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SEO Workbook: Search Engine Optimization Success in Seven Steps
£31.60
2023 Updated Edition
Learn SEO in Plain English – Step by Step!
Buy the Workbook Used at Stanford Continuing Studies to Teach Search Engine Optimization
Learn SEO in Plain English – Step by Step!
Buy the Workbook Used at Stanford Continuing Studies to Teach Search Engine Optimization
- Optimize your Website – learn ON PAGE SEO tactics to build an SEO-FRIENDLY WEBSITE.
- Learn Link-building – master the art of getting inbound links, blog mentions, and social authority.
- Watch Videos – view step-by-step companion VIDEOS that SHOW you how to do SEO.
- Use the Worksheets – download WORKSHEETS that guide you step-by-step to search engine optimization success.
- Measure via Metrics – navigate the complexities of GOOGLE ANALYTICS.
- Access Free Tools – access the companion MARKETING ALMANAC with hundreds of free tools for search engine optimization, a $29.99 value!
One of the Best Books on SEO of 2022 for Search Engine Optimization for Beginners and Experts Alike
- Jason McDonald – written by a successful practitioner of SEO. Just Google ‘SEO Expert Bay Area’ or ‘SEO Expert Witness’. He’s there at the top!
- Stanford University – used by Dr. McDonald in his courses, both online and on campus, at Stanford University’s Continuing Studies
- An Easy to Follow Method – written in PLAIN ENGLISH for MERE MORTALS. Learn how to do SEO step by step.
- Got Questions? – just Google ‘Jason McDonald’ and send a quick email or call.
The author, Jason McDonald, has instructed thousands of people in his classes in the San Francisco Bay Area, including Stanford Continuing Studies, as well as online. Jason speaks in simple English and uses the metaphor of The Seven Steps to SEO Fitness to explain to you how to ‘get SEO fit.’
Table of Contents
- Goals: Define Your SEO Goals
- Keywords: Identify Winnable, High Value SEO Keywords
- On Page SEO: Optimize Your Website to ‘Speak Google’ via Page Tabs, your home page, and structural elements
- Content Marketing: Learn to produce content that pleases Google and your customers
- Off Page SEO: Build links, leverage social media, and go local. Includes detailed ‘Local SEO’ information for local businesses!
- Metrics: Master Google Analytics
- Learn: Pointers to SEO Tools and Online Resources
If you want to master SEO (Search Engine Optimization) for your business, you can do no better than the 2023 edition of the SEO Workbook!
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Additional information
| Publisher | Independently published (29 Dec. 2022) |
|---|---|
| Language | English |
| Paperback | 360 pages |
| ISBN-13 | 979-8371730787 |
| Dimensions | 21.59 x 2.08 x 27.94 cm |
by Ariel G.
Learning SEO is overwhelming, not because of its complexity (it’s not so difficult!) but because there is so much offer on how to do it. I did not know where to start. I read some material but it was confusing and NEVER COMPLETE. They don’t tell you everything you need to know. I had to keep looking, adding confusion, frustration, and time to my learning journey.
This book is completely different, I can feel Jason is a professor by the way he writes: very clear, very concise, with examples, analogies, videos, etc. With this book, the “mystery” of learning SEO is over! I recommend you read the first chapter for free and check what I say by yourself. The subsequent chapters get better and better. Once you read this book everything in SEO will make finally sense and you will have the confidence to implement SEO because the book comes with plenty of worksheets, video tutorials, and examples. Absolutely fantastic book, I recommend it 100%