Barbie: All Dolled Up: Celebrating 50 Years of Barbie

As the world’s most famous doll celebrates her 50th birthday, this fully illustrated, interactive book commemorates five decades of Barbie history in fabulous style “Barbie: All Dolled Up” is a vibrant, interactive celebration of Barbie’s 50th anniversary. Fully illustrated, this unique book features rare artwork and memorabilia throughout: original 1960s packaging, old Barbie comic books, designers’ sketches and much, much more will be reproduced both as flat art and as 3-d pieces, for a tactile presentation which truly brings Barbie to life. The book will be broken into chapters according to key eras in Barbie’s development – 1959-60s, the Mod Era of ’67-’70, the big, bold ’80s, the Totally Hair ’90s, up to the present day. The narrative combines historical detail with personal memories of Barbie through quotes from mums & daughters, celebrities, designers and more. Fully licensed by Mattel: “Barbie: All Dolled Up” piggybacks a year of events and marketing initiatives being staged for the 50th Anniversary. Media event: The anniversary year has already acres of coverage in the fashion press (“Elle”, “Vogue”, “Glamour” etc) and national newspapers (“Guardian”, “Telegraph”, “Independent”, “Metro” etc). Remarkably large audience: From 5 to 50, Barbie bridges the generations. Interactive features and rare artwork: Original ’60s packaging, old Barbie comic books, designers’ sketches and much more will be reproduced both as flat art and 3-d pieces, for a tactile presentation of the rarest Barbie ephemera. High profile names: Noted celebrities and fashion designers including Diane Von Furstenburg, Anna Sui, Vera Wang and Badgley Mischka have contributed quotes on Barbie and her influence for use in the book. Huge collectible market: Limited edition Barbie dolls sell for hundreds of pounds, and collectors websites and magazines abound.

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