The Strategy Book: How to think and act strategically to deliver outstanding results
£9.70£14.20 (-32%)
“This book will help readers tackle the really important challenges they face both in developing strategies and putting them into action” Consulting Magazine
Strategy is about shaping the future. Thinking strategically is what separates good managers and great leaders. Learn the fundamentals about how to create winning strategy and lead your team to deliver it. From understanding what strategy can do for you, through to creating a strategy and engaging others with strategy, this book offers practical guidance and expert tips. It is peppered with punchy, memorable examples from real leaders winning (and losing) with real world strategies.
Strategy is simple, but simple is complex. The Third Edition includes updated examples and a new set of practical future-focused tools including the Quick Strategy Canvas and the Big Picture. These will help any manager, regardless of experience, to better develop their inner strategic potential for outstanding results in our ever changing world.
People who wanted to shape the future have created our present. With over 7 billion fellow humans sharing our planet, things are not going to slow down or get simpler. At the heart of strategy is the mind of the individual strategist, and by nurturing your ability to see the big picture you can get better at adapting successfully. You can get better at shaping events to get to somewhere better. Using available means to desirable ends.
Expectations keep shifting, new competitors keep appearing, rules change and then change again, technologies disrupt and then politics shake up the nature of the landscape in which you compete, work and live. Being more strategic is about our-thinking both competitors and limitations.
Strategy is not a solo sport. The Strategy Book focuses on how you can create powerful strategies with other people to deliver success together in a competitive world. It answers the following questions:
· What do we know about strategy?
· What can creative strategy do for you?
· How can you create winning strategies?
· How to think and act strategically?
· How can you engage people with strategy?
· How do you avoid pitfalls and screw-ups?
It can be read as a whole or you can dip into the easy-to-read, bite-size sections as and when you need to deal with a particular issue. The structure has been specially designed to make sections quick and easy to use – you’ll find yourself referring to them again and again.
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Additional information
| Publisher | 3rd edition (23 Dec. 2019), FT Publishing International |
|---|---|
| Language | English |
| Paperback | 288 pages |
| ISBN-10 | 1292264136 |
| ISBN-13 | 978-1292264134 |
| Dimensions | 13.46 x 2.03 x 21.34 cm |
by Augustin
It is really good as a business development/profit advice however not what I was ,personally, looking for.
by Atif Hafeez
“Everything in strategy is simple, but the simplest things are complex.” (Mackeown, M., 2020, The Strategy Book, 3rd ed. Harlow: Pearson Education Ltd.)
I feel fortunate to have found this book primarily because it offers a strategic masterclass in such a prescriptively descriptive manner that is rare. It nearly hand-holds you, rather accessibly, through the interconnecting parts of the strategy implementation process.
I would dearly recommend this book if you are the one for maturing a worldview of strategy-as-practice. It is my go-to book for all matters strategy.
by J. L. Carr
I never really understood strategy until I bought and read this book. I’d heard people talk of strategy. Sure. But understanding it is something else. In my field of work I’m.very focused on pleasing the client ( not sexually) economically. I work with numbers, mergers, business. However strategy has opened up something new for me. Like a lamb in the womb waiting for birth. Hearing the bleating of other sheep but not quite knowing what is in store for me. Since reading this book I have not only blossomed in the workplace but I have had a rebirth ( or sorts) I am a strategist now. I work through things differently. I am different. I am free.
by Jack Hayball
I was lucky enough to see an insightful talk by Max McKeown at Warwick Business School as part of my MBA in 2019. I have since read ‘The Strategy Book’. It is an enjoyable and engaging read, I would thoroughly recommend it! At approx 240 pages including a strategy toolkit (around 70 pages) which provides a useful summary of the main strategic frameworks, it is a fairly quick read that you’ll want to carry around with you, and keep dipping in to. It is packed full of practical advice, real-world examples, and useful insights.
by Alana Flynn
Not a comment on content:
The print quality on my recieved copy is poor. It has a shadowing on the left pages which creates a visual blur, much like that of old newspaper prints. Not listed as seconds/defect copies. Would appreciate replacement to provide appropriate service.
by sharaz
I am firm believer in learning from peoples experiences and correcting yourself before you make a mistake. This has good concepts and models. You can set up good controls and form a strategy.
by Marc
Good book
by Jim S.
The book is excellent however a number of pages were double printed leaving a shadow effect which made the text a little difficult to read.