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Don’t Let the Bastards Grind You Down: How One Generation of British Actors Changed the World
Alan Bates, Michael Caine, Sean Connery, Tom Courtenay, Albert Finney, Richard Harris, Peter O’Toole, Robert Shaw and Terence Stamp: They are the most formidable acting generation ever to tread the boards or stare into a camera, whose anti-establishment attitude changed the cultural landscape of Britain.
This was a new breed, many culled from the working class industrial towns of Britain, and nothing like them has been seen before or since. Their raw earthy brilliance brought realism to a whole range of groundbreaking theatre from John Osborne’s Look Back in Anger to Joan Littlewood and Harold Pinter and the creation of the National Theatre. And they ripped apart the staid, middle-class British film industry with kitchen-sink classics like Saturday Night and Sunday Morning, This Sporting Life, The Loneliness of the Long Distance Runner, A Kind of Loving and Billy Liar before turning their sights on international stardom: Connery with James Bond, O’Toole as Lawrence of Arabia, Finney with Tom Jones and Caine in Zulu.
Don’t Let the Bastards Grind You Down brings alive the trail-blazing period of theatre and film from 1956-1964 through the vibrant energy and exploits of this revolutionary generation of stars who bulldozed over austerity Britain and paved the way for the swinging 60s. What Peter Biskind’s Easy Riders Raging Bulls did for American cinema writing so Don’t Let the Bastards will do for the British cinema.
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£13.30£16.10 -
Doom: The Politics of Catastrophe
‘Magisterial … Immensely readable’ Douglas Alexander, Financial Times
‘Insightful, productively provocative and downright brilliant’ New York Times
A compelling history of catastrophes and their consequences, from ‘the most brilliant British historian of his generation’ (The Times)
Disasters are inherently hard to predict. But when catastrophe strikes, we ought to be better prepared than the Romans were when Vesuvius erupted or medieval Italians when the Black Death struck. We have science on our side, after all. Yet the responses of many developed countries to a new pathogen from China were badly bungled. Why?
While populist rulers certainly performed poorly in the face of the pandemic, Niall Ferguson argues that more profound pathologies were at work – pathologies already visible in our responses to earlier disasters.
Drawing from multiple disciplines, including economics and network science, Doom: The Politics of Catastrophe offers not just a history but a general theory of disaster. As Ferguson shows, governments must learn to become less bureaucratic if we are to avoid the impending doom of irreversible decline.
‘Stimulating, thought-provoking … Readers will find much to relish’ Martin Bentham, Evening Standard
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£10.10£12.30Doom: The Politics of Catastrophe
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Drawn to Drink: Fifty Years of the Advertising and Illustration of Drinks (50 Years)
A miscellany of illustrations for advertisements, leaflets, posters, articles, and books on drinks – both alcoholic and non-alcoholic.Read more
£9.20£9.50 -
Drink Maps in Victorian Britain
What is a ‘drink map’? It may sound like a pub guide, yet it actually refers to a type of late nineteenth-century British map designed specifically to shock and shame people into drinking less. This book explores how drink maps of particular cities were published in an attempt to fight increasingly rampant alcohol consumption, from Liverpool, Manchester and Sheffield to Oxford, London and Norwich. Featuring red symbols to indicate where alcohol was sold, these special street maps were posted prominently in public places, submitted as evidence, sent to Members of Parliament and published in newspapers to show just how inebriated a neighbourhood could be. They promoted the message that having fewer places to buy alcohol was the answer to reducing widespread crime, poverty and sickness. And they worked – at first. After consulting a drink map in one town, judges decided to close half the licensed shops because even then no one had to walk more than two minutes to buy a beer. Illustrated with original maps, advertisements and temperance propaganda, the story of their brief history is told amidst a tangle of licensing laws, rogue magistrates, irate brewers, ardent temperance organizers and accounts of the complex role alcohol played across all levels of Victorian society.Read more
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Eastern Philosophy: Teach Yourself: A guide to the wisdom and traditions of thought of India and the Far East (Teach Yourself: Philosophy & Religion)
Eastern Philosophy examines key ideas that developed within the ancient civilisations of India and China. It presents a range of philosophies that both inform discussion of personal, moral and social issues and address the fundamental questions about the nature of reality and the place and purpose of human life within it.
From the erotic images of Tantra to the simple precision of Zen, and from the social order in traditional Confucian teaching to the rich variety of Hindu ideas and lifestyles, Eastern Philosophy provides a feast of ideas of universal relevance.
Eastern Philosophy:
– Looks at the ethical and social implications of Eastern philosophy.
– Gives key terms in their original language with full explananations.
– Points to parallels with Western thought, where appropriate.
– Provides essential background information for appreciating the religions of India and the Far East.
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£9.40£11.40 -
Easy Riders, Raging Bulls: How the Sex, Drugs and Rock ‘n’ Roll Generation saved Hollywood
Based on hundreds of interviews with the directors, as well as producers, stars, studio executives, spouses and girlfriends, this is the full story of the crazy world the directors ruled. Never before have so many celebrities talked so frankly about one another and the drugs, sex, and money that made so many of them crash and burn.Read more
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Edexcel GCE Politics AS and A-level Student Book and eBook (Edexcel GCE Politics 2017)
Exam papers covered: Edexcel AS and A level Politics
First teaching: September 2017
First exams: Summer 2018This Student Book with e-book is specifically designed for the Edexcel AS and A level Politics 2017 specifications, giving you comprehensive coverage of the qualification content and great support for the new assessments – in both print and digital formats.
- Covers the whole of the two-year A level course, and includes all three components of the course so you have everything you need in one book.
- Clearly explains all key terminology and includes support for the assessments in every unit, including exam-style questions and guidance with exam technique.
- Comes with an e-book to give you easy online access to the textbook content on the go.
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Effective SEO and Content Marketing: The Ultimate Guide for Maximizing Free Web Traffic
Get beyond the basics and see how modern-day users are reimaging the SEO process
SEO is often underutilized and overlooked across the marketing realm today. SEO is not merely trying to improve your website ranking on Google, but it can spark and optimize ideas. Above all it can help improve the amount of free traffic coming to your web properties. This book provides you with a comprehensive approach to make sure marketing spend is utilized as effectively as possible and deliver the best ROI for your brand and business.
Maximizing your organic (free) traffic channels should be a top priority and this book will provide you with insight on how to do that. From working with social media influencers to steering creative ideas and campaigns, modern day SEO requires a full-service perspective of marketing and its processes.
- General education on SEO and organic content marking
- Understanding which search engines to focus on
- How SEO and content can solve business problems
- Building a new brand through SEO and content
- Identifying who your true competitors are
- Which Analytics reports you should be regularly monitoring
- How to establish research channels that can inform your business initiatives
- Building personas and audience purchase journeys
- Prioritizing locations, demographics and countries
- What needs to be in place to maximize free traffic levels to your brands assets
- Understanding all the key tasks and attributes for an effective content program
- Data-Driven Content: Detailed instruction on how to use data to inform content responses, ideas and asset types
- Understanding different content asset types from standard items like articles to highly advanced assets like films, podcasts, white papers and other assets
- Calculating ROI for SEO and Content initiatives
- Small business marketing via content and SEO and having the right small business mindset for success
- Website and content design considerations (accessibility, principles of marketing)
- Optimizing for the future and looking at other search venues
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- Amazon Optimization
- YouTube Optimization
- App Store Optimization (ASO)
- Podcast Optimization
- Optimizing Blogs and other off-site content
- Prepping and optimizing for the newest technologies, including voice search, artificial intelligence, and content discovery vehicles
- How to build an optimization path and programs that drive results and manage risks
In addition to learning the most effective processes to structure your SEO, you will have access to bonus materials that accompany this book which will include worksheets, checklists, creative brief examples, quizzes, and best interview questions when hiring an SEO specialist. Modern-day marketers, business owners, and brand managers, this book is for you!
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£26.30£33.20 -
Egyptian Hieroglyphs for Complete Beginners: The Revolutionary New Approach to Reading the Monuments
An entirely fresh and accessible approach to reading ancient Egyptian hieroglyphs by a proven expert, this step-by-step introduction assumes no previous knowledge of grammar or ancient languages, but guides readers through the inscriptions, from simple to more complex, supported by full explanations and translations. Readers’ will see their knowledge and skills grow as Bill Manley clearly explains the mysteries of hieroglyphs without jargon or technical terms, guiding the reader step by step through 27 real-life, unaltered texts from stelae, tombs and portable objects. Specially commissioned line drawings present engaging texts clearly and elegantly, while fact boxes bring to life images of monuments of high officials and kings, giving glimpses of ancient Egyptian society and beliefs. This guide is essential reading for anyone interested in Ancient Egypt, hieroglyphs or ancient languages and contains all the knowledge you need in order to start deciphering hieroglyphic texts for yourself.Read more
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Elstree Studios: A Celebration of Film and Television
Elstree Studios is a lavish tribute to ninety years of film and television production. These renowned film studios have been home to some of the most successful and enduring film and television programmes produced in the UK, from Star Wars, Indiana Jones and The Avengers to The King’s Speech and TV shows such as Strictly Come Dancing and Big Brother.
With contributions from actors, directors and behind-the-scenes personnel, this book traces the studios’ history, from humble beginnings, through the golden age of film, tough times and the threat of closure to becoming London’s go-to film and television studio today. This fascinating history is lavishly illustrated with over 250 photographs and film stills.
Published in association with the studios, this is a celebration of world-class film and TV, and provides an intriguing insight into the past glories and hurdles faced by Elstree Studios and the film and television industry, looking forward to an exciting future.
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Emeric Pressburger: Life and Death of a Screenwriter: The Life and Death of a Screenwriter
A Hungarian Jew who lived and worked in half a dozen European countries before arriving in Britain in 1935, Pressburger’s reputation rests on the series of strikingly original films he made in collaboration with Michael Powell under the banner of The Archers. The Red Shoes, A Matter of Life and Death, Black Narcissus and The Life and Death of Colonel Blimp all bear the unique credit ‘Written, Produced and Directed by Michael Powell and Emeric Pressburger’.
Frequently controversial, always experimental, The Archers suffered a long period of neglect before being rediscovered by such prominent admirers as Martin Scorsese, Derek Jarman and Francis Ford Coppola.
Written by his grandson, and containing extracts from private diaries and correspondence, this biography defends the notion of film as a collaborative art and illuminates the adventurous life and work of the film-maker who brought continental grace, with and style to British cinema.
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Escape from Model Land: How Mathematical Models Can Lead Us Astray and What We Can Do About It
‘A brilliant account of how models are so often abused and of how they should be used’ John Kay
How do mathematical models shape our world – and how can we harness their power for good?
Models are at the centre of everything we do. Whether we use them or are simply affected by them, they act as metaphors that help us better understand the increasingly complex problems facing us in the modern world. Without models, we couldn’t begin to tackle three of the major challenges facing modern society: regulation of the economy, climate change and the COVID-19 pandemic. Yet in recent years, the validity of the models we use has been hotly debated and there has been renewed awareness of the disastrous consequences when the makers and interpreters of models get things wrong.
Drawing on contemporary examples from finance, climate and health policy, Erica Thompson explores what models are, why we need them, how they work and what happens when they go wrong. This is not a book that argues we should do away with models, but rather, that we need to properly understand how they are constructed – and how some of the assumptions that underlie the models we use can have significant unintended consequences. Unexpectedly humorous, thought-provoking and passionate, this is essential reading for everyone.
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£10.11£10.99 -
European Union Politics
European Union Politics is the most complete and issues-led introductory textbook on the European Union. Written by an expert team of contributors, it fully equips students to understand the European Union and the topical debates that surround it.Alongside rigorous coverage of the theory, institutions, and policies of the EU, the book engages with contemporary debates, and current crises. The seventh edition has been substantially updated, with significantly revised chapters on Brexit and the CJEU, as well as two new chapters covering the EU response to the COVID-19 pandemic, and the European migration and refugee crisis.
The text’s accessible writing style makes it the ideal starting point for anyone wishing to fully understand the workings of this complex and ever-evolving system. Throughout the book, students are supported by helpful learning features, including key points, questions, and examples.
Digital formats and resources
The seventh edition is available for students and institutions to purchase in a variety of formats.
The e-book offers a mobile experience and convenient access, along with functionality tools, navigation features, and links that offer extra learning support: www.oxfordtextbooks.co.uk/ebooks
In addition to supportive learning features within the book, the text is accompanied by online resources designed to help students to take their learning further.
For students:
– Test your knowledge of the chapter material and receive instant feedback with multiple choice questions
– Revise key terms and concepts with a flashcard glossary
– Prepare for assessments with help from the revision guide
– Expand your knowledge of the EU’s member states with an interactive timeline of the EU
– Conduct further research with relevant web links to additional reliable contentFor registered adopters of the text:
– Reinforce key themes from each chapter with suggested seminar and essay questions
– Use the adaptable PowerPoint slides as the basis for lecture presentations or as hand-outs in classRead more
£34.80£38.00European Union Politics
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Evaluative Constructions in Italian Sign Language (LIS): A Multi-Theoretical Analysis (Sign Languages and Deaf Communities [SLDC] Book 17)
The domain of evaluative morphology is vast and complex, as it requires the combination of morphological, semantic and pragmatic information to be understood. Nevertheless, cross-linguistic studies on spoken languages show that languages share some patterns in the way they encode evaluative features. It follows that investigating evaluative morphology in sign languages (SLs) can enrich the literature and offer new insights. This book provides descriptive and theoretical contributions by considering Italian Sign Language (LIS) as empirical ground of investigation. At the descriptive level, the analysis of corpus and elicited data improves the description of morphological processes in LIS, as well as typological studies on evaluative morphology by adding the patterns of a visuo-gestural language. At the theoretical level, the study shows the benefit of combining different approaches (Generative Linguistics, Linguistic Typology, Cognitive Linguistics) for the exploration of evaluative constructions in SLs, as it allows to identify both modality-specific and modality-independent properties.
In sum, this book encourages the readers to rely on different data types, analyses and theoretical perspectives to investigate linguistic phenomena in SLs.Read more
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Everybody Dance: Chic and the Politics of Disco
With their era-defining music and instantly recognisable look, Chic s reputation as pioneers of disco has endured long after the movement itself.
After their initial success in the 1970s with classics such as Good Times , Le Freak and I Want Your Love , Chic disbanded in 1983, with founding members Nile Rodgers and Bernard Edwards becoming in-demand producers. After Edwards tragic early passing in 1996, Nile Rodgers involvement in Daft Punk s 2013 s smash hit Get Lucky catapulted Chic back to international acclaim. And now, from curating Meltdown in 2019 to headlining festivals all over the world, Nile Rodgers and Chic have arguably never been more popular.
Covering the sweet successes and fallings out of favour, the creative process and encounters with Jimi Hendrix, David Bowie, Diana Ross, Madonna and others, the acclaimed Everybody Dance explores the highs and the lows of Chic s journey in fascinating detail. With a new foreword by Duran Duran founding member John Taylor and a host of new interviews with Nile Rodgers, Johnny Mathis and many others, to add to those with Ahmet Ertegun, Bryan Ferry and David Bowie, this edition bring their enthralling journey up to date.
A must-read for any disco fan, Everybody Dance: Chic and the Politics of Disco is the essential story of the legendary band who still get us lost in music, over four decades on.
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£11.80£19.00Everybody Dance: Chic and the Politics of Disco
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Everyday Life in Victorian London
Everyday Life in Victorian London explores the daily lives of adults and children, aristocracy and middle classes, working poor and the ‘submerged tenth’ underclass. It shows the different faces of London, with its many extremes and contrasts – by day and by night; busy and peaceful; ugly and beautiful; safe and dangerous. It looks at the River Thames and its importance; the City, West and East Ends; at work, leisure, health, hospitals, education, food, clothes, housing, shops and markets, transport and infrastructure, public services, crime, the police and prisons, immigrant communities, and important events such as the Great Exhibition of 1851 and Queen Victoria’s golden and diamond jubilees. Daily life in the capital will be explored at three levels – above ground (views from hot air balloons), at ground level, and below ground (the sewage system, the underground railway and cemeteries). A central theme is the rapid growth in population throughout the century due to immigration from the countryside and abroad, and the resulting expansion into ‘The Monster City’. The final chapter describes London at the end of the century with improved transport, a newly embanked Thames, a sewage system, housing for the poor, public buildings, hospitals and prisons – a transformed capital of a great empire and the embryo of the London we know today.Read more
£18.20£21.80Everyday Life in Victorian London
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Everyday Parenting with Security and Love: Using PACE to Provide Foundations for Attachment
Children who have experienced trauma, loss or separation early in life need more than just special care and attention; they need to be parented with love and security in a way that allows them to heal and rebuild emotional bonds. This comprehensive book provides parents and carers with crucial advice and guidance on how to strengthen attachment and trust.
Based on Dan Hughes’ proven ‘PACE’ model of therapeutic parenting, this book explains how to implement PACE techniques to overcome the challenges faced by children who struggle to connect emotionally. Barriers to stable relationships such as a lack of trust, fear of emotional intimacy, and high levels of shame are all explained. It explores techniques to overcome these barriers by teaching how to support the child’s behaviour at the same time as building empathy and trust.
The practical parenting guidance offered throughout is essential for carers or parents of troubled children, and will help build safe, secure emotional relationships.
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£18.00 -
Everyone Here Spoke Sign Language: Hereditary Deafness in Martha’s Vineyard: Hereditary Deafness on Martha’s Vineyard
From the seventeenth century to the early years of the twentieth, the population of Martha’s Vineyard manifested an extremely high rate of profound hereditary deafness. In stark contrast to the experience of most Deaf people in our own society, the Vineyarders who were born Deaf were so thoroughly integrated into the daily life of the community that they were not seen―and did not see themselves―as handicapped or as a group apart. Deaf people were included in all aspects of life, such as town politics, jobs, church affairs, and social life. How was this possible?
On the Vineyard, hearing and Deaf islanders alike grew up speaking sign language. This unique sociolinguistic adaptation meant that the usual barriers to communication between the hearing and the Deaf, which so isolate many Deaf people today, did not exist.
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£17.70 -
Everything I Learned about Life, I Learned in Dance Class
Ultimate “Tiger Mom” Abby Lee Miller—the passionate, unapologetically outspoken, tough-as-nails star of Lifetime’s phenomenal hit Dance Moms and Abby’s Ultimate Dance Competition—offers inspirational, tough love guidance for parents who want to help their children succeed and for readers of all ages striving to become the best they can be.
If you want to help your kid reach the top, you can find no better coach than Abby Lee Miller. While some may criticize her methods, no one argues with her results. Her kids excel, her teams win, and her alumni go on to Broadway careers.
Organized by “Abbyisms,” her unique and effective philosophies on hard work, competition, and life, this straight-talking guide provides clear and proven advice for achieving success, from figuring out your child’s passion to laying the groundwork for an exciting future career. Abby answers tough questions from real moms, shares all the stories fans want to hear, and includes vignettes from shining alums who give their take on her unique approach and how it helped them make their dreams come true.
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£8.70£9.50 -
Everything is Everything: The Top 10 Bestseller
‘Infinitely more readable than the average journalism memoir, and decidedly more important.’ – Sathnam Sanghera, The Times
‘So engaging. You feel as if he is talking to you, sharing ideas and thoughts, as if you were a friend.’ – Yasmin Ahlibai-Brown
As a Bolton teenager with a paper round, Clive Myrie read all the newspapers he delivered from cover to cover and dreamed of becoming a journalist. In this deeply personal memoir, he tells how his family history has influenced his view of the world, introducing us to his Windrush generation parents, a great grandfather who helped build the Panama Canal, and a great uncle who fought in the First World War, later to become a prominent police detective in Jamaica.
He reflects on how being black has affected his perspective on issues he’s encountered in thirty years reporting some of the biggest stories of our time (most recently from Ukraine), showing us how those experiences gave him a better idea of what it means to be an outsider. He tells of his pride in his roots, but his determination not to be defined by his background in dealing with the challenges of race and class to succeed at the highest level.
Moving, engaging, revealing, Everything is Everything is a story of love and hate – but also hope.
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£15.00£22.00Everything is Everything: The Top 10 Bestseller
£15.00£22.00 -
Experiencing Cinema: Participatory Film Cultures, Immersive Media and the Experience Economy
Film is often conceived as a medium that is watched rather than experienced. Existing studies of film audiences, and of media reception more broadly, have revealed the complexity of viewing practices and cultures surrounding cinema-going and its exhibition spaces. Experiencing Cinema offers the first in-depth study of participant engagement with a range of experiential media forms derived from cinema culture. From sing-a-long screenings to theatrical extravaganzas, a broad spectrum of alternative film-going practices and immersive spaces are explored and analysed in this original audience study.Moving from intimate community gatherings to blockbuster urban venues, from isolated farmhouses to Olympic stadia, Experiencing Cinema considers the lure and value of these popular events. Often attracting a diverse, intergenerational range of participants, from early-adopter urban hipsters to DIY rural communities, the growing demand for participatory cinema within the contemporary marketplace is analysed alongside broader debates circulating around the move away from traditional tiered seating and increased audience mobility and the de-centring of the film text.
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£19.80 -
Exploited: The heartbreaking true story of a teenage girl trapped in a world of abuse and violence (A Maggie Hartley Foster Carer Story)
Fourteen-year-old Hannah comes to live with foster carer Maggie Hartley after her mum pleads with Social Services to take her into care, unable to cope with her daughter anymore. Previously a good student, a loving daughter and sister, Hannah is now playing truant, drinking, and taking drugs. Angry and mistrustful, it seems that nobody can reach this troubled teenager.
Maggie is used to difficult teenagers, but Hannah’s behaviour brings into question everything Maggie has ever learnt in all her years as a foster carer. Determined to push away everyone around her away, Hannah’s life seems to be spiralling out of control. But when Hannah finally breaks down and confides a shocking secret to Maggie, the truth behind her chaotic behaviour is finally revealed.
Can Maggie help this vulnerable young girl overcome the trauma of what’s happened to her and set her free from the demons that haunt her?
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£4.30 -
Eye for An Eye: The brand-new book club thriller that will get everyone talking
OUR MOST NOTORIOUS CRIMINALS HAVE HIDDEN IN PLAIN SIGHT.
UNTIL NOW…‘Emily’ is a devoted single mother.
‘Jack’ starts a new job in a new town.
They both share the same secret:
neither of them are who they say they are.They are among only nine criminals in the UK who have been granted lifelong anonymity, for their own safety, because of their terrible crimes.
But what if someone exposed their true identities to the families of their victims, who are desperate for revenge?
Probation officer Olivia Campbell is caught in the crossfire of this crisis – and as the search for the mole behind it all intensifies, so too does the hunt for the vigilante killers let loose by the leaks…
RIGHT OR WRONG?
CRIMINAL OR VICTIM?
REDEMPTION OR REVENGE?*****
‘A big, bold, twisting thriller’ CHRIS WHITAKER
‘A thought-provoking masterclass’ DANIEL COLE#EyeForAnEye
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£4.70£9.50 -
Eyeliner: A Cultural History
A dazzling exploration of the intersections of beauty and power around the globe, told through the lens of an iconic cosmetic
‘Awe-inspiring and fascinating’ Funmi Fetto
‘A treat to read’ Kassia St ClairFrom the distant past to the present day, humans have been drawn to lining their eyes. The aesthetic trademark of figures ranging from Nefertiti to Amy Winehouse, eyeliner is one of our most enduring cosmetic tools; ancient royals and Gen Z beauty influencers alike would attest to its uniquely transformative power. It is undeniably fun – yet it is also far from frivolous.
Seen through Zahra Hankir’s (kohl-lined) eyes, this ubiquitous but seldom-examined product becomes a portal to history, proof both of the stunning variety among cultures across time and space and of our shared humanity. Through intimate reporting and conversations – with nomads in Chad, geishas in Japan, dancers in India, drag queens in New York, and more – Eyeliner embraces the rich history and significance of its namesake, especially among communities of colour. What emerges is a delightful, surprising, and unexpectedly moving journey through streets, stages, and bedrooms around the world, and a thought-provoking reclamation of a key piece of our collective history.
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£14.60£18.00Eyeliner: A Cultural History
£14.60£18.00 -
FACEBOOK ADVERTISING: Guide For Beginners To Increase Your Sales in 10 Steps and Become Influencer. Use Facebook ADS, Groups and Live Broadcast For Your Business Strategy in…
What are the best Facebook Marketing Tips?
What is the Secret to Building Successful Facebook Ads?
How do Millions of People Earn Money Using Facebook?
If you want to take your business on heights with Facebook Ads then keep reading…
Your customer never stop to Use this Awesome Book!
Social media has become an integral part of business growth today!
If your business does not have a presence on Social Media, you are losing a big chunk of business.
No matter the size of your business,you should be active on social media.
◆ Some statistics:
FaceBook accounts for more than 9% of digital advertising and 18.4% of the global mobile digital advertising. 92% of social marketers are using FaceBook for advertising. Businesses are paying 122% more per advertisement unit on FaceBook than they did just a year ago.
But the question is …. Do Facebook Ads Really Work?
Yes! If targeted properly, Facebook Ads are worth the investment.
Understanding how to leverage Facebook ads effectively is now more important than ever.
Since it is a part of almost every successful social media strategy, it is vital to know how your posts can be seen by the right consumers at the right time.
The number one step that you as an advertiser should take is to identify the goal of your ad campaign.
Do you want to?
– Drive relevant traffic to your site?
– Generate more leads?
– Encourage users to interact with your page?
– Secure more sales?
– Expand your brand’s reach?
✓ Now you know the answer to “do Facebook ads work”?
Yes, and there’s absolutely no doubt about it.
You don’t have to be an expert to start advertising on Facebook.
This Complete Guide to Facebook Advertising covers such topics as:
- Everything about Facebook Pages
- Marketing is a two-way street
- Pre-selling your audience
- Improve, Test, Grow, and Monetize
- Analyzing and Retargeting
- Maximizing Organic Reach on Facebook
- Using the Pixel to improve Ad Targeting
- Common mistakes and How to Avoid Them… AND MORE!!!
Are you still thinking?
Buy it NOW and let your customers get addicted to this amazing book
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£19.10£21.80 -
Fear Itself: The New Deal and the Origins of Our Time
Redefining the traditional understanding of the New Deal, Fear Itself examines this pivotal American era through a sweeping international lens that juxtaposes a struggling democracy with enticing ideologies like Fascism and Communism. Ira Katznelson asserts that, during the 1930s and 1940s, American democracy was rescued yet distorted by a unified band of southern legislators who safeguarded racial segregation as they built a new national state to manage capitalism and assert global power. This study brings to life the politicians and pundits of the time, including Walter Lippmann, who argued that America needed a dose of dictatorship; Mississippi’s five-foot-two Senator Theodore Bilbo, who advocated the legal separation of races; and Robert Oppenheimer, who built the atomic bomb yet was undone by the nation’s hysteria. Fear Itself is a work vital to understanding America and the world the New Deal made.Read more
£14.20 -
Female Masculinities and the Gender Wars: The Politics of Sex
“Thoughtful and often moving.” Gaby Hinsliff, The Guardian
Female Masculinities and the Gender Wars provides important theoretical background and context to the ‘gender wars’ or ‘TERF wars’ – the fracture at the forefront of the LGBTQ international conversation. Using queer and female masculinities as a lens, Finn Mackay investigates the current generational shift that is refusing the previous assumed fixity of sex, gender and sexual identity. Transgender and trans rights movements are currently experiencing political backlash from within certain lesbian and lesbian feminist groups, resulting in a situation in which these two minority communities are frequently pitted against one another or perceived as diametrically opposed.
Uniquely, Finn Mackay approaches this debate through the context of female masculinity, butch and transmasculine lesbian masculinities. There has been increasing interest in the study of masculinity, influenced by a popular discourse around so-called ‘toxic masculinity’, the rise of men’s rights activism and theory and critical work on Trump’s America and the MeToo movement.
An increasingly important topic in political science and sociological academia, this book aims to break new ground in the discussion of the politics of gender and identity.
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£18.20£20.90 -
FIFTH SUN: A New History of the Aztecs
In November 1519, Hernando Cortés walked along a causeway leading to the capital of the Aztec kingdom and came face to face with Moctezuma. That story―and the story of what happened afterwards―has been told many times, but always following the narrative offered by the Spaniards. After all, we have been taught, it was the Europeans who held the pens. But the Native Americans were intrigued by the Roman alphabet and, unbeknownst to the newcomers, they used it to write detailed histories in their own language of Nahuatl. Until recently, these sources remained obscure, only partially translated, and rarely consulted by scholars.For the first time, in Fifth Sun, the history of the Aztecs is offered in all its complexity based solely on the texts written by the indigenous people themselves. Camilla Townsend presents an accessible and humanized depiction of these native Mexicans, rather than seeing them as the exotic, bloody figures of European stereotypes. The conquest, in this work, is neither an apocalyptic moment, nor an origin story launching Mexicans into existence. The Mexica people had a history of their own long before the Europeans arrived and did not simply capitulate to Spanish culture and colonization. Instead, they realigned their political allegiances, accommodated new obligations, adopted new technologies, and endured.
This engaging revisionist history of the Aztecs, told through their own words, explores the experience of a once-powerful people facing the trauma of conquest and finding ways to survive, offering an empathetic interpretation for experts and non-specialists alike.
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£13.40£16.60FIFTH SUN: A New History of the Aztecs
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Film and Video Censorship in Modern Britain
How does film and video censorship operate in Britain? Why does it exist? And is it too strict? Starting in 1979, the birth of the domestic video industry – and the first year of the Thatcher government – this critical study explains how the censorship of films both in cinemas and on video and DVD has developed in Britain. As well as presenting a detailed analysis of the workings of the British Board of Film Classification, Petley casts his gaze well beyond the BBFC to analyse the forces which the Board has to take into account when classifying and censoring. These range from laws such as the Video Recordings Act and Obscene Publications Act, and how these are enforced by the police and Crown Prosecution Service and interpreted by the courts, to government policy on matters such as pornography. In discussing a climate heavily coloured by 30 years of lurid ‘video nasty’ stories propagated by a press which is at once censorious and sensationalist and which has played a key role in bringing about and legitimating one of the strictest systems of film and video/DVD censorship in Europe, this book is notable for the breadth of its contextual analysis, its critical stance and its suggestions for reform of the present system.Read more
£15.40 -
Film Studies: An Introduction: Teach Yourself
An unpretentious guide for all those who want to learn to analyse, understand and evaluate films.
Film Studies: An Introduction provides an overview of the key areas in film studies, including aesthetics, narrative, genre, documentary films and the secrets of film reviewing. From Hitchcock and Tarantino to Spielberg and Bigelow, you will gain a critical understanding of legendary directors and the techniques and skills that are used to achieve cinematic effects. Whether you are a film studies student or just a film buff wanting to know more, this book will give you an invaluable insight into the exciting and incredibly fast-moving world of film.
Understand Film Studies includes:
Chapter 1: Film aesthetics: formalism and realism
Chapter 2: Film structure: narrative and narration
Chapter 3: Film authorship: the director as auteur
Chapter 4: Film genres: defining the typical film
Chapter 5: The non-fiction film: five types of documentary
Chapter 6: The reception of film: the art and profession of film viewingRead more
£9.10£12.30Film Studies: An Introduction: Teach Yourself
£9.10£12.30 -
Fin-De-Siecle Vienna: Politics and Culture (Vintage)
A Pulitzer Prize Winner and landmark book from one of the truly original scholars of our time: a magnificent revelation of turn-of-the-century Vienna where out of a crisis of political and social disintegration so much of modern art and thought was born.“Not only is it a splendid exploration of several aspects of early modernism in their political context; it is an indicator of how the discipline of intellectual history is currently practiced by its most able and ambitious craftsmen. It is also a moving vindication of historical study itself, in the face of modernism’s defiant suggestion that history is obsolete.”
— David A. Hollinger, History Book Club Review“Each of [the seven separate studies] can be read separately….Yet they are so artfully designed and integrated that one who reads them in order is impressed by the book’s wholeness and the momentum of its argument.”
— Gordon A. Craig, The New Republic“A profound work…on one of the most important chapters of modern intellectual history” — H.R. Trevor-Roper, front page, The New York Times Book Review
“Invaluable to the social and political historian…as well as to those more concerned with the arts” — John Willett, The New York Review of Books
“A work of original synthesis and scholarship. Engrossing.”
— NewsweekRead more
£28.00 -
FISH HEALTH AND DISEASE: FISH DISEASE IDENTIFICATION, TREATMENT, CONTROL AND PREVENTION
FISH HEALTH AND DISEASE:
IDENTIFICATION, TREATMENT, CONTROL AND PREVENTIONAll living things in certain circumstances are subject to ill-health and diseases, and fish is no exception. It is possible that at one time or the other the fish farmer has to deal with disease conditions of fish in the culture facility like pond,tanks etc.
To do this properly, it is necessary to know something about fish diseases that are likely to be contracted and how they can be prevented or cured.
It is quite possible to keep fish in a state of good health.
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£3.90 -
Folklore and Symbolism of Flowers, Plants and Trees [Illustrated Edition]
2012 Reprint of 1960 Edition. Exact facsimile of the original edition, not reproduced with Optical Recognition Software. In this unique and fascinating book, two collectors of pictorial symbols tell the story of flower symbolism, explaining its religious, magical and legendary significance and revealing hundreds of curious and little know facts. This is an essential work for folklorists, for artists and designers in all fields, for botanical and gardening specialists, and for all those who would be familiar with the hidden language of flowers, plants and trees. Profusely illustrated.Read more
£9.00 -
Food of the Cods: How Fish and Chips Made Britain
The story of Britain’s fish and chips obsession
‘A lyrical, amiable and educational celebration of what may be our greatest achievement: the chippy.’ Stuart Maconie
Step inside and unwrap this deliciously entertaining look at Britain’s national dish.
There is a corner of every town and city in Britain where the air is tangy with vinegar and the scent of frying. Following the irresistible lure, Daniel Gray ponders the magic of chippies and the delights they have sprinkled among us for the last 150 years as he investigates the social – and sociable – history of fish and chips.
Travelling to chippies from Dundee to Devon via South Shields, Oldham, Bradford, Bethnal Green, the Rhondda Valley and more – Daniel Gray explores our fish-and-chip nation to show how chippies have helped emancipate women, promote equality for immigrants and shape local and national identity.
Whether you were raised eating scraps of Wolverhampton’s orange chips, London’s ‘wallies’ or Hull’s chip spice – even if you think you know whether tea, Vimto or dandelion and burdock is the best accompaniment – this mouth-watering book is as much about who we are as what we eat.
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£10.60£12.30Food of the Cods: How Fish and Chips Made Britain
£10.60£12.30 -
Foreign Policy: Theories, Actors, Cases
This ground breaking text provides the ideal introduction to the ever-changing field of foreign policy. With a unique combination of theories, actors and cases in a single volume, the expert contributors provide students with a valuable and accessible introduction to what foreign policy is and how it is conducted.
With an emphasis throughout on grounding theory in empirical examples, the textbook features a section dedicated to relevant and topical case studies where foreign policy analysis approaches and theories are applied.
The expert team of contributors clearly conveys the connection between international relations theory, political science, and the development of foreign policy analysis, emphasizing the key debates in the academic community.The text is accompanied by an Online Resource Centre, which provides additional resources for both lecturers and students.
For students:
– Expand your reading with web links organized by chapter that point you to pertinent articles and useful websites.
– Test your understanding of key terms with the flashcard glossary.
– Explore the evolution of foreign policy analysis by following an interactive timeline
For lecturers:
– Use the adaptable PowerPoint slides as the basis for lecture presentations, or as hand-outs in class.
– Find out how to use case studies in your teaching with our guide to using case studies
– Use the simulation exercises to help your students explore negotiations and debatesRead more
£33.80£38.00Foreign Policy: Theories, Actors, Cases
£33.80£38.00 -
Forensic Accounting
The only textbook on forensic accounting specifically written to cover UK business practice, this accessible and comprehensive introduction uses stories of real-world frauds and practical case studies to help develop students’ skills.Offering a detailed explanation of the process for defending against and investigating fraud within the UK, the text considers the legal and corporate governance framework in which fraudsters operate, as well as the psychology of their behaviour. The text also covers non-fraud aspects of forensic accounting, such as litigation support, dispute resolution, quantifying damages or compensation claims and acting as an expert witness.
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£51.30Forensic Accounting
£51.30 -
Forensic Accounting and Fraud Investigation for Non-Experts
Fully revised, the proven primer on forensic accounting with all-new casesA must-have reference for every business professional, Forensic Accounting and Fraud Investigation for Non-Experts, Third Edition is a necessary tool for those interested in understanding how financial fraud occurs and what to do when you find or suspect it within your organization. With comprehensive coverage, it provides insightful advice on where an organization is most susceptible to fraud.
- Updated with new cases and new material on technology tools in forensic accounting
- Covers the core accounting, investigative, and legal aspects of forensic accounting for professionals new to the field
- Covers investigative and legal issues along with accounting schemes
Written by a team of recognized experts in the field of forensic accounting, Forensic Accounting and Fraud Investigation for Non-Experts, Third Edition is essential reading for accountants and investigators requiring the most up-to-date methods in dealing with financial fraud within their organizations.
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£45.60 -
Fraud, Corruption and Sport
This book offers historical and contemporary international analysis of fraud and corruption in sport, including a diverse range of cases from the sporting world including football, cricket, horse racing and boxing.Read more
£40.20Fraud, Corruption and Sport
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Frenemies: The Epic Disruption of the Advertising Industry (and Why This Matters)
An intimate and profound reckoning with the changes buffeting the $2 trillion global advertising and marketing business from the perspective of its most powerful players, by the bestselling author of Googled
Advertising and marketing touches on every corner of our lives, and is the invisible fuel powering almost all media. Complain about it though we might, without it the world would be a darker place. And of all the industries wracked by change in the digital age, few have been turned on its head as dramatically as this one has. We are a long way from the days of Don Draper; as Mad Men is turned into Math Men (and women–though too few), as an instinctual art is transformed into a science, the old lions and their kingdoms are feeling real fear, however bravely they might roar.
Frenemies is Ken Auletta’s reckoning with an industry under existential assault. He enters the rooms of the ad world’s most important players, some of them business partners, some adversaries, many “frenemies,” a term whose ubiquitous use in this industry reveals the level of anxiety, as former allies become competitors, and accusations of kickbacks and corruption swirl. We meet the old guard, including Sir Martin Sorrell, the legendary head of WPP, the world’s largest ad agency holding company; while others play nice with Facebook and Google, he rants, some say Lear-like, out on the heath. There is Irwin Gotlieb, maestro of the media agency GroupM, the most powerful media agency, but like all media agencies it is staring into the headlights as ad buying is more and more done by machine in the age of Oracle and IBM. We see the world from the vantage of its new powers, like Carolyn Everson, Facebook’s head of Sales, and other brash and scrappy creatives who are driving change, as millennials and others who disdain ads as an interruption employ technology to zap them. We also peer into the future, looking at what is replacing traditional advertising. And throughout we follow the industry’s peerless matchmaker, Michael Kassan, whose company, MediaLink, connects all these players together, serving as the industry’s foremost power broker, a position which feasts on times of fear and change.
Frenemies is essential reading, not simply because of what it says about this world, but because of the potential consequences: the survival of media as we know it depends on the money generated by advertising and marketing–revenue that is in peril in the face of technological changes and the fraying trust between the industry’s key players.
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£3.90£14.20 -
From the Ruins of Empire: The Intellectuals Who Remade Asia
A surprising, gripping narrative depicting the thinkers whose ideas shaped contemporary China, India, and the Muslim world
A little more than a century ago, as the Japanese navy annihilated the giant Russian one at the Battle of Tsushima, original thinkers across Asia, working independently, sought to frame a distinctly Asian intellectual tradition that would inform and inspire the continent’s anticipated rise to dominance.
Asian dominance did not come to pass, and those thinkersTagore, Gandhi, and later Nehru in India; Liang Qichao and Sun Yatsen in China; Jamal al-Din al-Afghani and Abdurreshi al Ibrahim in the ruins of the Ottoman Empireare seen as outriders from the main anticolonial tradition. But Pankaj Mishra shows that it was otherwise in this stereotype-shattering book. His enthralling group portrait of like minds scattered across a vast continent makes clear that modern Asia’s revolt against the West is not the one led by faith-fired terrorists and thwarted peasants but one with deep roots in the work of thinkers who devised a view of life that was neither modern nor antimodern, neither colonialist nor anticolonialist. In broad, deep, dramatic chapters, Mishra tells the stories of these figures, unpacks their philosophies, and reveals their shared goal of a greater Asia.
Right now, when the emergence of a greater Asia seems possible as at no previous time in history, From the Ruins of Empire is as necessary as it is timelya book essential to our understanding of the world and our place in it.
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£25.70
