quality backlinks from reputable sources and outlines ethical link building strategies, influencer collaborations, and the role of social signals. It stresses the importance of tracking SEO metrics, KPIs, and goal conversions to measure success, and highlights the value of utilizing tools and platforms for comprehensive SEO analysis, data-driven decision making, and effective communication with stakeholders.

By staying updated on these key trends and implementing the corresponding strategies, businesses can adapt to the evolving digital landscape, improve their search engine visibility, and drive organic traffic and conversions in 2023 and beyond.

Read more

Dive deep into the expansive world of digital marketing with the “SEO & Marketing Dictionary: Master Over 400 Digital Terms”. This authoritative resource deciphers the often complex jargon of the digital landscape, simplifying it for beginners and enriching it for experts.

Highlights:

• Expansive Collection: With over 400 meticulously curated terms, journey through the core of digital marketing, exploring the nuances of SEO, SMM, PPC, SEM, SMS Marketing, and Email Marketing.
• User-friendly Layout: Designed for seamless navigation, find terms alphabetically or jump to specific sections dedicated to each marketing domain.
• Engaging Explanations: Beyond mere definitions, dive into in-depth descriptions, historical context, and practical applications of each term.
• Note-taking Facilitation: Unique to this dictionary, each chapter concludes with designated spaces for jotting down insights, questions, or personal observations. An additional notes section at the end of the book aids in collating larger reflections or mapping out learning paths.

Inside the Book, You’ll Explore:

• Digital Marketing Overview: Understand the overarching principles that form the foundation of online marketing.
• SEO (Search Engine Optimization): Delve into keywords, algorithms, on-page and off-page techniques, and the secrets to ranking higher on search engines.
• SMM (Social Media Marketing): Explore the dynamics of platforms like Facebook, Instagram, Twitter, and LinkedIn, and how they transform brand narratives.
• PPC (Pay-Per-Click) & SEM (Search Engine Marketing): Uncover the intricacies of paid advertising, bidding strategies, and the art of maximizing ad visibility.
• SMS Marketing: Dive into the world of text-based promotions, understanding customer segmentation, compliance, and crafting compelling messages.
• Email Marketing: Grasp the essentials of crafting captivating emails, list management, segmentation, and measuring campaign effectiveness.

Whether you’re a student, a budding marketer, or a seasoned professional, the “SEO & Marketing Dictionary: Master Over 400 Digital Terms” is designed to be your constant companion. Equip yourself with the knowledge to navigate the digital realm, leverage strategies effectively, and stay ahead in the ever-evolving world of digital marketing.

Perfect For:

• Digital Marketers & SEO Specialists
• Students in Marketing & Business Programs
• Entrepreneurs & Business Owners
• Content Creators & Bloggers
• Anyone keen to navigate the digital realm with authority

Read more

Do you want to learn a safe & effective SEO strategy that works in 2021? Real search engine optimization where you build 100% white-hat backlinks to catapult your site to the top of the SERPs? An SEO plan without risk of a Google slap or penalty?

In 2021, how many SEO books & courses can offer that type of search engine optimization? This book can!

Google is on the SEO warpath. Anyone caught breaking the rules or trying to manipulate rankings through aggressive SEO techniques, will find their website dropping out of the top 10, top 100, or out of the search results altogether. Commonly taught SEO techniques can now kill your rankings!

Google released a whole menagerie of animals (Panda, Penguin, Pigeon, etc), but also employs humans to rate your content. You cannot fly under the radar any more. Gone are the days of fast rankings with SEO loopholes. Today, SEO can be dangerous if you follow the wrong advice. Most free online SEO advice is very wrong because it’s either out of date, or written by someone that doesn’t do it for a living. I’ve been studying, testing, and teaching SEO for over a decade.

SEO 2021 is a book that will teach you the safe, white-hat search engine optimization strategies I personally use to get my web pages (and those of my clients) to rank high in Google. This is battle-tested, white hat SEO that I’ve learned, developed and tested over the last decade. On-site optimization techniques that I was teaching my newsletter readers back in 2008, are only now becoming mainstream in SEO. I play by Google’s rules, meaning I never have to wake up after a major update and wonder if my sites have been hit.

With so many algorithm changes taking place at Google, you might be wondering how it is possible to stay up to date with all the changes. The good news is that it is easy once you acquire the right mindset. Understand what Google is trying to do, and give it to them. You won’t find me discussing loopholes or strategies to beat the system. What you will find is solid strategies & advice to create great content, build authority links, and increase your domain authority.

This book covers everything you need to know, including:

• What is SEO and what are the main rnaking factors?

• Major Google changes and how they have affected the way we do SEO.

• Creating the quality content your visitors want, and search engines love.

• Finding essential theme words and phrases for any piece of content you write.

• All on-page factors discussed.

• Scema & Structured data.

• Site organization & structure.

• What is authority, and how you can you incrase yours?

• How to get authority, white-hat, high quality backlinks.

• Giving your visitors what they want, while keeping search engines happy.

• A complete SEO audit to check for common problems.

SEO 2021 was written by search engine veteran Andy Williams of ezSEONews.com. He has been teaching this stuff since 2003, in his free weekly newsletter. If you want to understand what the search engines want, and learn modern search engine optimization that gets higher rankings through great content and smart backlinking, explode your traffic, AND have Google’s blessing, then you should read this book.

Read more

This book offers a thorough investigation of the recent surge of webtoons and manga/animation as the sources of transmedia storytelling for popular culture, not only in East Asia but in the wider global context.

An international team of experts employ a unique theoretical framework of media convergence supported by transmedia storytelling, alongside historical and textual analyses, to examine the ways in which webtoons and anime become some of the major sources for transmedia storytelling. The book historicizes the evolution of regional popular culture according to the surrounding digital media ecology, driving the change and continuity of the manhwa industry over the past 15 years, and discusses whether cultural products utilizing transmedia storytelling take a major role as the primary local cultural product in the cultural market.

Offering new perspectives on current debates surrounding transmedia storytelling in the cultural industries, this book will be of great interest to scholars and students of media studies, East Asian studies and cultural studies.

Read more

HOW DO YOU BECOME A SUCCESSFUL GAME ARTIST?

The ultimate career guide walks you through the pitfalls and power-ups of building a career in this multi-billion dollar but secretive industry. Brimming with practical advice, for both aspiring artists and the experienced, GAME ARTIST leads you through the tricky process of career building, boosting you to the next level.

From experienced Art Director and Artist Paul Jones, GAME ARTIST provides you with the golden key to unlocking your full career potential. All you have to do is step through the door. This is a walkthrough and career guide rolled into one!

This book is for you, if:

• You want to learn the secrets of the games industry
• You want to get into a video game art department
• You wonder what makes a successful game artist
• You feel stuck in your role and want to level up
• You want to make the leap into team building and management

You don’t know how to get promoted? That’s ok. It’s because you don’t know the rules of the game. Until now.

Having worked for the last 25 years in the games industry, learning from the ground up, Paul has experienced a wide range of high-profile companies, Epic Games (Unreal Tournament 3), Rocksteady (Batman Arkham City), TTFusion (LEGO City Undercover) and the record-smashing Star Citizen with Cloud Imperium Games.

Game Artist is split into well-defined sections, making it easy for you to pick and chose.

Level One – Job Applicant
Covering the basics – including finding your way into the industry, getting a killer portfolio ready, understanding what an Art Director wants to see, and finally, interview and salary negotiation skills explained.

Level Two – Junior Artist
Your first few months of working in a games company, paperwork and contracts, company benefits, perks and bonuses. Dive into game development pipelines and company hierarchies. What’s expected of you as a new recruit and how to succeed and avoid early burn-out, giving you a heads-up on self-care, keeping you productive, having fun and learning to climb the ranks.

Level Three – Mid, Senior and Principal Artist
Decide where you’re heading next while mentoring others and working widely with the development team. Clear career progression outlining which skills you need for the all-important Personal Development Review (PDR). How and where to upgrade yourself – communication and teamwork, creativity, productivity, self-confidence, mentoring. Chose to specialise (or not) and when it’s time for a change, how best to make an exit strategy.

Level Four – Lead Artist
Making the transition to managerial responsibilities. Development of management techniques, understanding both yourself and your team, how to build and drive a successful team, dealing with tricky situations, meetings, presentations, staff reviews and negotiation. Plus, a section dedicated to self-care – how to set time aside for thinking, planning, and artwork.

Level Five – Art Director
The high-stakes role of Art Director explained. Working with executives and publishers, team deadlines, leading from the front, managing your team and the creative process. Revealing internal and external team pipelines, concept and game team artists, outsource studios and how to get the best from them all.

Packed with hard-won information, from studios around the world, in-depth interviews with seasoned industry professionals, and advice on being the ideal professional, GAME ARTIST is the helping hand you always wanted.

No more messing, no more guessing – it’s time to level up!

Read more

???????? Want to become a drawing expert? ????????

You’ve found the right book!
???? This Deluxe How to Draw includes simple, step-by-step instructions on how to draw classic with 20+ character in it.
???? To make your space more beautiful and attractive, you can display this book as a photograph in your room, on your bookshelf or anywhere you want because the cover of this book is glossy and designed impressively.
???? The magic of colors will pull you into an amazing world – where you can unwind, relieve stress, have more fun with yourself and unleash your artistic potential. You will have a lot of fun with coloring & Drawing your favorite characters from your favorite series

Book details:
✅ Suitable for beginners and those who want to improve their drawing skills
✅ Simple step-by-step tutorials by Following the picture.
✅ Unique and Top-quality drawings.
✅ Suitable for all skill levels (beginners, kids, and adults)
✅ A Perfect gift for kids, adults, and all Fans.
✅ Perfectly sized 8.5 x 11 Inches; 21.59 x 27.94

Makes a perfect Thanksgiving, Christmas, or New Year gift ???? So, What are you waiting for? Scroll to the top of the page and click the ???? ADD TO CART ???? button now !

Read more

This essential, hands-on guide is filled with examples of what a composition should look like and example of poorly designed layouts. Spot potential problems before they cost time and money, and adapt creative solutions for your own projects with this invaluable resource for beginner and intermediate artists.  With Beauty and the Beast examples and Simpson character layouts, readers will learn how to develop character layout and background layout as well as strengthen composition  styles with a creative toolset of trick shot examples and inspirational case studies. A companion website will include further technique based tools, finalized layout and composition examples and tutorials for further artistic skill development.

Read more

So, you’re an aspiring vlogger? Your new favorite content creator, Andrea Valeria of “It’s a Travel O.D.,” has broken down the vlogging process for you, without taking herself too seriously or getting overly technical. From naming your vlog, refining your style, and advancing your skills—to the satisfaction of publishing your very first video—you now have a vlogging mentor (and maybe your first viewer!). In this vlogging guide, you’ll learn: -What exactly is a vlog? -Finding your space in the vlogging world -What you need to get started vlogging -How to tell an engaging story through video -Shooting and editing techniques for newbies Get started on your first vlog. Then return to this book for mentorship when you come up with questions or need a little encouragement.

Read more

Create content and build a YouTube channel like a pro

Written by a successful YouTube channel producer, YouTube Channels For Dummies shows you how to create content, establish a channel, build an audience, and successfully monetize video content online. Beginning with the basics, it shows you how to establish a channel, join a partner program, and develop a content plan. Next, you’ll gain insight into how to create content that builds a channel, enhance the viral nature of a video, encourage subscriptions, and earn repeat views. If that weren’t enough, you’ll go on even further to learn how to get the word out about your channel and discover ways to enhance your potential profits. That’s a lot of info—but it’s easily digestible and simple to put into practice when it’s provided in the accessible and trusted For Dummies format.

YouTube is the third most-visited website on the Internet, making it prime real estate for anyone seeking customers, celebrity, or education. If you want to harness this irresistible platform and reach a global platform, YouTube Channels For Dummies makes it easy. In no time, you’ll have the know-how to create a YouTube channel with regular subscribers who watch, re-watch, and share your videos.

• Includes ten easy tips for growing a raptured YouTube audience
• Details how to enhance the viral nature of a video
• Shows you how to create and maintain a YouTube channel that generates views and revenue
• Written by the producer of a leading YouTube channel

Read more

Animation is a limitless medium for telling stories. Artists can create worlds, defy gravity, flip from factual to fantasy, and transport audiences to places they never imagined. The challenge is having the discipline to reel it in and be intentional about your storytelling choices. This book shows you how.

In Animated Storytelling, you’ll learn how to create memorable stories using animation and motion graphics by following 10 simple guidelines that take you through the stages of concept development, pre-production, storyboarding, and design. Award-winning animator Liz Blazer uses clear examples and easy-to-follow exercises to provide you with the instruction, encouragement, and tools you need to get your designs moving.

Whether your goal is to create exciting shorts for film festivals, effective messaging for broadcast or online, or simply to gain a deeper understanding of the medium, Animated Storytelling simplifies the process of creating clear and engaging stories for animation and motion graphics so you can get started easily.

In Animated Storytelling, you’ll learn how to:

• Write a creative brief for your project
• Find and communicate your story’s big idea
• Create a tight story using linear and nonlinear story structures
• Use color to clarify and enrich your story
• Define the rules for your animated world, and commit to them
• Ease into the challenging task of animation
• Make the work you want to be hired to do
• Share your work with the world!

Read more

Only by finding and focusing on a core mechanism can you further your pursuit of elegance in strategy game design.

Clockwork Game Design is the most functional and directly applicable theory for game design. It details the clockwork game design pattern, which focuses on building around fundamental functionality. You can then use this understanding to prescribe a system for building and refining your rulesets. A game can achieve clarity of purpose by starting with a strong core, then removing elements that conflict with that core while adding elements that support it.

Filled with examples and exercises detailing how to put the clockwork game design pattern into use, this book is a must-have manual for designing games.

• A hands-on, practical book that outlines a very specific approach to designing games

• Develop the mechanics that make your game great, and limit or remove factors that disrupt the core concept

• Practice designing games through the featured exercises and illustrations

 

Read more

A #1 AMAZON BESTSELLER!

“Perfect little planning notebook to get the kids writing their own plans before getting immersed in their videos and screentime. And a cute record to keep of all of their ideas!”

>>Perfect accompaniment to a YouTube or Vlogging Guidebook

Got a child who loves Vlogging and YouTube and loves making their own videos or wants to start? Help them harness their ideas and filming skills and get planning like a pro with this kid-friendly YouTube planning notebook.

Get them off their screens 24/7 and help them hone their writing, planning, organising, editing, marketing and business skills through a hobby they love – and make better videos because of it!

Includes hints and tips on how to make good videos, how to stay safe when publishing online, and a review section to keep thinking about what you do and how to make it better each time.

10 double-page-spread planning pages to get you started on your YouTube journey.

Don’t miss our new Minecraft Planning Book too! Available on Amazon now

PLEASE NOTE: This is predominantely a notebook, with lots of space for your child to plan and write down their own ideas. There is guidance at the start on how to do this, and each planning page is split into sections to help create logical, structured videos with an audience in mind. It is the perfect accompaniment to the many in-depth Vlogging Guidebooks there are available. It’s a little bit about reading and learning, but much more so about thinking, planning, writing, drawing and doing!

Read more

Achieve New Heights with Your Photography!
I’m pleased to introduce the Nikon Z8 Handbook; the comprehensive guide to making the most of the exceptional Nikon Z8 mirrorless camera. This book was written to give photographers of all experience levels in-depth knowledge, practical guidance, and cutting-edge techniques to advance their photography.
Beyond the basics, this manual provides in-depth explanations of the Nikon Z8’s extra features and customization choices. Learn how to utilize the camera’s straightforward menu system, take advantage of the built-in image stabilization, and explore the benefits of the electronic viewfinder. With the aid of step-by-step instructions, you can adapt the camera to your particular shooting style, creating a smooth and efficient workflow.
The Nikon Z8’s revolutionary full-frame sensor, which has an exceptional resolution, is at its core. This manual explores the capabilities of the sensor and explains how to enhance image quality, record minute details, and produce amazingly sharp images. Unlock the actual power of resolution by learning about the sensor’s cutting-edge technology, pixel layout, and efficient post-processing methods.
In this Nikon Z8 Guidebook, the several choices offered by the Z-mount system are investigated. Discover a wide range of exceptional lenses designed particularly for the Z-series cameras and discover how different lenses may influence your capacity for creative expression. This book provides instructions on lens selection, usage advice, and methods to record your vision with the highest level of detail and accuracy.
This manual explores the various autofocus settings, including as single-point, wide-area, and tracking, and explains when and how to use each setting effectively. Learn how to adjust focus settings, comprehend the camera’s subject identification algorithms, and perfect tactics for accurately and confidently shooting moving subjects.
With the help of this Nikon Z8 Guidebook, you’ll be able to pursue fresh creative endeavors. Learn how to use cutting-edge shooting techniques like time-lapse and multiple exposure to efficiently create amazing visual storytelling. With the insights from the manual on composition, lighting, and post-processing workflows, you can unleash your artistic potential and create photos that are genuinely unique.
This Nikon Z8 manual is your key reference for learning this remarkable camera, whether you’re a seasoned pro or a fervent enthusiast. This manual will enable you to push limits, capture amazing moments, and raise your photography to new heights of perfection with the Nikon Z8.

Read more

Are you seeking to edit stunning videos for your private use? Or are you looking to find video software that is amazing and easy to use? If you are, then this is the right guide to get started with your video editing journey.

With Adobe Premiere Elements 2023, creating stunning movies is easier than ever. Adobe Premiere Elements is a condensed version of Adobe Premiere Pro that was created for average home users rather than professional filmmakers. With a handy collection of in-built lessons and basic settings that make it simple to start editing films, it performs a fantastic job of introducing novice users to the world of video editing.
Anybody wishing to edit films fast, have fun, or produce amazing movies from a range of clips and pictures can take advantage of the versatility Adobe Sensei AI gives, whether you want to modify and chop or apply creative effects and overlays. The Quick view option in Premiere Elements also allows you to animate your clips and add titles, graphics, effects, and transitions, among other things. The Expert View, on the other hand, enables you to perform significantly more sophisticated adjustments.
This guide will give you a solid foundation and background on the various functionalities and features packed in Premiere Elements, as well as the tools, resources, and skills needed to advance and produce the desired look and sound for your videos. For a start, you will learn about the Premiere Elements workspace, how to customize your workspace, how to use guided edits, how to assemble your video in Quick View, how to add transitions between clips, how to create time-lapse videos and so much more. Unsurprisingly, Adobe Premiere Elements 2023 can be used by anybody, even if they have no prior experience with design, printing, or publishing software.
Here is a snippet of what you stand to learn from this guide:

• About Adobe Premiere Elements 2023
• How to edit in Quick View
• How to use Guided Edits
• How to create a still title
• How to adjust the effect
• How to add narration
• How to save a project
• How to organize clips in folders
• How to add media to your project
• How to choose between clips
• How to edit your video in Expert view
• How to create a video story or video collage
• How to customize transitions
• How to add audio and video effects
• How to mix audio and video sounds
• Movie editing tips & tricks
• … and lots more

Read more