Fundamentals of Advertising for New Biz/Newbies: Confused about growth and Advertising? Start by learning the basic principles, processes and more. Then things will click. Get…

Why Advertise? To grow your business.

But when it comes down to growth, everyone seems to have the answers. Except you.

There are courses on Digital Marketing, Social Media Advertising, how to buy Ads, how to get leads, how to convert leads. Great, you need to know them, eventually.

For now, you have questions no one talks about. How to sell your product/service? Who do I sell to? What do I say? For how long? Do I repeat myself? Is planning involved? Do I do it all? Can I do it all? Where to start? How does it all connect?

You’re confused. It’s only natural when jumping into something new without knowing the basics.

Things will click once you pick up this book and learn Advertising’s basic principles, processes, terms and costs.

It’s a quick, easy read, full of perspectives and answers. For your growing needs.

Ideal for start-ups and those starting out.

Author
EURO, JWT, Saatchi & Saatchi, O&M, Draft FCB, Y&R, just to name a few. Including stints as a lecturer, trainer, consultant and Ad Agency owner.

From back in the day till today, last week to be precise.

M. R. Rosl is an unrepentant Ad Man. As a Copywriter, he saw it all and done it all for over 70 global clients. He has worked and lived in the US, MY, SG, HK and UK. He has packed 23 years of Advertising know-how into this book. His pain is your gain.

He resides in London. With his beloved wife, Liverpool and pint.

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