Social Sciences
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Islam and the West
Hailed in The New York Times Book Review as “the doyen of Middle Eastern studies,” Bernard Lewis has been for half a century one of the West’s foremost scholars of Islamic history and culture, the author of over two dozen books, most notably The Arabs in History, The Emergence of Modern Turkey, The Political Language of Islam, and The Muslim Discovery of Europe. Eminent French historian Robert Mantran has written of Lewis’s work: “How could one resist being attracted to the books of an author who opens for you the doors of an unknown or misunderstood universe, who leads you within to its innermost domains: religion, ways of thinking, conceptions of power, culture–an author who upsets notions too often fixed, fallacious, or partisan.”
In Islam and the West, Bernard Lewis brings together in one volume eleven essays that indeed open doors to the innermost domains of Islam. Lewis ranges far and wide in these essays. He includes long pieces, such as his capsule history of the interaction–in war and peace, in commerce and culture–between Europe and its Islamic neighbors, and shorter ones, such as his deft study of the Arabic word watan and what its linguistic history reveals about the introduction of the idea of patriotism from the West. Lewis offers a revealing look at Edward Gibbon’s portrait of Muhammad in Decline and Fall of the Roman Empire (unlike previous writers, Gibbon saw the rise of Islam not as something separate and isolated, nor as a regrettable aberration from the onward march of the church, but simply as a part of human history); he offers a devastating critique of Edward Said’s controversial book, Orientalism; and he gives an account of the impediments to translating from classic Arabic to other languages (the old dictionaries, for one, are packed with scribal errors, misreadings, false analogies, and etymological deductions that pay little attention to the evolution of the language). And he concludes with an astute commentary on the Islamic world today, examining revivalism, fundamentalism, the role of the Shi’a, and the larger question of religious co-existence between Muslims, Christians, and Jews.
A matchless guide to the background of Middle East conflicts today, Islam and the West presents the seasoned reflections of an eminent authority on one of the most intriguing and little understood regions in the world.Read more
£11.40Islam and the West
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Are Trams Socialist?: Why Britain Has No Transport Policy (Perspectives)
Transport is key to our daily lives. The transport system is essential to ensure the movement of people and goods, and most of us will use the roads or public transport every day. Vast sums are tied up in it and are spent on trying to resolve the problems of congestion and delays. And yet it is a most neglected field of politics. Britain has never had a coherent transport policy. Transport ministers are regarded as minnows compared with their big beast colleagues in other ministries. Successive governments have barely attempted to get to grips with the challenge of getting people around efficiently and safely while limiting the environmental damage caused by transport. In this entertaining polemic, Christian Wolmar, an author and journalist who has written about transport for over two decades, explains why politicians have not addressed the crucial issue of balancing transport needs with environmental considerations. Instead, they have been seduced by the popularity of the car and pressure from the car lobby, and they have been sidetracked by dogma. Solutions are at hand and successful examples can be seen elsewhere in Europe but courage and clear thinking are needed if they are to be implemented.Read more
£11.40£12.30 -
Islam: A Very Short Introduction 2/e (Very Short Introductions)
Islam features widely in the news, often in its most militant versions, but few people in the non-Muslim world really understand the nature of Islam.Malise Ruthven’s Very Short Introduction contains essential insights into issues such as why Islam has such major divisions between movements such as the Shi’ites, the Sunnis, and the Wahhabis, and the central importance of the Shar’ia (Islamic law) in Islamic life. It also offers fresh perspectives on contemporary questions: Why is the greatest ‘Jihad’ (holy war) now against the enemies of Islam, rather than the struggle against evil? Can women find fulfilment in Islamic societies? How must Islam adapt as it confronts the modern world?
In this new edition, Ruthven brings the text up-to-date by reflecting upon some of the most significant changes in the Muslim world in recent years; from the emergence of al-Qaeda and the attacks on New York and Washington on 9/11 and the ensuing wars in Afghanistan and Iraq, to the uprisings in the Middle East and North Africa. Ruthven includes new material surrounding the concept of a globalized Islam, bringing into question the effects of economic globalization, the effect of international events in Middle Eastern countries, the issues surrounding Islam and democracy, and the reception and perception of Islam in the West.
ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
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£7.10£8.50 -
The King of Madison Avenue: David Ogilvy and the Making of Modern Advertising
Famous for his colorful personality and formidable intellect, David Ogilvy left an indelible mark on the advertising world, transforming it from a disreputable business into a dynamic industry full of passionate, creative individuals. This first-ever biography traces Ogilvy’s remarkable life, from his short-lived college education and undercover work during World War II to his many successful years in New York advertising. Ogilvy’s fascinating life and career make for an intriguing study from both a biographical and a business standpoint. Idiosyncratic, full of contradictions, and characterized by a powerful intellect, he redefined the business and became an icon within the advertising world, inspiring countless people to devote their lives to it. This biography is based on a wealth of material from decades of working alongside the advertising giant, including a large collection of photos, memos, recordings, notes, and extensive archives of Ogilvy’s personal papers.Read more
£19.20£19.90 -
The Islamic Enlightenment: The Modern Struggle Between Faith and Reason
SHORTLISTED FOR THE BAILLIE GIFFORD PRIZE 2017
‘An eye-opening, well-written and very timely book’ Yuval Noah Harari
‘The best sort of book for our disordered days: timely, urgent and illuminating’ Pankaj Mishra
‘It strikes a blow…for common humanity’ Sunday Times
The Muslim world has often been accused of a failure to modernise and adapt. Yet in this sweeping narrative and provocative retelling of modern history, Christopher de Bellaigue charts the forgotten story of the Islamic Enlightenment – the social movements, reforms and revolutions that transfigured the Middle East from the early nineteenth century to the present day. Modern ideals and practices were embraced across the region, including the adoption of modern medicine, the emergence of women from purdah and the development of democracy.
The Islamic Enlightenment looks behind the sensationalist headlines in order to foster a genuine understanding of Islam and its relationship to the West. It is essential reading for anyone engaged in the state of the world today.
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£11.40£12.30 -
Lesbian and Gay Fostering and Adoption: Extraordinary Yet Ordinary
Very little material exists on the experiences of gay men and lesbians who have adopted, fostered or provided respite care for children. This book presents a collection of personal accounts, based on interviews and written testimonies, by lesbian and gay parents from many different social and ethnic backgrounds. Their stories record good and bad experiences, but overall, the accounts are positive and emphasise the rewards of parenting. This book will dispel a lot of misconceptions: it will also be useful to gay men and lesbians who are thinking about adopting or fostering children.Read more
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Modern Chinese Ink Paintings: A Century of New Directions
Displaying the beauty and skill of Chinese ink paintings through a selection of highlights from the British Museum’s collection, Modern Chinese Ink Paintings features hanging scrolls, hand scrolls, large-scale paintings and album leaves to explore the innovative contributions of individual masters from the twentieth and twenty-first centuries. Clarissa von Spee explores how their artistic work has helped shape the image of modern China, revealing how their works reflect the political climates and important events of the times in which they were created. With reference to artistic exchanges between Picasso and Zhang Daqian, the relationship between modern Chinese painting and the modern Western art scene is also highlighted in this informative and accessible introduction to the subject.Read more
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Iconoclasm, Identity Politics and the Erasure of History (Societas)
Iconoclasm, Identity Politics and the Erasure of History surveys the origins, uses and manifestations of iconoclasm in history, art and public culture. It examines the various causes and uses of image/property defacement as a tool of political, national, religious and artistic process. This is one of the first books to examine the outbreak of iconoclasm in Europe and North America in the summer of 2020 in the context of previous outbreaks, and it examines the implications of iconoclasm as a form of control, censorship and expression.
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£13.50£14.20 -
The British Horror Film from the Silent to the Multiplex: From the Silents to the Multiplex
When Hammer Films broke box office records in 1957 with `The Curse of Frankenstein’, the company not only resurrected the gothic horror film, but also created a particularly British-flavoured form of horror that swept the world. `The British Horror Film from the Silent to the Multiplex’ is your guide to the films, actors, and filmmakers who have thrilled and terrified generations of movie fans. In just one book, you will find the literary and cinematic roots of the genre to the British films made by film legends such as Bela Lugosi and Boris Karloff, Hammer’s accomplishments starring Christopher Lee and Peter Cushing, and the post-Hammer horrors such as Peter Walker’s `Frightmare’ and huge British-made successes such as `Alien’ and the zombie craze of the twenty-first century. Featuring the history, the films, the stars, the directors, and the studios in one fascinating, fun, and fact-filled volume, whether you are an absolute beginner or a seasoned gore-hound, this volume covers everything you ever wanted to know about the British horror movie, but were too bone-chillingly afraid to ask.Read more
£15.20£19.00 -
Law’s Strangest Cases: Extraordinary but true tales from over five centuries of legal history
A quirky collection of true stories from the stranger side of the legal system, including a dead parrot in a courtroom, a mummified murder victim and a strange case of cannibalism.
A rollicking collection of barely believable stories from five centuries of legal history – you’ll be gripped by these tales of murder, intrigue, crime, punishment and the pursuit of justice. Meet the only dead parrot ever to give evidence in a court of law, the doctor with the worst bedside manner of all time, the murderess who collected money from her mummified victim for 21 years, and explore one of the most indigestible dilemmas – if you’d been shipwrecked 2,000 miles from home, would you have eaten Parker the cabin boy? The tales within these pages are bizarre, fascinating, hilarious and, most importantly, true.
Revised, redesigned and updated for a new generation of legal eagles, this book is the perfect gift for lawyers, armchair detectives and true crime afficionados everywhere.
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The Encyclopedia of British Film: Fourth Edition
With well over 6,300 articles, including over 500 new entries, this fourth edition of The Encyclopedia of British Film is a fully updated invaluable reference guide to the British film industry. It is the most authoritative volume yet, stretching from the inception of the industry to the present day, with detailed listings of the producers, directors, actors and studios behind a century or so of great British cinema.
Brian McFarlane’s meticulously researched guide is the definitive companion for anyone interested in the world of film. Previous editions have sold many thousands of copies and this fourth edition will be an essential work of reference for enthusiasts interested in the history of British cinema, and for universities and libraries.
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£87.70 -
Dance of the Photons: Einstein, Entanglement and Quantum Teleportation
A Nobel Laureate explains quantum entanglement and teleportation and why Einstein was wrong about the nature of reality
What is the true nature of reality? To find out, Nobel Laureate Anton Zeilinger takes us (along with his fictional students Alice and Bob) on a voyage through a quantum wonderland, explaining entanglement, teleportation, time-travel paradoxes and why our view of the world must change.
Originally published in America in 2012, a new Afterword in the light of the author’s 2022 Nobel Prize means the book brings readers up-to-date with the most recent developments in quantum teleportation. This describes the author’s collaboration to perform the first intercontinental video call encrypted using quantum cryptography, and how Chinese scientists teleported entangled quantum states to an orbiting satellite. Readers also learn how both volunteer humans and astronomical objects billions of light years away have been part of experiments to conclusively prove that quantum states cannot provide a full description of reality at a local level.
Einstein had always refused to accept aspects of quantum theory, deriding the notion of instantaneous communication between faraway ‘entangled’ particles as ‘spooky action at a distance’. However, this playful yet deep book takes readers through a series of ingenious experiments conducted in various locations that demonstrate entanglement is indeed real, and speculates that information is an essential part of reality.
From a dank sewage tunnel under the River Danube to the balmy air between a pair of mountain peaks in the Canary Islands, with various time-travel paradoxes explained along the way, the author and his fictional physics students Alice and Bob demonstrate the true nature of quantum entanglement and teleportation using photons, or light quanta, created by laser beams. The ideas described have laid the foundations for a new era of quantum technology, including the development of quantum computers and much more.
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£9.40£10.40 -
Delivering Dreams: A Century of British Film Distribution
Film Distributors are the unsung heroes of cinema. Without them, the film industry would grind to a halt. Drawing on the archives of the Film Distributors Association (FDA), as well as on interviews with leading British distributors of today, Delivering Dreams tells the, largely unacknowledged, story of how films were, and are, brought to British cinema-goers. It profiles some of the most flamboyant and controversial figures involved in UK distribution over the last 100 years, ranging from the founders of huge companies to visionaries who have launched small art house labels. Geoffrey Macnab also explores how the sector has reacted to a rapidly changing market and technological environment, from the transition to sound in the late 1920s to the spectre of TV in the 1950s and the move to digital in the 2000s. Ranging from the films of Charlie Chaplin to The King s Speech, and published to coincide with the centenary of the FDA s creation in December 1915, this book highlights the crucial role that distributors have played in maintaining the solid foundations of the British film industry.Read more
£14.40£16.10 -
This is Europe: The Way We Live Now
‘Thrilling’ – The Financial Times
‘Vivid, urgent and unsettling’ – Tom Holland
_____What does it now mean to call yourself European? Who makes up this population of some 750 million, sprawled from Ireland to Ukraine, from Sweden to Turkey? Who has always called it home, and who has newly arrived from elsewhere? Who are the people who drive our long-distance lorries, steward our criss-crossing planes, lovingly craft our legacy wines, fish our depleted waters, and risk life itself in search of safety and a new start?
In a series of vivid, ambitious, darkly visceral but always empathetic portraits of other people’s lives, journalist Ben Judah invites us to meet them. Drawn from hours of painstaking interviews, these vital stories reveal a frenetic and vibrant continent which has been transformed by diversity, migration, the internet, climate change, Covid, war and the quest for freedom.
Laid dramatically bare, it may not always be a Europe we recognize – but this is Europe.
_____‘An astonishing achievement’ – Evening Standard
‘Brilliantly told . . . highly readable’ – The Times
‘Unflinching’ – The GuardianRead more
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What Really Happens in Vegas: Discover the infamous city as you’ve never seen it before
‘James Patterson and Mark Seal have brought Sin City to life’ TELEGRAPH
What happens in Vegas stays in Vegas – until now.
Whether you’re a Vegas regular or have only heard the city’s tales through whispers, this book will surprise and astound you . . . It’s not just the five-star dining, or the casinos, or the clubs, or the crowds. It’s the electrifying chemistry of America’s most round-the-clock city.
In this dazzling 24-hour journey, James Patterson lifts the lid on America’s notorious hub of gambling and excess. Fuelled by original interviews and in-depth reporting, What Really Happens in Vegas uncovers the vice, crime and entertainment that made Sin City an infamous desert mecca.
This is Vegas as you’ve never seen it before, filled with unbelievable stories from the people who make the city tick, simmer – and even explode.
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PRAISE FOR JAMES PATTERSON
‘Patterson knows where our deepest fears are buried… there’s no stopping his imagination’ NEW YORK TIMES BOOK REVIEW
‘A writer with an unusual skill at thriller plotting’ GUARDIAN
‘The master storyteller of our times’ HILLARY RODHAM CLINTON
‘No one gets this big without amazing natural storytelling talent – which is what Jim has, in spades’ LEE CHILD
‘Patterson boils a scene down to the single, telling detail, the element that defines a character or moves a plot along. It’s what fires off the movie projector in the reader’s mind’ MICHAEL CONNELLY
‘James Patterson is The Boss. End of.’ IAN RANKIN
‘It’s no mystery why James Patterson is the world’s most popular thriller writer … Simply put: nobody does it better’ JEFFREY DEAVER
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£7.60 -
Frenemies: The Epic Disruption of the Advertising Industry (and Why This Matters)
An intimate and profound reckoning with the changes buffeting the $2 trillion global advertising and marketing business from the perspective of its most powerful players, by the bestselling author of Googled
Advertising and marketing touches on every corner of our lives, and is the invisible fuel powering almost all media. Complain about it though we might, without it the world would be a darker place. And of all the industries wracked by change in the digital age, few have been turned on its head as dramatically as this one has. We are a long way from the days of Don Draper; as Mad Men is turned into Math Men (and women–though too few), as an instinctual art is transformed into a science, the old lions and their kingdoms are feeling real fear, however bravely they might roar.
Frenemies is Ken Auletta’s reckoning with an industry under existential assault. He enters the rooms of the ad world’s most important players, some of them business partners, some adversaries, many “frenemies,” a term whose ubiquitous use in this industry reveals the level of anxiety, as former allies become competitors, and accusations of kickbacks and corruption swirl. We meet the old guard, including Sir Martin Sorrell, the legendary head of WPP, the world’s largest ad agency holding company; while others play nice with Facebook and Google, he rants, some say Lear-like, out on the heath. There is Irwin Gotlieb, maestro of the media agency GroupM, the most powerful media agency, but like all media agencies it is staring into the headlights as ad buying is more and more done by machine in the age of Oracle and IBM. We see the world from the vantage of its new powers, like Carolyn Everson, Facebook’s head of Sales, and other brash and scrappy creatives who are driving change, as millennials and others who disdain ads as an interruption employ technology to zap them. We also peer into the future, looking at what is replacing traditional advertising. And throughout we follow the industry’s peerless matchmaker, Michael Kassan, whose company, MediaLink, connects all these players together, serving as the industry’s foremost power broker, a position which feasts on times of fear and change.
Frenemies is essential reading, not simply because of what it says about this world, but because of the potential consequences: the survival of media as we know it depends on the money generated by advertising and marketing–revenue that is in peril in the face of technological changes and the fraying trust between the industry’s key players.
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£3.90£14.20 -
Different Times: A History of British Comedy
They don’t make comedy like they used to . . .
From the slapstick comedy of Charlie Chaplin and Stan Laurel, the surrealism of Spike Milligan and Monty Python, and the golden age of political incorrectness helmed by Benny Hill, to the alternative scene that burst forth following the punk movement, the hedonistic joy of Absolutely Fabulous, the lacerating scorn of Jimmy Carr, Ricky Gervais, and Jo Brand and the meteoric rise of socially conscious stand up today: comedy can be many things, and it is a cultural phenomenon has come to define Britain like few others.
In Different Times, David Stubbs charts the superstars that were in on the gags, the unsung heroes hiding in the wings and the people who ended up being the butt of the joke. Comedians and their work speak to and of their time, drawing upon and moulding Britons’ relationship with their national history, reflecting us as a people, and, simply, providing raucous laughs for millions of people around the world.
Different Times is a joyous, witty and insightful paean to British comedy.
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£14.40£19.00Different Times: A History of British Comedy
£14.40£19.00 -
Sign Language
A sign language guide will help kids learn to sign easily and effectively. Kids are extremely receptive to new languages and signing is no exception. Pictures and diagrams in the study guide will help kids learn proper finger placement when forming signs. This will help communication flow more easily. Having a study guide will be empowering for kids as they can learn on their own and at their own pace.Read more
£2.80Sign Language
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The Men’s Health Gym Bible (2nd edition): Includes Hundreds of Exercises for Weightlifting and Cardio
First published in 2006, The Men’s Health Gym Bible is the ultimate resource for the total gym experience, backed by the authority of Men’s Health. Authors Michael Mejia, M.S., C.S.C.S. and Myatt Murphy teach readers how to use various types of gym equipment for optimal strength and cardiovascular fitness. The book includes hundreds of exercises for strength and cardio equipment like free weights, stability balls, treadmills, stationary bikes and more. The new edition of the Men’s Health backlist title is revised with 30 percent new material including exercises and expert fitness advice for up-to-date equipment like TRX suspension training and kettle bells. It will also feature approximately 75 all-new black-and-white photographs (in addition to the more than 600 photos in the first edition) to demonstrate proper form and technique for every new exercise. How-to information on gym memberships, contracts and fitness classes will help any novice step into the gym for the first time. This book will appeal to anyone trying to get the most out of their fitness goals.Read more
£16.70£19.00 -
The Social Organism: A Radical Understanding of Social Media to Transform Your Business and Life
“A must-read for business leaders and anyone who wants to understand all the implications of a social world.” — Bob Iger, Chairman and Chief Executive Officer of The Walt Disney CompanyFrom tech visionaries Oliver Luckett and Michael J. Casey, a groundbreaking, must-read theory of social media — how it works, how it’s changing human life, and how we can master it for good and for profit.
In barely a decade, social media has positioned itself at the center of twenty-first century life. The combined power of platforms like Facebook, Twitter, Instagram, Snapchat, and Vine have helped topple dictators and turned anonymous teenagers into celebrities overnight. In the social media age, ideas spread and morph through shared hashtags, photos, and videos, and the most compelling and emotive ones can transform public opinion in mere days and weeks, even attitudes and priorities that had persisted for decades.
How did this happen? The scope and pace of these changes have left traditional businesses — and their old-guard marketing gatekeepers — bewildered. We simply do not comprehend social media’s form, function, and possibilities. It’s time we did.
In The Social Organism, Luckett and Casey offer a revolutionary theory: social networks — to an astonishing degree–mimic the rules and functions of biological life. In sharing and replicating packets of information known as memes, the world’s social media users are facilitating an evolutionary process just like the transfer of genetic information in living things. Memes are the basic building blocks of our culture, our social DNA. To master social media — and to make online content that impacts the world — you must start with the Social Organism.
With the scope and ambition of The Second Machine Age and James Gleick’s The Information, The Social Organism is an indispensable guide for business leaders, marketing professionals, and anyone serious about understanding our digital world — a guide not just to social media, but to human life today and where it is headed next.
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£3.40£21.00 -
Great Answers to Difficult Questions about Adoption: What Children Need to Know
Why was I abandoned? Why did my parents adopt me? What if I want to meet my biological parents? Children who find out they are adopted have many questions that are difficult for a parent to answer. This book explores children’s thoughts and feelings and provides parents with guidance on how to respond to difficult questions. The author covers all the common questions that children ask and provides sensitive, candid answers in a way that children will be able to understand and relate to. Each chapter is devoted to a particular issue, such as why a child is adopted, who chose the children’s first name and what happens when the child grows up. The book recognizes the emotions and reactions of everyone in the family and includes separate conclusions for parents and children. This handy guide offers useful advice for parents and will also be of interest to counsellors and other professionals working with children.Read more
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1000 Design Classics
The most innovative, iconic, and influential products ever designed – from 1663 to the present day
Originating from the highly acclaimed and groundbreaking three-volume Phaidon Design Classics, this new book presents 1,000 of the world’s greatest objects in one large-format volume – from everyday items by anonymous creators to lauded pieces by the likes of Charles and Ray Eames, Charlotte Perriand, Dieter Rams, Richard Sapper, Hans J. Wegner, and Florence Knoll.
Carefully revised to bring every detail up to date, and with the addition of 100 new items that highlight designers from a diverse variety of backgrounds (including a greater number of female designers) and products from the last 15 years, this collection of the world’s greatest product design is more comprehensive, compelling – and relevant – than ever before.
The book showcases celebrated names alongside the new stars of modern design, including Le Corbusier, Alvar and Aino Aalto, Isamu Noguchi, Ronan and Erwan Bouroullec, Lani Adeoye, Faye Toogood, and Lindsey Adelman. Each entry is accompanied by beautiful imagery and a detailed description that offers a rich insight into the product, its history, and its maker, from the renowned Tulip Chair by Eero Saarinen to the much-loved Bird Zero e-scooter.
This handsome book is the perfect reference guide for design enthusiasts, industry professionals, and all those interested in the creative process.
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£49.30£66.501000 Design Classics
£49.30£66.50 -
Arrows of Desire: Films of Michael Powell and Emeric Pressburger
Michael Powell and Emeric Pressburger formed one of the greatest creative partnerships in the history of British cinema – The Archers. Their films were often controversial – Churchill tried to suppress the release of “The Life and Death of Colonel Blimp”. Later, “The Red Shoes” and “The Tales of Hoffman” startled and enchanted cinema audiences with their use of colour, form amd music. However, in the last ten years the magic, poetry and passion of their work has been acknowledged around the world and they are firmly in the pantheon of film masters. This book is a comprehensive analysis of their films and is a useful guide to their work.Read more
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Forensic Accounting and Fraud Investigation for Non-Experts
Fully revised, the proven primer on forensic accounting with all-new casesA must-have reference for every business professional, Forensic Accounting and Fraud Investigation for Non-Experts, Third Edition is a necessary tool for those interested in understanding how financial fraud occurs and what to do when you find or suspect it within your organization. With comprehensive coverage, it provides insightful advice on where an organization is most susceptible to fraud.
- Updated with new cases and new material on technology tools in forensic accounting
- Covers the core accounting, investigative, and legal aspects of forensic accounting for professionals new to the field
- Covers investigative and legal issues along with accounting schemes
Written by a team of recognized experts in the field of forensic accounting, Forensic Accounting and Fraud Investigation for Non-Experts, Third Edition is essential reading for accountants and investigators requiring the most up-to-date methods in dealing with financial fraud within their organizations.
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£45.60 -
Unlocking the World of British Sign Language: A Visual Language of Expression and Inclusion
Unlocking thе World of British Sign Languagе: A Visual Languagе of Exprеssion and Inclusion is a comprеhеnsivе and еnlightеning еxploration of thе rich tapеstry of British Sign Languagе (BSL). This mеticulously craftеd book is dеsignеd to еmpowеr rеadеrs with a profound undеrstanding of BSL, еnsuring thеy not only grasp thе languagе but also thе cultural nuancеs that undеrpin it.
Within thе pagеs of this book, rеadеrs will еmbark on a journеy through thе mеsmеrizing world of BSL, dеlving into its history, structurе, and thе intricaciеs of еffеctivе communication through sign. Thе book includеs:
1. Foundations of BSL: A dеtailеd introduction to thе history and significancе of British Sign Languagе, providing a solid grounding for lеarnеrs.
2. Linguistic Insights: In-dеpth еxploration of BSL’s grammatical and syntactical fеaturеs, making it accеssiblе to both bеginnеrs and advancеd lеarnеrs.
3. Practical Vocabulary: A vast array of signs and phrasеs, from еvеryday convеrsation to spеcializеd tеrminology, to facilitatе еffеctivе communication.
4. Cultural Contеxt: An undеrstanding of Dеaf culturе and thе nuancеs of communication, еnsuring a wеll-roundеd apprеciation of BSL.
5. Inclusivе Lеarning: This book is dеsignеd to bе an inclusivе rеsourcе, suitablе for sеlf-lеarnеrs, еducators, and profеssionals sееking to еnhancе thеir communicativе abilitiеs.
Thе bеnеfits of Unlocking thе World of British Sign Languagе arе manifold. By dеlving into thе world of BSL through this comprеhеnsivе guidе, rеadеrs will:
Enhancе Communication: Acquirе thе skills nеcеssary to communicatе with Dеaf individuals, fostеring inclusion and brеaking down communication barriеrs.
Cultural Apprеciation: Gain insights into Dеaf culturе, promoting cultural sеnsitivity and rеspеct.
Carееr Advancеmеnt: Opеn up nеw carееr opportunitiеs by adding BSL proficiеncy to your skill sеt.
Pеrsonal Growth: Embark on a journеy of sеlf-improvеmеnt, broadеning your horizons and еmbracing a uniquе form of еxprеssion.
This book is a valuablе rеsourcе for anyonе sееking to lеarn, undеrstand, and mastеr British Sign Languagе. It is not mеrеly a book; it is a kеy to unlocking a world of еxprеssion and inclusion. Whеthеr you arе a studеnt, profеssional, or an individual intеrеstеd in еnriching your lifе through communication and cultural apprеciation, Unlocking thе World of British Sign Languagе is thе indispеnsablе guidе that will hеlp you achiеvе your goals. Invеst in this book, and you’ll find thе doors of a vibrant and inclusivе world opеning bеforе you.
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£7.60 -
British Sign Language For Beginners: Learn the basics of British Sign Language in 4 weeks
Welcome to the comprehensive guide for learning British Sign Language! Our beginner’s guide is designed to help you learn the fundamentals of BSL in just four weeks. With this guide, you’ll be able to communicate effectively with the Deaf community and expand your understanding of their culture.
Our expert instructors will guide you through the course, teaching you the basics of BSL vocabulary, grammar, and syntax. You’ll learn essential phrases and expressions for everyday communication, as well as more advanced topics like emotions, time and date, and travel and transportation.
In addition to the comprehensive lessons, you’ll have access to a range of interactive exercises and quizzes to reinforce your learning. Plus, you’ll have the opportunity to practice with others and join a BSL community to continue your journey.
This course is perfect for anyone interested in learning a new language and expanding their cultural horizons. No prior knowledge of sign language is required, making it accessible to all beginners. By the end of the course, you’ll be confident in your ability to communicate using BSL and ready to take your skills to the next level.
Don’t just take our word for it; see what our students have to say about our course! Join us now and start your journey towards becoming proficient in British Sign Language.
What are you waiting for? …Click the BUY button to get a copy nowRead more
£11.70 -
Chinese Among Others: Emigration in Modern Times (State & Society in East Asia)
In this book, distinguished historian Philip A. Kuhn tells the remarkable five-century story of Chinese emigration as an integral part of China’s modern history. Although emigration has a much longer past, its ‘modern’ phase dates from the sixteenth century, when European colonialists began to collaborate with Chinese emigrants to develop a worldwide trading system. The author explores both internal and external migration, complementary parts of a far-reaching process of adaptation that enabled Chinese families to deal with their changing social environments. Skills and institutions developed in the course of internal migration were creatively modified to serve the needs of emigrants in foreign lands. As emigrants, Chinese inevitably found themselves ‘among others.’ The various human ecologies in which they lived have faced Chinese settlers with a diversity of challenges and opportunities in the colonial and postcolonial states of Southeast Asia, in the settler societies of the Americas and Australasia, and in Europe. Kuhn traces their experiences worldwide alongside those of the ‘others’ among whom they settled: the colonial elites, indigenous peoples, and rival immigrant groups that have profited from their Chinese minorities but also have envied, feared, and sometimes persecuted them. A rich selection of primary sources allows these protagonists a personal voice to express their hopes, sorrows, and worldviews. The post-Mao era offers emigrants new opportunities to leverage their expatriate status to do business with a Chinese nation eager for their investments, donations, and technologies. The resulting ‘new migration,’ the author argues, is but the latest phase of a centuries-old process by which Chinese have sought livelihoods away from home.Read more
£23.80 -
Warner Bros.: 100 Years of Storytelling
In this official centennial history of the greatest studio in Hollywood, unforgettable stars, untold stories, and rare images from the Warner Bros. vault bring a century of entertainment to vivid life.
The history of Warner Bros. is not just the tale of a legendary film studio and its stars, but of classic Hollywood itself, as well as a portrait of America in the last century. It’s a family story of Polish-Jewish immigrants-the brothers Warner-who took advantage of new opportunities in the burgeoning film industry at a time when four mavericks could invent ways of operating, of warding off government regulation, and of keeping audiences coming back for more during some of the nation’s darkest days.
Innovation was key to their early success. Four years after its founding, the studio revolutionized moviemaking by introducing sound in The Jazz Singer (1927). Stars and stories gave Warner Bros. its distinct identity as the studio where tough guys like Humphrey Bogart and strong women like Bette Davis kept people on the edge of their seats. Over the years, these acclaimed actors and countless others made magic on WB’s soundstages and were responsible for such diverse classics as Casablanca, A Streetcar Named Desire, A Star Is Born, Bonnie & Clyde, Malcolm X, Caddyshack, Purple Rain, and hundreds more.It’s the studio that put noir in film with The Maltese Falcon and other classics of the genre, where the iconic Looney Tunes were unleashed on animation, and the studio that took an unpopular stance at the start of World War II by producing anti-Nazi films. Counter-culture hits like A Clockwork Orange and The Exorcist carried the studio through the 1970s and ’80s. Franchise phenomena like Harry Potter, the DC universe, and more continue to shape a cinematic vision and longevity that is unparalleled in the annals of film history. These stories and more are chronicled in this comprehensive and stunning volume.
Copyright © 2023 Warner Bros. Entertainment Inc.
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£28.30£33.30Warner Bros.: 100 Years of Storytelling
£28.30£33.30 -
BBC Proms 2024 (BBC Proms Guides)
The BBC Proms is the world’s biggest and longest-running classical music festival and one of the jewels in the crown for the BBC. Held every summer at the Royal Albert Hall in London and across the UK, it is one of the strongest brand names in the music world and attracts a glittering array of artists and orchestras from the UK and around the world. Whether you’re a first-time visitor or an experienced Prommer, watching at home or listening on radio or online, the BBC Proms Guide is an excellent companion to the festival, which you can treasure and return to in years to come.
Filled with concert listings and articles by leading writers, the BBC Proms Guide offers an insight into the performers and repertoire, as well as thought-provoking opinion pieces about music, musicians and music-making.
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£9.50 -
Public Net Worth: Accounting – Government – Democracy
As individuals, we depend on the services that governments provide. Collectively, we look to them to tackle the big problems – from long-term climate and demographic change to short-term crises like pandemics or war. Funding this activity, and managing the required finances sustainably, is difficult – and getting more so.
But governments don’t provide – or use – basic financial information that every business is required to maintain. They ignore the value of public assets and most liabilities. This leads to inefficiency and bad decision-making and piles up problems for the future.
Governments need to create balance sheets that properly reflect assets and liabilities, and to understand their future obligations and revenue prospects. Net Worth – both today and for the future – should be the measure of financial strength and success.
Only if this information is put at the centre of government financial decision-making can the present challenges to public finances around the world be addressed effectively, and in a way that is fair to future generations.
The good news is that there are ways to deal with these problems and make government finances more resilient and fairer to future generations.
The facts, and the solutions, are non-partisan, and so is this book. Responsible leaders of any political persuasion need to understand the issues and the tools that can enable them to deliver policy within these constraints.
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£31.30 -
Advertising Creative: Strategy, Copy, and Design
Written in an accessible style, Advertising Creative has become a key resource on the most recent trends of strategy, concepts, design, and integration of media and technology.
The Third Edition gets right to the point of advertising by stressing key principles, illustrating them, and then providing practical information students and working professionals can use. Drawing on their own personal experience as award-winning experts in the creative advertising field, Tom Altstiel and Jean Grow offer a unique blend of real world and academic perspectives as they examine relevant and cutting-edge topics, including global, social media, business-to-business, in-house, and small agency advertising. Indeed, this hands-on textbook takes you well beyond traditional media topics, offering engaging examples and case histories on hot issues such as digital technology and tools, diversity, and an ever-expanding global marketplace.
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£49.20£69.40Advertising Creative: Strategy, Copy, and Design
£49.20£69.40 -
Advertising and the Mind of the Consumer: What works, what doesn’t and why
By the time we die, we will have spent an estimated one and a half years just watching TV commercials. Advertising is an established and ever-present force and yet, as we move into the new century, just how it works continues to be something of a mystery.In this 3rd international edition of Advertising and the Mind of the Consumer, renowned market researcher and psychologist Max Sutherland reveals the secrets of successful campaigns over a wide range of media, including the web and new media. Using many well-known international ads as examples, this book takes us into the mind of the consumer to explain how advertising messages work – or misfire – and why.
Advertising and the Mind of the Consumer is not just a ‘how to’ book of tricks for advertisers, it is a book for everyone who wants to know how advertising works and why it influences us-for people in business with products and services to sell, for advertising agents, marketers, as well as for students of advertising and consumer behaviour.
‘Essential reading for all practitioners and everyone interested in how advertising works .’ – John Zeigler, DDB Worldwide.
‘Finally, a book that evades the ‘magic’ of advertising and pins down the psychological factors that make an ad succesful or not. It will change the way you advertise and see ads.’ – Ignacio Oreamuno, President, ihaveanidea.org
‘. reveals the secrets of effective advertising gleamed from years of sophisticated advertising research. It should be on every manager’s bookshelf.’ – Lawrence Ang, Senior Lecturer in Management, Macquarie Graduate School of Management
‘Breakthrough thinking. I have been consulting in the advertising business and have taught graduate level advertising courses for over 20 years. I have never found a book that brought so much insight to the advertising issues associated with effective selling.’ – Professor Larry Chiagouris, Pace University
‘Puts the psyche of advertising on the analyst’s couch to reveal the sometimes surprising mind of commercial persuasion.’ – Jim Spaeth, Former President, Advertising Research Foundation
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£30.80 -
Online Radio: a Guide for Broadcasters and Listeners
Online Radio is the quickest growing broadcast medium with over 110,000 stations being freely audible around the world. This book explores how radio developed and how the birth of digital made digital transmission via the internet a viable way for new radio broadcasters to get traction. The book identifies some of the pioneers who made online radio possible, despite the strenuous efforts of the established stations to suppress all new media.A technical chapter on digital technology explains radio waves, bands and then how audio could be sliced to make it easier to transmit digitally. The needs to get an online radio station on the air are explored with a look at the essential studio equipment, and a hard look at business plans. Funding online radio is discussed and various new forms of revenue that are already revolutionising the medium.
Of interest to anyone in the media, this book is about the FUTURE of broadcasting, which looks certain to include
ONLINE RADIORead more
£18.00 -
FACEBOOK ADVERTISING: Guide For Beginners To Increase Your Sales in 10 Steps and Become Influencer. Use Facebook ADS, Groups and Live Broadcast For Your Business Strategy in…
What are the best Facebook Marketing Tips?
What is the Secret to Building Successful Facebook Ads?
How do Millions of People Earn Money Using Facebook?
If you want to take your business on heights with Facebook Ads then keep reading…
Your customer never stop to Use this Awesome Book!
Social media has become an integral part of business growth today!
If your business does not have a presence on Social Media, you are losing a big chunk of business.
No matter the size of your business,you should be active on social media.
◆ Some statistics:
FaceBook accounts for more than 9% of digital advertising and 18.4% of the global mobile digital advertising. 92% of social marketers are using FaceBook for advertising. Businesses are paying 122% more per advertisement unit on FaceBook than they did just a year ago.
But the question is …. Do Facebook Ads Really Work?
Yes! If targeted properly, Facebook Ads are worth the investment.
Understanding how to leverage Facebook ads effectively is now more important than ever.
Since it is a part of almost every successful social media strategy, it is vital to know how your posts can be seen by the right consumers at the right time.
The number one step that you as an advertiser should take is to identify the goal of your ad campaign.
Do you want to?
– Drive relevant traffic to your site?
– Generate more leads?
– Encourage users to interact with your page?
– Secure more sales?
– Expand your brand’s reach?
✓ Now you know the answer to “do Facebook ads work”?
Yes, and there’s absolutely no doubt about it.
You don’t have to be an expert to start advertising on Facebook.
This Complete Guide to Facebook Advertising covers such topics as:
- Everything about Facebook Pages
- Marketing is a two-way street
- Pre-selling your audience
- Improve, Test, Grow, and Monetize
- Analyzing and Retargeting
- Maximizing Organic Reach on Facebook
- Using the Pixel to improve Ad Targeting
- Common mistakes and How to Avoid Them… AND MORE!!!
Are you still thinking?
Buy it NOW and let your customers get addicted to this amazing book
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£19.10£21.80 -
The Advertising Handbook (Media Practice)
The Advertising Handbook provides a critical introduction to advertising and marketing practices today. Contributions from leading international scholars and practitioners offer extended coverage of the contemporary shifts and pressures reshaping the marketing communications (or advertising and marketing) industries and their relationship to the consumer. Profiles and case studies illustrate innovation and diversification among advertising, marketing and public relations companies. Discussion questions aid learning and encourage debate about the activities and influence of advertising today.
This Fourth Edition explores the growing significance of:
- the influence of ‘Big Data’ and automation in digital advertising;
- tracking and profiling users across digital communications for targeted and personalised marketing communications;
- the rise of media and advertising integration through sponsored content, product placement, native advertising and other forms of branded content;
- the dynamic shifts in ad spending and media–advertising relationships across legacy media, online and social media; and
- the complex profile of consumer behaviour that produces new challenges for brands and branding.
Fully revised and updated, this new edition of The Advertising Handbook is a comprehensive and accessible guide to contemporary advertising and marketing theory and practice, designed to meet the requirements, interests and terms of reference of the most recent generation of media and advertising students.
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£36.80 -
Drawn to Drink: Fifty Years of the Advertising and Illustration of Drinks (50 Years)
A miscellany of illustrations for advertisements, leaflets, posters, articles, and books on drinks – both alcoholic and non-alcoholic.Read more
£9.20£9.50 -
Advertising Account Planning: Planning and Managing Strategic Communication Campaigns
This practical and comprehensive text effectively provides advertising account planning principles within an integrated marketing communications framework. With a world-renowned textbook author team, this 4th edition has been fully updated to include:
- Fresh professional examples and mini-case studies within each chapter with a more global outlook than previous editions, bringing the theoretical concepts to life
- A new chapter on International Advertising addressing the challenges of managing a global campaign
- Pedagogical features and visual aids to support student learning and comprehension, including reflective questions and mini-cases drawn from current industry examples
- New and expanded content covering digital marketing and technologies; the customer journey; ethics and corporate social responsibility; global positioning of the brand; paid, earned and owned media; influencer marketing, and campaign measurement and analytics
Providing a full understanding of the advertising account planning process, this textbook is perfect for both the industry and classroom. The textbook will equip students of Marketing Communications, Advertising Management and Brand Management with the knowledge and skills they need to plan and manage a strategic communications campaign, including prominent advertising student competitions such as American Advertising Federation ( AAF) National Student Advertising Competition ( NSAC) or the Collegiate EFFIES.
Online resources include PowerPoint slides and a test bank.
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£34.20 -
A History of Advertising: The First 300,000 Years
Advertising has always been a uniquely influential social force. It affects what we buy, what we believe, who we elect, and so much more. We tend to know histories of other massive social forces, but even people working in advertising often have a tenuous grasp of their field’s background.
This book slices advertising’s history into a smörgåsbord of specific topics like advertising to children, political advertising, people’s names as advertisements, 3D advertising, programmatic buying, and so much more, offering a synopsis of how each developed and the role it played in this discipline. In doing so, many firsts are identified, such as the first full-page color magazine advertisement, and the first point-of-purchase advertisement. This book also reaches back farther in search of the earliest advertisements, and it tells the story of the variety of techniques used by our ancestors to promote their products and ideas.
Part textbook, part reference, the book is an advertising museum in portable form suitable for all levels of students, scholars, and arm-chair enthusiasts.
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£96.90
