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Marketing For Dummies, 3rd Edition, UK Edition
£15.70£19.00 (-17%)
Smart marketing techniques to get your business noticed.
Plan a successful marketing campaign and move your business forward with this fully updated edition of an established bestseller. Packed with practical advice from a team of industry experts, this readable guide features all the latest tools and techniques to help you connect with new customers and retain existing ones. From choosing the right strategy and preparing a marketing plan, to igniting your imagination and producing compelling advertising, you’ll be creating a buzz and increasing profits in no time.
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Additional information
| Publisher | 3rd edition, For Dummies, UK (18 May 2012) |
|---|---|
| Language | English |
| Paperback | 432 pages |
| ISBN-10 | 1119965160 |
| ISBN-13 | 978-1119965169 |
| Dimensions | 18.7 x 2.39 x 23.5 cm |
by Bamptonian
Still working my way through the book, but it is the definitive guide so far, and very easy to understand. Recommended.
by J. L. Flower
A very well written book with clear written terms. I would have liked a glossary somewhere to look up terms.
by B. A. Smith
was ok
by Elvira
I was preparing for a job interview. I needed this book to prepare a presentation for the interview. I have already had different volunes of this “Dummies” series-they are very useful. You can catch up with any subject quickly. The book was delivered in time- I have been offered the job. Hurray!
by rachybabe
a present for someone studying something I know nothing about so cant comment on good or not. apparently a good book
by Lee
this is a good generic guide. have picked up a few tips. however, it is not a one size fits all so do not expect all, or even 50% to be relevant. you need to choose which bits a right for your business
by Gale
As is usual with the ‘for dummies’ books this is a good, clear and easy to understand book on the subject. I don’t use it myself as it was for my daughter but she likes it
by Charlie Brown
Ideal for dummies