Ultimate Guide to LinkedIn for Business: Access more than 500 million people in 10 minutes (Ultimate Series)
£13.60£15.20 (-11%)
You know it’s smart to connect with over 500 million business professionals on LinkedIn, but you may not know how to do it without wasting tons of time and money. LinkedIn expert and trainer Ted Prodromou delivers a step-by-step guide to using LinkedIn to grow your business, find profitable clients and customers, and hire the perfect employees. With more than a decade of experience helping businesses and entrepreneurs grow using SEO, pay-per-click management, and LinkedIn, Prodromou shares the most effective ways to keep you and your business in front of decision makers and build strong referral networks.
You’ll learn how to:
- Make online connections that are as strong as those made in person
- Use content marketing to build and promote your thought leadership profile
- Build trust with prospective clients by exploring similar interests and groups
- Develop a closing process that convert connections to clients
- Leverage your LinkedIn presence to drive you and your business to the top of the results page on multiple search engines―even GoogleAs the definitive social network for people doing business, entrepreneurs ignore LinkedIn at their own peril. Take the direct approach to reaching the movers and shakers by listening to what Ted has to say.
―Joel Comm, New York Times bestselling author of Twitter Power 3.0: How to Dominate Your Market One Tweet at a TimeIf you want to know the behind-the-scenes, real-world strategies, you need to read this book filled with applicable tips and tricks to save you time and money, and to give you a roadmap to actually making money on LinkedIn.
―Scott Keffer, bestselling author and founder of Double Your Affluent Clients®
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Additional information
| Publisher | 3rd edition (2 May 2019), Entrepreneur Press |
|---|---|
| Language | English |
| Paperback | 282 pages |
| ISBN-10 | 1599186403 |
| ISBN-13 | 978-1599186405 |
| Dimensions | 20.32 x 1.91 x 25.4 cm |
by Oliver Parker
I had high hopes for this book, but found it really disappointing. It gives a basic guide to the functionality on Linkedin, but very little on actually how to get the most value from it. For example, his advice on writing Articles for LinkedIn, is basically just “don’t write War and Peace”. If you have a query about LinkedIn, you’ll get more (and quicker) by Googling your query.
by Tomasz Kostienko (Response GT Limited)
Great purchase
by Angie W
I’ve been on Linkedin for many years, but like many users, don’t really know the tricks to optimising your profile and getting views and useful connections.
This book gave me some great ideas – it’s set out in different chapters, each with a short summary – so before diving into the chapter you can read the summary and then decide if it’s what you need. Some of the chapters may not be applicable because you have already actioned them.. It takes you from signing up to becoming a premium (paid) member.
I worked on my profile while going through this book, so even if you think you know how Linkedin works, you’ll find you learn something from this book that will help you promote yourself or your business better.