Complete MBA For Dummies, 2nd Edition
£16.20£18.00 (-10%)
Want to get an MBA? The Complete MBA For Dummies, 2nd Edition, is the practical, plain-English guide that covers all the basics of a top-notch MBA program, helping you to navigate today’s most innovative business strategies. From management to entrepreneurship to strategic planning, you’ll understand the hottest trends and get the latest techniques for motivating employees, building global partnerships, managing risk, and manufacturing.
This fun, easy-to-access guide is full of useful information, tips, and checklists that will help you lead, manage, or participate in any business at a high level of competence. You’ll find out how to use databases to your advantage, recognize and reward your employees, analyze financial statements, and understand the challenges of strategic planning in a global business environment. You’ll also learn the basic principals of accounting, get a grip on the concepts behind stocks and bonds, and find out how technology has revolutionized everything from manufacturing to marketing. Discover how to:
- Know and respond to your customers’ needs
- Handle budgets and forecasts
- Recruit and retain top people
- Establish and run employee teams
- Use Sarbanes-Oxley to your company’s advantage
- Negotiate with the best of them
- Build long-term relationships with clients
- Avoid common managerial mistakes
- Improve cash flow
- Market your products and services
- Make the most of your advertising dollar
Once you know what an MBA knows, the sky’s the limit. Read The Complete MBA For Dummies, 2nd Edition, and watch your career take off!
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Additional information
| Publisher | 2nd edition (7 Dec. 2007), For Dummies |
|---|---|
| Language | English |
| Paperback | 432 pages |
| ISBN-10 | 0470194294 |
| ISBN-13 | 978-0470194294 |
| Dimensions | 18.8 x 3.05 x 23.37 cm |
by Joe Chojnowski
Book is acceptable however not the condition stated… frankly 50% more than should have been charged!
Received ahead of time. Not as great coverage as hoped.
by chris morrissey
great easy to understand
by Mark
Good book
by Longshanks
Whether you’re using this to help decide whether an MBA is for you or as a student already enrolled into an MBA programme you should find this book useful. Clearly MBAs differ enormously from country to country and University to University – there are also different MBA programmes within single establishments. So any guide needs to be viewed with caution; perspectives vary and change with time. Alongside all your other MBA reading material this might just help you a little as you navigate through the literary maze.
by EK
Love the simple delivery of the subject matter!
by Mr. S. Ahmed
It has good information but too long pages of irrelevant information or detail. This book should have be summarised with less pages because useful info could be fit only on few couple of hundreds pages.
I think all Dummies books are same.
pages and pages of useful and non useful info.
by Guy Wallis
Very useful guide. You don’t need to spend a fortune on a course if you read this and have suitable previous experience.
by Sean Mahabir
Great item. Strong cutting action and robust build. Worth that bit extra