SEO Made Easy: Everything You Need to Know About SEO and Nothing More
£8.70
This book is a revised and updated version of the acclaimed Outsmarting Google: SEO Secrets to Winning New Business by Evan Bailyn
How do people find you? They search. Simple, right? So, why does Search Engine Optimization seem so complicated? Search engines and consultants love it that way. If you don’t understand SEO, you’ll pay big bucks for a job you could easily do yourself…if you read SEO Made Easy!
Evan Bailyn has spent his days uncovering secret search engine rules and finding new ways to outsmart them. Now, he has distilled those secrets into real, gritty, proven, simple tactics for grabbing top spots at Google, Yahoo!, and Bing. From earning trust to improving conversion rates, all you need to build a thriving business with search is here!
• Build online trust, the #1 currency of search success
• Supercharge your results with all five key ingredients of Google optimization
• Reel in links with 17 up-to-the-minute, link-building strategies
• Use the Nuclear Football: today’s #1 technique for attracting targeted traffic
• Track traffic, engagement, conversions, and the effectiveness of each site element
• Escape dangerous new myths of Google optimization and avoid disastrous “black hat” SEO techniques
• Systematically convert strong SEO results into real paying customers
• Prepare for the revolution in social search that’s barreling toward you
• Use keyword tools to uncover underserved, high-profit business niches
• Leverage your content investments to forge powerful new relationships and partnerships
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Additional information
| Publisher | 1st edition (13 Dec. 2013), Que Publishing |
|---|---|
| Language | English |
| File size | 37832 KB |
| Simultaneous device usage | Up to 5 simultaneous devices, per publisher limits |
| Text-to-Speech | Enabled |
| Screen Reader | Supported |
| Enhanced typesetting | Enabled |
| X-Ray | Not Enabled |
| Word Wise | Enabled |
| Sticky notes | On Kindle Scribe |
| Print length | 258 pages |
by CaZy
Having read several books about the subject before this, I was expecting more of the same but this book comes at the subject from a somewhat different perspective and is engaging. As a budding web designer having attained a top 2 position in SERPs for one of my client’s sites I thought I knew most of the do’s and don’ts of SEO but this book introduced me to several new ideas and tools. Not only a great book for the web designer but also for the budding entrepreneurs thinking about setting up their own online business. Would recommend it without hesitation as it comes across as being written by someone who is not only knowledgeable but also very enthusiastic about their subject, rather than just another kindle book written purely for profit by someone not expert in the subject. […]
by simon
Does what it says on the tin. It’s well written, about treading that line between not using black hat SEO tactics, which will get you down rated by the google search algorithms, and yet still gaming the system within the boundaries given. Overall, the aim of the ever evolving google algorithms is to move towards reward those sites with the best, most relevant, most recent content, and the best links to the most reputable other sites. However, as every one is, or should, be trying to do this, this book does help to try and enable readers to optimise their own performance within this battle field.
It is a good read, will clear actions that you could and should be taking, to help ensure that your site is seen sooner than your competitors. At around 200 pages you can read it quickly too, and start taking useful actions based upon what’s most appropriate for your company / product / idea.
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