Amazon Ads for Authors: Unlock Your Full Advertising Potential (Reedsy Marketing Guides Book 2)
£4.70
In theory, Amazon ads should be the most effective way to boost sales — a well-targeted ad can reach potential readers at the precise moment they’re looking for their next book. But in practice, authors often struggle to run profitable campaigns.
After helping hundreds of authors run their Amazon Ads and managing over a million dollars in advertising spend in the process, Reedsy’s Co-founder Ricardo Fayet is sharing his best-kept secrets in this Amazon Ads book.
In this second book of the popular Reedsy Marketing Guides series, you will learn:
- The fundamental guiding principles of advertising books on Amazon,
- How to build a comprehensive list of product and keyword targets,
- What type of ad campaign will best suit your book,
- How to optimize your click-through-rate to boost delivery,
- How to optimize your campaigns for profit, and
- How to scale and progressively grow your spend while keeping your profit levels.
Each step is illustrated with examples and screenshots so that you can immediately apply the advice to your own campaigns.
Whether you’re just starting with Amazon Advertising or have been running ads for years, this is the book to take your advertising game to the next level.
Get your copy now and benefit from all the experience of a seasoned advertising professional.
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Additional information
| Publisher | Reedsy (9 Jan. 2023) |
|---|---|
| Language | English |
| File size | 59118 KB |
| Simultaneous device usage | Unlimited |
| Text-to-Speech | Enabled |
| Screen Reader | Supported |
| Enhanced typesetting | Enabled |
| X-Ray | Enabled |
| Word Wise | Enabled |
| Sticky notes | On Kindle Scribe |
| Print length | 341 pages |
by KathB
This book is a thorough and comprehensive book for an area of real prominence for people trying to market their own books in a heavily oversubscribed industry.
by Amanda Brown
Amazon ads are simple to set up but difficult to optimise. In this guide, Ricardo helps you to set up a system to manage your ads without blowing your budget or not getting impressions. I recommend reading a chapter, then rereading and implementing as you go.
Ricardo is a true expert and he shares his experience of manages multiple ads. Well written, easy to follow, a must-read for any author.
by Dinky
A well explained and informative book for anyone interested in optimising their Amazon Adverts.
by SJW
Found this informative and useful.
by Peter James West
I bought this book having already read several other AMS books, hoping that this would be the one that provides the missing pieces, to give me that first profitable Amazon ad.
I’m still working on it, but I definitely feel more like I have a plan now. Previously I was flicking switches, turning dials, wondering what the hell was happening. Now I see a path to possible enlightenment.
It’s in my hands to apply this newfound knowledge and turn my ads campaigns around.
It’s a great book.
Five stars.
by Graeme A
Not a beginner but learned some helpful tips.
by Sandy B
This book has what you need to know to make the most of Amazon ads A straight forward easy to read book.
by Spirited Leader
Not only were the tips useful, they sparked so many other ideas as well.