SEO & Marketing Dictionary: Master Over 400 Digital Terms

£7.80

Dive deep into the expansive world of digital marketing with the “SEO & Marketing Dictionary: Master Over 400 Digital Terms”. This authoritative resource deciphers the often complex jargon of the digital landscape, simplifying it for beginners and enriching it for experts.

Highlights:

  • Expansive Collection: With over 400 meticulously curated terms, journey through the core of digital marketing, exploring the nuances of SEO, SMM, PPC, SEM, SMS Marketing, and Email Marketing.
  • User-friendly Layout: Designed for seamless navigation, find terms alphabetically or jump to specific sections dedicated to each marketing domain.
  • Engaging Explanations: Beyond mere definitions, dive into in-depth descriptions, historical context, and practical applications of each term.
  • Note-taking Facilitation: Unique to this dictionary, each chapter concludes with designated spaces for jotting down insights, questions, or personal observations. An additional notes section at the end of the book aids in collating larger reflections or mapping out learning paths.

Inside the Book, You’ll Explore:

  • Digital Marketing Overview: Understand the overarching principles that form the foundation of online marketing.
  • SEO (Search Engine Optimization): Delve into keywords, algorithms, on-page and off-page techniques, and the secrets to ranking higher on search engines.
  • SMM (Social Media Marketing): Explore the dynamics of platforms like Facebook, Instagram, Twitter, and LinkedIn, and how they transform brand narratives.
  • PPC (Pay-Per-Click) & SEM (Search Engine Marketing): Uncover the intricacies of paid advertising, bidding strategies, and the art of maximizing ad visibility.
  • SMS Marketing: Dive into the world of text-based promotions, understanding customer segmentation, compliance, and crafting compelling messages.
  • Email Marketing: Grasp the essentials of crafting captivating emails, list management, segmentation, and measuring campaign effectiveness.

Whether you’re a student, a budding marketer, or a seasoned professional, the “SEO & Marketing Dictionary: Master Over 400 Digital Terms” is designed to be your constant companion. Equip yourself with the knowledge to navigate the digital realm, leverage strategies effectively, and stay ahead in the ever-evolving world of digital marketing.

Perfect For:

  • Digital Marketers & SEO Specialists
  • Students in Marketing & Business Programs
  • Entrepreneurs & Business Owners
  • Content Creators & Bloggers
  • Anyone keen to navigate the digital realm with authority

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EAN: 2000000480718 SKU: A59FB55A Category:

Additional information

Language

English

File size

553 KB

Simultaneous device usage

Unlimited

Text-to-Speech

Enabled

Screen Reader

Supported

Enhanced typesetting

Enabled

X-Ray

Not Enabled

Word Wise

Not Enabled

Sticky notes

On Kindle Scribe

Print length

122 pages

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SEO & Marketing Dictionary: Master Over 400 Digital Terms